--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "ScratchOdds: Lotto Tracker" developer_entity: "ScratchOdds Corp." bundle_id: "com.scratchodds.production" app_store_id: "6504375787" category: "Entertainment" primary_platform: "ios" primary_monetization: "Freemium" offline_capable: false market_region: "US" platforms: "iOS & Android" app_last_updated: "2026-05-12" report_date: "2026-05-15" last_verified: "2026-05-15T22:27:24.114Z" report_version: "5.5.0" total_reviews: 77 overall_rating: 4.14 confidence: "low" confidence_score: 0.6 data_age_days: 30 momentum_velocity: "maintenance" intelligence_version: 3 nemesis: "Virginia Lottery Official App" competitor_count: 10 tags: ["entertainment", "freemium", "mobile app", "app review", "app analysis", "data-driven", "scratch-off", "lottery"] canonical_url: "https://marlvel.ai/intel-report/entertainment/scratchodds-lotto-tracker" license: "CC-BY-NC 4.0" content_version: "v2" --- # ScratchOdds: Lotto Tracker App Audit ## TL;DR {#tldr} - **Category**: Entertainment · Freemium - **Signal**: Rating 4.14 > **TL;DR:** ScratchOdds: Lotto Tracker is a entertainment app by ScratchOdds Corp., rated 4.14/5 by 77 users, available on iOS & Android. > > **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence. > **Key Insight:** ScratchOdds: Lotto Tracker is a entertainment app by ScratchOdds Corp.. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.14/5 (77 reviews) | | **Category** | Entertainment | | **Developer** | ScratchOdds Corp. | | **Pricing** | Freemium | | **Platforms** | iOS & Android | | **Confidence** | Low (0.6/1.0) | | **Data Age** | 0d | ## Metadata & Market Performance - **Publisher:** ScratchOdds Corp. - **Category:** Entertainment - **Target Audience:** Data-driven scratch-off lottery players seeking to optimize spending and avoid games with depleted top prizes. - **Platforms:** iOS & Android - **Version Audited:** 5.5.0 - **Audit Date:** 2026-05-15 - **Signal Count:** 29 reviews analyzed - **Confidence:** Low (0.6/1.0) - **App Store ID (iOS):** 6504375787 - **Bundle ID:** com.scratchodds.production - **Google Play ID:** com.scratchodds.production - **Performance Trend:** Mixed - **Data Window:** Analysis based on signals collected up to 2026-05-15 ## Executive Snapshot **What it is:** ScratchOdds is a lottery scanner and odds calculator for iOS and Android that analyzes real-time state lottery data to identify high-value scratch-off tickets. **Why users hire it:** Users hire ScratchOdds to replace blind guessing with mathematical probability, ensuring they avoid games with depleted top prizes and maximize their entertainment budget. ## App DNA (Features & Intent) - **[Differentiator] Real-time Lottery Data Scanner:** Scans official state lottery websites daily to track active games, prize tiers, and remaining prizes across 41+ states. * *User Intent:* Users are motivated by consistent progression and daily incentives. - **[Differentiator] Budget Optimizer:** Algorithm calculates optimal ticket combinations for a user-defined budget to maximize winning probability. * *User Intent:* Users seek enhanced value through premium features. - **[Differentiator] Advanced Analytics:** Provides detailed prize breakdowns, percentage of tickets in circulation, and current vs. initial odds. * *User Intent:* Users seek enhanced value through premium features. ## Market Position {#market-position} ScratchOdds operates in the Entertainment category, competing against official state lottery apps that control the primary transaction funnel. The 0.69★ rating gap between iOS and Android suggests that technical parity is the primary barrier to maintaining a consistent market position across platforms. ## Monetization Strategy - **Model:** Freemium - **Tiers:** Free: Real-time odds, prize tracking, budget tools, Gold Plan: Advanced analytics - **Analysis:** Freemium model maximizes user base with core utility, gating advanced analytics to drive paid conversion. ## SWOT Analysis {#swot} **Core Strengths:** - Real-time prize inventory tracking across 41+ states sustains user trust in data accuracy. - Algorithmic budget optimization provides a clear, actionable utility for non-expert players. **Critical Frictions:** - 0.69★ Android-iOS rating gap suggests performance instability on the Android build. - No direct ticket purchase integration creates a high-friction user journey. **Growth Levers:** - AI-driven predictive modeling could differentiate the app from static historical data providers. - Wearable integration for real-time prize alerts would increase