--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Color by Number Coloring Pages" developer_entity: "ZipoApps" bundle_id: "com.colorbynumber.pixelartcoloringbook" app_store_id: "1447612934" category: "Entertainment" primary_platform: "ios" primary_monetization: "Freemium" offline_capable: true market_region: "US" platforms: "iOS & Android" app_last_updated: "2025-12-03" report_date: "2026-07-29" last_verified: "2026-07-29T00:00:00.000Z" report_version: "5.1.0" total_reviews: 2462 overall_rating: 4.6 sentiment: "Excited" sentiment_score: 75 confidence: "medium" confidence_score: 0.55 top_praise_theme: "The relaxing nature of the coloring experience provides a therapeutic outlet for users seeking stress relief" top_complaint_theme: "Technical instability including app crashes and black screens prevents users from accessing the coloring interface" review_sample_size: 52 total_review_count: 52 analyzed_review_count: 52 data_age_days: 27 momentum_velocity: "zombie" intelligence_version: 6 nemesis: "DeepArtEffects AI Photo Editor" competitor_count: 11 tags: ["entertainment", "freemium", "excited sentiment", "mobile app", "app review", "app analysis", "adults", "seeking", "stress"] canonical_url: "https://marlvel.ai/apps/color-by-number-coloring-pages" license: "CC-BY-NC 4.0" content_version: "v2" --- ## ⚠ Content Warning This report covers topics classified as sensitive (health). Information is aggregated from public sources for informational purposes only. This is not medical advice. Consult a qualified professional before acting on any information here. --- # Color by Number Coloring Pages Intelligence Report ## TL;DR {#tldr} - **Category**: Entertainment · Freemium - **Signal**: Rating 4.57 · Sentiment Excited - **Recent focus**: Technical instability including app crashes and black screens prevents users from accessing the coloring interface (top complaint) · The relaxing nature of the coloring experience provides a therapeutic outlet for users seeking stress relief (top praise) > **TL;DR:** Color by Number Coloring Pages is a entertainment app by ZipoApps, rated 4.57/5 by 2.5K users, with Excited user sentiment (75/100), available on iOS & Android. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Color by Number Coloring Pages maintains Excited user sentiment (4.57/5 from 2.5K reviews), with users consistently praising the relaxing nature of the coloring experience provides a therapeutic outlet for users seeking stress relief. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.57/5 (2.5K reviews) | | **User Mood** | Excited | | **Category** | Entertainment | | **Developer** | ZipoApps | | **Pricing** | Freemium | | **Platforms** | iOS & Android | | **Confidence** | Medium (0.55/1.0) | | **Data Age** | 27d | ## Metadata & Market Performance - **Publisher:** ZipoApps - **Category:** Entertainment - **Target Audience:** Adults seeking stress relief and creative relaxation through digital coloring activities. - **Platforms:** iOS & Android - **Version Reviewed:** 1.4 - **Report Date:** 2026-07-29 - **Signal Count:** 52 reviews analyzed - **Confidence:** Medium (0.55/1.0) - **App Store ID (iOS):** 1447612934 - **Bundle ID:** com.colorbynumber.pixelartcoloringbook - **Google Play ID:** com.colorbynumber.pixelartcoloringbook - **Performance Trend:** Stable - **Data Window:** Analysis based on signals collected up to 2026-07-29 ## Executive Snapshot **What it is:** Color by Number Coloring Pages is a digital coloring app for adults, featuring pixel art templates and offline functionality on iOS and Android. **Why users hire it:** Users open the app to displace the cognitive load of daily stress with a repetitive, low-friction creative task that requires zero artistic skill. ## App DNA (Features & Intent) - **[Differentiator] Pixel Art Camera:** Converts user-captured photos into pixel art templates for coloring, expanding ad-inventory per active user. - **[Standard] Magic Tools:** Includes magic wand and area-fill tools to automate coloring, increasing session frequency and retention. - **[Standard] Offline Mode:** Enables coloring functionality without an active internet connection, maintaining DAU/MAU ratios in low-connectivity environments. * *User Intent:* Users want uninterrupted access without internet dependency. ## Market Position {#market-position} The app maintains a 4.58 rating on Android across 2,408 ratings, though the 17-month release gap limits its competitive visibility. ## Monetization Strategy - **Model:** Freemium - **Tiers:** Free tier with ad support, In-app purchases for content - **Analysis:** Freemium model relies on ad-supported free play with in-app purchases for additional content or tools. ## 🟢 User Sentiment (Medium Confidence: 52 of 52 reviews analyzed) {#user-sentiment} - **Overall Rating:** 4.57/5 - **Platform Split:** iOS 4.3/5 (54 ratings) | Android 4.6/5 (2.4K ratings) - **Overall Sentiment:** Excited ### Top Praises - **The relaxing nature of the coloring experience provides a therapeutic outlet for users seeking stress relief** - **A wide variety of pixel art images and categories keeps the coloring activity fresh for players** - **Offline functionality allows users to enjoy the coloring experience without