---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "GameTally: Simple Score Keeper"
developer_entity: "Fabien Maurice"
bundle_id: "com.vms.gt.gametally"
app_store_id: "6743155029"
category: "Entertainment"
primary_platform: "ios"
primary_monetization: "Free"
offline_capable: false
market_region: "US"
platforms: "iOS"
app_last_updated: "2025-11-01"
report_date: "2026-08-14"
last_verified: "2026-08-14T00:00:00.000Z"
report_version: "1.1.0"
total_reviews: 0
confidence: "low"
confidence_score: 0
data_age_days: 3
momentum_velocity: "maintenance"
intelligence_version: 5
nemesis: "My Board Game Collection"
competitor_count: 11
tags: ["entertainment", "free", "mobile app", "app review", "app analysis", "casual", "board", "players"]
canonical_url: "https://marlvel.ai/apps/gametally-simple-score-keeper"
license: "CC-BY-NC 4.0"
content_version: "v2"
---

# GameTally: Simple Score Keeper Intelligence Report

## TL;DR {#tldr}

- **Category**: Entertainment · Free

> **TL;DR:** GameTally: Simple Score Keeper is a entertainment app by Fabien Maurice, available on iOS.
>
> **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** GameTally: Simple Score Keeper is a entertainment app by Fabien Maurice.
<!-- speakable-end -->

## Quick Facts

| Fact | Value |
| :--- | :--- |
| **Category** | Entertainment |
| **Developer** | Fabien Maurice |
| **Pricing** | Free |
| **Platforms** | iOS |
| **Confidence** | Low (0/1.0) |
| **Data Age** | 3d |

## Metadata & Market Performance
- **Publisher:** Fabien Maurice
- **Category:** Entertainment
- **Target Audience:** Casual board game and card game players seeking a digital alternative to manual scorepads.
- **Platforms:** iOS
- **Version Reviewed:** 1.1.0
- **Report Date:** 2026-08-14
- **Signal Count:** 0 reviews analyzed
- **Confidence:** Low (0/1.0)
- **App Store ID (iOS):** 6743155029
- **Bundle ID:** com.vms.gt.gametally
- **Performance Trend:** Mixed
- **Data Window:** Analysis based on signals collected up to 2026-08-14

<!-- section:executive-snapshot -->
## Executive Snapshot
**What it is:** GameTally is a digital score-tracking utility for board and card games, designed for casual players on iOS.
**Why users hire it:** The app removes the cognitive and physical friction of manual scorepads during game nights, serving users who prioritize speed over deep collection management.
<!-- /section:executive-snapshot -->

<!-- section:features -->
## App DNA (Features & Intent)
- **[Standard] Score History Persistence:** Saves active sessions for later resumption, ensuring users do not lose progress during multi-session games.
  * *User Intent:* Users seek enhanced value through premium features.
- **[Differentiator] Score History Interaction:** Press and hold gesture for entry management, enabling faster corrections than standard menu-based navigation.
<!-- /section:features -->

<!-- section:market-position -->
## Market Position {#market-position}

GameTally occupies the lightweight utility segment of the Entertainment category, focusing on speed rather than the data-heavy management features of incumbents. The absence of monetization gates signals a strategy of user acquisition through simplicity rather than immediate revenue extraction.
<!-- /section:market-position -->

## Monetization Strategy
- **Model:** Free
- **Tiers:** Free to download and use
- **Analysis:** GameTally is currently free with no visible subscription or IAP gates, positioning it as a low-friction entry point for casual players.

<!-- section:swot -->
## SWOT Analysis {#swot}

**Core Strengths:**
- Minimalist interface enables rapid score entry during active gameplay
- Session persistence allows for resumption of interrupted games

**Growth Levers:**
- Integration of basic scoring trends could capture users migrating to performance-focused rivals


<!-- /section:swot -->
## Recent Changes (v4 → v5) {#recent-changes}

The app's strategic focus shifted from social sharing to performance analytics, with the PM prioritizing scoring trends to mitigate churn against rivals. This pivot marks a move toward defending the core utility value proposition against competitors that offer deeper game-specific rule sets.

**Overall trend**: Mixed
**Compared at**: 2026-08-14

### High-impact changes
- **[Shifted] Strategic PM Action Pivot** (positioning)

### Medium-impact changes
- **[] SWOT Analysis Refinement** (swot)
- **[] Feature Gap Expansion** (features)

<!-- section:rivals -->
## Rivals Landscape {#rivals}

> Competitive positioning identified by AI analysis of app features, category, and market signals.

### GameTally: Simple Score Keeper vs My Board Game Collection
- **[My Board Game Collection](https://marlvel.ai/apps/my-board-game-collection)** by Tommy Uytterhaegen: This app competes directly by offering comprehensive board game management and session logging, serving the same enthusiast audience that requires structured data for their tabletop hobby.
  - **Key differences:**
    - Integrates directly with BoardGameGeek and BoardGameAtlas to pull official game metadata and ratings automatically.
    - Supports extensive media uploads and custom data fields for users tracking large, complex physical game collections.
    - Provides robust play session logging that goes beyond simple scorekeeping to track long-term player statistics.

