--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Recipe Finder: Easy Cooking" developer_entity: "Mateo Lorenzo" bundle_id: "com.pedrolorenzo.recipefinder" app_store_id: "6758354439" category: "Food & Drink" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2026-02-23" report_date: "2026-08-15" last_verified: "2026-08-15T00:00:00.000Z" report_version: "1.0.0" total_reviews: 0 confidence: "low" confidence_score: 0.05 data_age_days: 1 momentum_velocity: "zombie" intelligence_version: 3 tags: ["food & drink", "free", "mobile app", "app review", "app analysis", "cooks", "looking", "recipe"] canonical_url: "https://marlvel.ai/apps/recipe-finder-easy-cooking" license: "CC-BY-NC 4.0" content_version: "v2" --- # Recipe Finder: Easy Cooking Intelligence Report ## TL;DR {#tldr} - **Category**: Food & Drink · Free > **TL;DR:** Recipe Finder: Easy Cooking is a food & drink app by Mateo Lorenzo, available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Recipe Finder: Easy Cooking is a food & drink app by Mateo Lorenzo. ## Quick Facts | Fact | Value | | :--- | :--- | | **Category** | Food & Drink | | **Developer** | Mateo Lorenzo | | **Pricing** | Free | | **Platforms** | iOS | | **Confidence** | Low (0.05/1.0) | | **Data Age** | 1d | ## Metadata & Market Performance - **Publisher:** Mateo Lorenzo - **Category:** Food & Drink - **Target Audience:** Home cooks looking for recipe discovery and organization tools based on ingredients they already possess. - **Platforms:** iOS - **Version Reviewed:** 1.0.0 - **Report Date:** 2026-08-15 - **Signal Count:** 0 reviews analyzed - **Confidence:** Low (0.05/1.0) - **App Store ID (iOS):** 6758354439 - **Bundle ID:** com.pedrolorenzo.recipefinder - **Performance Trend:** Declining - **Data Window:** Analysis based on signals collected up to 2026-08-15 ## Executive Snapshot **What it is:** Recipe Finder is a free recipe discovery and organization app for home cooks on iOS. **Why users hire it:** It removes the cognitive friction of meal planning by allowing users to search for recipes based on ingredients they already possess. ## App DNA (Features & Intent) - **[Differentiator] Ingredient-based Search:** Finds recipes based on available kitchen ingredients to increase daily usage frequency. * *User Intent:* Users are motivated by consistent progression and daily incentives. - **[Standard] Curated Recipe Collections:** Organizes recipes by cuisine and meal type to simplify navigation and increase session duration. - **[Standard] Favorites Management:** Account-tied storage for saved recipes to increase switching costs and long-term retention. ## Market Position {#market-position} Recipe Finder occupies a niche as a free, utility-only recipe tool, though its lack of updates over the last 172 days limits its competitive standing against active, content-rich platforms. ## Monetization Strategy - **Model:** Free - **Tiers:** Free to download and use - **Analysis:** The app operates on a free model with no subscription or paid tiers currently implemented. ## SWOT Analysis {#swot} **Core Strengths:** - Ingredient-based search mechanism reduces meal-planning friction **Growth Levers:** - Social sharing integration could drive organic discovery ## Recent Changes (v2 → v3) {#recent-changes} The analysis shifted from a technical focus on offline utility to a content-centric critique, identifying the lack of a content-refresh cadence as the primary driver of the app's declining competitive standing. **Overall trend**: Declining **Compared at**: 2026-08-15 ### Medium-impact changes - **[Added] New SWOT items** (swot) - **[Shifted] Strategic focus pivot** (positioning) - **[Shifted] Monetization perspective** (positioning) ## App Momentum (Zombie) {#momentum} - Stalled development for 172 days. - Zero feature updates since launch. > **Cadence:** 1 