--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Eventmaker KeepTrack" developer_entity: "Eventmaker" bundle_id: "com.eventmaker.companion-app" app_store_id: "1560123248" google_play_id: "com.eventmakerapp" category: "Business" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS & Android" app_last_updated: "2026-07-22" report_date: "2026-10-11" last_verified: "2026-10-11T00:00:00.000Z" report_version: "5.8" total_reviews: 2 overall_rating: 1 sentiment: "Upset" sentiment_score: 10 confidence: "medium" confidence_score: 0.55 top_complaint_theme: "Users report the app fails to share contact information during badge scanning, causing confusion about the intended networking utility" review_sample_size: 4 total_review_count: 4 analyzed_review_count: 4 data_age_days: 2 momentum_velocity: "maintenance" intelligence_version: 2 tags: ["business", "free", "upset sentiment", "mobile app", "app review", "app analysis", "professional", "event", "attendees,"] canonical_url: "https://marlvel.ai/apps/eventmaker-keeptrack" license: "CC-BY-NC 4.0" content_version: "v2" --- # Eventmaker KeepTrack Intelligence Report ## TL;DR {#tldr} - **Category**: Business · Free - **Signal**: Rating 1 · Sentiment Upset - **Recent focus**: Users report the app fails to share contact information during badge scanning, causing confusion about the intended networking utility (top complaint) > **TL;DR:** Eventmaker KeepTrack is a business app by Eventmaker, rated 1/5 by 2 users, with Upset user sentiment (10/100), available on iOS & Android. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Eventmaker KeepTrack faces Upset user sentiment (1/5 from 2 reviews), with users reporting users report the app fails to share contact information during badge scanning, causing confusion about the intended networking utility as the primary concern. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 1/5 (2 reviews) | | **User Mood** | Upset | | **Category** | Business | | **Developer** | Eventmaker | | **Pricing** | Free | | **Platforms** | iOS & Android | | **Confidence** | Medium (0.55/1.0) | | **Data Age** | 2d | ## Metadata & Market Performance - **Publisher:** Eventmaker - **Category:** Business - **Target Audience:** Professional event attendees, exhibitors, and speakers participating in conferences, trade shows, and corporate events. - **Platforms:** iOS & Android - **Version Reviewed:** 5.8 - **Report Date:** 2026-10-11 - **Signal Count:** 4 reviews analyzed - **Confidence:** Medium (0.55/1.0) - **App Store ID (iOS):** 1560123248 - **Bundle ID:** com.eventmaker.companion-app - **Google Play ID:** com.eventmakerapp - **Data Window:** Analysis based on signals collected up to 2026-10-11 ## Executive Snapshot **What it is:** Eventmaker KeepTrack is a business event companion app for iOS and Android that enables attendees to manage schedules and scan exhibitor badges. **Why users hire it:** The app removes the friction of manual contact exchange at trade shows by digitizing lead capture and session bookmarking. ## App DNA (Features & Intent) - **[Differentiator] Badge Scanning:** Instant contact detail retrieval via QR code scanning on exhibitor stands * *User Intent:* Users expect intelligent, adaptive experiences that learn from their behavior. - **[Differentiator] CRM Export:** Export of contact lists and notes in .csv or Excel format - **[Standard] Personalized Program:** Bookmark sessions and create custom schedules within the app * *User Intent:* Users value self-expression and personalized experiences. ## Market Position {#market-position} Eventmaker KeepTrack holds a 1-star rating across all platforms with a total of 2 ratings. This performance indicates a failure to meet professional standards for event networking tools. ## Monetization Strategy - **Model:** Free - **Analysis:** The app is provided as a free participant tool, with monetization occurring at the B2B level through the Eventmaker platform. ## 🔴 User Sentiment (Medium Confidence: 4 of 4 reviews analyzed) {#user-sentiment} - **Overall Rating:** 1/5 - **Platform Split:** iOS 1.0/5 (2 ratings) - **Overall Sentiment:** Upset ### Top Complaints (Impact Areas) - **Users report the app fails to share contact information during badge scanning, causing confusion about the intended networking utility** ## SWOT Analysis {#swot} **Core Strengths:** - CRM export functionality facilitates professional data integration **Growth Levers:** - Stabilizing badge scanning would restore networking utility ## What's New - **Latest (v5.8, 2 months ago):** General maintenance release focused on bug fixes and performance improvements. ## App Momentum (Maintenance) {#momentum} - Ships bug fixes only - No feature expansion in 3 months > **Cadence:** 1 total versions · 0 majors in last 6 