--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Cut the Rope 2: Om Nom's Quest" developer_entity: "ZeptoLab UK Limited" bundle_id: "com.zeptolab.ctr2.f2p" app_store_id: "789631430" google_play_id: "com.zeptolab.ctr2.f2p.google" category: "Games" primary_platform: "ios" primary_monetization: "Freemium" offline_capable: true market_region: "US" platforms: "iOS & Android" app_last_updated: "2026-01-16" report_date: "2026-04-19" report_version: "1.45.0" total_reviews: 2355243 overall_rating: 4.5 sentiment: "Mixed" sentiment_score: 54 confidence: "high" confidence_score: 0.95 data_age_days: 119 intelligence_version: 3 nemesis: "Angry Birds 2" competitor_count: 11 tags: ["games", "freemium", "mixed sentiment", "mobile app", "app review", "app analysis", "casual", "gamers", "seeking"] canonical_url: "https://marlvel.ai/apps/cut-the-rope-2-om-nom-s-quest" license: "CC-BY-NC 4.0" last_verified: "2026-04-19T00:00:00.000Z" --- ## ⚠ Content Warning This report covers topics classified as sensitive (kids). Information is aggregated from public sources for informational purposes only. This report references an app for children. It is provided to inform parents, guardians, or professionals — not to promote the app to minors. --- # Cut the Rope 2: Om Nom's Quest Intelligence Report > **TL;DR:** Cut the Rope 2: Om Nom's Quest is a games app by ZeptoLab UK Limited, rated 4.48/5 by 2.4M users, with Mixed user sentiment (54/100), available on iOS & Android. > > **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence. > **Key Insight:** Cut the Rope 2: Om Nom's Quest shows Mixed sentiment (4.48/5 from 2.4M reviews) — users praise nostalgia and longevity but report issues with excessive ad frequency. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.48/5 (2.4M reviews) | | **User Mood** | Mixed | | **Category** | Games | | **Developer** | ZeptoLab UK Limited | | **Pricing** | Freemium | | **Platforms** | iOS & Android | | **Confidence** | High (0.95/1.0) | | **Data Age** | 119d | ## Metadata & Market Performance - **Publisher:** ZeptoLab UK Limited - **Category:** Games - **Target Audience:** Casual gamers of all ages seeking physics-based logic puzzles with a strong character-driven IP. - **Platforms:** iOS & Android - **Version Reviewed:** 1.46.0 - **Report Date:** 2026-04-19 - **Signal Count:** 2355243 reviews analyzed - **Confidence:** High (0.95/1.0) - **App Store ID (iOS):** 789631430 - **Bundle ID:** com.zeptolab.ctr2.f2p - **Google Play ID:** com.zeptolab.ctr2.f2p.google - **Performance Trend:** Declining - **Data Window:** Analysis based on signals collected up to 2026-04-19 - **Short Description:** Play Cut the Rope 2 for new great adventures with Om Nom and his friends! ## Executive Snapshot *This report is informational for parents and professionals, not a recommendation for children.* Cut the Rope 2 is a physics-based puzzle sequel centered on the iconic Om Nom IP. It differentiates itself through deterministic physics and the 'Nommies' sidekick system, which adds mechanical depth to its 196 levels. While it maintains a massive, loyal legacy audience, it currently faces significant headwinds due to aggressive monetization and technical issues with in-app purchases. ## App DNA (Features & Intent) - **[Standard] Physics-based Puzzle Gameplay:** Core mechanics involving rope cutting and object manipulation to deliver candy to Om Nom. - **[Differentiator] Nommies Sidekicks:** Seven unique characters with special abilities like lifting, throwing, and bridge-building. - **[Differentiator] Multi-Objective Level Design:** Each level offers three challenges: feeding Om Nom, collecting fruit, and beating the clock. - **[Standard] Offline Play:** Ability to play the game