total versions · 0 majors in last 6 months · 172 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Recipe Finder: Easy Cooking is a food & drink app that is completely free. > **Bottom Line:** Recipe Finder must establish a consistent content-refresh cadence to remain relevant, as the current 172-day inactivity gap prevents the app from competing with active recipe platforms. Establishing a reliable update loop would unlock the retention potential of the ingredient-search utility. **Best for:** Home cooks looking for recipe discovery and organization tools based on ingredients they already possess. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] Ship a content-refresh pipeline because the 172-day update gap is the primary churn risk → stabilize user retention ### Outlook: Declining The recipe discovery market is consolidating around platforms that offer frequent content updates and social interaction. Recipe Finder's current inactivity leaves it exposed, as users will naturally migrate to platforms that provide fresh, daily-updated meal inspiration. - 🔴 The 172-day update gap indicates maintenance-mode status, which erodes user trust and prevents the app from competing with active, content-rich rivals. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Total Reviews | 0 | | Confidence | Low | | Pricing Model | Free | | Platforms | iOS | | Key Features | 3 analyzed | | Trend | Declining | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Recipe Finder: Easy Cooking** (this app) | N/A/5 | N/A | Mateo Lorenzo | | [Beyond Menu Food Delivery](https://marlvel.ai/apps/beyond-menu-food-delivery) | 4.6/5 | N/A | BeyondMenu | | [Caviar - Order Food Delivery](https://marlvel.ai/apps/caviar-order-food-delivery) | 4.6/5 | n/a | Caviar, Inc. | | [ChowNow: Local Food Ordering](https://marlvel.ai/apps/chownow-local-food-ordering) | 4.7/5 | n/a | ChowNow | | [Dairy Queen® Food & Treats](https://marlvel.ai/apps/dairy-queen-food-treats) | 4.4/5 | n/a | International Dairy Queen, Inc. | | [EatStreet Local Food Delivery](https://marlvel.ai/apps/eatstreet-local-food-delivery) | 4.7/5 | n/a | EatStreet | ## Company Profile - **Developer:** Mateo Lorenzo ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/recipe-finder-easy-cooking/id6758354439?uo=4) - **Sources:** App store metadata. ## Related Intel Reports - [*Beyond Menu Food Delivery*](https://marlvel.ai/apps/beyond-menu-food-delivery) (BeyondMenu) · 4.6/5 Rating - [*Caviar - Order Food Delivery*](https://marlvel.ai/apps/caviar-order-food-delivery) (Caviar, Inc.) · 4.6/5 Rating - [*ChowNow: Local Food Ordering*](https://marlvel.ai/apps/chownow-local-food-ordering) (ChowNow) · 4.7/5 Rating - [*Dairy Queen® Food & Treats*](https://marlvel.ai/apps/dairy-queen-food-treats) (International Dairy Queen, Inc.) · 4.4/5 Rating - [*EatStreet Local Food Delivery*](https://marlvel.ai/apps/eatstreet-local-food-delivery) (EatStreet) · 4.7/5 Rating - [*Gopuff - Grocery Delivery*](https://marlvel.ai/apps/gopuff-grocery-delivery) (Gopuff) · 4.7/5 Rating - [*Grubhub: Food Delivery*](https://marlvel.ai/apps/grubhub-food-delivery) (GrubHub.com) · 4.7/5 Rating - [*Instacart: Groceries & Food*](https://marlvel.ai/apps/instacart-groceries-food) (Maplebear Inc) · 4.8/5 Rating - [*Postmates - Food Delivery*](https://marlvel.ai/apps/postmates-food-delivery) (Uber Technologies, Inc.) · 4.6/5 Rating - [*Seamless: Local Food Delivery*](https://marlvel.ai/apps/seamless-local-food-delivery) (Seamless North America, LLC) · 4.7/5 Rating ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.05/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 0 - **Data Sources:** App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 1 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/recipe-finder-easy-cooking) Data licensed for AI Agent attribution under CC-BY-NC 4.0.