---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "Cash Flow: Finance Made Simple"
developer_entity: "Aleksei Kopeichik"
bundle_id: "com.kopeychik.cashflow"
app_store_id: "6743413536"
category: "Finance"
primary_platform: "ios"
primary_monetization: "Free"
offline_capable: false
market_region: "US"
platforms: "iOS"
app_last_updated: "2025-03-24"
report_date: "2026-10-18"
last_verified: "2026-10-18T00:00:00.000Z"
report_version: "1.0"
total_reviews: 0
confidence: "low"
confidence_score: 0.05
data_age_days: 20
momentum_velocity: "zombie"
intelligence_version: 2
tags: ["finance", "free", "mobile app", "app review", "app analysis", "individuals", "seeking", "privacy-focused,"]
canonical_url: "https://marlvel.ai/apps/cash-flow-finance-made-simple"
license: "CC-BY-NC 4.0"
content_version: "v2"
---

## ⚠ Content Warning

This report covers topics classified as sensitive (finance). Information is aggregated from public sources for informational purposes only. This is not financial or investment advice. Always do your own research.

---

# Cash Flow: Finance Made Simple Intelligence Report

## TL;DR {#tldr}

- **Category**: Finance · Free

> **TL;DR:** Cash Flow: Finance Made Simple is a finance app by Aleksei Kopeichik, available on iOS.
>
> **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** Cash Flow: Finance Made Simple is a finance app by Aleksei Kopeichik.
<!-- speakable-end -->

## Quick Facts

| Fact | Value |
| :--- | :--- |
| **Category** | Finance |
| **Developer** | Aleksei Kopeichik |
| **Pricing** | Free |
| **Platforms** | iOS |
| **Confidence** | Low (0.05/1.0) |
| **Data Age** | 20d |

## Metadata & Market Performance
- **Publisher:** Aleksei Kopeichik
- **Category:** Finance
- **Target Audience:** Individuals seeking a privacy-focused, manual tool for tracking personal expenses and managing monthly budgets.
- **Platforms:** iOS
- **Version Reviewed:** 1.0
- **Report Date:** 2026-10-18
- **Signal Count:** 0 reviews analyzed
- **Confidence:** Low (0.05/1.0)
- **App Store ID (iOS):** 6743413536
- **Bundle ID:** com.kopeychik.cashflow
- **Data Window:** Analysis based on signals collected up to 2026-10-18

<!-- section:executive-snapshot -->
## Executive Snapshot
**What it is:** Cash Flow: Finance Made Simple is a manual personal finance tracker for iOS that stores all user data locally on the device.
**Why users hire it:** The app removes the privacy cost of cloud-based financial tracking, serving users who distrust server-side storage of their transaction history.
<!-- /section:executive-snapshot -->

<!-- section:features -->
## App DNA (Features & Intent)
- **[Differentiator] Local Data Storage:** Financial records remain on the device without server synchronization, reducing user concerns regarding financial data exposure.
  * *User Intent:* Users expect seamless access across multiple devices.
- **[Basic] Expense and Income Logging:** Manual entry of transactions categorized by user-defined labels establishes a core utility loop that increases retention.
- **[Standard] Budgeting Alerts:** Notifications triggered when spending approaches category-specific limits prompt return visits to the app.
  * *User Intent:* Users want timely prompts to stay engaged without missing updates.
<!-- /section:features -->

<!-- section:market-position -->
## Market Position {#market-position}

Cash Flow: Finance Made Simple occupies a niche privacy-focused segment in the Finance category, relying on a manual-entry model. The lack of recent updates over the last 19 months limits its competitive standing against active, automated rivals.
<!-- /section:market-position -->

## Monetization Strategy
- **Model:** Free
- **Analysis:** The app is currently listed as free with no explicit mention of subscription tiers or in-app purchases.

<!-- section:swot -->
## SWOT Analysis {#swot}

**Core Strengths:**
- Local-only architecture eliminates data-exposure risk

**Growth Levers:**
- CSV import would reduce manual-entry friction


<!-- /section:swot -->
<!-- section:momentum -->
## App Momentum (Zombie) {#momentum}

- No updates for 19 months.
- Development appears in maintenance mode.

