--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Vegan Map" developer_entity: "tob-apps" bundle_id: "com.tob-apps.Vegan-Map" app_store_id: "6467774408" google_play_id: "com.tob_apps.veganmap" category: "Food & Drink" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS & Android" app_last_updated: "2023-09-29" report_date: "2026-05-31" last_verified: "2026-05-31T00:00:00.000Z" report_version: "1.202" total_reviews: 0 sentiment: "Upset" sentiment_score: 10 confidence: "low" confidence_score: 0.45 top_complaint_theme: "Map interface fails to render any location data for users in major metropolitan areas" review_sample_size: 2 total_review_count: 2 analyzed_review_count: 2 data_age_days: 167 momentum_velocity: "zombie" intelligence_version: 4 nemesis: "HappyCow - Vegan Food Near You" competitor_count: 6 tags: ["food & drink", "free", "upset sentiment", "mobile app", "app review", "app analysis", "vegans", "vegetarians", "seeking"] canonical_url: "https://marlvel.ai/apps/vegan-map" license: "CC-BY-NC 4.0" content_version: "v2" --- # Vegan Map Intelligence Report ## TL;DR {#tldr} - **Category**: Food & Drink · Free - **Signal**: Sentiment Upset - **Recent focus**: Map interface fails to render any location data for users in major metropolitan areas (top complaint) > **TL;DR:** Vegan Map is a food & drink app by tob-apps, with Upset user sentiment (10/100), available on iOS & Android. > > **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence. > **Key Insight:** Vegan Map is a food & drink app by tob-apps. ## Quick Facts | Fact | Value | | :--- | :--- | | **User Mood** | Upset | | **Category** | Food & Drink | | **Developer** | tob-apps | | **Pricing** | Free | | **Platforms** | iOS & Android | | **Confidence** | Low (0.45/1.0) | | **Data Age** | 167d | ## Metadata & Market Performance - **Publisher:** tob-apps - **Category:** Food & Drink - **Target Audience:** Vegans and vegetarians seeking plant-based dining options in their local area or while traveling. - **Platforms:** iOS & Android - **Version Reviewed:** 1.202 - **Report Date:** 2026-05-31 - **Signal Count:** 2 reviews analyzed - **Confidence:** Low (0.45/1.0) - **App Store ID (iOS):** 6467774408 - **Bundle ID:** com.tob-apps.Vegan-Map - **Google Play ID:** com.tob_apps.veganmap - **Performance Trend:** Declining - **Data Window:** Analysis based on signals collected up to 2026-05-31 ## Executive Snapshot **What it is:** Vegan Map is a location-based discovery app for vegan and vegetarian dining on iOS and Android. **Why users hire it:** Users hire the app to find plant-based food options while traveling or in their local area, but the current map failure prevents the core job-to-be-done. ## App DNA (Features & Intent) - **[Standard] Location-based search:** Finds vegan and vegetarian restaurants based on current GPS coordinates. * *User Intent:* Users want to quickly find relevant content or features. - **[Standard] Cuisine filtering:** Filters business listings by specific food categories. * *User Intent:* Users want to quickly find relevant content or features. - **[Differentiator] Community contributions:** Allows users to submit new locations and post reviews. * *User Intent:* Users want real-time communication within the app experience. ## Market Position {#market-position} Vegan Map occupies a niche discovery space but lacks the database scale of HappyCow, which holds a dominant position in the plant-based category. The absence of monetization and the current functional failure prevent the app from capturing meaningful market share. ## Monetization Strategy - **Model:** Free - **Tiers:** Free access to all features - **Analysis:** The app operates as a free utility with no visible monetization gates or subscription models. ## 🔴 User Sentiment (Low Confidence: 2 of 2 reviews analyzed) {#user-sentiment} - **Overall Sentiment:** Upset ### Top Complaints (Impact Areas) - **Map interface fails to render any location data for users in major metropolitan areas** ## SWOT Analysis {#swot} **Core Strengths:** - Community-driven content model reduces operational database maintenance costs. **Growth Levers:** - Pivot to