daily active usage. **Market Threats:** - Official state lottery apps expanding analytical features will cannibalize the third-party scanner market. - Regulatory tightening on lottery-related apps could restrict access to official state data feeds. ## Recent Changes (v2 → v3) {#recent-changes} The report reflects a shift in competitive focus from general transactional rivals to official state-sanctioned lottery apps and an increased emphasis on predictive AI as a defensive differentiator. **Overall trend**: Mixed **Compared at**: 2026-05-15 ### High-impact changes - **[Shifted] Competitive Landscape Re-alignment** (positioning) — The primary competitive focus shifted from transactional rivals like Jackpocket to official state-sanctioned platforms like the Virginia Lottery Official App. - **[Added] Official App Threat** (swot) — Added the threat of official state lottery apps expanding analytical features to cannibalize the third-party scanner market. ### Medium-impact changes - **[Added] Predictive AI Opportunity** (swot) — Added AI-driven predictive modeling as a key opportunity to differentiate from static historical data providers. - **[Added] AI Forecasting Gap** (features) — Identified AI-driven forecasting as a new feature gap, benchmarked against the newcomer LottoAnalyzer. ## Rivals Landscape {#rivals} > Competitive positioning identified by AI analysis of app features, category, and market signals. ### ScratchOdds: Lotto Tracker vs Virginia Lottery Official App — Head to Head - **[Virginia Lottery Official App](https://marlvel.ai/intel-report/entertainment/virginia-lottery-official-app)** by Virginia Lottery: As the official state-sanctioned platform, it captures the primary user base for ticket scanning and instant play, directly competing for the same lottery-focused attention. - **Key differences:** - Official state authorization allows for direct digital ticket purchases and instant win game integration. - Massive user trust and brand recognition as the sole provider of official state lottery services. - Deep integration with state-specific loyalty programs like eXTRA Chances creates high user retention barriers. - **Where ScratchOdds: Lotto Tracker wins:** - ✅ Provides unbiased, real-time odds analysis that helps users identify high-value tickets before purchase. - ✅ Focuses on data-driven decision making rather than just facilitating the transaction of state games. - **Where Virginia Lottery Official App wins:** - ❌ Offers seamless, legal digital ticket purchasing which is a massive convenience over physical scanning. - ❌ Leverages official state data feeds to provide instant, verified results without third-party latency. - **Verdict:** The target should lean into its role as an 'odds advisor' to differentiate from the transactional nature of the official app. ### Contenders (Strong Challengers) - **[Georgia Lottery Official App](https://marlvel.ai/intel-report/entertainment/georgia-lottery-official-app)** by BrightStar Global Solutions Corporation: Similar to the Virginia nemesis, this app dominates the regional market by combining official ticket scanning with digital gameplay. - Provides exclusive access to digital-only Quick Win games not available on third-party analytical apps. - Enables direct digital ticket purchasing, effectively removing the friction of visiting a physical retail location. - **[LottoScan – SA Lotto and Powerball checker](https://marlvel.ai/intel-report/entertainment/lottoscan-sa-lotto-and-powerball-checker)** by Betting Interactive Games SL: It serves as a direct functional alternative for users seeking automated ticket scanning and result notifications. - Focuses on automated push notifications for results, reducing the need for users to manually check. - Supports multi-draw tracking, which appeals to power users who play the same numbers across sessions. - **[USA Lottery Results](https://marlvel.ai/intel-report/entertainment/usa-lottery-results)** by G203 Studios LLC: This app competes by offering a broad suite of lottery utilities, including scanning and results, targeting the same casual lottery player demographic. - Offers a clear ad-free subscription model that provides a cleaner, less intrusive user experience. - Includes a built-in number generator and storage feature that simplifies recurring play for casual users. ### Peers (What They Do Better) - **[Lucky Lotto Number Picker](https://marlvel.ai/intel-report/entertainment/lucky-lotto-number-picker)** by Lionheart Media Group LLC: It serves the same audience by offering a global database