needing a constant internet connection** ### Top Complaints (Impact Areas) - **Technical instability including app crashes and black screens prevents users from accessing the coloring interface** ## SWOT Analysis {#swot} **Core Strengths:** - Offline-first architecture functions as a distribution barrier in low-connectivity markets **Growth Levers:** - Localized pricing strategies could unlock growth in high-ARPU markets where rivals charge premium rates ## Recent Changes (v5 → v6) {#recent-changes} The app's competitive posture shifted from a focus on technical decay to a more targeted identification of UI-based retention friction. While the 17-month update gap remains, the product roadmap now prioritizes removing specific visual distractions to improve session quality. **Overall trend**: Stable **Compared at**: 2026-07-29 ### High-impact changes - **[Added] New UI complaint theme** (sentiment) ### Medium-impact changes - **[] Strategic SWOT update** (swot) - **[] Executive summary tone shift** (positioning) - **[] PM action item pivot** (features) ## Rivals Landscape {#rivals} > Competitive positioning identified by AI analysis of app features, category, and market signals. ### Color by Number Coloring Pages vs DeepArtEffects AI Photo Editor - **DeepArtEffects AI Photo Editor** by Deep Art AI GmbH: This app competes by capturing the same creative-leisure audience, shifting from manual coloring to AI-driven artistic transformation of user photos. - **Key differences:** - Offers advanced AI style transfer that converts personal photos into art, unlike our manual coloring focus. - Provides robust local processing capabilities, ensuring user privacy and faster rendering without constant cloud connectivity. - Features a custom style creation engine that allows power users to define unique artistic aesthetics. ### Contenders (Strong Challengers) - **[Christmas : Coloring Pages](https://marlvel.ai/apps/christmas-coloring-pages)** by Rory Buckley: Captures seasonal demand within the coloring category, overlapping with our holiday-themed content offerings. - Features specialized texture effects that add depth and realism to standard digital coloring pages. - Includes robust progress persistence, allowing users to return to complex projects across multiple sessions. - **[Colorist - Adult Coloring Book](https://marlvel.ai/apps/colorist-adult-coloring-book)** by Farida Afrose: Competes for the adult relaxation market by providing a traditional digital coloring book experience with extensive libraries. - Offers highly customizable color palettes that give users more creative control than our number-based system. - Includes dedicated editing tools that allow for fine-tuned adjustments to finished coloring projects. - **[ColorMinis 3D Painting Studio](https://marlvel.ai/apps/com-figuromo-colorminiscollections)** by ColorMinis 3D: Targets the same art-focused audience but differentiates through a 3D simulation of physical miniature painting. - Provides a unique 3D painting workflow that simulates the tactile experience of painting physical hobby miniatures. - Utilizes part-aware painting technology, allowing for more precise color application on complex 3D models. - **[FillColor: Bliss Coloring Book](https://marlvel.ai/apps/com-cem-fill-color)** by CEM SOFTWARE LTD: Directly competes for the same casual entertainment demographic by offering a simplified, tap-to-fill coloring experience. - Implements a streamlined fill-color tool that reduces the time required to complete complex coloring pages. - Integrates social sharing features that encourage viral growth through user-generated content galleries. ### Peers (What They Do Better) - **[UNICORN: Color by Number Games](https://marlvel.ai/apps/unicorn-color-by-number-games)** by APPSYOULOVE LTD: A dominant player in the pixel-art coloring space, directly challenging our core product offering. - Generates automated time-lapse videos of the coloring process, which are highly shareable on social media. - Operates a massive premium content library that keeps power users engaged through constant new updates. - **[Coloring Book-lake colouring](https://marlvel.ai/apps/colorear-colorido-warna-puzzle-game)** by JoyCraze: Directly overlaps with our core coloring mechanic, targeting the same casual gaming audience. - Maintains a highly curated image library that emphasizes aesthetic quality over sheer quantity of pages. - Integrates social sharing loops that help maintain user engagement through community-driven challenges. - **[Oilist](https://marlvel.ai/apps/com-3dtopo-oilist)** by 3DTOPO Inc.: Provides a high-end generative art experience that serves as an alternative for users seeking artistic output. - Features a sophisticated generative art engine that creates unique, evolving paintings in real-time. - Delivers professional-grade 4K resolution exports, positioning the app as a tool for serious digital artists. - **[AI Gahaku: Photo to Painting](https://marlvel.ai/apps/sato-tokyo-ai_art)** by AI Gahaku: Occupies the intersection of art and technology, appealing to users who want artistic results without manual effort. - Uses specialized portrait optimization filters to turn standard selfies into high-quality artistic