---
source: marlvel.ai
type: app_intelligence_section
content_version: "v2"
section_slug: "sentiment"
section_label: "User Sentiment"
section_anchor: "#user-sentiment"
app_name: "UPS"
bundle_id: "com.ups.m.iphone"
parent_report: "https://marlvel.ai/api/llm/apps/business/com-ups-m-iphone"
canonical_url: "https://marlvel.ai/apps/com-ups-m-iphone#user-sentiment"
license: CC-BY-NC-4.0
citation: "Marlvel.ai — UPS User Sentiment (section of intelligence report)"
---

## 🔴 User Sentiment (High Confidence: 100 of 203 reviews analyzed) {#user-sentiment}
- **Overall Rating:** 4.57/5
- **Platform Split:** iOS 4.6/5 (891.1K ratings) | Android 4.5/5 (260.4K ratings)
- **Overall Sentiment:** Upset
- **Note:** The 4.57/5 store rating reflects cumulative history, while the Upset sentiment reflects recent user reviews analyzed by our AI pipeline.

### Top Praises
- **Tracking accuracy for incoming shipments provides reliable visibility for the majority of daily users**
- **Professional driver conduct and consistent delivery performance foster positive sentiment among long-term customers**

### Top Complaints (Impact Areas)
- **Post-update technical failures including login loops and authentication errors prevent basic account access**
- **Inaccurate delivery status notifications and ignored instructions erode trust in the logistics process**

### Top Requests (What Users Want)
- **Improved flexibility for delivery instructions including custom text fields for specific driver guidance**

<!-- /section:sentiment -->
<!-- section:swot -->