months · 82 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Eventmaker KeepTrack is a business app that is completely free. It holds a 1/5 rating from 2 reviews. > **Bottom Line:** Eventmaker KeepTrack must pivot to address critical stability failures, as the current technical performance prevents the app from serving its core networking function. Stabilizing the lead capture workflow would restore the value proposition for professional attendees and exhibitors. **Best for:** Professional event attendees, exhibitors, and speakers participating in conferences, trade shows, and corporate events. ### PM Action Plan (Next Best Moves) - [ ] [PIVOT] Rebuild badge scanning logic because it fails to exchange contact details → restore networking utility ### Outlook: Declining The professional event app market is increasingly intolerant of technical instability, as attendees rely on these tools for high-stakes networking. Eventmaker KeepTrack is currently exposed, as its failure to provide basic lead capture functionality will drive users toward manual alternatives before the next major event cycle. - 🔴 Frequent application crashes during trade shows erode user trust, which compounds the negative sentiment already visible in the 1-star rating. - 🔴 The failure of the badge scanning feature to exchange contact details prevents the app from fulfilling its primary networking utility. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 1/5 | | Total Reviews | 2 | | Sentiment | Upset (10/100) | | Confidence | Medium | | Pricing Model | Free | | Platforms | iOS & Android | | Key Features | 3 analyzed | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Eventmaker KeepTrack** (this app) | 1/5 | Upset | Eventmaker | | [Cisco Secure Client](https://marlvel.ai/apps/cisco-secure-client) | 3.8/5 | n/a | Cisco | | [Forane® Refrigerants Tool Belt](https://marlvel.ai/apps/forane-refrigerants-tool-belt) | 3.9/5 | Mixed | Arkema Inc. | | [My Mobile Beauty](https://marlvel.ai/apps/my-mobile-beauty) | N/A/5 | n/a | My Mobile Beauty | | [SpraySelect](https://marlvel.ai/apps/sprayselect) | 4.1/5 | n/a | TeeJet Technologies | | [긱톡 - 재택부업, 프리랜서, 단기알바 정보 플랫폼](https://marlvel.ai/apps/com-gigtalk-gigtalk) | 4.5/5 | N/A | Nextstep Inc. | ## Company Profile - **Developer:** Eventmaker - **Website:** [https://www.eventmaker.com/](https://www.eventmaker.com/) - **Social:** [Instagram](https://www.instagram.com/eventmakerdotcom) · [YouTube](https://www.youtube.com/watch) · [LinkedIn](https://www.linkedin.com/company/eventmakerdotcom) ## Data Sources & Links - **App Store ID:** 1560123248 - **Google Play ID:** com.eventmakerapp - **Dev Site:** [Official Website](https://www.eventmaker.com/) - **Sources:** Developer website content, About us / company information, App store metadata, User reviews. ## Related Intel Reports - [*Cisco Secure Client*](https://marlvel.ai/apps/cisco-secure-client) (Cisco) · 3.8/5 Rating - [*Forane® Refrigerants Tool Belt*](https://marlvel.ai/apps/forane-refrigerants-tool-belt) (Arkema Inc.) · 3.9/5 Rating - [*My Mobile Beauty*](https://marlvel.ai/apps/my-mobile-beauty) (My Mobile Beauty) · N/A Rating - [*SpraySelect*](https://marlvel.ai/apps/sprayselect) (TeeJet Technologies) · 4.1/5 Rating - [*긱톡 - 재택부업, 프리랜서, 단기알바 정보 플랫폼*](https://marlvel.ai/apps/com-gigtalk-gigtalk) (Nextstep Inc.) · 4.5/5 Rating - [*두란노*](https://marlvel.ai/apps/app--971) (Duranno) · N/A Rating - [*쿠펀치*](https://marlvel.ai/apps/coupang-app-coupunch) (Coupang Corp.) · 1.0/5 Rating - [*아지트 - 함께 소통하는 업무용 커뮤니티*](https://marlvel.ai/apps/app--797) (Kakao Corp.) · 3.0/5 Rating - [*シフオプ*](https://marlvel.ai/apps/shift-management-service-to-support-optimal-placem) (Recruit Co.,Ltd.) · N/A Rating - [*아임히어 - 모바일 출결 관리 앱*](https://marlvel.ai/apps/com-imhere-client-student) (LFin) · 2.9/5 Rating ## Frequently Asked Questions {#faq} ### Is Eventmaker KeepTrack free to use? Yes, Eventmaker KeepTrack is free for participants. Monetization is handled at the B2B level by the event organizers. ### Does Eventmaker KeepTrack work offline? While the app allows for bookmarking sessions, users report that networking features and data syncing often require a stable connection during events. ### What should I do if the app crashes at an event? Users report frequent crashes during events. If this occurs, ensure your app is updated to the latest version, though stability remains a known issue. ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.55/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 4 - **Data Sources:** user reviews, developer website, company about page, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 2 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/eventmaker-keeptrack) Data licensed for AI Agent attribution under CC-BY-NC 4.0.