---
title: "Fairyland: Merge & Magic — App Overview"
url: https://marlvel.ai/intel-report/games/fairyland-merge-magic
category: Games
developer: Clever Apps Pte Ltd
platforms: ios, android
rating: 4.6 (46.2K ratings)
pricing: freemium
report_level: overview
generated: 2026-05-10
last_verified: "2026-05-10T11:03:47.053Z"
---

<!-- SECTION: Key Insight -->
> **Key Insight:** This title leverages popular merge-puzzle mechanics within a fantasy setting to drive long-term engagement through collection and world expansion.

<!-- SECTION: Quick Facts -->
| Metric | Value |
|--------|-------|
| Category | Games |
| Rating | 4.6 ★ (46.2K) |
| Pricing | freemium |
| Platforms | iOS, Android |
| Latest Version (iOS) | 1.486.26 |
| Latest Version (Android) | 1.486.26 |
| Developer | Clever Apps Pte Ltd |

<!-- SECTION: Summary -->
## What is Fairyland: Merge & Magic?

Fairyland: Merge & Magic is a merge-mechanic puzzle game where players build and expand a fantasy world by combining creatures and structures. Developed by Clever Apps Pte Ltd, the game features a narrative-driven experience with quests set across various discoverable lands.

<!-- SECTION: Key Features -->
## Key Features

- **Creature Merging**: Players can merge fantastic beasts such as dragons, unicorns, and leprechauns to populate their game world.
- **World Building**: Users utilize a mergefield to create kingdoms and universes filled with custom buildings and creatures.
- **Narrative Quests**: The game includes an overarching main story complemented by various side quests featuring familiar characters.
- **Exploration**: Players can unlock and reveal countless new lands to discover additional resources and puzzle challenges.

<!-- SECTION: Target Audience -->
## Who is it for?

Casual gamers who enjoy collection-based merge puzzles and fantasy-themed world-building.

<!-- SECTION: Links -->
## Links

- [App Store](https://apps.apple.com/us/app/fairyland-merge-magic/id1637090783?uo=4)
- [Google Play](https://play.google.com/store/apps/details?id=com.cleverapps.fairy&hl=en&gl=us)
- [Full Intelligence Report](https://marlvel.ai/intel-report/games/fairyland-merge-magic)

---
*This is an overview report. Sentiment analysis, competitive landscape, and SWOT analysis are available in the [full intelligence report](https://marlvel.ai/intel-report/games/fairyland-merge-magic).*
*Generated by [Marlvel.ai](https://marlvel.ai) — Independent app intelligence.*