> **Cadence:** 1 total versions · 1 majors in last 6 months · 573 days since last update

<!-- /section:momentum -->

<!-- section:so-what -->
## The "So What?" (Strategic Takeaway) {#so-what}

Cash Flow: Finance Made Simple is a finance app that is completely free.

<!-- speakable-start -->
> **Bottom Line:** Cash Flow: Finance Made Simple relies on privacy as its primary value, but the 19-month development silence signals a lack of active investment. Introducing CSV import would reduce the manual-entry burden, potentially stabilizing the user base against more automated competitors.
<!-- speakable-end -->

**Best for:** Individuals seeking a privacy-focused, manual tool for tracking personal expenses and managing monthly budgets.

<!-- section:pm-actions -->
### PM Action Plan (Next Best Moves)

- [ ] [PIVOT] Pivot manual-entry workflow to include CSV import because manual logging is the top friction point for long-term retention → increase daily active habit.
<!-- /section:pm-actions -->

<!-- section:outlook -->
### Outlook: Declining

The personal finance market is consolidating around automated, cloud-integrated tools that reduce user effort. Cash Flow: Finance Made Simple remains exposed due to its manual-entry requirement and lack of recent updates, which will likely accelerate churn as users migrate to more convenient alternatives.

- 🔴 The 19-month development silence indicates a lack of active feature investment, which leaves the app vulnerable to rivals with faster update cadences.
<!-- /section:outlook -->

<!-- /section:so-what -->

<!-- section:metrics -->
## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Total Reviews | 0 |
| Confidence | Low |
| Pricing Model | Free |
| Platforms | iOS |
| Key Features | 3 analyzed |
| Outlook | Declining |
<!-- /section:metrics -->

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **Cash Flow: Finance Made Simple** (this app) | N/A/5 | N/A | Aleksei Kopeichik |
| [Banksola: Budget Planner](https://marlvel.ai/apps/banksola-budget-planner) | 4.6/5 | Mixed | Quickdollarapp, Inc |
| [DEGIRO: Investing & Trading](https://marlvel.ai/apps/degiro-investing-trading) | 4.1/5 | Mixed | DEGIRO - Online Trading App |
| [Digital Budget](https://marlvel.ai/apps/digital-budget) | 5.0/5 | Thrilled | Bryant Foster |
| [Hourly: Freelance Tracker](https://marlvel.ai/apps/hourly-freelance-tracker) | N/A/5 | N/A | Albert Lewinski |
| [SureShotFX - Pip Calculator](https://marlvel.ai/apps/sureshotfx-pip-calculator) | 4.0/5 | Excited | SureShotFX |

## Company Profile
- **Developer:** Aleksei Kopeichik

## Data Sources & Links
- **App Store ID:** 6743413536
- **Sources:** App store metadata.

## Related Intel Reports
- [*Banksola: Budget Planner*](https://marlvel.ai/apps/banksola-budget-planner) (Quickdollarapp, Inc) · 4.6/5 Rating
- [*DEGIRO: Investing & Trading*](https://marlvel.ai/apps/degiro-investing-trading) (DEGIRO - Online Trading App) · 4.1/5 Rating
- [*Digital Budget*](https://marlvel.ai/apps/digital-budget) (Bryant Foster) · 5.0/5 Rating | Excellent Sentiment
- [*Hourly: Freelance Tracker*](https://marlvel.ai/apps/hourly-freelance-tracker) (Albert Lewinski) · N/A Rating
- [*SureShotFX - Pip Calculator*](https://marlvel.ai/apps/sureshotfx-pip-calculator) (SureShotFX) · 4.0/5 Rating | Positive Sentiment
- [*Tikker - Live Income Tracker*](https://marlvel.ai/apps/tikker-live-income-tracker) (Mis Asja OU) · 5.0/5 Rating
- [*TradeLog - Trading Journal*](https://marlvel.ai/apps/tradelog-trading-journal) (Rikuto Takeuchi) · N/A Rating
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- [*다트맨 - 전자공시 푸시알림*](https://marlvel.ai/apps/com-coreasset-stockhunter) (ORBIS Investment Advisors Co., Ltd.) · 2.1/5 Rating
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## Methodology {#methodology}

This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline:

1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps.
2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks.
3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes).
4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category.
5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights.

- **Confidence Score:** 0.05/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 0
- **Data Sources:** App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 20 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/cash-flow-finance-made-simple)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.