without an active internet connection. * *User Intent:* Users want uninterrupted access without internet dependency. ## Monetization Strategy - **Model:** Freemium - **Tiers:** Free to download, $5/week Ad-Free Subscription, $10/month Ad-Free Subscription, In-game currency bundles for power-ups and cosmetics - **Analysis:** Monetization has shifted toward an aggressive high-frequency ad model and high-cost weekly subscriptions, which users report as significantly more expensive than standard entertainment services like Netflix. ## 🟡 User Sentiment (High Confidence: 2.4M reviews) {#user-sentiment} - **Overall Rating:** 4.48/5 - **Platform Split:** iOS 4.7/5 (56.7K ratings) | Android 4.5/5 (2.3M ratings) - **Overall Sentiment:** Mixed ### Top Praises - **Nostalgia and Longevity** - **Engaging Gameplay Mechanics** ### Top Complaints (Impact Areas) - **Excessive Ad Frequency** ## SWOT Analysis **Core Strengths:** - Strong Om Nom IP brand equity - Deterministic physics logic rewarding skill - High production value character animations - Multi-objective level replayability **Growth Levers:** - Live-ops events and seasonal content - Social/Competitive features (Clans/Arenas) - Drawing-based physics mechanics integration ## What's Changed (v2 → v3) {#recent-changes} The app has transitioned into a maintenance-heavy state with aggressive, high-cost monetization and unresolved technical issues, leading to a decline in competitive standing. - **[HIGH]** **[Shifted] Aggressive Subscription Pricing** - **[HIGH]** **[Declined] Escalated Monetization Complaints** - **[HIGH]** **[Shifted] Transition to Maintenance Mode** - [MED] **[Added] New Competitive Threats** ## Rivals Landscape {#rivals} > Competitive positioning identified by AI analysis of app features, category, and market signals. ### Cut the Rope 2: Om Nom's Quest vs Angry Birds 2 - **[Angry Birds 2](https://marlvel.ai/apps/angry-birds-2)** by Rovio Entertainment Oyj: The most direct character-driven physics puzzle rival with comparable scale and a high-velocity update cadence (9 releases in 6 months). - **Key differences:** - Multi-stage level design vs. Cut the Rope's single-screen puzzle format. - Card-based bird selection and leveling system introduces RPG-lite elements absent in this app. - Heavy emphasis on social/competitive play through 'Clans' and 'Arena' modes. ### Contenders (Strong Challengers) - **[Brain It On!](https://marlvel.ai/apps/brain-it-on)** by Orbital Nine Games Inc: A high-engagement physics rival that substitutes character charm for creative, player-drawn solutions. - Free-form drawing mechanics allow for multiple creative solutions per level, whereas this app relies on pre-defined environmental triggers. - Focuses on 'brain training' positioning, attracting a slightly more mature puzzle-solving audience than this app's casual/family focus. - **[Bad Piggies](https://marlvel.ai/apps/bad-piggies)** by Rovio Entertainment Oyj: A construction-based physics alternative from a top-tier developer that competes for the same 'physics-logic' user base. - Vehicle construction mechanics (sandbox physics) vs. this app's environmental manipulation (cutting ropes/popping balloons). - Focuses on 'engineering' solutions rather than this app's 'timing and sequence' solutions. - **[Happy Glass Color](https://marlvel.ai/apps/happy-glass-color)** by Lion Studios: A hyper-casual physics powerhouse that simplifies the 'physics puzzle' loop for maximum accessibility. - Minimalist UX/UI designed for ultra-short sessions compared to this app's more immersive, world-building approach. - Aggressive ad-supported monetization model that removes the friction of IAP-gated content found in this app. - **[Love