---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "Diamond Painting by Number"
developer_entity: "EYEWIND LIMITED"
bundle_id: "com.diamond.painting.by.number"
app_store_id: "1615336187"
category: "Entertainment"
primary_platform: "ios"
primary_monetization: "Subscription"
offline_capable: true
market_region: "US"
platforms: "iOS & Android"
app_last_updated: "2026-04-03"
report_date: "2026-04-06"
report_version: "6.9.0"
total_reviews: 18942
overall_rating: 4.64
sentiment: "Mixed"
sentiment_score: 55
confidence: "high"
confidence_score: 0.9
data_age_days: 0
intelligence_version: 2
nemesis: "Diamond Art ASMR Coloring"
competitor_count: 11
tags: ["entertainment", "subscription", "mixed sentiment", "mobile app", "app review", "app analysis", "casual", "gamers", "enthusiasts"]
canonical_url: "https://marlvel.ai/intel-report/entertainment/diamond-painting-by-number"
license: "CC-BY-NC 4.0"
---

# Diamond Painting by Number App Audit

> **TL;DR:** Diamond Painting by Number is a entertainment app by EYEWIND LIMITED, rated 4.64/5 by 18,942 users, with Mixed user sentiment (55/100), available on iOS & Android.
>
> **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** Diamond Painting by Number shows Mixed sentiment (4.64/5 from 18,942 reviews) — users praise relaxing experience but report issues with excessive advertising.
<!-- speakable-end -->

## Metadata & Market Performance
- **Publisher:** EYEWIND LIMITED
- **Category:** Entertainment
- **Target Audience:** Casual gamers and art enthusiasts looking for a relaxing, stress-relieving creative outlet that requires no prior drawing experience.
- **Platforms:** iOS & Android
- **Version Audited:** 6.9.0
- **Audit Date:** 2026-04-06
- **Signal Count:** 18942 reviews analyzed
- **Confidence:** High (0.9/1.0)
- **App Store ID (iOS):** 1615336187
- **Bundle ID:** com.diamond.painting.by.number
- **Google Play ID:** com.diamond.painting.by.number
- **Data Window:** Analysis based on signals collected up to 2026-04-06

## Strategic Synopsis
Diamond Painting by Number is a digital craft app that allows users to create art using a numbered diamond-placement mechanic. It targets casual users seeking stress relief and relaxation. While it maintains high ratings, it is currently struggling with mixed sentiment due to aggressive advertising and technical instability. Its key differentiator is an Artist Contribution Program that allows the community to submit original works.

## Feature Profile & User Intent
- **[Basic] Number-based Diamond Painting:** A digital adaptation of the physical craft where users fill canvas areas with diamonds based on corresponding numbers.
  * *User Intent:* Users expect intelligent, adaptive experiences that learn from their behavior.
- **[Standard] Offline Play:** Allows users to engage with coloring activities without an active internet connection.
  * *User Intent:* Users want uninterrupted access without internet dependency.
- **[Differentiator] Artist Contribution Program:** Allows skilled artists to submit original works for the community to color, offering them a platform for recognition and potential VIP status.
  * *User Intent:* Users seek enhanced value through premium features.
- **[Standard] Weekly Content Updates:** Regularly refreshed library of coloring books and patterns to ensure ongoing engagement.
- **[Standard] Premium Customization Tools:** Access to exclusive brushes, stripes, and frames for advanced artistic control.
  * *User Intent:* Users value self-expression and personalized experiences.

## Monetization Strategy
- **Model:** Subscription
- **Tiers:** Free tier with limited access to content, Premium Access subscription for unlimited access to all books, brushes, and customization tools
- **Analysis:** Monetization relies on a freemium model that gates high-quality content and advanced tools behind a recurring subscription, incentivizing users to upgrade for a complete creative experience.

## 🟡 User Sentiment (High Confidence: 18,942 reviews)
- **Overall Rating:** 4.64/5
- **Platform Split:** iOS 4.8/5 (2,846 ratings) | Android 4.6/5 (16,096 ratings)
- **Overall Sentiment:** Mixed

### Top Praises
- **Relaxing Experience** | *Evidence:* "I like how calming it is to play. Very relaxing game before bed."
- **Customization Features** | *Evidence:* "The only thing that's kind of cool is that you can put your own image in."

### Top Complaints (Impact Areas)
- **Excessive Advertising** | *Evidence:* "Too many adds"
- **Technical Stability and Bugs** | *Evidence:* "It keeps crashing and closes while trying to work on a picture."
- **Aggressive Monetization** | *Evidence:* "anything worth doing is locked behind a paywall"

## SWOT Analysis

**Strengths:**
- High store ratings (4.6+) across both major platforms
- Unique Artist Contribution Program fostering community content
- Strong offline play capability
- Satisfying ASMR-style gameplay mechanics

**Weaknesses:**
- Excessive ad frequency disrupting the user experience
- Technical instability and frequent app crashes
- Aggressive paywalls for high-quality content
- Issues with subscription restoration and management

**Opportunities:**
- Reduce ad friction by pivoting to rewarded video models
- Expand into the rising 'Sticker Book' hybrid genre
- Enhance social features by allowing users to follow specific community artists
- Improve tablet-specific UI to capture the high-end creative market

**Threats:**
- Market leaders like Happy Color offering a more polished experience
- New hybrid competitors like Art Puzzle stealing market share
- User churn due to perceived 'aggressive' monetization tactics
- Potential platform-level crackdowns on subscription transparency

## Competitive Landscape (AI-Analyzed)

> Competitive positioning identified by AI analysis of app features, category, and market signals.

