--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Bug Identifier: Butterfly ID" developer_entity: "Andrei Ivanou" bundle_id: "com.insects.scan" app_store_id: "6717602998" category: "Education" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2026-05-24" report_date: "2026-08-13" last_verified: "2026-08-13T00:00:00.000Z" report_version: "2.1.5" total_reviews: 32 overall_rating: 4.8 sentiment: "Thrilled" sentiment_score: 90 confidence: "low" confidence_score: 0.35 top_praise_theme: "Image recognition engine identifies insect species with high accuracy even for rare specimens" top_complaint_theme: "Interface layout feels cluttered and requires a learning curve for new users" review_sample_size: 7 total_review_count: 7 analyzed_review_count: 7 data_age_days: 48 momentum_velocity: "maintenance" intelligence_version: 3 tags: ["education", "free", "thrilled sentiment", "mobile app", "app review", "app analysis", "nature", "enthusiasts,", "students,"] canonical_url: "https://marlvel.ai/apps/bug-identifier-butterfly-id" license: "CC-BY-NC 4.0" content_version: "v2" --- # Bug Identifier: Butterfly ID Intelligence Report ## TL;DR {#tldr} - **Category**: Education · Free - **Signal**: Rating 4.84 · Sentiment Thrilled - **Recent focus**: Interface layout feels cluttered and requires a learning curve for new users (top complaint) · Image recognition engine identifies insect species with high accuracy even for rare specimens (top praise) > **TL;DR:** Bug Identifier: Butterfly ID is a education app by Andrei Ivanou, rated 4.84/5 by 32 users, with Thrilled user sentiment (90/100), available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Bug Identifier: Butterfly ID maintains Thrilled user sentiment (4.84/5 from 32 reviews), with users consistently praising image recognition engine identifies insect species with high accuracy even for rare specimens. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.84/5 (32 reviews) | | **User Mood** | Thrilled | | **Category** | Education | | **Developer** | Andrei Ivanou | | **Pricing** | Free | | **Platforms** | iOS | | **Confidence** | Low (0.35/1.0) | | **Data Age** | 48d | ## Metadata & Market Performance - **Publisher:** Andrei Ivanou - **Category:** Education - **Target Audience:** Nature enthusiasts, students, researchers, and naturalists interested in entomology and biodiversity tracking. - **Platforms:** iOS - **Version Reviewed:** 2.1.5 - **Report Date:** 2026-08-13 - **Signal Count:** 7 reviews analyzed - **Confidence:** Low (0.35/1.0) - **App Store ID (iOS):** 6717602998 - **Bundle ID:** com.insects.scan - **Performance Trend:** Mixed - **Data Window:** Analysis based on signals collected up to 2026-08-13 ## Executive Snapshot **What it is:** Bug Identifier: Butterfly ID is an insect identification and biodiversity tracking tool for naturalists and students on iOS. **Why users hire it:** Users hire the app for instant species identification and safety verification in the field, replacing the need for physical field guides. ## App DNA (Features & Intent) - **[Standard] Insect Identification Engine:** Image-based identification of insects using an internal database. - **[Differentiator] Interactive Biodiversity Map:** Visualization of scanned insect locations to track findings. * *User Intent:* Users want visibility into their own performance and progress. - **[Differentiator] Community Sharing:** Platform for connecting with other naturalists to share findings. * *User Intent:* Users seek social connection and competitive engagement with peers. ## Market Position {#market-position} The app maintains a 4.84-star rating across 32 reviews, indicating high user satisfaction with its core identification utility. However, the lack of recent feature updates suggests a maintenance-mode posture that risks losing ground to more active competitors. ## Monetization Strategy - **Model:** Free - **Tiers:** Free access to all identification and mapping features - **Analysis:** The app is currently free to use with no visible subscription or IAP gates. ## 🟢 User Sentiment (Low Confidence: 7 of 7 reviews analyzed) {#user-sentiment} - **Overall Rating:** 4.84/5 - **Platform Split:** iOS 4.8/5 (32 ratings) - **Overall Sentiment:** Thrilled ### Top Praises - **Image recognition engine identifies insect species with high accuracy even for rare specimens** - **Safety information regarding dangerous species provides immediate value for parents and outdoor enthusiasts** - **Gamified collection map encourages users to explore and document local insect populations** ### Top Complaints (Impact Areas) - **Interface layout feels cluttered and requires a learning curve for new users** ## SWOT Analysis {#swot} **Core Strengths:** - High-accuracy identification engine for garden insects sustains user trust - Instant safety warnings for dangerous species provide immediate value for parents - Gamified collection map drives repeat outdoor