--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Simple Profit Calculator" developer_entity: "Mia Benn" bundle_id: "com.goldenApps.profitCalculator" app_store_id: "6476023063" category: "Business" primary_platform: "ios" primary_monetization: "Freemium" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2025-03-22" report_date: "2026-08-08" last_verified: "2026-08-08T00:00:00.000Z" report_version: "1.15" total_reviews: 5 overall_rating: 4.6 confidence: "low" confidence_score: 0.05 data_age_days: 98 momentum_velocity: "zombie" intelligence_version: 3 tags: ["business", "freemium", "mobile app", "app review", "app analysis", "entrepreneurs", "online", "sellers"] canonical_url: "https://marlvel.ai/apps/simple-profit-calculator" license: "CC-BY-NC 4.0" content_version: "v2" --- # Simple Profit Calculator Intelligence Report ## TL;DR {#tldr} - **Category**: Business · Freemium - **Signal**: Rating 4.6 > **TL;DR:** Simple Profit Calculator is a business app by Mia Benn, rated 4.6/5 by 5 users, available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Simple Profit Calculator is a business app by Mia Benn. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.6/5 (5 reviews) | | **Category** | Business | | **Developer** | Mia Benn | | **Pricing** | Freemium | | **Platforms** | iOS | | **Confidence** | Low (0.05/1.0) | | **Data Age** | 98d | ## Metadata & Market Performance - **Publisher:** Mia Benn - **Category:** Business - **Target Audience:** Entrepreneurs and online sellers on platforms like Etsy, eBay, and Amazon who need quick margin and revenue calculations. - **Platforms:** iOS - **Version Reviewed:** 1.15 - **Report Date:** 2026-08-08 - **Signal Count:** 0 reviews analyzed - **Confidence:** Low (0.05/1.0) - **App Store ID (iOS):** 6476023063 - **Bundle ID:** com.goldenApps.profitCalculator - **Performance Trend:** Stable - **Data Window:** Analysis based on signals collected up to 2026-08-08 ## Executive Snapshot **What it is:** Simple Profit Calculator is a business utility tool for iOS that provides margin, markup, and revenue calculations for online entrepreneurs. **Why users hire it:** Users hire this app to validate pricing and profitability for e-commerce platforms like Etsy and Amazon, reducing the risk of margin erosion on individual sales. ## App DNA (Features & Intent) - **[Standard] Profit Calculator:** Calculates profit and margin based on product price, selling price, and seller fees; drives ad-inventory for free-tier users. * *User Intent:* Users seek enhanced value through premium features. - **[Differentiator] Bulk Profit Calculator:** Projects total profit and per-unit margins for wholesale quantities; increases retention by serving as a recurring business tool. * *User Intent:* Users seek enhanced value through premium features. - **[Differentiator] ARR Calculator:** Determines expected annual revenue for subscription-based products; increases utility for professional users. * *User Intent:* Users seek enhanced value through premium features. ## Market Position {#market-position} The app maintains a 4.6-star rating but lacks the ranking velocity seen in active Business category tools, signaling that the current user base is small and static. ## Monetization Strategy - **Model:** Freemium - **Tiers:** Free with ads, Monthly or lifetime subscription for ad-free experience - **Analysis:** Freemium model uses ad-removal as the primary conversion gate for professional users. ## SWOT Analysis {#swot} **Core Strengths:** - Bulk and ARR calculators provide specialized utility beyond basic margin math **Growth Levers:** - Integration with marketplace APIs could automate fee calculations for Etsy and Amazon sellers ## Recent Changes (v2 → v3) {#recent-changes} The analysis shifted from highlighting feature-based competitive risks to identifying the lack of API integrations and a small user base as the primary threats to the app's market position. **Overall trend**: Stable **Compared at**: 2026-08-08 ### High-impact changes - **[Shifted] Marketplace Integration Focus** (positioning) ### Medium-impact changes - **[Added] Marketplace API Opportunity** (swot) - **[Added] Limited User Base Weakness** (swot) ### Low-impact changes - **[Shifted] Contrarian Take Evolution** (positioning) ## What's New - **Latest (v1.15, 1 years ago):** Added Markup Percent, Markup Amount, and ARR profit calculators, plus a new ad-free Pro subscription option. ## App Momentum (Zombie) {#momentum} - Ships no feature updates since 2025. - Maintains 16-month release silence. > **Cadence:** 1 total versions · 1 majors in last 6 months · 504 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Simple Profit Calculator is a business app that is free with in-app purchases. It holds a 4.6/5 rating from 5 reviews. > **Bottom Line:** Simple Profit Calculator provides essential margin math for small-scale entrepreneurs, but the 16-month update gap signals a lack of active investment, so the PM should prioritize a stability refresh to retain the existing user base. **Best for:** Entrepreneurs and online sellers on platforms like Etsy, eBay, and Amazon who need quick margin and revenue calculations. ### PM Action Plan (Next Best Moves) - [ ] [MAINTAIN] Ship a stability refresh because the 16-month update gap signals abandonment → restore user trust ### Outlook: Stable The e-commerce utility market is consolidating around tools with active API integrations, leaving static calculators like this one exposed. Without a roadmap for feature evolution, the app will likely remain a niche utility with limited growth potential. - 🔴 The 16-month update silence suggests the app is in maintenance mode, which limits its ability to compete with frequently updated alternatives. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.6/5 | | Total Reviews | 5 | | Confidence | Low | | Pricing Model | Freemium | | Platforms | iOS | | Key Features | 3 analyzed | | Trend | Stable | | Outlook | Stable | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Simple Profit Calculator** (this app) | 4.6/5 | N/A | Mia Benn | | [Groupon Merchant](https://marlvel.ai/apps/groupon-merchant) | 3.0/5 | n/a | Groupon, Inc. | | [긱톡 - 재택부업, 프리랜서, 단기알바 정보 플랫폼](https://marlvel.ai/apps/com-gigtalk-gigtalk) | 4.5/5 | N/A | Nextstep Inc. | | [두란노](https://marlvel.ai/apps/app--971) | N/A/5 | N/A | Duranno | | [쿠펀치](https://marlvel.ai/apps/coupang-app-coupunch) | 1.0/5 | N/A | Coupang Corp. | | [아지트 - 함께 소통하는 업무용 커뮤니티](https://marlvel.ai/apps/app--797) | 3.0/5 | N/A | Kakao Corp. | ## Company Profile - **Developer:** Mia Benn ## Data Sources & Links - **App Store ID:** 6476023063 - **Sources:** App store metadata. ## Related Intel Reports - [*Groupon Merchant*](https://marlvel.ai/apps/groupon-merchant) (Groupon, Inc.) · 3.0/5 Rating - [*긱톡 - 재택부업, 프리랜서, 단기알바 정보 플랫폼*](https://marlvel.ai/apps/com-gigtalk-gigtalk) (Nextstep Inc.) · 4.5/5 Rating - [*두란노*](https://marlvel.ai/apps/app--971) (Duranno) · N/A Rating - [*쿠펀치*](https://marlvel.ai/apps/coupang-app-coupunch) (Coupang Corp.) · 1.0/5 Rating - [*아지트 - 함께 소통하는 업무용 커뮤니티*](https://marlvel.ai/apps/app--797) (Kakao Corp.) · 3.0/5 Rating - [*シフオプ*](https://marlvel.ai/apps/shift-management-service-to-support-optimal-placem) (Recruit Co.,Ltd.) · N/A Rating - [*아임히어 - 모바일 출결 관리 앱*](https://marlvel.ai/apps/com-imhere-client-student) (LFin) · 2.9/5 Rating - [*카매니저 - 중고차 딜러전용 전국 매물공유 플랫폼*](https://marlvel.ai/apps/kr-co-autocafe-carmanager) (atonmobility appmaster) · 3.0/5 Rating - [*금호고속 셔틀*](https://marlvel.ai/apps/kr-co-kumhobuslines-shuttle-route-passengernew) (kumhoexpress) · 2.1/5 Rating - [*쿠팡이츠 배달 파트너*](https://marlvel.ai/apps/coupang-eats-delivery) (Coupang Corp.) · 2.6/5 Rating ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.05/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 0 - **Data Sources:** App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 98 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/simple-profit-calculator) Data licensed for AI Agent attribution under CC-BY-NC 4.0.