---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "Easy Check Book Register"
developer_entity: "Wilson Pro AVL"
bundle_id: "com.wilsonproavl.check-book.Check-Book-Register"
app_store_id: "6755271886"
category: "Finance"
primary_platform: "ios"
primary_monetization: "Free"
offline_capable: false
market_region: "US"
platforms: "iOS"
app_last_updated: "2026-01-25"
report_date: "2026-10-04"
last_verified: "2026-10-04T00:00:00.000Z"
report_version: "1.0.3"
total_reviews: 14
overall_rating: 4.1
confidence: "low"
confidence_score: 0
data_age_days: 42
momentum_velocity: "zombie"
intelligence_version: 2
tags: ["finance", "free", "mobile app", "app review", "app analysis", "individuals", "seeking", "basic"]
canonical_url: "https://marlvel.ai/apps/easy-check-book-register"
license: "CC-BY-NC 4.0"
content_version: "v2"
---

## ⚠ Content Warning

This report covers topics classified as sensitive (finance). Information is aggregated from public sources for informational purposes only. This is not financial or investment advice. Always do your own research.

---

# Easy Check Book Register Intelligence Report

## TL;DR {#tldr}

- **Category**: Finance · Free
- **Signal**: Rating 4.07

> **TL;DR:** Easy Check Book Register is a finance app by Wilson Pro AVL, rated 4.07/5 by 14 users, available on iOS.
>
> **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** Easy Check Book Register is a finance app by Wilson Pro AVL.
<!-- speakable-end -->

## Quick Facts

| Fact | Value |
| :--- | :--- |
| **Rating** | 4.07/5 (14 reviews) |
| **Category** | Finance |
| **Developer** | Wilson Pro AVL |
| **Pricing** | Free |
| **Platforms** | iOS |
| **Confidence** | Low (0/1.0) |
| **Data Age** | 42d |

## Metadata & Market Performance
- **Publisher:** Wilson Pro AVL
- **Category:** Finance
- **Target Audience:** Individuals seeking a basic digital tool to track personal finances and checkbook balances.
- **Platforms:** iOS
- **Version Reviewed:** 1.0.3
- **Report Date:** 2026-10-04
- **Signal Count:** 0 reviews analyzed
- **Confidence:** Low (0/1.0)
- **App Store ID (iOS):** 6755271886
- **Bundle ID:** com.wilsonproavl.check-book.Check-Book-Register
- **Data Window:** Analysis based on signals collected up to 2026-10-04

<!-- section:executive-snapshot -->
## Executive Snapshot
**What it is:** Easy Check Book Register is a manual financial ledger for tracking transactions and account balances on iOS.
**Why users hire it:** The app removes the cognitive friction of paper-based checkbook management by centralizing entries in a digital, non-automated interface.
<!-- /section:executive-snapshot -->

<!-- section:features -->
## App DNA (Features & Intent)
- **[Standard] Transaction Recording:** Logs individual financial entries to maintain a digital ledger.
  * *User Intent:* Users expect intelligent, adaptive experiences that learn from their behavior.
- **[Standard] Balance Monitoring:** Calculates and displays current account totals based on recorded transactions.
<!-- /section:features -->

<!-- section:market-position -->
## Market Position {#market-position}

Easy Check Book Register maintains a basic utility position in the finance category, supported by a 4.07-star rating across 14 reviews. The absence of updates for over 250 days signals a lack of competitive investment compared to active finance utilities.
<!-- /section:market-position -->

## Monetization Strategy
- **Model:** Free
- **Tiers:** Free to use
- **Analysis:** The app is currently offered as a free utility with no visible monetization or subscription tiers.

<!-- section:swot -->
## SWOT Analysis {#swot}

**Core Strengths:**
- Simple manual-entry ledger interface

**Growth Levers:**
- Manual CSV export feature


<!-- /section:swot -->
<!-- section:whats-new -->
## What's New

- **Latest (v1.0.3, 8 months ago):** Maintenance update focused on general bug fixes.
<!-- /section:whats-new -->

<!-- section:momentum -->
## App Momentum (Zombie) {#momentum}

- No feature updates in 8 months.
- Maintenance-only cadence since January 2026.

> **Cadence:** 1 total versions · 0 majors in last 6 months · 251 days since last update

<!-- /section:momentum -->

<!-- section:so-what -->
## The "So What?" (Strategic Takeaway) {#so-what}

Easy Check Book Register is a finance app that is completely free.
It holds a 4.07/5 rating from 14 reviews.