### Contenders (Strong Challengers)
- **[ScoreTally](https://marlvel.ai/apps/scoretally)** by David Pruitt: It overlaps with this app by providing specialized score tracking and performance visualization for tabletop games.
  - Includes specialized team pairing logic for Nertz, catering to a specific niche of high-speed card game players.
  - Features performance visualization tools that allow users to analyze their scoring trends over multiple game sessions.
- **[El Moises Anote](https://marlvel.ai/apps/app-game-rd-el-moises-anote)** by Amaury Castillo: It serves the same core need for manual score registration and match history tracking within a social gaming context.
  - Provides advanced rule configuration settings that allow users to define custom scoring logic for specific games.
  - Maintains a high level of user engagement through frequent updates and a focus on match history analytics.
- **[Score It Pro](https://marlvel.ai/apps/score-it-pro)** by Drew Walker: This app competes for the same utility-focused user base looking for multi-player score tracking and game management.
  - Offers customizable themes that allow users to personalize the visual aesthetic of their scoreboards during play.
  - Includes a dedicated quick-entry keyboard designed to minimize the time spent inputting scores between game turns.
- **[Game Night Score Card](https://marlvel.ai/apps/game-night-score-card)** by MacHead: It targets the same immediate use case of replacing paper scorecards with a digital, game-specific interface.
  - Utilizes a one-time purchase model which may appeal to users wary of subscription-based or ad-supported scoring apps.
  - Focuses on game-specific scorecard templates that provide a more tailored experience than generic tally tools.

### Peers (What They Do Better)
- **[Tonbuk](https://marlvel.ai/apps/com-tonbuk)** by Zobut: It functions as a social hub for gamers, overlapping with this app's goal of enhancing the gaming experience.
  - Integrates social messaging features to connect players within a broader gaming library management environment.
  - Prioritizes user interface design to manage large gaming libraries alongside social interaction capabilities.
- **[Detective Notes](https://marlvel.ai/apps/com-espresso_apps-detectivenotes)** by Espresso Apps: It addresses the same 'paperless' pain point for board game players, specifically those playing deduction-style games.
  - Optimized specifically for deduction board games, replacing physical note-taking sheets with a digital interface.
  - Focuses on a minimalist, paperless experience that removes the clutter of traditional scorekeeping apps.
- **[BrettspielWelt GSC-Clash](https://marlvel.ai/apps/brettspielwelt-gsc-clash)** by BrettspielWelt: It operates in the board game ecosystem, focusing on tournament-level organization and digital play.
  - Provides a comprehensive digital platform for tournament qualification and management rather than just simple scorekeeping.
  - Includes built-in chat functionality to facilitate communication between players during competitive board game events.
- **[Dinle bul eşleştir](https://marlvel.ai/apps/com-aybengames-dinlebul)** by Ayben Ertem: It shares the entertainment category and focuses on game-integrated mechanics, though with a different primary utility.
  - Incorporates audio cue playback as a core mechanic, differentiating it from purely visual scorekeeping applications.
  - Focuses on active game integration rather than passive score tracking for external tabletop board games.

### New Kids on the Block (What's Innovative)
- **[Cinéstoire](https://marlvel.ai/apps/dev-karnhuis-cinestoire)** by Werner van Mook: While focused on entertainment, it competes for the user's time by offering collection management and challenge tracking.
  - Automates metadata collection and provides personalized recommendations, shifting the focus from manual entry to discovery.
- **[Board Game Score Keeper](https://marlvel.ai/apps/board-game-score-keeper)** by Jeremy Bain: A new entrant providing round-based tracking and timers, directly challenging this app's utility feature set.
  - Includes a built-in round timer and customizable winning conditions to support structured, time-sensitive board game play.

<!-- /section:rivals -->
<!-- section:whats-new -->
## What's New

- **Latest (v1.1.0, 6 months ago):** Added score history management: long-press to delete the last entry or add a 0 score.
<!-- /section:whats-new -->

<!-- section:momentum -->
## App Momentum (Maintenance) {#momentum}

- Ships bug fixes at 6-month cadence.
- Last major release 6 months ago.

> **Cadence:** 1 total versions · 0 majors in last 6 months · 193 days since last update

<!-- /section:momentum -->

<!-- section:so-what -->
## The "So What?" (Strategic Takeaway) {#so-what}

GameTally: Simple Score Keeper is an entertainment app that is completely free.

