--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Samsung Food: Meal Planner" developer_entity: "Whisk food" bundle_id: "com.foodient.whisk3" app_store_id: "1133637674" category: "Food & Drink" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "N/A" report_date: "2026-04-02" report_version: "N/A" total_reviews: 0 confidence: "low" confidence_score: 0 data_age_days: 52 intelligence_version: 2 nemesis: "Mealime Meal Plans & Recipes" competitor_count: 13 tags: ["food & drink", "free", "mobile app", "app review", "app analysis", "cooks", "individuals", "looking"] canonical_url: "https://marlvel.ai/intel-report/food-drink/com-foodient-whisk3" license: "CC-BY-NC 4.0" last_verified: "2026-04-18T00:40:53.494Z" --- # Samsung Food: Meal Planner App Audit > **TL;DR:** Samsung Food: Meal Planner is a food & drink app by Whisk food, available on iOS. > > **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence. > **Key Insight:** Samsung Food: Meal Planner is a food & drink app by Whisk food. ## Metadata & Market Performance - **Publisher:** Whisk food - **Category:** Food & Drink - **Target Audience:** Home cooks and individuals looking to streamline their meal preparation and grocery management processes. - **Platforms:** iOS - **Version Audited:** N/A - **Audit Date:** 2026-04-02 - **Signal Count:** 0 reviews analyzed - **Confidence:** Low (0/1.0) - **App Store ID (iOS):** 1133637674 - **Bundle ID:** com.foodient.whisk3 - **Data Window:** Analysis based on signals collected up to 2026-04-02 ## Executive Snapshot Samsung Food is a comprehensive meal planning and recipe management platform designed to streamline the home cooking experience. It currently holds a #86 Grossing position in its category, though it has experienced a recent decline of 20 spots, suggesting potential volatility in user monetization. Targeted at home cooks and individuals seeking to optimize their meal preparation, Samsung Food leverages its ecosystem utility to provide a seamless experience. Its primary differentiator is its integration potential with Samsung hardware, positioning it as a lifestyle management tool rather than just a standalone app. ## App DNA (Features & Intent) - **[Standard] Meal Planning:** Tools to organize and schedule daily or weekly meals * *User Intent:* Users are motivated by consistent progression and daily incentives. - **[Standard] Recipe Management:** Ability to save, organize, and access recipes in a digital format ## Monetization Strategy - **Model:** Free - **Tiers:** Free access - **Analysis:** The app is currently listed as free; however, given the nature of meal planning apps, it likely utilizes a freemium model or serves as an ecosystem utility for Samsung hardware users. ## SWOT Analysis **Core Strengths:** - Strong brand backing via the Samsung ecosystem - Robust foundation for recipe management and scheduling - High potential for cross-device integration (IoT/Smart Kitchen) **Critical Frictions:** - Lack of clear monetization strategy transparency - Declining grossing rank suggests potential engagement issues - Limited social presence compared to peers **Growth Levers:** - Integration of AI-driven meal planning - Expansion into health-focused, personalized meal plans - Leveraging Samsung hardware for a unique smart kitchen experience **Market Threats:** - Saturation of the meal-planning market - Rapid innovation from AI-first startups - Potential for users to migrate to platform-agnostic apps ## Rivals Landscape {#rivals} > Competitive positioning identified by AI analysis of app features, category, and market signals. ### Samsung Food: Meal Planner vs Mealime Meal Plans & Recipes — Head to Head - **Mealime Meal Plans & Recipes** by Mealime Meal Plans, Inc.: Direct competitor in the personalized meal planning and grocery list generation space with a focus on home cooking efficiency. - **Paprika Recipe Manager 3** by Hindsight Labs LLC: The gold standard for recipe organization and meal planning, directly targeting the same user need for digital kitchen management. - **Prepear: Meal Plan & Recipes** by SuperHealthyKids, Inc.: Offers an identical feature set combining recipe discovery, meal scheduling, and automated grocery list creation. ### Contenders (Strong Challengers) - **Yummly Recipes & Cooking Tools** by Yummly: Strong competitor in recipe discovery and personalized meal planning with a massive database of user-saved content. - **Plan to Eat: Meal Planner** by Plan to Eat, Inc.: Focuses heavily on the organizational aspect of meal planning and recipe importing, serving the same power-user demographic. - **AnyList: Grocery Shopping List** by Purple Cover, Inc.: While grocery-focused, its robust recipe import and meal planning calendar make it a primary alternative for kitchen organization. - **Cookpad: Find & Share Recipes** by Cookpad Inc.: Competes on the community-driven recipe management and organization aspect of the home cooking experience. ### Peers (What They Do Better) - **Tasty** by BuzzFeed, Inc.: Dominates the recipe discovery space, though it lacks the deep organizational