of lottery information and random number generation. - Maintains a global lottery database, allowing users to track games beyond their immediate state or region. - Highlights trending numbers based on community usage, adding a social element to the number picking process. - **[Lottery - Results & Numbers](https://marlvel.ai/intel-report/reference/lottery-results-numbers)** by Dejan Atanasov: This app competes by providing historical statistics and jackpot tracking, appealing to users who rely on data to pick numbers. - Aggregates historical lottery statistics to inform user number generation based on past frequency data. - Provides real-time jackpot tracking across multiple lottery games to help users prioritize their play. - **[Lotto Numbers](https://marlvel.ai/intel-report/entertainment/lotto-numbers)** by Orestes Melgarejo: It occupies the same niche of providing utility tools for lottery enthusiasts focused on number selection and tracking. - Features a simplified, lightweight interface focused exclusively on quick number selection and basic result tracking. - Maintains a high user rating through a focused, no-frills approach to lottery number management. - **[Pick Smart - lottery](https://marlvel.ai/intel-report/entertainment/pick-smart-lottery)** by Esquare Gateway Inc.: This app targets the strategic player by offering number set generation and management tools similar to the target's analytical focus. - Utilizes color-coded guidance to help users visualize statistical trends in their chosen number sets. - Provides robust management tools for saving and organizing multiple number sets for different lottery games. ### New Kids on the Block (What's Innovative) - **[LottOh: Smart Lotto Strategy](https://marlvel.ai/intel-report/entertainment/lottoh-smart-lotto-strategy)** by Synetouch Inc: It enters the market with a focus on strategic pattern analysis, directly challenging the target's value proposition of 'smart' playing. - Employs advanced statistical pattern analysis to help users build strategic number sets for better odds. - **[LottoAnalyzer](https://marlvel.ai/intel-report/entertainment/lottoanalyzer)** by Patrick . Winkler: This newcomer threatens the target by introducing AI-driven forecasting and simulation tools to the lottery analysis space. - Integrates AI-based analysis and 'what-if' simulators to provide predictive insights rather than just historical data. ## What's New - **Latest (v5.5.0, 3 days ago):** Implemented SMS-based sign-in, cross-platform account syncing, and improved game info readability for scratch-offs. ## App Momentum (Maintenance) {#momentum} - Maintains 41-state data coverage. - Ships regular data-feed updates. > **Cadence:** 2 total versions · 2 majors in last 6 months · 3 days since last update · 1 days avg between updates ## The "So What?" (Strategic Takeaway) {#so-what} ScratchOdds: Lotto Tracker is an established entertainment app that is free with in-app purchases. With a 4.14/5 rating from 77 reviews, it shows polarized user reception. > **Bottom Line:** ScratchOdds provides a clear analytical edge for lottery players, but its reliance on manual scanning makes it vulnerable to official apps that offer direct purchasing, so the PM should prioritize predictive AI features to build a moat beyond simple data aggregation. **Best for:** Data-driven scratch-off lottery players seeking to optimize spending and avoid games with depleted top prizes. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] [HIGH IMPACT] Audit Android build performance because the 0.69★ rating gap indicates technical friction → improve Android retention. — *The rating gap between iOS and Android is the most significant indicator of platform-specific user dissatisfaction.* _(trade-off: deprioritize Pause the Gold Plan feature expansion — platform stability is a prerequisite for paid conversion.)_ - [ ] [PIVOT] [MEDIUM IMPACT] Ship predictive AI insights because competitors like LottoAnalyzer are moving toward forecasting → maintain competitive edge. — *New market entrants are shifting from historical data to predictive modeling, threatening the target's value proposition.* _(trade-off: deprioritize Deprioritize the UI redesign — predictive utility is a higher-value differentiator than visual polish.)