<!-- speakable-start -->
> **Bottom Line:** GameTally's simplicity retains casual players, but the lack of active development risks losing the user base to rivals that offer performance analytics. Adding lightweight scoring trends would unlock higher retention without compromising the app's core speed advantage.
<!-- speakable-end -->

**Best for:** Casual board game and card game players seeking a digital alternative to manual scorepads.

<!-- section:pm-actions -->
### PM Action Plan (Next Best Moves)

- [ ] [INVEST] Ship basic scoring trend visualization because rivals like ScoreTally offer performance analysis → increase session retention
<!-- /section:pm-actions -->

<!-- section:feature-gaps -->
### Feature Gaps vs Competitors


- Performance visualization tools (available in ScoreTally but missing here)
<!-- /section:feature-gaps -->

<!-- section:outlook -->
### Outlook: Mixed

The board game utility market is consolidating around apps that provide both scorekeeping and performance analytics. GameTally's current maintenance-only posture leaves it exposed to rivals that offer deeper game-specific rule sets, meaning the app must introduce lightweight analytics to remain relevant to its core audience.

- 🔴 The 6-month update cadence suggests a lack of active feature investment, which leaves the app vulnerable to rivals with faster innovation cycles.
- ⚪ The free-to-use model captures casual users but lacks a clear path to monetization if the developer decides to scale the product.
<!-- /section:outlook -->

<!-- /section:so-what -->

<!-- section:metrics -->
## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Total Reviews | 0 |
| Confidence | Low |
| Pricing Model | Free |
| Platforms | iOS |
| Key Features | 2 analyzed |
| Trend | Mixed |
| Outlook | Mixed |
<!-- /section:metrics -->

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **GameTally: Simple Score Keeper** (this app) | N/A/5 | N/A | Fabien Maurice |
| [Dinle bul eşleştir](https://marlvel.ai/apps/com-aybengames-dinlebul) | 1.0/5 | N/A | Ayben Ertem |
| [Cinéstoire](https://marlvel.ai/apps/dev-karnhuis-cinestoire) | N/A/5 | N/A | Werner van Mook |
| [El Moises Anote](https://marlvel.ai/apps/app-game-rd-el-moises-anote) | 5.0/5 | N/A | Amaury Castillo |
| [Tonbuk](https://marlvel.ai/apps/com-tonbuk) | 2.9/5 | N/A | Zobut |
| [Detective Notes](https://marlvel.ai/apps/com-espresso_apps-detectivenotes) | 4.2/5 | N/A | Espresso Apps |

## Company Profile
- **Developer:** Fabien Maurice

## Data Sources & Links
- **App Store:** [View on Apple Store](https://apps.apple.com/us/app/gametally-simple-score-keeper/id6743155029?uo=4)
- **Sources:** App store metadata.

## Related Intel Reports
- [*Dinle bul eşleştir*](https://marlvel.ai/apps/com-aybengames-dinlebul) (Ayben Ertem) · 1.0/5 Rating
- [*Cinéstoire*](https://marlvel.ai/apps/dev-karnhuis-cinestoire) (Werner van Mook) · N/A Rating
- [*El Moises Anote*](https://marlvel.ai/apps/app-game-rd-el-moises-anote) (Amaury Castillo) · 5.0/5 Rating
- [*Tonbuk*](https://marlvel.ai/apps/com-tonbuk) (Zobut) · 2.9/5 Rating
- [*Detective Notes*](https://marlvel.ai/apps/com-espresso_apps-detectivenotes) (Espresso Apps) · 4.2/5 Rating
- [*BrettspielWelt GSC-Clash*](https://marlvel.ai/apps/brettspielwelt-gsc-clash) (BrettspielWelt) · 1.0/5 Rating
- [*Score It Pro*](https://marlvel.ai/apps/score-it-pro) (Drew Walker) · 2.7/5 Rating
- [*My Board Game Collection*](https://marlvel.ai/apps/my-board-game-collection) (Tommy Uytterhaegen) · 4.4/5 Rating | Positive Sentiment
- [*ScoreTally*](https://marlvel.ai/apps/scoretally) (David Pruitt) · 5.0/5 Rating | Excellent Sentiment
- [*Game Night Score Card*](https://marlvel.ai/apps/game-night-score-card) (MacHead) · 5.0/5 Rating

## Frequently Asked Questions {#faq}

### Is GameTally suitable for complex board games?

GameTally is designed for simple, rapid score tracking. If you require complex rule sets or official game metadata, rivals like My Board Game Collection may be a better fit.

### How does GameTally compare to ScoreTally?

GameTally focuses on a minimalist, fast score-entry experience, whereas ScoreTally includes performance visualization tools to analyze scoring trends over multiple sessions.

### Does GameTally have intrusive ads?

GameTally is currently free to download and use with no visible subscription or ad-supported gates, providing a clean experience for users.

### What is a free alternative to GameTally?

Users looking for alternatives should consider Score It Pro or Game Night Score Card, which also focus on digital scorekeeping for tabletop games.

## Methodology {#methodology}

This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline:

1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps.
2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks.
3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes).
4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category.
5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights.

- **Confidence Score:** 0/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 0
- **Data Sources:** App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 3 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/gametally-simple-score-keeper)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.