### Diamond Painting by Number vs Diamond Art ASMR Coloring — Head to Head
- **Diamond Art ASMR Coloring** by Crazy Labs: The primary direct competitor in the diamond painting sub-genre, featuring identical ASMR-focused gameplay and a massive library of patterns.

### Contenders (Strong Challengers)
- **Happy Color – Color by Number** by X-Flow: The market leader in the broader 'Color by Number' genre; while not diamond-specific, it is the primary alternative for users seeking relaxing digital art.
- **Diamond Painting: ASMR Art** by Lion Studios: A strong contender that emphasizes the tactile ASMR satisfaction of placing diamonds, backed by a major hyper-casual publisher.
- **Paint by Number: Coloring Game** by Better World Games: A high-volume competitor in the paint-by-number space that targets the same casual audience looking for stress relief.
- **Cross Stitch Masters** by Playgendary: Competes on the 'digital craft' sub-genre, using a grid-based filling mechanic that appeals to the same hobbyist demographic as diamond painting.

### Peers (What They Do Better)
- **Lake: Coloring Book & Journal** by Lake: Directly competes with the 'Artist Contribution Program' by featuring curated collections from independent illustrators.
- **Colorfy: Art Coloring Game** by Wildlife Studios: A long-standing incumbent in the digital coloring space that shares the same subscription-based monetization model.
- **Recolor: Adult Coloring Book** by Sumoing Ltd: Focuses on high-end artistic tools and 3D effects, competing for the 'Premium Customization' user segment.
- **Voxly: 3D Color by Number** by TechnoLife: Offers a 3D twist on the 'by number' mechanic, appealing to users who want more depth than 2D diamond painting.

### New Kids on the Block (What's Innovative)
- **[Art Puzzle: Jigsaw Classic](https://marlvel.ai/intel-report/games/com-easybrain-art-puzzle)** by Easybrain: A fast-growing hybrid that combines coloring with jigsaw mechanics, stealing market share from traditional color-by-number apps.
- **Sticker Book: Color by Number** by Lion Studios: A rising trend in the 'by number' space that uses stickers instead of diamonds, offering a fresh alternative to the craft-based coloring niche.

## Pros & Cons

**Pros:**
- Relaxing Experience
- Customization Features

**Cons:**
- Excessive Advertising
- Technical Stability and Bugs
- Aggressive Monetization

## Bottom Line
Diamond Painting by Number is a divisive entertainment app that is available.
With a 4.64/5 rating from 18,942 reviews, it receives mixed feedback.

**Best for:** Casual gamers and art enthusiasts looking for a relaxing, stress-relieving creative outlet that requires no prior drawing experience.

## Frequently Asked Questions

**Q: Is Diamond Painting by Number free?**
A: Diamond Painting by Number uses a subscription pricing model.

**Q: What do users think of Diamond Painting by Number?**
A: User sentiment is mixed with a 4.64/5 average. Users praise: Relaxing Experience, Customization Features. Common complaints: Excessive Advertising, Technical Stability and Bugs.

**Q: What are Diamond Painting by Number's main features?**
A: Key features include Number-based Diamond Painting, Offline Play, Artist Contribution Program, Weekly Content Updates, Premium Customization Tools.

**Q: Who is Diamond Painting by Number for?**
A: Casual gamers and art enthusiasts looking for a relaxing, stress-relieving creative outlet that requires no prior drawing experience.

**Q: Is Diamond Painting by Number available on iOS and Android?**
A: Diamond Painting by Number is available on iOS & Android.

**Q: Is Diamond Painting by Number worth it in 2026?**
A: Diamond Painting by Number is a divisive entertainment app that is available. With a 4.64/5 rating from 18,942 reviews, it receives mixed feedback. Best for: Casual gamers and art enthusiasts looking for a relaxing, stress-relieving creative outlet that requires no prior drawing experience..

**Q: What are the main competitors of Diamond Painting by Number?**
A: The main competitors of Diamond Painting by Number include Diamond Art ASMR Coloring, Happy Color – Color by Number, Diamond Painting: ASMR Art, Paint by Number: Coloring Game, Cross Stitch Masters. Diamond Art ASMR Coloring is the closest direct competitor — the primary direct competitor in the diamond painting sub-genre, featuring identical asmr-focused gameplay and a massive library of patterns..

