--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Lately - Track TV Show Series" developer_entity: "Damian Winiarczuk" bundle_id: "app.latelytv" app_store_id: "1383943284" category: "Entertainment" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2024-04-04" report_date: "2026-09-23" last_verified: "2026-09-23T00:00:00.000Z" report_version: "1.4.4" total_reviews: 18 overall_rating: 4 sentiment: "Frustrated" sentiment_score: 35 confidence: "medium" confidence_score: 0.45 top_praise_theme: "The visual design of the interface provides a high-quality aesthetic experience for new users" top_complaint_theme: "The application lacks core functionality beyond basic listings, leaving users confused about its purpose" review_sample_size: 3 total_review_count: 3 analyzed_review_count: 3 data_age_days: 7 momentum_velocity: "zombie" intelligence_version: 2 tags: ["entertainment", "free", "frustrated sentiment", "mobile app", "app review", "app analysis", "viewers", "prioritize", "privacy"] canonical_url: "https://marlvel.ai/apps/lately-track-tv-show-series" license: "CC-BY-NC 4.0" content_version: "v2" --- # Lately - Track TV Show Series Intelligence Report ## TL;DR {#tldr} - **Category**: Entertainment · Free - **Signal**: Rating 4 · Sentiment Frustrated - **Recent focus**: The application lacks core functionality beyond basic listings, leaving users confused about its purpose (top complaint) · The visual design of the interface provides a high-quality aesthetic experience for new users (top praise) > **TL;DR:** Lately - Track TV Show Series is a entertainment app by Damian Winiarczuk, rated 4/5 by 18 users, with Frustrated user sentiment (35/100), available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Lately - Track TV Show Series faces Frustrated user sentiment (4/5 from 18 reviews), with users reporting the application lacks core functionality beyond basic listings, leaving users confused about its purpose as the primary concern. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4/5 (18 reviews) | | **User Mood** | Frustrated | | **Category** | Entertainment | | **Developer** | Damian Winiarczuk | | **Pricing** | Free | | **Platforms** | iOS | | **Confidence** | Medium (0.45/1.0) | | **Data Age** | 7d | ## Metadata & Market Performance - **Publisher:** Damian Winiarczuk - **Category:** Entertainment - **Target Audience:** TV show viewers who prioritize data privacy and want a simple, offline-first tool to track their progress. - **Platforms:** iOS - **Version Reviewed:** 1.4.4 - **Report Date:** 2026-09-23 - **Signal Count:** 3 reviews analyzed - **Confidence:** Medium (0.45/1.0) - **App Store ID (iOS):** 1383943284 - **Bundle ID:** app.latelytv - **Data Window:** Analysis based on signals collected up to 2026-09-23 ## Executive Snapshot **What it is:** Lately is an offline-first TV show tracker for iOS that stores all user data locally on the device. **Why users hire it:** The app removes the friction of account creation and cloud-sync dependencies, serving users who prioritize data privacy over cross-device synchronization. ## App DNA (Features & Intent) - **[Differentiator] Local Data Storage:** All tracking data resides on the device, removing the need for cloud account creation. * *User Intent:* Users expect seamless access across multiple devices. - **[Differentiator] Spoiler-Free Episode Lists:** Episode thumbnails remain blurred until marked as seen to prevent visual spoilers. * *User Intent:* Users expect intelligent, adaptive experiences that learn from their behavior. - **[Standard] Gesture-Based Tracking:** Mark episodes as seen using swipe gestures with haptic feedback. * *User Intent:* Users want visibility into their own performance and progress. ## Market Position {#market-position} Lately maintains a niche position as a privacy-first tracker, though its 4.0-star rating across 18 reviews suggests limited market penetration. The lack of updates for over 900 days signals a maintenance-only posture that leaves the app vulnerable to more active competitors. ## Monetization Strategy - **Model:** Free - **Tiers:** Fully free access to all features - **Analysis:** Lately operates as a free utility with no visible monetization, subscription gates, or ad-supported tiers. ## 🔴 User Sentiment (Medium Confidence: 3 of 3 reviews analyzed) {#user-sentiment} - **Overall Rating:** 4/5 - **Platform Split:** iOS 4.0/5 (18 ratings) - **Overall Sentiment:** Frustrated - **Note:** The 4/5 store rating reflects cumulative history, while the Frustrated sentiment reflects recent user reviews analyzed by our AI pipeline. ### Top Praises - **The visual design of the interface provides a high-quality aesthetic experience for new users** - **Tracking television show seasons provides a simple utility for viewers managing their watch lists** ### Top Complaints (Impact Areas) - **The application lacks core functionality beyond basic listings, leaving users confused about its purpose** ## SWOT Analysis {#swot} **Core Strengths:** - Local-first data architecture removes