--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Booze: The Drinking Game" developer_entity: "William Gjeruldsen" bundle_id: "com.WilliamGjeruldsen.Booze" app_store_id: "1404416448" category: "Entertainment" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2019-06-14" report_date: "2026-09-06" last_verified: "2026-09-06T00:00:00.000Z" report_version: "1.0.9" total_reviews: 86 overall_rating: 4.4 confidence: "low" confidence_score: 0 data_age_days: 69 momentum_velocity: "zombie" intelligence_version: 3 tags: ["entertainment", "free", "mobile app", "app review", "app analysis", "social", "drinkers", "party-goers"] canonical_url: "https://marlvel.ai/apps/booze-the-drinking-game" license: "CC-BY-NC 4.0" content_version: "v2" --- # Booze: The Drinking Game Intelligence Report ## TL;DR {#tldr} - **Category**: Entertainment · Free - **Signal**: Rating 4.4 > **TL;DR:** Booze: The Drinking Game is a entertainment app by William Gjeruldsen, rated 4.4/5 by 86 users, available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Booze: The Drinking Game is a entertainment app by William Gjeruldsen. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.4/5 (86 reviews) | | **Category** | Entertainment | | **Developer** | William Gjeruldsen | | **Pricing** | Free | | **Platforms** | iOS | | **Confidence** | Low (0/1.0) | | **Data Age** | 69d | ## Metadata & Market Performance - **Publisher:** William Gjeruldsen - **Category:** Entertainment - **Target Audience:** Social drinkers and party-goers looking for a centralized digital tool to facilitate group drinking games. - **Platforms:** iOS - **Version Reviewed:** 1.0.9 - **Report Date:** 2026-09-06 - **Signal Count:** 0 reviews analyzed - **Confidence:** Low (0/1.0) - **App Store ID (iOS):** 1404416448 - **Bundle ID:** com.WilliamGjeruldsen.Booze - **Performance Trend:** Declining - **Data Window:** Analysis based on signals collected up to 2026-09-06 ## Executive Snapshot **What it is:** Booze: The Drinking Game is a digital utility that aggregates six social drinking game formats for party-goers on iOS. **Why users hire it:** The app removes the need for physical cards or manual game-rule coordination during social gatherings, providing a centralized, ad-supported tool for group entertainment. ## App DNA (Features & Intent) - **[Standard] Multi-Game Integration:** Aggregates six distinct drinking game formats including Never Have I Ever and Truth or Dare into one interface. - **[Standard] Universal Difficulty Scaling:** Provides game modes tailored to varying alcohol consumption levels, ranging from light social drinkers to heavy drinkers. * *User Intent:* Users seek social connection and competitive engagement with peers. ## Market Position {#market-position} Booze: The Drinking Game holds a legacy position with 86 total ratings. The lack of updates for over 2,600 days indicates the app is in maintenance mode, failing to compete with active titles that update content monthly. ## Monetization Strategy - **Model:** Free - **Tiers:** Free access to all game modes - **Analysis:** The app operates as a free, ad-supported utility with no visible in-app purchase or subscription gates. ## SWOT Analysis {#swot} **Core Strengths:** - Multi-game aggregation provides a low-friction, all-in-one utility for social gatherings **Growth Levers:** - Content-refresh cycle could capture the casual party-game segment currently served by active rivals ## Recent Changes (v2 → v3) {#recent-changes} The product's strategic outlook shifted from a maintenance-oriented audit to a formal recommendation to sunset the application. This pivot reflects a definitive conclusion that the seven-year development hiatus renders the product non-viable in the current market. **Overall trend**: Declining **Compared at**: 2026-09-06 ### High-impact changes - **[Shifted] Sunset Recommendation** (positioning) ### Medium-impact changes - **[Shifted] Strategic SWOT Pivot** (swot) - **[Shifted] Contrarian Perspective** (positioning) ## What's New - **Latest (v1.0.9, 7 years ago):** General maintenance and minor stability improvements. ## App Momentum (Zombie) {#momentum} - No updates since June 2019. - Zero feature additions in seven years. > **Cadence:** 1 total versions · 0 majors in last 6 months · 2640 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Booze: The Drinking Game is an entertainment app that is completely free. It holds a 4.4/5 rating from 86 reviews. > **Bottom Line:** Booze: The Drinking Game serves as a static utility that has reached the end of its lifecycle, and the absence of updates since 2019 suggests the developer has abandoned the product, leaving the user base to churn toward more actively maintained alternatives. **Best for:** Social drinkers and party-goers looking for a centralized digital tool to facilitate group drinking games. ### PM Action Plan (Next Best Moves) - [ ] [SUNSET] Sunset the application because the seven-year development gap indicates a lack of commercial viability → reduce brand drag ### Outlook: Declining The party-game category is consolidating around titles that offer frequent content refreshes and social-sharing features. Booze: The Drinking Game remains static, meaning it will continue to lose relevance as users migrate to apps that provide a more dynamic, updated experience. - 🔴 The seven-year development hiatus confirms the app is in a terminal state, which will inevitably lead to compatibility failures on future OS versions. - 🔴 The lack of content updates prevents the app from competing with modern party-game titles that use live-ops to maintain daily active usage. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.4/5 | | Total Reviews | 86 | | Confidence | Low | | Pricing Model | Free | | Platforms | iOS | | Key Features | 2 analyzed | | Trend | Declining | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Booze: The Drinking Game** (this app) | 4.4/5 | N/A | William Gjeruldsen | | [BESTPLAY Play to earn & donate](https://marlvel.ai/apps/bestplay-play-to-earn-donate) | 4.6/5 | n/a | Bestplay | | [JustPlay: Earn Money or Donate](https://marlvel.ai/apps/justplay-earn-money-or-donate) | 4.4/5 | n/a | JustPlay GmbH | | [BIBLIOTECA LDM](https://marlvel.ai/apps/biblioteca-ldm) | 4.8/5 | Mixed | Esteban Gonzalez | | [DramaBox - Stream Drama Shorts](https://marlvel.ai/apps/dramabox-stream-drama-shorts-1) | 4.7/5 | n/a | STORYMATRIX | | [DramaWave - Dramas & Reels](https://marlvel.ai/apps/dramawave-dramas-reels) | 4.7/5 | Mixed | SKYWORK AI PTE LTD | ## Company Profile - **Developer:** William Gjeruldsen - **Website:** [https://www.instagram.com/williamgjeruldsen/](https://www.instagram.com/williamgjeruldsen/) ## Data Sources & Links - **App Store ID:** 1404416448 - **Dev Site:** [Official Website](https://www.instagram.com/williamgjeruldsen/) - **Sources:** App store metadata. ## Related Intel Reports - [*BESTPLAY Play to earn & donate*](https://marlvel.ai/apps/bestplay-play-to-earn-donate) (Bestplay) · 4.6/5 Rating - [*JustPlay: Earn Money or Donate*](https://marlvel.ai/apps/justplay-earn-money-or-donate) (JustPlay GmbH) · 4.4/5 Rating - [*BIBLIOTECA LDM*](https://marlvel.ai/apps/biblioteca-ldm) (Esteban Gonzalez) · 4.8/5 Rating - [*DramaBox - Stream Drama Shorts*](https://marlvel.ai/apps/dramabox-stream-drama-shorts-1) (STORYMATRIX) · 4.7/5 Rating - [*DramaWave - Dramas & Reels*](https://marlvel.ai/apps/dramawave-dramas-reels) (SKYWORK AI PTE LTD) · 4.7/5 Rating - [*Ghost Science M3*](https://marlvel.ai/apps/ghost-science-m3) (Michael Weber) · 3.3/5 Rating | Positive Sentiment - [*JustPlay: Earn Loyalty Rewards*](https://marlvel.ai/apps/justplay-earn-loyalty-rewards) (Gimica GmbH) · 4.7/5 Rating - [*Leprecam*](https://marlvel.ai/apps/leprecam) (Asinine Games Inc) · 4.3/5 Rating - [*PLAYZONE - Play & Earn Rewards*](https://marlvel.ai/apps/money-well-earn-rewards) (Vanessa Calatayud Gomis) · 2.5/5 Rating - [*TikTok Pro - Events*](https://marlvel.ai/apps/com-ss-iphone-ugc-tiktok-pro) (TikTok Ltd.) · 4.7/5 Rating ## Frequently Asked Questions {#faq} ### Is Booze: The Drinking Game still receiving updates? No. The app has not received a technical update or feature addition since June 2019, indicating it is no longer actively maintained by the developer. ### Does Booze: The Drinking Game require a subscription? No. The app is free to use and operates as an ad-supported utility with no in-app purchases or subscription requirements. ### Are there better alternatives to Booze: The Drinking Game? Yes. Users looking for active party games should consider newer titles that receive regular content updates, as Booze: The Drinking Game has been dormant for over seven years. ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 0 - **Data Sources:** App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 69 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/booze-the-drinking-game) Data licensed for AI Agent attribution under CC-BY-NC 4.0.