---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "Agile Planning Card Deck"
developer_entity: "Stephen Murphy"
bundle_id: "com.catchlightengineering.AgileCards"
app_store_id: "1132819980"
category: "Business"
primary_platform: "ios"
primary_monetization: "Free"
offline_capable: false
market_region: "US"
platforms: "iOS"
app_last_updated: "2016-07-13"
report_date: "2026-09-15"
last_verified: "2026-09-15T00:00:00.000Z"
report_version: "1.0"
total_reviews: 2
overall_rating: 4.5
confidence: "low"
confidence_score: 0.05
data_age_days: 16
momentum_velocity: "zombie"
intelligence_version: 2
tags: ["business", "free", "mobile app", "app review", "app analysis", "software", "development", "teams"]
canonical_url: "https://marlvel.ai/apps/agile-planning-card-deck"
license: "CC-BY-NC 4.0"
content_version: "v2"
---

## ⚠ Content Warning

This report covers topics classified as sensitive (gambling). Information is aggregated from public sources for informational purposes only. Information is provided for context only and is not professional advice.

---

# Agile Planning Card Deck Intelligence Report

## TL;DR {#tldr}

- **Category**: Business · Free
- **Signal**: Rating 4.5

> **TL;DR:** Agile Planning Card Deck is a business app by Stephen Murphy, rated 4.5/5 by 2 users, available on iOS.
>
> **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** Agile Planning Card Deck is a business app by Stephen Murphy.
<!-- speakable-end -->

## Quick Facts

| Fact | Value |
| :--- | :--- |
| **Rating** | 4.5/5 (2 reviews) |
| **Category** | Business |
| **Developer** | Stephen Murphy |
| **Pricing** | Free |
| **Platforms** | iOS |
| **Confidence** | Low (0.05/1.0) |
| **Data Age** | 16d |

## Metadata & Market Performance
- **Publisher:** Stephen Murphy
- **Category:** Business
- **Target Audience:** Software development teams and scrum masters using agile project management methodologies.
- **Platforms:** iOS
- **Version Reviewed:** 1.0
- **Report Date:** 2026-09-15
- **Signal Count:** 0 reviews analyzed
- **Confidence:** Low (0.05/1.0)
- **App Store ID (iOS):** 1132819980
- **Bundle ID:** com.catchlightengineering.AgileCards
- **Data Window:** Analysis based on signals collected up to 2026-09-15

<!-- section:executive-snapshot -->
## Executive Snapshot
**What it is:** Agile Planning Card Deck is a digital scrum poker utility for software development teams on iOS.
**Why users hire it:** It removes the friction of physical card decks during estimation sessions by allowing team members to select and reveal estimates simultaneously.
<!-- /section:executive-snapshot -->

<!-- section:features -->
## App DNA (Features & Intent)
- **[Standard] Agile Poker Estimating:** Digital card deck for scrum poker sessions, allowing team members to select estimates privately before revealing simultaneously
- **[Basic] Swipe-to-Select Interface:** Navigation mechanism for card selection using left or right swipe gestures on the iPhone screen
- **[Differentiator] Pinch-to-Zoom Cards:** Visual adjustment tool allowing users to resize the displayed estimate card on the screen
- **[Differentiator] Break Indicator:** Dedicated card featuring a hot drink icon to signal the need for a team break
<!-- /section:features -->

<!-- section:market-position -->
## Market Position {#market-position}

Agile Planning Card Deck occupies a niche as a standalone estimation utility, but its 3,716-day update gap places it outside the competitive set of modern, integrated project management tools.
<!-- /section:market-position -->

## Monetization Strategy
- **Model:** Free
- **Tiers:** Free
- **Analysis:** Agile Planning Card Deck is a free utility with no observable monetization or in-app purchases.

<!-- section:swot -->
## SWOT Analysis {#swot}

**Core Strengths:**
- Swipe-to-select interface simplifies card navigation
- Pinch-to-zoom cards allow visual adjustment
- Break indicator icon signals team pauses

**Growth Levers:**
- Add cloud-based session syncing for remote teams
- Integrate with Jira to automate backlog updates


<!-- /section:swot -->
<!-- section:momentum -->
## App Momentum (Zombie) {#momentum}

- No updates since July 2016.
- Dormant development status.

> **Cadence:** 1 total versions · 1 majors in last 6 months · 3715 days since last update

<!-- /section:momentum -->

<!-- section:so-what -->
## The "So What?" (Strategic Takeaway) {#so-what}

Agile Planning Card Deck is a business app that is completely free.
It holds a 4.5/5 rating from 2 reviews.