exploration **Growth Levers:** - Implement social-sharing exports to satisfy top user requests - Develop B2B partnerships with schools for educational biodiversity tracking ## Recent Changes (v2 → v3) {#recent-changes} The app's strategic direction has pivoted toward UI simplification and B2B school partnerships, while the competitive outlook has become more critical of its maintenance-mode status. **Overall trend**: Mixed **Compared at**: 2026-08-13 ### High-impact changes - **[Shifted] Strategic roadmap pivot** (positioning) ### Medium-impact changes - **[Added] New SWOT entries** (swot) - **[Declined] Performance impact on retention** (sentiment) ## What's New - **Latest (v2.1.5, 2 months ago):** Engine upgrade for iOS 26 compatibility, performance improvements, and bug fixes. ## App Momentum (Maintenance) {#momentum} - Ships bug fixes only - Last major release two months ago > **Cadence:** 1 total versions · 0 majors in last 6 months · 81 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Bug Identifier: Butterfly ID is a market-leading education app that is completely free. With a 4.84/5 rating from 32 reviews, it delivers strong user satisfaction. > **Bottom Line:** Bug Identifier: Butterfly ID retains users through high-accuracy identification and safety utility, but the cluttered interface and slow field performance threaten long-term retention, so the PM should prioritize UI simplification and export features to drive social growth. **Best for:** Nature enthusiasts, students, researchers, and naturalists interested in entomology and biodiversity tracking. ### PM Action Plan (Next Best Moves) - [ ] [PIVOT] Simplify interface layout because cluttered design is the top frustration theme -> reduce churn ### Outlook: Stable The biodiversity-tracking market is shifting toward social-sharing and community-led discovery. Bug Identifier: Butterfly ID remains in maintenance mode, which risks losing the current user base to more active, feature-rich competitors that prioritize social-sharing and faster identification flows. - 🔴 Slow loading times in the field interrupt the identification flow, which erodes the daily active habit for outdoor users. - 🟢 High identification accuracy for garden insects keeps the current user base engaged despite the lack of major feature updates. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.84/5 | | Total Reviews | 32 | | Sentiment | Thrilled (90/100) | | Confidence | Low | | Pricing Model | Free | | Platforms | iOS | | Key Features | 3 analyzed | | Trend | Mixed | | Outlook | Stable | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Bug Identifier: Butterfly ID** (this app) | 4.84/5 | Thrilled | Andrei Ivanou | | [AlgoApp - Flashcards](https://marlvel.ai/apps/algoapp-flashcards) | 4.5/5 | n/a | AlgoApp Inc | | [Elevate - Brain Training Games](https://marlvel.ai/apps/elevate-brain-training-games) | 4.7/5 | n/a | The Mind Company | | [Flashcards Deluxe](https://marlvel.ai/apps/flashcards-deluxe) | 4.5/5 | N/A | OrangeOrApple.com | | [Flash Cards Flashcards Maker](https://marlvel.ai/apps/flash-cards-flashcards-maker) | 4.0/5 | Mixed | Infinite Wave Media, LLC | | [Flashcards maker - AI generate](https://marlvel.ai/apps/flashcards-maker-ai-generate) | 4.1/5 | Mixed | Teleprompter LLC | ## Company Profile - **Developer:** Andrei Ivanou ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/bug-identifier-butterfly-id/id6717602998?uo=4) - **Sources:** App store metadata, User reviews. ## Related Intel Reports - [*AlgoApp - Flashcards*](https://marlvel.ai/apps/algoapp-flashcards) (AlgoApp Inc) · 4.5/5 Rating - [*Elevate - Brain Training Games*](https://marlvel.ai/apps/elevate-brain-training-games) (The Mind Company) · 4.7/5 Rating - [*Flashcards Deluxe*](https://marlvel.ai/apps/flashcards-deluxe) (OrangeOrApple.com) · 4.5/5 Rating - [*Flash Cards Flashcards Maker*](https://marlvel.ai/apps/flash-cards-flashcards-maker) (Infinite Wave Media, LLC) · 4.0/5 Rating - [*Flashcards maker - AI generate*](https://marlvel.ai/apps/flashcards-maker-ai-generate) (Teleprompter LLC) · 4.1/5 Rating - [*Impulse - Brain Training*](https://marlvel.ai/apps/impulse-brain-training) (GMRD Apps Limited) · 4.6/5 Rating - [*Peak - Brain Training*](https://marlvel.ai/apps/peak-brain-training) (Synaptic Labs) · 4.7/5 Rating - [*자주 틀리는 우리말*](https://marlvel.ai/apps/app--424) (DaolSoft, Co., Ltd.) · N/A Rating - [*달공부 - 한 달 공부 다이어리 + 루틴/공부 타이머*](https://marlvel.ai/apps/azlabs-dalstudy) (SuWon Choi) · N/A Rating - [*타요콘 - 타요 아바타 놀이동화*](https://marlvel.ai/apps/com-kigle-project-tayocon) (KIGLE) · 3.1/5 Rating ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.35/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 7 - **Data Sources:** user reviews, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 48 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/bug-identifier-butterfly-id) Data licensed for AI Agent attribution under CC-BY-NC 4.0.