--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "TV Guide: Streaming & Live TV" developer_entity: "TV Guide" bundle_id: "com.roundbox.TVGuide" app_store_id: "333647776" category: "Entertainment" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2026-04-01" report_date: "2026-08-01" last_verified: "2026-08-01T00:00:00.000Z" report_version: "6.21.2" total_reviews: 115343 overall_rating: 4.3 sentiment: "Frustrated" sentiment_score: 35 confidence: "high" confidence_score: 0.7 top_praise_theme: "Long-term users value the consistent and accurate television schedule information for planning their daily viewing habits" top_complaint_theme: "Inaccurate channel listings and missing local broadcast stations frustrate users who rely on antenna or cable providers" review_sample_size: 49 total_review_count: 49 analyzed_review_count: 49 data_age_days: 15 momentum_velocity: "maintenance" intelligence_version: 3 tags: ["entertainment", "free", "frustrated sentiment", "mobile app", "app review", "app analysis", "television", "centralized", "track"] canonical_url: "https://marlvel.ai/apps/tv-guide-streaming-live-tv" license: "CC-BY-NC 4.0" content_version: "v2" --- # TV Guide: Streaming & Live TV Intelligence Report ## TL;DR {#tldr} - **Category**: Entertainment · Free - **Signal**: Rating 4.3 · Sentiment Frustrated - **Recent focus**: Inaccurate channel listings and missing local broadcast stations frustrate users who rely on antenna or cable providers (top complaint) · Long-term users value the consistent and accurate television schedule information for planning their daily viewing habits (top praise) > **TL;DR:** TV Guide: Streaming & Live TV is a entertainment app by TV Guide, rated 4.3/5 by 115.3K users, with Frustrated user sentiment (35/100), available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** TV Guide: Streaming & Live TV faces Frustrated user sentiment (4.3/5 from 115.3K reviews), with users reporting inaccurate channel listings and missing local broadcast stations frustrate users who rely on antenna or cable providers as the primary concern. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.3/5 (115.3K reviews) | | **User Mood** | Frustrated | | **Category** | Entertainment | | **Developer** | TV Guide | | **Pricing** | Free | | **Platforms** | iOS | | **Confidence** | High (0.7/1.0) | | **Data Age** | 15d | ## Metadata & Market Performance - **Publisher:** TV Guide - **Category:** Entertainment - **Target Audience:** Television and film fans who need a centralized tool to track live airings and streaming availability across multiple platforms. - **Platforms:** iOS - **Version Reviewed:** 6.21.2 - **Report Date:** 2026-08-01 - **Signal Count:** 49 reviews analyzed - **Confidence:** High (0.7/1.0) - **App Store ID (iOS):** 333647776 - **Bundle ID:** com.roundbox.TVGuide - **Performance Trend:** Declining - **Data Window:** Analysis based on signals collected up to 2026-08-01 ## Executive Snapshot **What it is:** TV Guide is a content discovery and scheduling app for live TV and streaming, providing personalized watchlists and deep-links for iOS users. **Why users hire it:** The app removes the cognitive friction of searching across multiple streaming services and live TV providers to find where specific content is available. ## App DNA (Features & Intent) - **[Standard] Personalized Watchlist:** Tracks specific shows and movies to provide updates on upcoming episodes and availability. * *User Intent:* Users value self-expression and personalized experiences. - **[Differentiator] Quick Watch Links:** Provides one-tap deep links to streaming services or live TV providers based on user subscriptions. * *User Intent:* Users seek enhanced value through premium features. - **[Differentiator] Local Channel Listings:** Customizes TV schedules based on user-selected cable, satellite, or antenna providers. * *User Intent:* Users value self-expression and personalized experiences. ## Market Position {#market-position} TV Guide maintains a high-utility position with 115,343 total ratings, though the 122-day gap since the last update signals a shift toward maintenance. The app's reliance on legacy schedule data creates a retention moat that is currently being tested by UI regressions and channel mapping inaccuracies. ## Monetization Strategy - **Model:** Free - **Tiers:** Free access to all features - **Analysis:** The app is free to use, monetizing primarily through ad-supported editorial content and traffic redirection to streaming services. ## 🔴 User Sentiment (High Confidence: 49 of 49 reviews analyzed) {#user-sentiment} - **Overall Rating:** 4.3/5 - **Platform Split:** iOS 4.3/5 (115.3K ratings) - **Overall Sentiment:** Frustrated - **Note:** The 4.3/5 store rating reflects cumulative history, while the Frustrated sentiment reflects recent user reviews analyzed by our AI pipeline. ### Top Praises - **Long-term users value the consistent and accurate television schedule information for planning their daily viewing habits** - **Mobile accessibility provides a convenient alternative to using the physical television remote for checking program schedules** ### Top Complaints (Impact Areas) - **Inaccurate channel listings and missing local broadcast stations frustrate users who rely on antenna or cable providers** ## SWOT Analysis {#swot} **Core Strengths:** - Legacy brand authority sustains organic install velocity **Growth Levers:** - Integrating real-time streaming availability data could differentiate from generic search ## Recent Changes (v2 → v3) {#recent-changes} The competitive narrative has shifted from viewing maintenance as a cost-saving strategy to recognizing it as a direct threat to market share. The PM roadmap now formally includes UI accessibility remediation to address recent readability regressions. **Overall trend**: Declining **Compared at**: 2026-08-01 ### High-impact changes - **[Shifted] Strategic