paintings. - Supports high-resolution exports, catering to users who want to print or share their digital art. ### New Kids on the Block (What's Innovative) - **[Simple Coloring Books](https://marlvel.ai/apps/simple-coloring-books)** by Ca Li Sa: A new entrant focusing on minimalist UX to capture users overwhelmed by feature-heavy coloring apps. - Prioritizes a clean, tap-to-fill system that removes the complexity of traditional number-based coloring apps. - **[Kabbalah Coloring Book](https://marlvel.ai/apps/com-zevpadway-kabbalahcoloringbook)** by Zev Padway: A niche entrant that uses coloring as a vehicle for educational and meditative content delivery. - Combines meditative coloring with educational context, creating a unique value proposition for spiritual users. ## What's New - **Latest (v1.4, 2 years ago):** General performance and stability improvements. ## App Momentum (Zombie) {#momentum} - Quiet 17 months, bug fixes only. - Last major release December 2023. > **Cadence:** 2 total versions · 0 majors in last 6 months · 167 days since last update · 708 days avg between updates ## The "So What?" (Strategic Takeaway) {#so-what} Color by Number Coloring Pages is a market-leading entertainment app that is free with in-app purchases. With a 4.57/5 rating from 2.5K reviews, it delivers strong user satisfaction. > **Bottom Line:** Maintenance-mode updates leave the app exposed to live-ops rivals, so prioritizing stability fixes is necessary to defend the current user base before attempting to scale. **Best for:** Adults seeking stress relief and creative relaxation through digital coloring activities. ### PM Action Plan (Next Best Moves) - [ ] [MAINTAIN] Audit launch stability because black-screen reports are the top churn driver → stabilize the daily active habit ### Feature Gaps vs Competitors - Automated time-lapse video generation (available in UNICORN but absent here) ### Outlook: Stable Casual coloring traffic is consolidating around entrants with high-frequency content updates. Maintenance-mode updates leave the app exposed: a single live-ops rival with a 2-week cadence will erode the user base before the next major drop. - 🔴 Technical instability in the current version erodes the daily active habit, which compounds the rating drag already visible on Android. - 🔴 The lack of feature expansion over the last 17 months leaves the app exposed to live-ops rivals who update content bi-weekly. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.57/5 | | Total Reviews | 2.5K | | Sentiment | Excited (75/100) | | Confidence | Medium | | Pricing Model | Freemium | | Platforms | iOS & Android | | Key Features | 3 analyzed | | Trend | Stable | | Outlook | Stable | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Color by Number Coloring Pages** (this app) | 4.57/5 | Excited | ZipoApps | | [Oilist](https://marlvel.ai/apps/com-3dtopo-oilist) | 4.8/5 | Excited | 3DTOPO Inc. | | [ColorMinis 3D Painting Studio](https://marlvel.ai/apps/com-figuromo-colorminiscollections) | 3.6/5 | N/A | ColorMinis 3D | | [Coloring Book-lake colouring](https://marlvel.ai/apps/colorear-colorido-warna-puzzle-game) | 4.8/5 | N/A | JoyCraze | | [FillColor: Bliss Coloring Book](https://marlvel.ai/apps/com-cem-fill-color) | 4.3/5 | N/A | CEM SOFTWARE LTD | | [AI Gahaku: Photo to Painting](https://marlvel.ai/apps/sato-tokyo-ai_art) | 4.3/5 | N/A | AI Gahaku | ## Company Profile - **Developer:** ZipoApps ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/color-by-number-coloring-pages/id1447612934?uo=4) - **Google Play:** [View on Google Play](https://play.google.com/store/apps/details?id=com.colorbynumber.pixelartcoloringbook&hl=en&gl=us) - **Sources:** App store metadata, User reviews. ## Related Intel Reports - [*Oilist*](https://marlvel.ai/apps/com-3dtopo-oilist) (3DTOPO Inc.) · 4.8/5 Rating | Positive Sentiment - [*ColorMinis 3D Painting Studio*](https://marlvel.ai/apps/com-figuromo-colorminiscollections) (ColorMinis 3D) · 3.6/5 Rating - [*Coloring Book-lake colouring*](https://marlvel.ai/apps/colorear-colorido-warna-puzzle-game) (JoyCraze) · 4.8/5 Rating - [*FillColor: Bliss Coloring Book*](https://marlvel.ai/apps/com-cem-fill-color) (CEM SOFTWARE LTD) · 4.3/5 Rating - [*AI Gahaku: Photo to Painting*](https://marlvel.ai/apps/sato-tokyo-ai_art) (AI Gahaku) · 4.3/5 Rating - [*Kabbalah Coloring Book*](https://marlvel.ai/apps/com-zevpadway-kabbalahcoloringbook) (Zev Padway) · N/A Rating - [*UNICORN: Color by Number Games*](https://marlvel.ai/apps/unicorn-color-by-number-games) (APPSYOULOVE LTD) · 4.7/5 Rating - [*Colorist - Adult Coloring Book*](https://marlvel.ai/apps/colorist-adult-coloring-book) (Farida Afrose) · 4.2/5 Rating - [*Christmas : Coloring Pages*](https://marlvel.ai/apps/christmas-coloring-pages) (Rory Buckley) · 4.4/5 Rating - [*Simple Coloring Books*](https://marlvel.ai/apps/simple-coloring-books) (Ca Li Sa) · N/A Rating ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.55/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 52 - **Data Sources:** user reviews, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 27 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/color-by-number-coloring-pages) Data licensed for AI Agent attribution under CC-BY-NC 4.0.