<!-- speakable-start -->
> **Bottom Line:** Easy Check Book Register provides a functional manual ledger, but the lack of development activity since early 2026 creates a data-loss risk that threatens long-term retention.
<!-- speakable-end -->

**Best for:** Individuals seeking a basic digital tool to track personal finances and checkbook balances.

<!-- section:pm-actions -->
### PM Action Plan (Next Best Moves)

- [ ] [INVEST] Ship CSV export functionality because users require data portability → increase utility value
<!-- /section:pm-actions -->

<!-- section:outlook -->
### Outlook: Declining

Users report: The market for manual financial tools is consolidating as automated apps lower their entry barriers, leaving static utilities like Easy Check Book Register exposed. Without a roadmap for data portability or cloud backup, the app will likely see continued churn as users migrate to more reliable alternatives.

- 🔴 The eight-month development gap since the last update signals a maintenance-only posture, which erodes user trust in data longevity.
<!-- /section:outlook -->

<!-- /section:so-what -->

<!-- section:metrics -->
## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Overall Rating | 4.07/5 |
| Total Reviews | 14 |
| Confidence | Low |
| Pricing Model | Free |
| Platforms | iOS |
| Key Features | 2 analyzed |
| Outlook | Declining |
<!-- /section:metrics -->

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **Easy Check Book Register** (this app) | 4.07/5 | N/A | Wilson Pro AVL |
| [Banksola: Budget Planner](https://marlvel.ai/apps/banksola-budget-planner) | 4.6/5 | Mixed | Quickdollarapp, Inc |
| [DEGIRO: Investing & Trading](https://marlvel.ai/apps/degiro-investing-trading) | 4.1/5 | Mixed | DEGIRO - Online Trading App |
| [Hourly: Freelance Tracker](https://marlvel.ai/apps/hourly-freelance-tracker) | N/A/5 | N/A | Albert Lewinski |
| [SureShotFX - Pip Calculator](https://marlvel.ai/apps/sureshotfx-pip-calculator) | 4.0/5 | Excited | SureShotFX |
| [Tikker - Live Income Tracker](https://marlvel.ai/apps/tikker-live-income-tracker) | 5.0/5 | N/A | Mis Asja OU |

## Company Profile
- **Developer:** Wilson Pro AVL

## Data Sources & Links
- **App Store ID:** 6755271886
- **Sources:** App store metadata.

## Related Intel Reports
- [*Banksola: Budget Planner*](https://marlvel.ai/apps/banksola-budget-planner) (Quickdollarapp, Inc) · 4.6/5 Rating
- [*DEGIRO: Investing & Trading*](https://marlvel.ai/apps/degiro-investing-trading) (DEGIRO - Online Trading App) · 4.1/5 Rating
- [*Hourly: Freelance Tracker*](https://marlvel.ai/apps/hourly-freelance-tracker) (Albert Lewinski) · N/A Rating
- [*SureShotFX - Pip Calculator*](https://marlvel.ai/apps/sureshotfx-pip-calculator) (SureShotFX) · 4.0/5 Rating | Positive Sentiment
- [*Tikker - Live Income Tracker*](https://marlvel.ai/apps/tikker-live-income-tracker) (Mis Asja OU) · 5.0/5 Rating
- [*TradeLog - Trading Journal*](https://marlvel.ai/apps/tradelog-trading-journal) (Rikuto Takeuchi) · N/A Rating
- [*코인원 - 가상자산 거래소(비트코인, 이더리움, 테더)*](https://marlvel.ai/apps/coinone-co-kr-official) (Coinone) · 3.1/5 Rating
- [*다트맨 - 전자공시 푸시알림*](https://marlvel.ai/apps/com-coreasset-stockhunter) (ORBIS Investment Advisors Co., Ltd.) · 2.1/5 Rating
- [*디지로카(롯데카드)*](https://marlvel.ai/apps/com-lcacapp) (lottecard) · 2.5/5 Rating
- [*บเรนนี่ เงินสด*](https://marlvel.ai/apps/com-finance-rennycorpoth) (RENNY CORPORATION COMPANY LIMITED) · N/A Rating

## Methodology {#methodology}

This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline:

1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps.
2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks.
3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes).
4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category.
5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights.

- **Confidence Score:** 0/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 0
- **Data Sources:** App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 42 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/easy-check-book-register)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.