--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Roomio: floor plan creator" developer_entity: "Phoria" bundle_id: "com.roomio.production" app_store_id: "6752274376" category: "Business" primary_platform: "ios" primary_monetization: "Paid" offline_capable: true market_region: "US" platforms: "iOS" app_last_updated: "2026-07-23" report_date: "2026-08-16" last_verified: "2026-08-16T00:00:00.000Z" report_version: "1.0.328" total_reviews: 8 overall_rating: 4 confidence: "low" confidence_score: 0.3 data_age_days: 45 momentum_velocity: "maintenance" intelligence_version: 3 tags: ["business", "paid", "mobile app", "app review", "app analysis", "estate", "agents,", "photographers,"] canonical_url: "https://marlvel.ai/apps/roomio-floor-plan-creator" license: "CC-BY-NC 4.0" content_version: "v2" --- # Roomio: floor plan creator Intelligence Report ## TL;DR {#tldr} - **Category**: Business · Paid - **Signal**: Rating 4 > **TL;DR:** Roomio: floor plan creator is a business app by Phoria, rated 4/5 by 8 users, available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Roomio: floor plan creator is a business app by Phoria. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4/5 (8 reviews) | | **Category** | Business | | **Developer** | Phoria | | **Pricing** | Paid | | **Platforms** | iOS | | **Confidence** | Low (0.3/1.0) | | **Data Age** | 45d | ## Metadata & Market Performance - **Publisher:** Phoria - **Category:** Business - **Target Audience:** Real estate agents, photographers, and property marketers requiring professional floor plans for listing presentations. - **Platforms:** iOS - **Version Reviewed:** 1.0.328 - **Report Date:** 2026-08-16 - **Signal Count:** 0 reviews analyzed - **Confidence:** Low (0.3/1.0) - **App Store ID (iOS):** 6752274376 - **Bundle ID:** com.roomio.production - **Performance Trend:** Mixed - **Data Window:** Analysis based on signals collected up to 2026-08-16 ## Executive Snapshot **What it is:** Roomio is a floor plan creation tool for real estate professionals that generates 2D and 3D assets from iPhone camera scans. **Why users hire it:** It removes the time and cost barriers of manual drafting for agents who need professional listing assets on demand. ## App DNA (Features & Intent) - **[Differentiator] LiDAR-assisted scanning:** Captures property dimensions with 1-2cm precision on LiDAR-equipped iPhone Pro models, justifying the per-scan fee. * *User Intent:* Users seek enhanced value through premium features. - **[Differentiator] Offline scanning mode:** Allows property data capture without internet, ensuring consistent usage in rural or low-connectivity environments. * *User Intent:* Users want uninterrupted access without internet dependency. - **[Differentiator] Custom branding templates:** Applies logos and brand colors to floor plans, providing white-label utility for real estate agencies. * *User Intent:* Users value self-expression and personalized experiences. ## Market Position {#market-position} Roomio occupies a niche in the Business category, focusing on high-accuracy LiDAR output rather than mass-market casual tools. The $11 per-scan price point positions it as a utility for individual agents rather than a enterprise-wide software solution. ## Monetization Strategy - **Model:** Paid - **Tiers:** Pay-as-you-go: $11 USD for professional 2D floor plans, 3D floor plans available for an additional fee of $14 USD - **Analysis:** Transaction-based model charging per individual floor plan, removing subscription friction for occasional users. ## SWOT Analysis {#swot} **Core Strengths:** - LiDAR-assisted precision creates a technical barrier against non-LiDAR rivals. - Offline scanning mode enables usage in low-connectivity property environments. - Custom branding templates provide white-label value for agencies. **Growth Levers:** - Targeting interior designers could increase usage frequency beyond listing cycles. - Subscription tiers for high-volume photographers would stabilize revenue. ## Recent Changes (v2 → v3) {#recent-changes} The report identifies a critical competitive vulnerability regarding the 12-hour delivery latency of floor plans, shifting the strategic focus toward real-time AI processing. **Overall trend**: Mixed **Compared at**: 2026-08-16 ### High-impact changes - **[Shifted] Delivery Latency Exposure** (positioning) ### Medium-impact changes - **[Added] New Competitive Threats** (swot) - **[Shifted] Hardware Requirement Specificity** (features) ## What's New - **Latest (v1.0.328, 3 weeks ago):** Introduced Multi-Template Orders for 2D/3D styles, a redesigned Dashboard and Order UI, and an Amendment History log for property rounds. ## App Momentum (Maintenance) {#momentum} - Shipped multi-template ordering dashboard. - Added amendment history tracking. - Maintains infrequent, feature-focused release cadence. > **Cadence:** 1 total versions · 1 majors in last 6 months · 23 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Roomio: floor plan creator is a business app that is a paid app. It holds a 4/5 rating from 8 reviews. > **Bottom Line:** Roomio secures its position through LiDAR-driven accuracy, but the 12-hour delivery latency leaves it vulnerable to instant AI-generation rivals. Shifting toward real-time processing would unlock higher conversion rates among agents who require immediate listing assets. **Best for:** Real estate agents, photographers, and property marketers requiring professional floor plans for listing presentations. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] Ship instant AI-preview generation because the 12-hour delivery window is a primary competitive vulnerability → increase conversion velocity ### Outlook: Stable The real estate technology market is shifting toward instant, automated asset generation, which puts pressure on Roomio's current 12-hour delivery model. While the latest release shows active feature investment, Roomio must accelerate its processing speed to remain relevant against automated rivals. - 🟢 The recent dashboard redesign and multi-template ordering indicate active development, moving the app away from a maintenance-only state. - 🔴 The 12-hour delivery latency creates a competitive opening for instant AI-generation tools to capture the time-sensitive real estate agent segment. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4/5 | | Total Reviews | 8 | | Confidence | Low | | Pricing Model | Paid | | Platforms | iOS | | Key Features | 3 analyzed | | Trend | Mixed | | Outlook | Stable | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Roomio: floor plan creator** (this app) | 4/5 | N/A | Phoria | | [Groupon Merchant](https://marlvel.ai/apps/groupon-merchant) | 3.0/5 | n/a | Groupon, Inc. | | [긱톡 - 재택부업, 프리랜서, 단기알바 정보 플랫폼](https://marlvel.ai/apps/com-gigtalk-gigtalk) | 4.5/5 | N/A | Nextstep Inc. | | [두란노](https://marlvel.ai/apps/app--971) | N/A/5 | N/A | Duranno | | [쿠펀치](https://marlvel.ai/apps/coupang-app-coupunch) | 1.0/5 | N/A | Coupang Corp. | | [아지트 - 함께 소통하는 업무용 커뮤니티](https://marlvel.ai/apps/app--797) | 3.0/5 | N/A | Kakao Corp. | ## Company Profile - **Developer:** Phoria - **Website:** [https://roomio.io/](https://roomio.io/) - **Social:** [Instagram](https://www.instagram.com/roomio_io) · [Facebook](https://www.facebook.com/roomio.io) · [YouTube](https://www.youtube.com/@roomio-io) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/roomio-floor-plan-creator/id6752274376?uo=4) - **Dev Site:** [Official Website](https://roomio.io/) - **Sources:** Developer website content, About us / company information, App store metadata. ## Related Intel Reports - [*Groupon Merchant*](https://marlvel.ai/apps/groupon-merchant) (Groupon, Inc.) · 3.0/5 Rating - [*긱톡 - 재택부업, 프리랜서, 단기알바 정보 플랫폼*](https://marlvel.ai/apps/com-gigtalk-gigtalk) (Nextstep Inc.) · 4.5/5 Rating - [*두란노*](https://marlvel.ai/apps/app--971) (Duranno) · N/A Rating - [*쿠펀치*](https://marlvel.ai/apps/coupang-app-coupunch) (Coupang Corp.) · 1.0/5 Rating - [*아지트 - 함께 소통하는 업무용 커뮤니티*](https://marlvel.ai/apps/app--797) (Kakao Corp.) · 3.0/5 Rating - [*シフオプ*](https://marlvel.ai/apps/shift-management-service-to-support-optimal-placem) (Recruit Co.,Ltd.) · N/A Rating - [*아임히어 - 모바일 출결 관리 앱*](https://marlvel.ai/apps/com-imhere-client-student) (LFin) · 2.9/5 Rating - [*카매니저 - 중고차 딜러전용 전국 매물공유 플랫폼*](https://marlvel.ai/apps/kr-co-autocafe-carmanager) (atonmobility appmaster) · 3.0/5 Rating - [*금호고속 셔틀*](https://marlvel.ai/apps/kr-co-kumhobuslines-shuttle-route-passengernew) (kumhoexpress) · 2.1/5 Rating - [*쿠팡이츠 배달 파트너*](https://marlvel.ai/apps/coupang-eats-delivery) (Coupang Corp.) · 2.6/5 Rating ## Frequently Asked Questions {#faq} ### Is Roomio suitable for professional real estate photography? Yes, Roomio is designed for real estate pros, photographers, and interior designers who need professional-grade 2D and 3D floor plans with custom branding. ### Does Roomio work on all iPhone models? Roomio works on a range of iPhones, but LiDAR-equipped models like the iPhone 12 Pro and later Pro models are required for the highest speed and accuracy. ### How does Roomio's pricing work? Roomio uses a pay-as-you-go model, charging $11 USD per professional 2D floor plan, with additional fees for 3D options. There is no subscription required. ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.3/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 0 - **Data Sources:** developer website, company about page, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 45 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/roomio-floor-plan-creator) Data licensed for AI Agent attribution under CC-BY-NC 4.0.