hyper-local niche features that broad generalist databases ignore. ## Recent Changes (v3 → v4) {#recent-changes} The app has transitioned from a stagnant discovery tool to a non-functional product due to critical map rendering failures, resulting in a declining outlook. **Overall trend**: Declining **Compared at**: 2026-05-31 ### High-impact changes - **[Declined] Critical Map Rendering Failure** (swot) - **[Declined] Sentiment Baseline Established** (sentiment) - **[Shifted] PM Action Pivot** (positioning) ### Medium-impact changes - **[Declined] Outlook Trend** (positioning) ## Rivals Landscape {#rivals} > Competitive positioning identified by AI analysis of app features, category, and market signals. ### Vegan Map vs HappyCow - Vegan Food Near You - **[HappyCow - Vegan Food Near You](https://marlvel.ai/apps/happycow-vegan-food-near-you)** by HappyCow: HappyCow is the definitive market leader in the vegan-specific discovery niche, possessing a massive, long-standing database of user-verified plant-based locations that creates a significant barrier to entry. - **Key differences:** - Maintains a global, community-verified database of vegan-only establishments that generalist apps cannot replicate. - Provides specialized filters for vegan, vegetarian, and gluten-free options that go beyond standard food categories. - Leverages over a decade of user-generated content to build a trusted reputation within the vegan community. ### Contenders (Strong Challengers) - **[EatOkra](https://marlvel.ai/apps/eatokra)** by EatOkra Inc.: EatOkra serves a specific demographic niche (Black-owned businesses) similar to how Vegan Map serves the vegan community, proving the viability of identity-based discovery. - Focuses on cultural identity and community support rather than just dietary restrictions. - Builds a strong brand loyalty by connecting users to businesses that align with their social values. ### Peers (What They Do Better) - **[Too Good To Go: End Food Waste](https://marlvel.ai/apps/too-good-to-go-end-food-waste)** by Too Good To Go: This app aligns with the sustainability values of the vegan audience while offering a unique transactional model for surplus food. - Monetizes food waste reduction by connecting users to discounted surplus meals from local restaurants. - Strong sustainability-focused brand positioning resonates deeply with the target audience's environmental values. - **[OpenTable](https://marlvel.ai/apps/opentable)** by OpenTable, Inc.: OpenTable focuses on the transactional side of dining, which is a critical adjacent utility for any food discovery app. - Direct booking and reservation engine provides immediate utility that discovery-only apps cannot match. - Deep partnerships with restaurant groups ensure real-time availability and table management capabilities. - **[Tripadvisor: Plan & Book Trips](https://marlvel.ai/apps/com-tripadvisor-localpicks)** by Tripadvisor: Tripadvisor dominates the travel-based discovery space, often surfacing vegan options for tourists in unfamiliar cities. - Integrates travel planning, hotel booking, and dining discovery into a single, cohesive user journey. - Global reach and multi-language support make it the default for international travelers seeking food options. - **[Yelp: Food, Services & Reviews](https://marlvel.ai/apps/yelp-food-services-reviews)** by Yelp: Yelp is a generalist discovery giant that captures the same search intent for restaurants but lacks the specialized vegan focus. - Massive scale of general business data allows for comprehensive discovery across all service categories. - Advanced reservation and waitlist integrations provide utility that goes far beyond simple location mapping. ## What's New - **Latest (v1.202, 2 years ago):** Resolved display issues in Dark Mode. ## App Momentum (Zombie) {#momentum} - Added dark mode in latest release. - Core map functionality remains non-functional. > **Cadence:** 2 total versions · 0 majors in last 6 months · 956 days since last update · 0 days avg between updates ## The "So What?" (Strategic Takeaway) {#so-what} Vegan Map is a food & drink app that is completely free. > **Bottom