Balls](https://marlvel.ai/apps/love-balls)** by Lion Studios: A direct competitor in the 'physics-drawing' sub-genre with a massive install base and similar casual aesthetic. - Simple 'connect the dots' objective vs. this app's multi-step 'collect candy and reach the goal' complexity. - Heavy reliance on viral, simple-to-understand mechanics that prioritize immediate gratification over complex puzzle-solving. ### Peers (What They Do Better) - **[Snail Bob 2: Platform Games 2d](https://marlvel.ai/apps/snail-bob-2-platform-games-2d)** by HC GLOBAL DISTRIBUTION LIMITED: Shares the 'cute character in a physics-based world' DNA with a similar level-based progression. - Hybridizes physics puzzles with 2D platforming, requiring more direct character movement control than this app. - Heavy focus on 'hidden object' sub-goals within physics levels to drive replayability. - **[Flow Free](https://marlvel.ai/apps/flow-free)** by Big Duck Games LLC: A staple of the puzzle category that competes for the same 'casual logic' audience despite different mechanics. - Pure logic/spatial reasoning vs. this app's gravity and momentum-based physics. - Abstract aesthetic vs. this app's high-production character-driven IP. - **[Candy Crush Saga](https://marlvel.ai/apps/candy-crush-saga)** by King: The dominant casual game peer that defines the 'candy' theme and level-map progression used by this app. - Match-3 mechanics vs. physics puzzles; focuses on pattern recognition rather than spatial timing. - Industry-leading social map integration and 'lives' system that this app's progression model mimics. - **[Plants vs. Zombies™ 2](https://marlvel.ai/apps/plants-vs-zombies-2)** by PopCap: A classic mobile IP peer that shares this app's 'polished, character-centric' casual gaming space. - Lane-defense strategy vs. physics puzzles; requires long-term resource management during levels. - Significantly higher complexity in unit types (plants) compared to this app's 7 sidekicks (Nommies). ### New Kids on the Block (What's Innovative) - **[Pull the Pin](https://marlvel.ai/apps/pull-the-pin)** by Popcore GmbH: A high-velocity threat (25 releases in 6 months) that has successfully commoditized physics puzzles into a hyper-casual format. - **[Save The Doge: Rescue Dog Game](https://marlvel.ai/apps/save-the-doge-rescue-dog-game)** by Onegame Global Limited: An emerging drawing-physics hybrid that leverages meme-culture and 'save the character' stakes. ## What's New - **Latest (v1.45.0, 3 months ago):** Performed stability and durability testing on balloons. ## The "So What?" (Strategic Takeaway) {#so-what} Cut the Rope 2: Om Nom's Quest is an established games app that is free with in-app purchases. It holds a 4.48/5 rating from 2.4M reviews. > **Bottom Line:** Cut the Rope 2 is a high-quality physics puzzler with a powerful legacy IP, but it is currently cannibalizing its brand equity through technical IAP failures and an ad-to-gameplay ratio that users find 'ridiculous.' To survive against Angry Birds 2, the PM must fix the broken purchase logic and shift from aggressive interstitials to a more sustainable live-ops strategy. **Best for:** Casual gamers of all ages seeking physics-based logic puzzles with a strong character-driven IP. ### PM Action Plan (Next Best Moves) - [ ] [HIGH] Audit and fix IAP fulfillment logic. ### Feature Gaps vs Competitors - Multi-stage level design (available in Angry Birds 2) ### Outlook: Declining - 🔴 High-frequency complaints regarding 'bombardment' of ads — indicates a shift toward short-term revenue over long-term retention. - 🔴 Reports of broken ad-free licenses (Jan 2026) — suggests technical debt or fulfillment logic issues in recent updates. - 🟢 11-year player loyalty mentioned in reviews — demonstrates the enduring power of the Om Nom IP. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.48/5 | | Total Reviews | 2.4M | | Sentiment | Mixed (54/100) | | Confidence | High | | Pricing Model | Freemium | | Platforms | iOS & Android | | Key Features | 4 analyzed | | Trend | Declining | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Cut the Rope 2: Om Nom's Quest** (this app) | 4.48/5 | Mixed | ZeptoLab UK Limited | | [Candy Crush Saga](https://marlvel.ai/apps/candy-crush-saga) | 4.7/5 | Excited | King | | [Angry Birds 2](https://marlvel.ai/apps/angry-birds-2) | 4.6/5 | Mixed | Rovio Entertainment Oyj | | [Flow Free](https://marlvel.ai/apps/flow-free) | 4.8/5 | Excited | Big Duck Games LLC | | [Plants vs. Zombies™ 2](https://marlvel.ai/apps/plants-vs-zombies-2) | 4.7/5 | n/a | PopCap | | [Bad Piggies](https://marlvel.ai/apps/bad-piggies) | 4.2/5 | Excited | Rovio Entertainment Oyj | ## Company Profile - **Developer:** ZeptoLab UK Limited - **Website:** [https://www.zeptolab.com/](https://www.zeptolab.com/) - **Social:** [Instagram](https://www.instagram.com/zeptolab) · [Facebook](https://www.facebook.com/zeptolab) · [X/Twitter](https://twitter.com/ZeptoLab) · [LinkedIn](https://www.linkedin.com/company/zeptolab) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/cut-the-rope-2-om-noms-quest/id789631430?uo=4) - **Google Play:** [View on Google Play](https://play.google.com/store/apps/details?id=com.zeptolab.ctr2.f2p.google&hl=en&gl=us) - **Dev Site:** [Official Website](https://www.zeptolab.com/) - **Sources:** Developer website content, About us / company information, App store metadata, User reviews. ## Related Intel Reports - [*Candy Crush Saga*](https://marlvel.ai/apps/candy-crush-saga) (King) · 4.7/5 Rating | Positive Sentiment - [*Angry Birds 2*](https://marlvel.ai/apps/angry-birds-2) (Rovio Entertainment Oyj) · 4.6/5 Rating - [*Flow Free*](https://marlvel.ai/apps/flow-free) (Big Duck Games LLC) · 4.8/5 Rating | Positive Sentiment - [*Plants vs. Zombies™ 2*](https://marlvel.ai/apps/plants-vs-zombies-2) (PopCap) · 4.7/5 Rating - [*Bad Piggies*](https://marlvel.ai/apps/bad-piggies) (Rovio Entertainment Oyj) · 4.2/5 Rating | Positive Sentiment - [*Brain It On!*](https://marlvel.ai/apps/brain-it-on) (Orbital Nine Games Inc) · 4.5/5 Rating | Positive Sentiment - [*Pull the Pin*](https://marlvel.ai/apps/pull-the-pin) (Popcore GmbH) · 4.4/5 Rating - [*Love Balls*](https://marlvel.ai/apps/love-balls) (Lion Studios) · 4.6/5 Rating | Positive Sentiment - [*Save The Doge: Rescue Dog Game*](https://marlvel.ai/apps/save-the-doge-rescue-dog-game) (Onegame Global Limited) · 4.3/5 Rating - [*Happy Glass Color*](https://marlvel.ai/apps/happy-glass-color) (Lion Studios) · 3.6/5 Rating ## Methodology {#methodology} This report was generated by Marlvel.ai's 3-stage AI intelligence pipeline: 1. **Feature & Positioning Extraction** — Analyzes app metadata, developer website content, and version history to identify key features, target audience, and competitive positioning. 2. **Sentiment Analysis** — Processes user reviews (minimum 5 reviews required) to extract praise themes, complaint themes, and overall sentiment as synthesised themes (no verbatim quotes). 3. **Intelligence Synthesis** — Combines stages 1 & 2 with App Store rankings to produce SWOT analysis, executive summary, and actionable insights. - **Confidence Score:** 0.95/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 2.4M - **Data Sources:** user reviews, developer website, company about page, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 119 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/cut-the-rope-2-om-nom-s-quest) Data licensed for AI Agent attribution under CC-BY-NC 4.0.