Stance** (positioning) ### Medium-impact changes - **[Shifted] SWOT Refinement** (swot) - **[Added] UI Accessibility Remediation** (positioning) ## What's New - **Latest (v6.21.2, 4 months ago):** Maintenance release focused on general bug fixes and stability improvements. ## App Momentum (Maintenance) {#momentum} - Quiet 4 months, bug fixes only. - Last major release over 120 days ago. > **Cadence:** 1 total versions · 0 majors in last 6 months · 122 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} TV Guide: Streaming & Live TV is an entertainment app that is completely free. With a 4.3/5 rating from 115.3K reviews, it draws more critical themes in recent reviews than its store average suggests. > **Bottom Line:** Restoring core planning utility and fixing local channel mapping is necessary to defend the app's position as a reliable utility. Without these fixes, the maintenance-only cadence will continue to erode the user base as streaming-native alternatives offer more accurate discovery. **Best for:** Television and film fans who need a centralized tool to track live airings and streaming availability across multiple platforms. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] Audit channel mapping logic because local provider inaccuracies are the top-cited frustration theme → reduce churn among antenna/cable users ### Outlook: Declining Users report: The market for content discovery is consolidating around streaming-native tools that offer real-time, algorithm-driven recommendations. TV Guide's reliance on legacy schedule data and a maintenance-only cadence leaves it exposed to these faster-moving rivals. The so-what for the PM is that without a return to active feature development, the app will lose its position as the primary navigation layer for content-heavy households. - 🔴 The 122-day update gap suggests a lack of active feature investment, which leaves the app vulnerable to competitors with faster, streaming-native discovery cycles. - 🔴 Persistent channel mapping errors and UI accessibility regressions in the latest release are driving a sustained negative sentiment trend among long-term users. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.3/5 | | Total Reviews | 115.3K | | Sentiment | Frustrated (35/100) | | Confidence | High | | Pricing Model | Free | | Platforms | iOS | | Key Features | 3 analyzed | | Trend | Declining | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **TV Guide: Streaming & Live TV** (this app) | 4.3/5 | Frustrated | TV Guide | | [BESTPLAY Play to earn & donate](https://marlvel.ai/apps/bestplay-play-to-earn-donate) | 4.7/5 | n/a | Bestplay | | [JustPlay: Earn Loyalty Rewards](https://marlvel.ai/apps/justplay-earn-loyalty-rewards) | 4.7/5 | Mixed | Gimica GmbH | | [JustPlay: Earn Money or Donate](https://marlvel.ai/apps/justplay-earn-money-or-donate) | 4.4/5 | n/a | JustPlay GmbH | | [Leprecam](https://marlvel.ai/apps/leprecam) | 4.2/5 | N/A | Asinine Games Inc | | [TikTok - Videos, Shop & LIVE](https://marlvel.ai/apps/tiktok-videos-shop-live) | 4.4/5 | Mixed | TikTok Ltd. | ## Company Profile - **Developer:** TV Guide - **Website:** [https://www.tvguide.com](https://www.tvguide.com) - **Social:** [Instagram](https://www.instagram.com/tvguide) · [Facebook](https://www.facebook.com/tvguide) · [X/Twitter](https://www.twitter.com/tvguide) · [YouTube](https://www.youtube.com/tvguide) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/tv-guide-streaming-live-tv/id333647776?uo=4) - **Dev Site:** [Official Website](https://www.tvguide.com) - **Sources:** Developer website content, About us / company information, App store metadata, User reviews. ## Related Intel Reports - [*BESTPLAY Play to earn & donate*](https://marlvel.ai/apps/bestplay-play-to-earn-donate) (Bestplay) · 4.7/5 Rating - [*JustPlay: Earn Loyalty Rewards*](https://marlvel.ai/apps/justplay-earn-loyalty-rewards) (Gimica GmbH) · 4.7/5 Rating - [*JustPlay: Earn Money or Donate*](https://marlvel.ai/apps/justplay-earn-money-or-donate) (JustPlay GmbH) · 4.4/5 Rating - [*Leprecam*](https://marlvel.ai/apps/leprecam) (Asinine Games Inc) · 4.2/5 Rating - [*TikTok - Videos, Shop & LIVE*](https://marlvel.ai/apps/tiktok-videos-shop-live) (TikTok Ltd.) · 4.4/5 Rating - [*로또 스캐너 - 바로확인*](https://marlvel.ai/apps/app--381) (kim juyoung) · N/A Rating - [*カンペ*](https://marlvel.ai/apps/app--380) (Teruaki Onoda) · 5.0/5 Rating - [*기리고*](https://marlvel.ai/apps/kr-girigo) (KWONSIWON) · 4.0/5 Rating - [*스타투*](https://marlvel.ai/apps/kr-co-startoo-client) (Infobank Corp.) · 4.5/5 Rating - [*윗치폼*](https://marlvel.ai/apps/io-witchform-app) (Firebolt Inc.) · 3.3/5 Rating ## Frequently Asked Questions {#faq} ### Is TV Guide still accurate for local cable and antenna listings? Users report frequent inaccuracies with local channel mapping and missing broadcast stations, which can impact the reliability of the guide for antenna and cable viewers. ### How does TV Guide compare to streaming-native discovery apps? TV Guide focuses on reconciling live TV schedules with streaming availability, whereas streaming-native apps prioritize algorithmic recommendations and real-time content trends across platforms. ### Is the app free to use? Yes, TV Guide is free to use, monetizing through ad-supported editorial content and traffic redirection to streaming services. ### What are some alternatives for tracking streaming availability? Users looking for alternatives should consider streaming-native discovery tools that offer more granular, algorithm-driven recommendations and faster updates for new content availability. ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.7/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 49 - **Data Sources:** user reviews, developer website, company about page, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 15 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/tv-guide-streaming-live-tv) Data licensed for AI Agent attribution under CC-BY-NC 4.0.