**Q: What are the best alternatives to Diamond Painting by Number?**
A: Top alternatives to Diamond Painting by Number include Diamond Art ASMR Coloring, Happy Color – Color by Number, Diamond Painting: ASMR Art, Paint by Number: Coloring Game. Each targets a similar audience in the entertainment space.

## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Overall Rating | 4.64/5 |
| Total Reviews | 18,942 |
| Sentiment | Mixed (55/100) |
| Confidence | High |
| Pricing Model | Subscription |
| Platforms | iOS & Android |
| Key Features | 5 analyzed |

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **Diamond Painting by Number** (this app) | 4.64/5 | Mixed | EYEWIND LIMITED |
| [Art Puzzle - Jigsaw Games](https://marlvel.ai/intel-report/games/com-easybrain-art-puzzle) | 4.8/5 | Excited | Easybrain Ltd |
| [BESTPLAY Play to earn & donate](https://marlvel.ai/intel-report/entertainment/bestplay-play-to-earn-donate) | 4.7/5 | Mixed | Bestplay |
| [JustPlay: Earn Loyalty Rewards](https://marlvel.ai/intel-report/entertainment/justplay-earn-loyalty-rewards) | 4.7/5 | Mixed | Gimica GmbH |
| [JustPlay: Earn Money or Donate](https://marlvel.ai/intel-report/entertainment/justplay-earn-money-or-donate) | 4.4/5 | Mixed | JustPlay GmbH |
| [Leprecam](https://marlvel.ai/intel-report/entertainment/leprecam) | 4.2/5 | Mixed | Asinine Games Inc |

## Company Profile
- **Developer:** EYEWIND LIMITED
- **Website:** [https://incolor.cc/en/](https://incolor.cc/en/)
- **Social:** [Instagram](https://www.instagram.com/incolor.app) · [Facebook](https://www.facebook.com/InColorapp) · [X/Twitter](https://twitter.com/IncolorAPP)

## Data Sources & Links
- **App Store:** [View on Apple Store](https://apps.apple.com/us/app/diamond-painting-by-number/id1615336187?uo=4)
- **Google Play:** [View on Google Play](https://play.google.com/store/apps/details?id=com.diamond.painting.by.number&hl=en&gl=us)
- **Dev Site:** [Official Website](https://incolor.cc/en/)
- **Sources:** Developer website content, App store metadata, User reviews.

## Related Intel Reports
- [*Art Puzzle - Jigsaw Games*](https://marlvel.ai/intel-report/games/com-easybrain-art-puzzle) (Easybrain Ltd) — 4.8/5 Rating | Positive Sentiment
- [*BESTPLAY Play to earn & donate*](https://marlvel.ai/intel-report/entertainment/bestplay-play-to-earn-donate) (Bestplay) — 4.7/5 Rating | Mixed Sentiment
- [*JustPlay: Earn Loyalty Rewards*](https://marlvel.ai/intel-report/entertainment/justplay-earn-loyalty-rewards) (Gimica GmbH) — 4.7/5 Rating | Mixed Sentiment
- [*JustPlay: Earn Money or Donate*](https://marlvel.ai/intel-report/entertainment/justplay-earn-money-or-donate) (JustPlay GmbH) — 4.4/5 Rating | Mixed Sentiment
- [*Leprecam*](https://marlvel.ai/intel-report/entertainment/leprecam) (Asinine Games Inc) — 4.2/5 Rating | Mixed Sentiment
- [*TikTok - Videos, Shop & LIVE*](https://marlvel.ai/intel-report/entertainment/tiktok-videos-shop-live) (TikTok Ltd.) — 4.4/5 Rating | Positive Sentiment
- [*Hue Disco*](https://marlvel.ai/intel-report/entertainment/com-imakestuff-huedisco) (iMakeStuff) — 2.8/5 Rating | Negative Sentiment
- [*Tesla Toy*](https://marlvel.ai/intel-report/entertainment/tesla-toy) (PDJ Apps) — 4.6/5 Rating | Positive Sentiment
- [*Alice Box*](https://marlvel.ai/intel-report/entertainment/com-alicebox-app) (Joanne Saul) — N/A Rating | N/A Sentiment
- [*Animation Creator*](https://marlvel.ai/intel-report/entertainment/com-red-software-iflipbook) (miSoft) — N/A Rating | N/A Sentiment

## Methodology

This report was generated by Marlvel.ai's 3-stage AI intelligence pipeline:

1. **Feature & Positioning Extraction** — Analyzes app metadata, developer website content, and version history to identify key features, target audience, and competitive positioning.
2. **Sentiment Analysis** — Processes user reviews (minimum 5 reviews required) to extract praise themes, complaint themes, and overall sentiment with evidence quotes.
3. **Intelligence Synthesis** — Combines stages 1 & 2 with App Store rankings to produce SWOT analysis, executive summary, and actionable insights.

- **Confidence Score:** 0.9/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 18,942
- **Data Sources:** user reviews, developer website, App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 0 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/intel-report/entertainment/diamond-painting-by-number)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.