--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Agenda Magic" developer_entity: "ALEXANDRE MORAIS" bundle_id: "br.com.agendamagic.app" app_store_id: "6792544860" category: "Business" primary_platform: "ios" primary_monetization: "Subscription" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2026-08-29" report_date: "2026-09-05" last_verified: "2026-09-05T00:00:00.000Z" report_version: "1.0.16" total_reviews: 0 confidence: "low" confidence_score: 0.3 data_age_days: 2 momentum_velocity: "active" intelligence_version: 3 tags: ["business", "subscription", "mobile app", "app review", "app analysis", "beauty", "wellness", "professionals,"] canonical_url: "https://marlvel.ai/apps/agenda-magic" license: "CC-BY-NC 4.0" content_version: "v2" --- # Agenda Magic Intelligence Report ## TL;DR {#tldr} - **Category**: Business · Subscription > **TL;DR:** Agenda Magic is a business app by ALEXANDRE MORAIS, available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Agenda Magic is a business app by ALEXANDRE MORAIS. ## Quick Facts | Fact | Value | | :--- | :--- | | **Category** | Business | | **Developer** | ALEXANDRE MORAIS | | **Pricing** | Subscription | | **Platforms** | iOS | | **Confidence** | Low (0.3/1.0) | | **Data Age** | 2d | ## Metadata & Market Performance - **Publisher:** ALEXANDRE MORAIS - **Category:** Business - **Target Audience:** Beauty and wellness professionals, including salon owners, lash designers, and independent practitioners. - **Platforms:** iOS - **Version Reviewed:** 1.0.16 - **Report Date:** 2026-09-05 - **Signal Count:** 0 reviews analyzed - **Confidence:** Low (0.3/1.0) - **App Store ID (iOS):** 6792544860 - **Bundle ID:** br.com.agendamagic.app - **Performance Trend:** Improving - **Data Window:** Analysis based on signals collected up to 2026-09-05 ## Executive Snapshot **What it is:** Agenda Magic is a scheduling and business management platform for beauty and wellness professionals, available on iOS. **Why users hire it:** The platform removes the friction of client-side app installation by providing a web-based booking page, allowing professionals to manage appointments and staff in one place. ## App DNA (Features & Intent) - **[Differentiator] Public Booking Page:** Customizable web link for clients to select services, staff, and time slots without app installation. * *User Intent:* Users value self-expression and personalized experiences. - **[Differentiator] Waitlist Automation:** System notifies interested clients automatically when a time slot becomes available due to cancellation. * *User Intent:* Users want timely prompts to stay engaged without missing updates. - **[Standard] Multi-Staff Management:** Centralized dashboard to manage schedules, services, and permissions for up to 12 staff members. ## Market Position {#market-position} Agenda Magic operates in the Business category, focusing on the beauty and wellness vertical. The platform's tiered subscription model, starting at R$ 14,99/month, positions it as an accessible tool for independent practitioners compared to enterprise-grade salon management suites. ## Monetization Strategy - **Model:** Subscription - **Tiers:** Start at R$ 14,99/month, Pro at R$ 29,90/month, Premium at R$ 79,90/month - **Analysis:** Subscription model tiered by staff count and reporting depth, anchored at R$ 14,99/month for entry-level access. ## SWOT Analysis {#swot} **Core Strengths:** - Public booking page removes client-side installation friction - Waitlist automation fills cancellations without manual outreach **Growth Levers:** - Capture solo practitioners via the entry-level R$ 14,99/month tier - Expand into aesthetic clinics using the existing multi-staff dashboard ## Recent Changes (v2 → v3) {#recent-changes} The intelligence report has evolved to prioritize retention-critical gaps and competitive pricing threats over general feature updates. The core product remains stable, but the strategic focus has shifted toward addressing revenue leakage caused by missing automated communication tools. **Overall trend**: Improving **Compared at**: 2026-09-05 ### High-impact changes - **[Added] New Competitive Threats** (swot) - **[Shifted] Retention-Focused Strategy** (positioning) ### Medium-impact changes - **[Added] Granular Weakness Definition** (swot) - **[Added] Aesthetic Clinic Segment** (audience) ## What's New - **Latest (v1.0.16, 6 days ago):** Enhanced scheduling, multi-service/professional support, combo management, slot fitting, client communication, and commission tracking. ## App Momentum (Active) {#momentum} - Shipped multi-service support in latest release. - Maintains weekly update cadence since launch. > **Cadence:** 2 total versions · 1 majors in last 6 months · 6 days since last update · 5 days avg between updates ## The "So What?" (Strategic Takeaway) {#so-what} Agenda Magic is a business app. > **Bottom Line:** Agenda Magic's public booking page is a strong acquisition lever that bypasses the friction of app installation. Prioritizing automated client communication will secure the retention loop necessary to compete with established salon management suites. **Best for:** Beauty and wellness professionals, including salon owners, lash designers, and independent practitioners. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] Ship automated SMS reminders because missed appointments are a primary revenue leak for salons → increase retention ### Outlook: Improving The beauty-tech scheduling market is shifting toward all-in-one management platforms that reduce administrative overhead for independent studios. Agenda Magic is well-positioned to capture this segment if it continues to iterate on its core scheduling and communication features, as the current release velocity suggests. - 🟢 The weekly update cadence since the August 2026 launch demonstrates active feature investment, which builds trust with professional users. - ⚪ The tiered subscription model aligns with industry norms, but requires consistent feature delivery to justify the Premium tier's R$ 79,90 price point. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Total Reviews | 0 | | Confidence | Low | | Pricing Model | Subscription | | Platforms | iOS | | Key Features | 3 analyzed | | Trend | Improving | | Outlook | Improving | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Agenda Magic** (this app) | N/A/5 | N/A | ALEXANDRE MORAIS | | [Groupon Merchant](https://marlvel.ai/apps/groupon-merchant) | 3.0/5 | n/a | Groupon, Inc. | | [긱톡 - 재택부업, 프리랜서, 단기알바 정보 플랫폼](https://marlvel.ai/apps/com-gigtalk-gigtalk) | 4.5/5 | N/A | Nextstep Inc. | | [두란노](https://marlvel.ai/apps/app--971) | N/A/5 | N/A | Duranno | | [쿠펀치](https://marlvel.ai/apps/coupang-app-coupunch) | 1.0/5 | N/A | Coupang Corp. | | [아지트 - 함께 소통하는 업무용 커뮤니티](https://marlvel.ai/apps/app--797) | 3.0/5 | N/A | Kakao Corp. | ## Company Profile - **Developer:** ALEXANDRE MORAIS - **Website:** [https://agendamagic.com.br/](https://agendamagic.com.br/) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/agenda-magic/id6792544860?uo=4) - **Dev Site:** [Official Website](https://agendamagic.com.br/) - **Sources:** Developer website content, About us / company information, App store metadata. ## Related Intel Reports - [*Groupon Merchant*](https://marlvel.ai/apps/groupon-merchant) (Groupon, Inc.) · 3.0/5 Rating - [*긱톡 - 재택부업, 프리랜서, 단기알바 정보 플랫폼*](https://marlvel.ai/apps/com-gigtalk-gigtalk) (Nextstep Inc.) · 4.5/5 Rating - [*두란노*](https://marlvel.ai/apps/app--971) (Duranno) · N/A Rating - [*쿠펀치*](https://marlvel.ai/apps/coupang-app-coupunch) (Coupang Corp.) · 1.0/5 Rating - [*아지트 - 함께 소통하는 업무용 커뮤니티*](https://marlvel.ai/apps/app--797) (Kakao Corp.) · 3.0/5 Rating - [*シフオプ*](https://marlvel.ai/apps/shift-management-service-to-support-optimal-placem) (Recruit Co.,Ltd.) · N/A Rating - [*아임히어 - 모바일 출결 관리 앱*](https://marlvel.ai/apps/com-imhere-client-student) (LFin) · 2.9/5 Rating - [*카매니저 - 중고차 딜러전용 전국 매물공유 플랫폼*](https://marlvel.ai/apps/kr-co-autocafe-carmanager) (atonmobility appmaster) · 3.0/5 Rating - [*금호고속 셔틀*](https://marlvel.ai/apps/kr-co-kumhobuslines-shuttle-route-passengernew) (kumhoexpress) · 2.1/5 Rating - [*쿠팡이츠 배달 파트너*](https://marlvel.ai/apps/coupang-eats-delivery) (Coupang Corp.) · 2.6/5 Rating ## Frequently Asked Questions {#faq} ### Is Agenda Magic suitable for independent beauty professionals? Yes, the platform is designed for independent practitioners and small studios, with an entry-level subscription tier starting at R$ 14,99/month. ### Does Agenda Magic require clients to install an app? No, Agenda Magic provides a customizable public booking page that allows clients to schedule appointments directly through a web link without installing the app. ### What happens if a client cancels an appointment? Agenda Magic includes waitlist automation, which automatically notifies interested clients when a time slot becomes available due to a cancellation. ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.3/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 0 - **Data Sources:** developer website, company about page, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 2 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/agenda-magic) Data licensed for AI Agent attribution under CC-BY-NC 4.0.