--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Mobi - Crypto Asset Wallet" developer_entity: "Mobi Me Limited" bundle_id: "me.mobi.app" app_store_id: "1180017272" category: "Finance" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2023-05-02" report_date: "2026-08-15" last_verified: "2026-08-15T00:00:00.000Z" report_version: "2.36.3" total_reviews: 29 overall_rating: 3.6 sentiment: "Frustrated" sentiment_score: 35 confidence: "medium" confidence_score: 0.6 top_praise_theme: "Intuitive interface design allows users to send and receive digital assets with minimal friction" top_complaint_theme: "High network and conversion fees discourage users from performing on-chain transactions or asset swaps" review_sample_size: 15 total_review_count: 15 analyzed_review_count: 15 data_age_days: 1 momentum_velocity: "zombie" intelligence_version: 3 tags: ["finance", "free", "frustrated sentiment", "mobile app", "app review", "app analysis", "cryptocurrency", "holders", "seeking"] canonical_url: "https://marlvel.ai/apps/mobi-crypto-asset-wallet" license: "CC-BY-NC 4.0" content_version: "v2" --- ## ⚠ Content Warning This report covers topics classified as sensitive (finance). Information is aggregated from public sources for informational purposes only. This is not financial or investment advice. Always do your own research. --- # Mobi - Crypto Asset Wallet Intelligence Report ## TL;DR {#tldr} - **Category**: Finance · Free - **Signal**: Rating 3.62 · Sentiment Frustrated - **Recent focus**: High network and conversion fees discourage users from performing on-chain transactions or asset swaps (top complaint) · Intuitive interface design allows users to send and receive digital assets with minimal friction (top praise) > **TL;DR:** Mobi - Crypto Asset Wallet is a finance app by Mobi Me Limited, rated 3.62/5 by 29 users, with Frustrated user sentiment (35/100), available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Mobi - Crypto Asset Wallet faces Frustrated user sentiment (3.62/5 from 29 reviews), with users reporting high network and conversion fees discourage users from performing on-chain transactions or asset swaps as the primary concern. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 3.62/5 (29 reviews) | | **User Mood** | Frustrated | | **Category** | Finance | | **Developer** | Mobi Me Limited | | **Pricing** | Free | | **Platforms** | iOS | | **Confidence** | Medium (0.6/1.0) | | **Data Age** | 1d | ## Metadata & Market Performance - **Publisher:** Mobi Me Limited - **Category:** Finance - **Target Audience:** Cryptocurrency holders seeking a mobile-first tool for storage, cross-border transfers, and fiat conversion. - **Platforms:** iOS - **Version Reviewed:** 2.36.3 - **Report Date:** 2026-08-15 - **Signal Count:** 15 reviews analyzed - **Confidence:** Medium (0.6/1.0) - **App Store ID (iOS):** 1180017272 - **Bundle ID:** me.mobi.app - **Performance Trend:** Stable - **Data Window:** Analysis based on signals collected up to 2026-08-15 ## Executive Snapshot **What it is:** Mobi is a multi-currency digital wallet for iOS that enables storage, fiat conversion, and cross-border transfers for 20 cryptocurrencies. **Why users hire it:** The platform removes the friction of traditional banking fees for international transfers, though it requires users to trust a custodial model that lacks private key ownership. ## App DNA (Features & Intent) - **[Standard] Multi-currency Wallet:** Storage and management for 20 cryptocurrencies including BTC, ETH, and LTC. - **[Differentiator] Fiat Conversion:** Exchange Bitcoin into multiple fiat currencies to lock in exchange rates. - **[Differentiator] Savings Return Function:** Interest-bearing account feature for stored digital assets. ## Market Position {#market-position} Mobi maintains a 3.62-star rating across 29 total ratings, reflecting a stagnant position in the finance category. The absence of updates for over 1,200 days indicates the product is no longer actively competing for new market share. ## Monetization Strategy - **Model:** Free - **Tiers:** Free wallet and transfer services - **Analysis:** The app operates as a free utility, monetizing through transaction spreads or service fees on fiat conversions. ## 🔴 User Sentiment (Medium Confidence: 15 of 15 reviews analyzed) {#user-sentiment} - **Overall Rating:** 3.62/5 - **Platform Split:** iOS 3.6/5 (29 ratings) - **Overall Sentiment:** Frustrated ### Top Praises - **Intuitive