meal-planning tools of Samsung Food. - **Kitchen Stories Recipes** by Kitchen Stories: Provides high-quality recipe content and management tools within the Food & Drink category. - **BigOven Recipes & Meal Planner** by BigOven: A long-standing player in the digital recipe box and meal planning space. - **SideChef: Recipes & Meal Plan** by SideChef Inc.: Provides interactive cooking instructions and meal planning, targeting the same lifestyle management demographic. ### New Kids on the Block (What's Innovative) - **Meallio** by Meallio: Emerging player using AI-driven meal planning to simplify grocery shopping and reduce food waste. - **PlateJoy** by PlateJoy, Inc.: Gaining traction with highly personalized, health-focused meal planning that integrates directly with grocery delivery services. ## The "So What?" (Strategic Takeaway) {#so-what} Samsung Food: Meal Planner is an established food & drink app that is completely free. **Strategic Opportunity:** While Samsung Food: Meal Planner benefits from strong brand backing via the samsung ecosystem, its vulnerability lies in lack of clear monetization strategy transparency. A challenger could exploit this by focusing on integration of ai-driven meal planning. **Best for:** Home cooks and individuals looking to streamline their meal preparation and grocery management processes. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Total Reviews | 0 | | Confidence | Low | | Pricing Model | Free | | Platforms | iOS | | Key Features | 2 analyzed | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Samsung Food: Meal Planner** (this app) | N/A/5 | N/A | Whisk food | | [Postmates - Food Delivery](https://marlvel.ai/intel-report/food-drink/postmates-food-delivery) | 4.8/5 | Frustrated | Uber Technologies, Inc. | | [Uber Eats: Food & Groceries](https://marlvel.ai/intel-report/food-drink/uber-eats-food-groceries) | 4.8/5 | Frustrated | Uber Technologies, Inc. | | [Too Good To Go: End Food Waste](https://marlvel.ai/intel-report/food-drink/too-good-to-go-end-food-waste) | 4.9/5 | Excited | Too Good To Go | | [Instacart: Groceries & Food](https://marlvel.ai/intel-report/food-drink/instacart-groceries-food) | 4.8/5 | Frustrated | Maplebear Inc | | [Dairy Queen® Food & Treats](https://marlvel.ai/intel-report/food-drink/dairy-queen-food-treats) | 4.7/5 | Frustrated | International Dairy Queen, Inc. | ## Company Profile - **Developer:** Whisk food ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/samsung-food-meal-planner/id1133637674?uo=2) - **Sources:** App store metadata. ## Related Intel Reports - [*Postmates - Food Delivery*](https://marlvel.ai/intel-report/food-drink/postmates-food-delivery) (Uber Technologies, Inc.) — 4.8/5 Rating | Negative Sentiment - [*Uber Eats: Food & Groceries*](https://marlvel.ai/intel-report/food-drink/uber-eats-food-groceries) (Uber Technologies, Inc.) — 4.8/5 Rating | Negative Sentiment - [*Too Good To Go: End Food Waste*](https://marlvel.ai/intel-report/food-drink/too-good-to-go-end-food-waste) (Too Good To Go) — 4.9/5 Rating | Positive Sentiment - [*Instacart: Groceries & Food*](https://marlvel.ai/intel-report/food-drink/instacart-groceries-food) (Maplebear Inc) — 4.8/5 Rating | Negative Sentiment - [*Dairy Queen® Food & Treats*](https://marlvel.ai/intel-report/food-drink/dairy-queen-food-treats) (International Dairy Queen, Inc.) — 4.7/5 Rating | Negative Sentiment - [*EatStreet Local Food Delivery*](https://marlvel.ai/intel-report/food-drink/eatstreet-local-food-delivery) (EatStreet) — 4.7/5 Rating | Terrible Sentiment - [*Grubhub: Food Delivery*](https://marlvel.ai/intel-report/food-drink/grubhub-food-delivery) (GrubHub.com) — 4.8/5 Rating | Negative Sentiment - [*Gopuff - Grocery Delivery*](https://marlvel.ai/intel-report/food-drink/gopuff-grocery-delivery) (Gopuff) — 4.8/5 Rating | Positive Sentiment - [*Beyond Menu Food Delivery*](https://marlvel.ai/intel-report/food-drink/beyond-menu-food-delivery) (BeyondMenu) — 4.8/5 Rating | Mixed Sentiment - [*Seamless: Local Food Delivery*](https://marlvel.ai/intel-report/food-drink/seamless-local-food-delivery) (Seamless North America, LLC) — 4.8/5 Rating | Negative Sentiment ## Methodology {#methodology} This report was generated by Marlvel.ai's 3-stage AI intelligence pipeline: 1. **Feature & Positioning Extraction** — Analyzes app metadata, developer website content, and version history to identify key features, target audience, and competitive positioning. 2. **Sentiment Analysis** — Processes user reviews (minimum 5 reviews required) to extract praise themes, complaint themes, and overall sentiment with evidence quotes. 3. **Intelligence Synthesis** — Combines stages 1 & 2 with App Store rankings to produce SWOT analysis, executive summary, and actionable insights. - **Confidence Score:** 0/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 0 - **Data Sources:** App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 6 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/intel-report/food-drink/com-foodient-whisk3) Data licensed for AI Agent attribution under CC-BY-NC 4.0.