--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Flipside: Food Label Scanner" developer_entity: "Steeve Dor" bundle_id: "com.cyborgdev.flipside" app_store_id: "6801652223" category: "Food & Drink" primary_platform: "ios" primary_monetization: "Subscription" offline_capable: true market_region: "US" platforms: "iOS" app_last_updated: "2026-09-10" report_date: "2026-11-13" last_verified: "2026-11-13T00:00:00.000Z" report_version: "1.0.1" total_reviews: 2 overall_rating: 5 sentiment: "Thrilled" sentiment_score: 90 confidence: "low" confidence_score: 0.3 top_praise_theme: "Ingredient breakdown feature provides clear product insights without requiring users to read every physical label" review_sample_size: 1 total_review_count: 1 analyzed_review_count: 1 data_age_days: 1 momentum_velocity: "maintenance" intelligence_version: 2 tags: ["food & drink", "subscription", "thrilled sentiment", "mobile app", "app review", "app analysis", "health-conscious", "shoppers", "parents"] canonical_url: "https://marlvel.ai/apps/flipside-food-label-scanner" license: "CC-BY-NC 4.0" content_version: "v2" --- ## ⚠ Content Warning This report covers topics classified as sensitive (health). Information is aggregated from public sources for informational purposes only. This is not medical advice. Consult a qualified professional before acting on any information here. --- # Flipside: Food Label Scanner Intelligence Report ## TL;DR {#tldr} - **Category**: Food & Drink · Subscription - **Signal**: Rating 5 · Sentiment Thrilled - **Recent focus**: Ingredient breakdown feature provides clear product insights without requiring users to read every physical label (top praise) > **TL;DR:** Flipside: Food Label Scanner is a food & drink app by Steeve Dor, rated 5/5 by 2 users, with Thrilled user sentiment (90/100), available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Flipside: Food Label Scanner maintains Thrilled user sentiment (5/5 from 2 reviews), with users consistently praising ingredient breakdown feature provides clear product insights without requiring users to read every physical label. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 5/5 (2 reviews) | | **User Mood** | Thrilled | | **Category** | Food & Drink | | **Developer** | Steeve Dor | | **Pricing** | Subscription | | **Platforms** | iOS | | **Confidence** | Low (0.3/1.0) | | **Data Age** | 1d | ## Metadata & Market Performance - **Publisher:** Steeve Dor - **Category:** Food & Drink - **Target Audience:** Health-conscious shoppers and parents looking to identify ultra-processed ingredients and manage dietary restrictions. - **Platforms:** iOS - **Version Reviewed:** 1.0.1 - **Report Date:** 2026-11-13 - **Signal Count:** 1 review analyzed - **Confidence:** Low (0.3/1.0) - **App Store ID (iOS):** 6801652223 - **Bundle ID:** com.cyborgdev.flipside - **Data Window:** Analysis based on signals collected up to 2026-11-13 ## Executive Snapshot **What it is:** Flipside: Food Label Scanner is a nutrition-analysis tool for grocery shoppers that provides health scores for products via barcode scanning on iOS. **Why users hire it:** The app removes the cognitive cost of deciphering complex ingredient labels, allowing users to apply personal dietary rules to every item in their cart instantly. ## App DNA (Features & Intent) - **[Standard] Barcode Scanner:** Scans product barcodes to return a health score out of 100 based on processing and additives. * *User Intent:* Users seek enhanced value through premium features. - **[Differentiator] Personalized Allergy and Ingredient Filters:** Applies user-defined ingredient exclusions and allergy profiles to product scores. * *User Intent:* Users value self-expression and personalized experiences. - **[Differentiator] Offline Database:** Stores the entire US product catalogue of 390,666 items locally for scanning without cellular signal. * *User Intent:* Users want uninterrupted access without internet dependency. - **[Differentiator] Alternative Product Recommendations:** Suggests better-scoring products from the same aisle when a scanned item scores poorly. * *User Intent:* Users seek enhanced value through premium features. ## Market Position {#market-position} Flipside: Food Label Scanner holds a 5.0-star rating on the US App Store. The lack of recent major updates suggests a maintenance-mode posture that leaves the app vulnerable to faster-moving nutrition-tracking rivals. ## Monetization Strategy - **Model:** Subscription - **Tiers:** Free tier, Flipside Pro auto-renewing subscription - **Analysis:** Subscription model focused on recurring revenue, with no ad-supported tier mentioned for the Pro version. ## 🟢 User