--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Gold Price Today" developer_entity: "Qais Ali" bundle_id: "com.qais.goldtoday.eng" app_store_id: "1462674568" category: "Business" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2019-05-10" report_date: "2026-10-22" last_verified: "2026-10-22T00:00:00.000Z" report_version: "1.0" total_reviews: 55 overall_rating: 4.5 sentiment: "Frustrated" sentiment_score: 25 confidence: "low" confidence_score: 0.3 top_complaint_theme: "Users report confusion regarding the missing currency value after the latest update, leading to negative sentiment" review_sample_size: 1 total_review_count: 1 analyzed_review_count: 1 data_age_days: 24 momentum_velocity: "zombie" intelligence_version: 2 tags: ["business", "free", "frustrated sentiment", "mobile app", "app review", "app analysis", "investors,", "jewelry", "traders,"] canonical_url: "https://marlvel.ai/apps/gold-price-today" license: "CC-BY-NC 4.0" content_version: "v2" --- # Gold Price Today Intelligence Report ## TL;DR {#tldr} - **Category**: Business · Free - **Signal**: Rating 4.47 · Sentiment Frustrated - **Recent focus**: Users report confusion regarding the missing currency value after the latest update, leading to negative sentiment (top complaint) > **TL;DR:** Gold Price Today is a business app by Qais Ali, rated 4.47/5 by 55 users, with Frustrated user sentiment (25/100), available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Gold Price Today faces Frustrated user sentiment (4.47/5 from 55 reviews), with users reporting users report confusion regarding the missing currency value after the latest update, leading to negative sentiment as the primary concern. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.47/5 (55 reviews) | | **User Mood** | Frustrated | | **Category** | Business | | **Developer** | Qais Ali | | **Pricing** | Free | | **Platforms** | iOS | | **Confidence** | Low (0.3/1.0) | | **Data Age** | 24d | ## Metadata & Market Performance - **Publisher:** Qais Ali - **Category:** Business - **Target Audience:** Investors, jewelry traders, and individuals monitoring gold market fluctuations. - **Platforms:** iOS - **Version Reviewed:** 1.0 - **Report Date:** 2026-10-22 - **Signal Count:** 1 review analyzed - **Confidence:** Low (0.3/1.0) - **App Store ID (iOS):** 1462674568 - **Bundle ID:** com.qais.goldtoday.eng - **Data Window:** Analysis based on signals collected up to 2026-10-22 ## Executive Snapshot **What it is:** Gold Price Today is a business utility app for iOS that provides real-time gold price tracking and Karat-based value calculations. **Why users hire it:** The app removes the manual effort of calculating gold value by weight and Karat type, serving users who need quick, on-the-go market conversions. ## App DNA (Features & Intent) - **[Standard] Live Gold Price Tracking:** Real-time updates by the second, driving frequent app opens to check market fluctuations. * *User Intent:* Users want visibility into their own performance and progress. - **[Standard] Gold Calculator:** Tool to calculate gold value based on Karat type, increasing session duration. - **[Standard] Visual Charts:** Large-format historical and current price trend charts, expanding ad-inventory. ## Market Position {#market-position} Gold Price Today maintains a niche presence in the Business category with a 4.47 rating across 55 total ratings. The lack of updates since 2019 suggests a stagnant market position that relies entirely on legacy utility rather than competitive growth. ## Monetization Strategy - **Model:** Free - **Tiers:** Free - **Analysis:** The app operates as a free utility, relying on ad-supported revenue models. ## 🔴 User Sentiment (Low Confidence: 1 of 1 review analyzed) {#user-sentiment} - **Overall Rating:** 4.47/5 - **Platform Split:** iOS 4.5/5 (55 ratings) - **Overall Sentiment:** Frustrated - **Note:** The 4.47/5 store rating reflects cumulative history, while the Frustrated sentiment reflects recent user reviews analyzed by our AI pipeline. ### Top Complaints (Impact Areas) - **Users report confusion regarding the missing currency value after the latest update, leading to negative sentiment** ## SWOT Analysis {#swot} **Core Strengths:** - Real-time price tracking drives frequent opens during market fluctuations **Growth Levers:** - Implement push notifications for price alerts to increase engagement ## App Momentum (Zombie) {#momentum} - No updates for over seven years. - Maintenance mode since May 2019. > **Cadence:** 1 total versions · 1 majors in last 6 months · 2722 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Gold Price Today is a business app that is completely free. It holds a 4.47/5 rating from 55 reviews. > **Bottom Line:** Gold Price Today serves a specific utility, but the seven-year development freeze creates a significant risk of abandonment. Addressing the currency display error would stabilize the current user base, but the app requires a feature refresh to remain relevant against active competitors. **Best for:** Investors, jewelry traders, and individuals monitoring gold market fluctuations. ### PM Action Plan (Next Best Moves) - [ ] [MAINTAIN] Fix currency display bug because it is the primary complaint in reviews → restore core utility ### Outlook: Declining The market for financial utilities is shifting toward integrated, multi-asset platforms with high-frequency update cycles. Gold Price Today remains in maintenance mode, and its inability to address basic display bugs signals a declining outlook that will likely lead to further user churn. - 🔴 The seven-year development freeze indicates a lack of active investment, which erodes user trust and long-term retention. - 🔴 Unresolved currency display bugs in the latest version drive negative sentiment, directly impacting the app's utility for its core audience. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.47/5 | | Total Reviews | 55 | | Sentiment | Frustrated (25/100) | | Confidence | Low | | Pricing Model | Free | | Platforms | iOS | | Key Features | 3 analyzed | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Gold Price Today** (this app) | 4.47/5 | Frustrated | Qais Ali | | [Cisco Secure Client](https://marlvel.ai/apps/cisco-secure-client) | 3.8/5 | n/a | Cisco | | [Forane® Refrigerants Tool Belt](https://marlvel.ai/apps/forane-refrigerants-tool-belt) | 3.9/5 | Mixed | Arkema Inc. | | [Gymzee : Gym Management App](https://marlvel.ai/apps/gymzee-gym-management-app) | N/A/5 | N/A | SERVEQUE GLOBAL SERVICES PRIVATE LIMITED | | [Kube Visitor](https://marlvel.ai/apps/kube-visitor) | N/A/5 | N/A | Yardi Systems, Inc. | | [My Mobile Beauty](https://marlvel.ai/apps/my-mobile-beauty) | N/A/5 | n/a | My Mobile Beauty | ## Company Profile - **Developer:** Qais Ali ## Data Sources & Links - **App Store ID:** 1462674568 - **Sources:** App store metadata, User reviews. ## Related Intel Reports - [*Cisco Secure Client*](https://marlvel.ai/apps/cisco-secure-client) (Cisco) · 3.8/5 Rating - [*Forane® Refrigerants Tool Belt*](https://marlvel.ai/apps/forane-refrigerants-tool-belt) (Arkema Inc.) · 3.9/5 Rating - [*Gymzee : Gym Management App*](https://marlvel.ai/apps/gymzee-gym-management-app) (SERVEQUE GLOBAL SERVICES PRIVATE LIMITED) · N/A Rating - [*Kube Visitor*](https://marlvel.ai/apps/kube-visitor) (Yardi Systems, Inc.) · N/A Rating - [*My Mobile Beauty*](https://marlvel.ai/apps/my-mobile-beauty) (My Mobile Beauty) · N/A Rating - [*OneTap Visitor*](https://marlvel.ai/apps/onetap-visitor) (One Tap, Inc.) · 4.7/5 Rating - [*SpraySelect*](https://marlvel.ai/apps/sprayselect) (TeeJet Technologies) · 4.1/5 Rating - [*True360 Live Inspection*](https://marlvel.ai/apps/true360-live-inspection) (True Partners USA LLC) · 4.5/5 Rating - [*Vehicle Check Report*](https://marlvel.ai/apps/vehicle-check-report) (Oles Karchevskyy) · 5.0/5 Rating | Excellent Sentiment - [*긱톡 - 재택부업, 프리랜서, 단기알바 정보 플랫폼*](https://marlvel.ai/apps/com-gigtalk-gigtalk) (Nextstep Inc.) · 4.5/5 Rating ## Frequently Asked Questions {#faq} ### Is Gold Price Today free to use? Yes, Gold Price Today is a free, ad-supported utility app. ### Does Gold Price Today provide real-time updates? The app is designed to provide gold price updates by the second, though it has not received updates since 2019. ### Is Gold Price Today safe for professional trading? Gold Price Today is a utility for monitoring fluctuations; users should verify data with professional trading platforms given the app's lack of recent updates. ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.3/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 1 - **Data Sources:** user reviews, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 24 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/gold-price-today) Data licensed for AI Agent attribution under CC-BY-NC 4.0.