_ ### Feature Gaps vs Competitors - Direct digital ticket purchasing (available in Virginia Lottery Official App but missing here) - AI-driven forecasting (available in LottoAnalyzer but missing here) ### Outlook: Mixed The lottery utility market is consolidating around official state-sanctioned apps that offer frictionless transactions. ScratchOdds must transition from a data-aggregator to a predictive-advisor to avoid being commoditized by official state data feeds. - 🔴 The Android-iOS rating gap indicates persistent technical friction on the majority-user platform, which compounds churn pressure. - ⚪ Recent updates focus on data-feed maintenance, signaling a defensive posture rather than aggressive feature expansion. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.14/5 | | Total Reviews | 77 | | Confidence | Low | | Pricing Model | Freemium | | Platforms | iOS & Android | | Key Features | 3 analyzed | | Trend | Mixed | | Outlook | Mixed | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **ScratchOdds: Lotto Tracker** (this app) | 4.14/5 | N/A | ScratchOdds Corp. | | [LottOh: Smart Lotto Strategy](https://marlvel.ai/intel-report/entertainment/lottoh-smart-lotto-strategy) | 5.0/5 | N/A | Synetouch Inc | | [Lottery - Results & Numbers](https://marlvel.ai/intel-report/reference/lottery-results-numbers) | 4.3/5 | N/A | Dejan Atanasov | | [Virginia Lottery Official App](https://marlvel.ai/intel-report/entertainment/virginia-lottery-official-app) | 4.6/5 | Excited | Virginia Lottery | | [Georgia Lottery Official App](https://marlvel.ai/intel-report/entertainment/georgia-lottery-official-app) | 4.1/5 | Mixed | BrightStar Global Solutions Corporation | | [Pick Smart - lottery](https://marlvel.ai/intel-report/entertainment/pick-smart-lottery) | 4.4/5 | N/A | Esquare Gateway Inc. | ## Company Profile - **Developer:** ScratchOdds Corp. - **Website:** [https://scratchodds.com](https://scratchodds.com) - **Social:** [Instagram](https://www.instagram.com/scratchodds) · [Facebook](https://www.facebook.com/scratchodds) · [X/Twitter](https://twitter.com/Scratch_Odds) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/scratchodds-lotto-tracker/id6504375787?uo=4) - **Google Play:** [View on Google Play](https://play.google.com/store/apps/details?id=com.scratchodds.production&hl=en&gl=us) - **Dev Site:** [Official Website](https://scratchodds.com) - **Sources:** Developer website content, About us / company information, App store metadata, User reviews. ## Related Intel Reports - [*LottOh: Smart Lotto Strategy*](https://marlvel.ai/intel-report/entertainment/lottoh-smart-lotto-strategy) (Synetouch Inc) — 5.0/5 Rating | N/A Sentiment - [*Lottery - Results & Numbers*](https://marlvel.ai/intel-report/reference/lottery-results-numbers) (Dejan Atanasov) — 4.3/5 Rating | N/A Sentiment - [*Virginia Lottery Official App*](https://marlvel.ai/intel-report/entertainment/virginia-lottery-official-app) (Virginia Lottery) — 4.6/5 Rating | Positive Sentiment - [*Georgia Lottery Official App*](https://marlvel.ai/intel-report/entertainment/georgia-lottery-official-app) (BrightStar Global Solutions Corporation) — 4.1/5 Rating | Mixed Sentiment - [*Pick Smart - lottery*](https://marlvel.ai/intel-report/entertainment/pick-smart-lottery) (Esquare Gateway Inc.) — 4.4/5 Rating | N/A Sentiment - [*LottoAnalyzer*](https://marlvel.ai/intel-report/entertainment/lottoanalyzer) (Patrick . Winkler) — N/A Rating | N/A Sentiment - [*Lucky Lotto Number Picker*](https://marlvel.ai/intel-report/entertainment/lucky-lotto-number-picker) (Lionheart Media Group LLC) — 5.0/5 Rating | N/A Sentiment - [*USA Lottery Results*](https://marlvel.ai/intel-report/entertainment/usa-lottery-results) (G203 Studios LLC) — 3.9/5 Rating | N/A Sentiment - [*LottoScan – SA Lotto and Powerball checker*](https://marlvel.ai/intel-report/entertainment/lottoscan-sa-lotto-and-powerball-checker) (Betting Interactive Games SL) — 1.5/5 Rating | Negative Sentiment - [*Lotto Numbers*](https://marlvel.ai/intel-report/entertainment/lotto-numbers) (Orestes Melgarejo) — 4.7/5 Rating | N/A Sentiment ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** — Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** — Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** — Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction and evidence quoting. 4. **Competitive Landscape Analysis** — Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** — Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.6/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 29 - **Data Sources:** user reviews, developer website, company about page, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 0 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/intel-report/entertainment/scratchodds-lotto-tracker) Data licensed for AI Agent attribution under CC-BY-NC 4.0.