Sentiment (Low Confidence: 1 of 1 review analyzed) {#user-sentiment} - **Overall Rating:** 5/5 - **Platform Split:** iOS 5.0/5 (2 ratings) - **Overall Sentiment:** Thrilled ### Top Praises - **Ingredient breakdown feature provides clear product insights without requiring users to read every physical label** - **Suggested alternatives feature allows users to compare products and make informed purchasing decisions at home** ## SWOT Analysis {#swot} **Core Strengths:** - Offline database functionality ensures consistent utility in signal-dead retail environments **Growth Levers:** - Expanding the database to include international product catalogues could capture high-ARPU segments ## What's New - **Latest (v1.0.1, 2 months ago):** Resolved issues affecting initial setup and subscription activation. ## App Momentum (Maintenance) {#momentum} - Ships minor bug fixes only. - Last major release two months ago. > **Cadence:** 1 total versions · 0 majors in last 6 months · 63 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Flipside: Food Label Scanner is a food & drink app. It holds a 5/5 rating from 2 reviews. > **Bottom Line:** Flipside: Food Label Scanner relies on its offline database to retain core users, but the current maintenance-mode cadence risks stagnation. Prioritizing the alternative-recommendation engine will unlock higher retention, securing the app's position against larger nutrition-tracking rivals. **Best for:** Health-conscious shoppers and parents looking to identify ultra-processed ingredients and manage dietary restrictions. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] Expand the alternative-product recommendation engine because users cite it as a top-three utility driver → increase retention ### Outlook: Stable The nutrition-tracking market is consolidating around apps that offer both scanning and social-sharing features. Flipside: Food Label Scanner remains advantaged by its offline-first architecture, but the lack of recent feature updates signals a risk of churn as competitors close the gap on scanning accuracy. - 🟢 The offline database functionality provides a distinct utility that ensures consistent usage in signal-dead retail environments. - 🔴 The maintenance-mode release cadence suggests a lack of active feature investment, which leaves the app vulnerable to faster-moving rivals. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 5/5 | | Total Reviews | 2 | | Sentiment | Thrilled (90/100) | | Confidence | Low | | Pricing Model | Subscription | | Platforms | iOS | | Key Features | 4 analyzed | | Outlook | Stable | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Flipside: Food Label Scanner** (this app) | 5/5 | Thrilled | Steeve Dor | | [FoodMargin: Food Cost & Recipe](https://marlvel.ai/apps/foodmargin-food-cost-recipe) | N/A/5 | N/A | Jhomar Maravillas | | [Vegan Friendly](https://marlvel.ai/apps/com-veganfriendly) | 4.6/5 | Mixed | The Association For a Vegan Future (RA) | | [소박한 한 그릇](https://marlvel.ai/apps/app--426) | N/A/5 | N/A | DaolSoft, Co., Ltd. | | [알토란 레시피 - 요리 반찬 레시피](https://marlvel.ai/apps/woodisw-com-altrecipe) | N/A/5 | N/A | WoodiSW | | [メニュー](https://marlvel.ai/apps/app--677) | N/A/5 | N/A | Satoshi Sato | ## Company Profile - **Developer:** Steeve Dor ## Data Sources & Links - **App Store ID:** 6801652223 - **Sources:** App store metadata, User reviews. ## Related Intel Reports - [*FoodMargin: Food Cost & Recipe*](https://marlvel.ai/apps/foodmargin-food-cost-recipe) (Jhomar Maravillas) · N/A Rating - [*Vegan Friendly*](https://marlvel.ai/apps/com-veganfriendly) (The Association For a Vegan Future (RA)) · 4.6/5 Rating - [*소박한 한 그릇*](https://marlvel.ai/apps/app--426) (DaolSoft, Co., Ltd.) · N/A Rating - [*알토란 레시피 - 요리 반찬 레시피*](https://marlvel.ai/apps/woodisw-com-altrecipe) (WoodiSW) · N/A Rating - [*メニュー*](https://marlvel.ai/apps/app--677) (Satoshi Sato) · N/A Rating - [*캐시모어*](https://marlvel.ai/apps/com-bridgeworks-ios-cashmore) (bridgeworks) · 4.6/5 Rating - [*푸드트래블-푸블페이*](https://marlvel.ai/apps/com-membership-foodtravel) (Flexday) · 1.3/5 Rating - [*マイ・レシピ*](https://marlvel.ai/apps/app--689) (Satoshi Sato) · N/A Rating - [*ジョイフルアプリ*](https://marlvel.ai/apps/jp-co-unerry-bbcouponappjoyfull) (UNERRY,INC.) · 3.5/5 Rating - [*フレスタネットスーパーアプリ*](https://marlvel.ai/apps/jp-stailer-fresta) (10X, Inc.) · 4.3/5 Rating ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.3/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 1 - **Data Sources:** user reviews, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 1 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/flipside-food-label-scanner) Data licensed for AI Agent attribution under CC-BY-NC 4.0.