--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Obey Me! NB" developer_entity: "NTT Solmare" bundle_id: "com.nttsolmare.game.ios.obeyme2" app_store_id: "1638272826" google_play_id: "com.nttsolmare.game.android.obeyme2" category: "Games" primary_platform: "ios" primary_monetization: "Freemium" offline_capable: false market_region: "US" platforms: "iOS & Android" app_last_updated: "2025-10-14" report_date: "2026-07-30" last_verified: "2026-07-30T00:00:00.000Z" report_version: "3.2.4" total_reviews: 15637 overall_rating: 4.6 confidence: "low" confidence_score: 0.2 data_age_days: 62 momentum_velocity: "maintenance" intelligence_version: 3 nemesis: "Ensemble Stars!! Music" competitor_count: 8 tags: ["games", "freemium", "mobile app", "app review", "app analysis", "otome", "dating", "simulations,"] canonical_url: "https://marlvel.ai/apps/com-nttsolmare-game-ios-obeyme2" license: "CC-BY-NC 4.0" content_version: "v2" --- # Obey Me! NB Intelligence Report ## TL;DR {#tldr} - **Category**: Games · Freemium - **Signal**: Rating 4.6 > **TL;DR:** Obey Me! NB is a games app by NTT Solmare, rated 4.6/5 by 15.6K users, available on iOS & Android. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Obey Me! NB is a games app by NTT Solmare. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.6/5 (15.6K reviews) | | **Category** | Games | | **Developer** | NTT Solmare | | **Pricing** | Freemium | | **Platforms** | iOS & Android | | **Confidence** | Low (0.2/1.0) | | **Data Age** | 62d | ## Metadata & Market Performance - **Publisher:** NTT Solmare - **Category:** Games - **Target Audience:** Fans of otome dating simulations, Japanese anime, and rhythm games who enjoy character-driven narratives and harem-style romance tropes. - **Platforms:** iOS & Android - **Version Reviewed:** 3.2.1 - **Report Date:** 2026-07-30 - **Signal Count:** 0 reviews analyzed - **Confidence:** Low (0.2/1.0) - **App Store ID (iOS):** 1638272826 - **Bundle ID:** com.nttsolmare.game.ios.obeyme2 - **Google Play ID:** com.nttsolmare.game.android.obeyme2 - **Performance Trend:** Declining - **Data Window:** Analysis based on signals collected up to 2026-07-30 - **Short Description:** Romance the seven rulers of the underworld - an otome/rhythm game ## Executive Snapshot **What it is:** Obey Me! Nightbringer is an otome rhythm game for iOS and Android that combines anime-style dating simulation with music-based quests. **Why users hire it:** The app removes the friction of static visual novels by adding interactive social media and rhythm mechanics, serving users who want deeper daily engagement with character-driven narratives. ## App DNA (Features & Intent) - **[Differentiator] Rhythm Game Quests:** Music-based gameplay sequences that require card strengthening, driving gacha-based monetization. - **[Differentiator] Character Social Media Simulation:** Smartphone interface for commenting on character videos, increasing daily session frequency. * *User Intent:* Users seek social connection and competitive engagement with peers. - **[Standard] Voice-Acted Episodic Story:** Narrative content featuring professional Japanese voice acting, creating emotional switching costs. * *User Intent:* Users seek enhanced value through premium features. ## Market Position {#market-position} Obey Me! Nightbringer holds a #32 Grossing position in the US Role Playing category. The lack of a major update in over nine months suggests a shift toward maintenance, which risks eroding the current chart position against more active rivals. ## Monetization Strategy - **Model:** Freemium - **Tiers:** Free-to-play base game, In-app purchases for currency and items - **Analysis:** Monetization relies on gacha-style card collection and progression items, with ad-supported free play. ## SWOT Analysis {#swot} **Core Strengths:** - High-production Japanese voice acting creates emotional switching costs. - Social media simulation increases daily session frequency. **Growth Levers:** - Localized pricing in high-ARPU markets could offset revenue stagnation. ## Recent Changes (v2 → v3) {#recent-changes} Obey Me! Nightbringer has shifted into a maintenance-only development cycle, resulting in a decline from #22 to #32 in US Grossing rankings over a nine-month period of inactivity. **Overall trend**: Declining **Compared at**: 2026-07-30 ### High-impact changes - **[Declined] Market Rank Decline** (positioning) - **[Declined] Development Stagnation** (features) ### Medium-impact changes - **[Shifted] SWOT Re-alignment** (swot) ## Rivals Landscape {#rivals} > Competitive positioning identified by AI analysis of app features, category, and market signals. ### Obey Me! NB vs Ensemble Stars!! Music - **Ensemble Stars!! Music** by Happy Elements: The most direct rival in the hybrid rhythm-gacha space featuring a large cast of male characters, competing for the same core demographic that values both musical gameplay and character relationship building. - **Key differences:** - High-fidelity 3D music video performances during rhythm gameplay - More complex rhythm mechanics with multiple difficulty tiers - Extensive discography and frequent song additions ### Contenders (Strong Challengers) - **[Love and Deepspace](https://marlvel.ai/apps/love-and-deepspace)** by Infold Games: The current market leader in high-budget otome games, utilizing 3D immersion and first-person interactions to capture the modern otome audience. - Full 3D real-time combat system instead of rhythm mechanics - Highly realistic 3D character models and first-person 'date' modes - **[Tears of Themis](https://marlvel.ai/apps/tears-of-themis)** by COGNOSPHERE PTE. LTD.: A high-production value otome title from the creators of Genshin Impact, focusing on investigative narrative and card-based battles. - Legal/detective themed storyline providing a more mature narrative hook - Superior UI/UX design and polished live-2D character art - **[Disney Twisted-Wonderland](https://marlvel.ai/apps/com-aniplex-twst-en)** by Aniplex Inc.: Directly competes in the 'narrative + rhythm + male character collection' loop, leveraging a dark-fantasy Disney aesthetic. - Strong IP leverage with characters inspired by Disney villains - Unique art style by Yana Toboso (Black Butler creator) ### Peers (What They Do Better) - **Hatsune Miku: Colorful Stage!** by Sega Corporation: While not an otome game, it is the primary destination for rhythm game players on mobile and shares a significant audience overlap. - Focus on Vocaloid culture and competitive rhythm play - Virtual live concert features for social interaction - **[Mystic Messenger](https://marlvel.ai/apps/mystic-messenger)** by Cheritz: A legacy title that remains a staple for the otome audience due to its unique real-time chat simulation mechanics. - Real-time notification-based gameplay simulating a messaging app - Heavy emphasis on phone calls and text-based storytelling ### New Kids on the Block (What's Innovative) - **Lovebrush Chronicles** by NetEase Games: A recently launched high-quality narrative title featuring a multiverse romance concept and high-end artistic production. - Multiverse-based storytelling where characters have different roles in each world - Extensive use of full-screen illustrations and high-quality voice acting - **What in Hell is Bad?** by Prettybusy: A direct thematic competitor focusing on the 'Seven Deadly Sins' and demons, targeting a more mature segment of the Obey Me! audience. - Explicitly mature content and 'spicier' character interactions - Tower defense gameplay mechanics mixed with character collection ## What's New - **Latest (v3.2.4, 9 months ago):** Patched game engine vulnerabilities. ## App Momentum (Maintenance) {#momentum} - Ships only minor stability patches. - No major features in nine months. - Last major release over 280 days ago. > **Cadence:** 2 total versions · 0 majors in last 6 months · 288 days since last update · 33 days avg between updates ## The "So What?" (Strategic Takeaway) {#so-what} Obey Me! NB is a games app that is free with in-app purchases. It holds a 4.6/5 rating from 15.6K reviews. > **Bottom Line:** The current maintenance-mode cadence risks eroding the app's #32 Grossing position as active rivals capture the audience's attention. A pivot toward a consistent live-ops schedule would unlock the retention potential of the existing social media simulation features. **Best for:** Fans of otome dating simulations, Japanese anime, and rhythm games who enjoy character-driven narratives and harem-style romance tropes. ### PM Action Plan (Next Best Moves) - [ ] [PIVOT] Audit live-ops roadmap because the nine-month feature drought threatens retention → stabilize chart rank ### Outlook: Declining The otome market is consolidating around titles with aggressive live-ops schedules. Obey Me! Nightbringer's current maintenance-only posture leaves it exposed to churn, as the lack of new content prevents the app from competing for the attention of the core demographic. - 🔴 The nine-month feature drought indicates a shift to maintenance mode, which will likely accelerate churn as players exhaust existing narrative content. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.6/5 | | Total Reviews | 15.6K | | Confidence | Low | | Pricing Model | Freemium | | Platforms | iOS & Android | | Key Features | 3 analyzed | | Trend | Declining | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Obey Me! NB** (this app) | 4.6/5 | N/A | NTT Solmare | | [Love and Deepspace](https://marlvel.ai/apps/love-and-deepspace) | 4.5/5 | Excited | INFOLD PTE. LTD. | | [Tears of Themis](https://marlvel.ai/apps/tears-of-themis) | 4.6/5 | Mixed | COGNOSPHERE PTE. LTD. | | [Mystic Messenger](https://marlvel.ai/apps/mystic-messenger) | 4.9/5 | Excited | Cheritz Co., Ltd | | [Disney Twisted-Wonderland](https://marlvel.ai/apps/com-aniplex-twst-en) | 4.8/5 | N/A | Aniplex Inc. | | [Royal Match](https://marlvel.ai/apps/royal-match) | 4.7/5 | n/a | Dream Games | ## Company Profile - **Developer:** NTT Solmare - **Website:** [https://shallwedate.jp/obeyme-nightbringer/](https://shallwedate.jp/obeyme-nightbringer/) - **Social:** [Instagram](https://www.instagram.com/obey_me_nb_official) · [X/Twitter](https://twitter.com/ObeyMeNB) · [YouTube](https://www.youtube.com/c/ObeyMeOfficial) · [TikTok](https://www.tiktok.com/@obey_me_official_tiktok) · [Discord](https://discord.com/invite/6wRDz22QcV) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/obey-me-nb/id1638272826?uo=2) - **Google Play:** [View on Google Play](https://play.google.com/store/apps/details?id=com.nttsolmare.game.android.obeyme2&hl=en&gl=us) - **Dev Site:** [Official Website](https://shallwedate.jp/obeyme-nightbringer/) - **Sources:** Developer website content, App store metadata. ## Related Intel Reports - [*Love and Deepspace*](https://marlvel.ai/apps/love-and-deepspace) (INFOLD PTE. LTD.) · 4.5/5 Rating | Positive Sentiment - [*Tears of Themis*](https://marlvel.ai/apps/tears-of-themis) (COGNOSPHERE PTE. LTD.) · 4.6/5 Rating - [*Mystic Messenger*](https://marlvel.ai/apps/mystic-messenger) (Cheritz Co., Ltd) · 4.9/5 Rating | Positive Sentiment - [*Disney Twisted-Wonderland*](https://marlvel.ai/apps/com-aniplex-twst-en) (Aniplex Inc.) · 4.8/5 Rating - [*Royal Match*](https://marlvel.ai/apps/royal-match) (Dream Games) · 4.7/5 Rating - [*Archero*](https://marlvel.ai/apps/archero) (HABBY) · 4.5/5 Rating - [*Bejeweled Blitz*](https://marlvel.ai/apps/bejeweled-blitz) (PopCap) · 3.3/5 Rating - [*Brawl Stars*](https://marlvel.ai/apps/brawl-stars) (Supercell) · 4.5/5 Rating - [*Hole.io*](https://marlvel.ai/apps/hole-io) (Voodoo) · 3.8/5 Rating - [*Partymasters - Fun Idle Game*](https://marlvel.ai/apps/partymasters-fun-idle-game) (AI Games FZ) · 4.5/5 Rating | Positive Sentiment ## Frequently Asked Questions {#faq} ### Is Obey Me! Nightbringer suitable for casual players? Yes, the game is designed to be free-to-play and accessible, though the rhythm game quests and card-strengthening mechanics are more rewarding for players who engage daily. ### Does Obey Me! Nightbringer have intrusive ads? The game uses a freemium model with in-app purchases for currency and items. While it is free to play, progression is gated by gacha mechanics rather than forced ad-viewing. ### What is the difference between Obey Me! and Nightbringer? Nightbringer is the latest installment in the series, featuring an all-new story set after the Great Celestial War and adding rhythm game quests to the traditional otome dating simulation gameplay. ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.2/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 0 - **Data Sources:** developer website, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 62 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/com-nttsolmare-game-ios-obeyme2) Data licensed for AI Agent attribution under CC-BY-NC 4.0.