account-creation friction - Spoiler-prevention mechanism protects the binge-watching experience **Growth Levers:** - Implementing clear, gesture-based tutorials could resolve navigation complaints ## What's New - **Latest (v1.4.4, 2 years ago):** General improvements to user experience and application stability. ## App Momentum (Zombie) {#momentum} - Stalled development, no updates since 2024. - Maintenance-mode status, no feature expansion. > **Cadence:** 1 total versions · 0 majors in last 6 months · 902 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Lately - Track TV Show Series is an entertainment app that is completely free. It holds a 4/5 rating from 18 reviews. > **Bottom Line:** Restoring the core episode-tracking functionality would address the primary driver of negative sentiment, as the current lack of utility prevents Lately from serving its intended purpose. **Best for:** TV show viewers who prioritize data privacy and want a simple, offline-first tool to track their progress. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] Ship an onboarding overlay because users report confusion regarding core functionality → reduce early-stage churn. ### Outlook: Declining The market for TV show trackers is shifting toward cloud-synced, social-integrated experiences, leaving Lately's offline-only model increasingly isolated. Without a return to active development to fix broken core features, the app will likely see continued decline in user engagement and relevance. - 🔴 The lack of updates for over 900 days indicates a stalled development cadence, which erodes user trust and prevents feature expansion. - 🔴 Critical reports of broken episode-marking functionality directly undermine the app's primary value proposition, leading to high churn among new users. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4/5 | | Total Reviews | 18 | | Sentiment | Frustrated (35/100) | | Confidence | Medium | | Pricing Model | Free | | Platforms | iOS | | Key Features | 3 analyzed | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Lately - Track TV Show Series** (this app) | 4/5 | Frustrated | Damian Winiarczuk | | [JustPlay: Earn Money or Donate](https://marlvel.ai/apps/justplay-earn-money-or-donate) | 4.4/5 | n/a | JustPlay GmbH | | [BestPlay: Play Games & Earn](https://marlvel.ai/apps/bestplay-play-to-earn-donate) | 4.6/5 | n/a | Bestplay | | [BIBLIOTECA LDM](https://marlvel.ai/apps/biblioteca-ldm) | 4.8/5 | Mixed | Esteban Gonzalez | | [DramaBox - Stream Drama Shorts](https://marlvel.ai/apps/dramabox-stream-drama-shorts-1) | 4.7/5 | n/a | STORYMATRIX | | [DramaWave - Dramas & Reels](https://marlvel.ai/apps/dramawave-dramas-reels) | 4.7/5 | Mixed | SKYWORK AI PTE LTD | ## Company Profile - **Developer:** Damian Winiarczuk - **Website:** [https://latelytv.app/](https://latelytv.app/) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/lately-track-tv-show-series/id1383943284?uo=4) - **Dev Site:** [Official Website](https://latelytv.app/) - **Sources:** Developer website content, App store metadata, User reviews. ## Related Intel Reports - [*JustPlay: Earn Money or Donate*](https://marlvel.ai/apps/justplay-earn-money-or-donate) (JustPlay GmbH) · 4.4/5 Rating - [*BestPlay: Play Games & Earn*](https://marlvel.ai/apps/bestplay-play-to-earn-donate) (Bestplay) · 4.6/5 Rating - [*BIBLIOTECA LDM*](https://marlvel.ai/apps/biblioteca-ldm) (Esteban Gonzalez) · 4.8/5 Rating - [*DramaBox - Stream Drama Shorts*](https://marlvel.ai/apps/dramabox-stream-drama-shorts-1) (STORYMATRIX) · 4.7/5 Rating - [*DramaWave - Dramas & Reels*](https://marlvel.ai/apps/dramawave-dramas-reels) (SKYWORK AI PTE LTD) · 4.7/5 Rating - [*PACIFIC RIM: JAEGER VS KAIJU BATTLE*](https://marlvel.ai/apps/pacific-rim-jaeger-vs-kaiju-battle) (Warner Bros.) · 3.5/5 Rating - [*PLAYZONE - Play & Earn Rewards*](https://marlvel.ai/apps/money-well-earn-rewards) (Vanessa Calatayud Gomis) · 2.5/5 Rating - [*TikTok Pro - Events*](https://marlvel.ai/apps/com-ss-iphone-ugc-tiktok-pro) (TikTok Ltd.) · 4.7/5 Rating - [*TikTok - Videos, Shop & LIVE*](https://marlvel.ai/apps/tiktok-videos-shop-live) (TikTok Ltd.) · 4.3/5 Rating - [*YouTube TV*](https://marlvel.ai/apps/com-google-ios-youtubeunplugged) (Google) · 3.7/5 Rating ## Frequently Asked Questions {#faq} ### Is Lately free to use? Yes, Lately is a free utility with no visible monetization, subscription gates, or ad-supported tiers. ### Does Lately require an account? No, Lately does not require any account or login, as all tracking data is stored internally on your device. ### Can I watch TV shows inside Lately? No, Lately is strictly a tracking tool and does not allow you to watch TV shows within the app. ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.45/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 3 - **Data Sources:** user reviews, developer website, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 7 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/lately-track-tv-show-series) Data licensed for AI Agent attribution under CC-BY-NC 4.0.