Line:** Vegan Map is currently non-functional due to map rendering failures, so the PM must prioritize technical stability over new features to prevent total user churn. **Best for:** Vegans and vegetarians seeking plant-based dining options in their local area or while traveling. ### PM Action Plan (Next Best Moves) - [ ] [PIVOT] Rebuild map rendering engine because the current failure prevents core utility usage → restore basic discovery. ### Feature Gaps vs Competitors - Real-time reservation engine (available in OpenTable but missing here) ### Outlook: Declining The plant-based discovery market is consolidating around apps with deep, verified databases and transactional utility. Vegan Map is currently exposed due to critical technical debt, so the product will continue to lose relevance unless the core rendering failure is resolved immediately. - 🔴 The persistent map rendering failure prevents discovery, which leads to immediate user churn and a zero-star rating baseline. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Total Reviews | 0 | | Sentiment | Upset (10/100) | | Confidence | Low | | Pricing Model | Free | | Platforms | iOS & Android | | Key Features | 3 analyzed | | Trend | Declining | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Vegan Map** (this app) | N/A/5 | Upset | tob-apps | | [Tripadvisor: Plan & Book Trips](https://marlvel.ai/apps/com-tripadvisor-localpicks) | 4.8/5 | Thrilled | Tripadvisor | | [HappyCow - Vegan Food Near You](https://marlvel.ai/apps/happycow-vegan-food-near-you) | 4.9/5 | Excited | HappyCow | | [Yelp: Food, Services & Reviews](https://marlvel.ai/apps/yelp-food-services-reviews) | 4.5/5 | Mixed | Yelp | | [Too Good To Go: End Food Waste](https://marlvel.ai/apps/too-good-to-go-end-food-waste) | 4.9/5 | Thrilled | Too Good To Go | | [OpenTable](https://marlvel.ai/apps/opentable) | 4.9/5 | Thrilled | OpenTable, Inc. | ## Company Profile - **Developer:** tob-apps - **Website:** [https://www.vegan-map.com](https://www.vegan-map.com) ## Data Sources & Links - **App Store ID:** 6467774408 - **Google Play ID:** com.tob_apps.veganmap - **Dev Site:** [Official Website](https://www.vegan-map.com) - **Sources:** Developer website content, App store metadata, User reviews. ## Related Intel Reports - [*Tripadvisor: Plan & Book Trips*](https://marlvel.ai/apps/com-tripadvisor-localpicks) (Tripadvisor) · 4.8/5 Rating | Excellent Sentiment - [*HappyCow - Vegan Food Near You*](https://marlvel.ai/apps/happycow-vegan-food-near-you) (HappyCow) · 4.9/5 Rating | Positive Sentiment - [*Yelp: Food, Services & Reviews*](https://marlvel.ai/apps/yelp-food-services-reviews) (Yelp) · 4.5/5 Rating - [*Too Good To Go: End Food Waste*](https://marlvel.ai/apps/too-good-to-go-end-food-waste) (Too Good To Go) · 4.9/5 Rating | Excellent Sentiment - [*OpenTable*](https://marlvel.ai/apps/opentable) (OpenTable, Inc.) · 4.9/5 Rating | Excellent Sentiment - [*EatOkra*](https://marlvel.ai/apps/eatokra) (EatOkra Inc.) · 4.7/5 Rating | Excellent Sentiment - [*Beyond Menu Food Delivery*](https://marlvel.ai/apps/beyond-menu-food-delivery) (BeyondMenu) · 4.6/5 Rating | Positive Sentiment - [*Grubhub: Food Delivery*](https://marlvel.ai/apps/grubhub-food-delivery) (GrubHub.com) · 4.7/5 Rating - [*Caviar - Order Food Delivery*](https://marlvel.ai/apps/caviar-order-food-delivery) (Caviar, Inc.) · 4.7/5 Rating | Positive Sentiment - [*Instacart: Groceries & Food*](https://marlvel.ai/apps/instacart-groceries-food) (Maplebear Inc) · 4.8/5 Rating | Positive Sentiment ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** — Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** — Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** — Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** — Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** — Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.45/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 2 - **Data Sources:** user reviews, developer website, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 167 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/vegan-map) Data licensed for AI Agent attribution under CC-BY-NC 4.0.