interface design allows users to send and receive digital assets with minimal friction** - **Integrated currency conversion features provide a convenient way to manage multiple fiat and crypto assets** ### Top Complaints (Impact Areas) - **High network and conversion fees discourage users from performing on-chain transactions or asset swaps** ## SWOT Analysis {#swot} **Core Strengths:** - Integrated fiat conversion simplifies cross-border asset management **Growth Levers:** - Transitioning to non-custodial architecture would restore user trust ## What's New - **Latest (v2.36.3, 3 years ago):** Addressed general bug fixes and issued a termination announcement for Mobi. ## App Momentum (Zombie) {#momentum} - No major updates in three years. - Latest release announced service termination. > **Cadence:** 1 total versions · 0 majors in last 6 months · 1201 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Mobi - Crypto Asset Wallet is a finance app that is completely free. With a 3.62/5 rating from 29 reviews, it faces significant user friction. > **Bottom Line:** Mobi's lack of development since 2023 and the move toward service termination render the platform a high-risk environment for asset storage, necessitating an immediate migration for remaining users. **Best for:** Cryptocurrency holders seeking a mobile-first tool for storage, cross-border transfers, and fiat conversion. ### PM Action Plan (Next Best Moves) - [ ] [SUNSET] Sunset the platform because the latest update confirms service termination → stop user acquisition costs ### Outlook: Declining The market for crypto wallets is consolidating around non-custodial solutions that prioritize user-held private keys, leaving custodial tools like Mobi exposed. Continued stagnation and service termination signals suggest that remaining users should migrate assets immediately to avoid permanent loss. - 🔴 The lack of updates for over 1,200 days indicates the product is in a terminal state, leaving users without security patches or support. - 🔴 Service termination announcements in the latest release confirm the platform is no longer a viable long-term tool for crypto asset management. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 3.62/5 | | Total Reviews | 29 | | Sentiment | Frustrated (35/100) | | Confidence | Medium | | Pricing Model | Free | | Platforms | iOS | | Key Features | 3 analyzed | | Trend | Stable | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Mobi - Crypto Asset Wallet** (this app) | 3.62/5 | Frustrated | Mobi Me Limited | | [Polymarket](https://marlvel.ai/apps/polymarket) | 4.1/5 | n/a | Polymarket | | [ATLAS:EARTH - Fun Cashback!](https://marlvel.ai/apps/atlas-earth-fun-cashback) | 4.4/5 | n/a | Atlas Reality, Inc. | | [Fidelity Investments](https://marlvel.ai/apps/fidelity-investments) | 4.5/5 | n/a | Fidelity Investments | | [Kalshi: Trade Events & Sports](https://marlvel.ai/apps/kalshi-trade-news-sports) | 4.8/5 | n/a | KalshiEX LLC | | [Webull: Investing & Trading](https://marlvel.ai/apps/webull-investing-trading) | 4.6/5 | n/a | Webull Technologies Pte. Ltd. | ## Company Profile - **Developer:** Mobi Me Limited - **Website:** [https://www.mobi.me](https://www.mobi.me) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/mobi-crypto-asset-wallet/id1180017272?uo=4) - **Dev Site:** [Official Website](https://www.mobi.me) - **Sources:** Developer website content, About us / company information, App store metadata, User reviews. ## Related Intel Reports - [*Polymarket*](https://marlvel.ai/apps/polymarket) (Polymarket) · 4.1/5 Rating - [*ATLAS:EARTH - Fun Cashback!*](https://marlvel.ai/apps/atlas-earth-fun-cashback) (Atlas Reality, Inc.) · 4.4/5 Rating - [*Fidelity Investments*](https://marlvel.ai/apps/fidelity-investments) (Fidelity Investments) · 4.5/5 Rating - [*Kalshi: Trade Events & Sports*](https://marlvel.ai/apps/kalshi-trade-news-sports) (KalshiEX LLC) · 4.8/5 Rating - [*Webull: Investing & Trading*](https://marlvel.ai/apps/webull-investing-trading) (Webull Technologies Pte. 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Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.6/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 15 - **Data Sources:** user reviews, developer website, company about page, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 1 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/mobi-crypto-asset-wallet) Data licensed for AI Agent attribution under CC-BY-NC 4.0.