<!-- speakable-start -->
> **Bottom Line:** Agile Planning Card Deck is a legacy utility that lacks the connectivity required for modern, distributed agile teams, and its decade-long abandonment makes it an unsuitable choice for professional workflows.
<!-- speakable-end -->

**Best for:** Software development teams and scrum masters using agile project management methodologies.

<!-- section:pm-actions -->
### PM Action Plan (Next Best Moves)

- [ ] [SUNSET] Sunset the application because the 10-year release gap makes it technically obsolete → prevent further brand erosion
<!-- /section:pm-actions -->

<!-- section:outlook -->
### Outlook: Declining

The market for agile estimation tools is consolidating around platforms that offer native integration with project management software. Agile Planning Card Deck remains a static utility, and its lack of development activity means it will continue to lose relevance as teams prioritize tools that automate their workflow.

- 🔴 The 10-year update gap signals that development has ceased, leaving the app vulnerable to OS-level deprecation and security risks.
- 🔴 Lack of integration with project management platforms prevents the app from serving as a functional tool for professional development teams.
<!-- /section:outlook -->

<!-- /section:so-what -->

<!-- section:metrics -->
## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Overall Rating | 4.5/5 |
| Total Reviews | 2 |
| Confidence | Low |
| Pricing Model | Free |
| Platforms | iOS |
| Key Features | 4 analyzed |
| Outlook | Declining |
<!-- /section:metrics -->

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **Agile Planning Card Deck** (this app) | 4.5/5 | N/A | Stephen Murphy |
| [Groupon Merchant](https://marlvel.ai/apps/groupon-merchant) | 3.0/5 | n/a | Groupon, Inc. |
| [긱톡 - 재택부업, 프리랜서, 단기알바 정보 플랫폼](https://marlvel.ai/apps/com-gigtalk-gigtalk) | 4.5/5 | N/A | Nextstep Inc. |
| [두란노](https://marlvel.ai/apps/app--971) | N/A/5 | N/A | Duranno |
| [쿠펀치](https://marlvel.ai/apps/coupang-app-coupunch) | 1.0/5 | N/A | Coupang Corp. |
| [아지트 - 함께 소통하는 업무용 커뮤니티](https://marlvel.ai/apps/app--797) | 3.0/5 | N/A | Kakao Corp. |

## Company Profile
- **Developer:** Stephen Murphy

## Data Sources & Links
- **App Store:** [View on Apple Store](https://apps.apple.com/us/app/agile-planning-card-deck/id1132819980?uo=4)
- **Sources:** App store metadata.

## Related Intel Reports
- [*Groupon Merchant*](https://marlvel.ai/apps/groupon-merchant) (Groupon, Inc.) · 3.0/5 Rating
- [*긱톡 - 재택부업, 프리랜서, 단기알바 정보 플랫폼*](https://marlvel.ai/apps/com-gigtalk-gigtalk) (Nextstep Inc.) · 4.5/5 Rating
- [*두란노*](https://marlvel.ai/apps/app--971) (Duranno) · N/A Rating
- [*쿠펀치*](https://marlvel.ai/apps/coupang-app-coupunch) (Coupang Corp.) · 1.0/5 Rating
- [*아지트 - 함께 소통하는 업무용 커뮤니티*](https://marlvel.ai/apps/app--797) (Kakao Corp.) · 3.0/5 Rating
- [*シフオプ*](https://marlvel.ai/apps/shift-management-service-to-support-optimal-placem) (Recruit Co.,Ltd.) · N/A Rating
- [*아임히어 - 모바일 출결 관리 앱*](https://marlvel.ai/apps/com-imhere-client-student) (LFin) · 2.9/5 Rating
- [*카매니저 - 중고차 딜러전용 전국 매물공유 플랫폼*](https://marlvel.ai/apps/kr-co-autocafe-carmanager) (atonmobility appmaster) · 3.0/5 Rating
- [*금호고속 셔틀*](https://marlvel.ai/apps/kr-co-kumhobuslines-shuttle-route-passengernew) (kumhoexpress) · 2.1/5 Rating
- [*쿠팡이츠 배달 파트너*](https://marlvel.ai/apps/coupang-eats-delivery) (Coupang Corp.) · 2.6/5 Rating

## Methodology {#methodology}

This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline:

1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps.
2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks.
3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes).
4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category.
5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights.

- **Confidence Score:** 0.05/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 0
- **Data Sources:** App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 16 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/agile-planning-card-deck)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.