---
title: "Howdy: Streaming Movies & TV — App Overview"
url: https://marlvel.ai/intel-report/entertainment/howdy-streaming-movies-tv
category: Entertainment
developer: ROKU INC
platforms: ios, android
rating: 3.9 (22 ratings)
pricing: subscription
report_level: overview
generated: 2026-04-19
last_verified: "2026-04-19T20:53:17.256Z"
---

<!-- SECTION: Key Insight -->
> **Key Insight:** Howdy leverages the Roku ecosystem to provide a high-volume, ad-free content library at a competitive price point.

<!-- SECTION: Quick Facts -->
| Metric | Value |
|--------|-------|
| Category | Entertainment |
| Rating | 3.9 ★ (22) |
| Pricing | subscription |
| Platforms | iOS, Android |
| Latest Version (iOS) | 1.0.2 |
| Latest Version (Android) | 1.0.1.30 |
| Developer | ROKU INC |

<!-- SECTION: Summary -->
## What is Howdy: Streaming Movies & TV?

Howdy is a Roku-developed streaming service offering a library of over 2,500 movies and TV series. The platform differentiates itself through an ad-free, low-cost subscription model accessible across mobile, web, and Roku hardware.

<!-- SECTION: Key Features -->
## Key Features

- **Ad-Free Streaming**: Provides uninterrupted access to the entire content library without advertisements.
- **Cross-Device Sync**: Enables users to continue watching content across mobile, tablet, web, and Roku devices.
- **Personalized Discovery**: Offers curated recommendations and popular picks tailored to user preferences.
- **My Shows**: Allows users to save favorite titles for quick and easy access.

<!-- SECTION: Target Audience -->
## Who is it for?

Budget-conscious viewers seeking an ad-free, multi-device streaming experience.

<!-- SECTION: Links -->
## Links

- [App Store](https://apps.apple.com/us/app/howdy-streaming-movies-tv/id6755439476?uo=4)
- [Google Play](https://play.google.com/store/apps/details?id=com.roku.howdy&hl=en&gl=us)
- [Full Intelligence Report](https://marlvel.ai/intel-report/entertainment/howdy-streaming-movies-tv)

---
*This is an overview report. Sentiment analysis, competitive landscape, and SWOT analysis are available in the [full intelligence report](https://marlvel.ai/intel-report/entertainment/howdy-streaming-movies-tv).*
*Generated by [Marlvel.ai](https://marlvel.ai) — Independent app intelligence.*