---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "Hasami Shogi - AI"
developer_entity: "HAREPPO"
bundle_id: "com.netk.HasamiShogiAI"
app_store_id: "1608744238"
google_play_id: "com.com.netk.HasamiShogiAI"
category: "Games"
primary_platform: "ios"
primary_monetization: "Free"
offline_capable: false
market_region: "US"
platforms: "iOS & Android"
app_last_updated: "2025-10-04"
report_date: "2026-05-19"
last_verified: "2026-05-19T03:55:56.375Z"
report_version: "1.0.4"
total_reviews: 3
overall_rating: 4.67
sentiment: "Upset"
sentiment_score: 10
confidence: "low"
confidence_score: 0.45
top_complaint_theme: "Artificial intelligence features fail to execute any functional tasks for the user"
review_sample_size: 1
total_review_count: 1
analyzed_review_count: 1
data_age_days: 44
intelligence_version: 3
nemesis: "Shogi Lv.100 Entry Edition"
competitor_count: 6
tags: ["games", "free", "upset sentiment", "mobile app", "app review", "app analysis", "casual", "board", "players"]
canonical_url: "https://marlvel.ai/intel-report/games/hasami-shogi-ai"
license: "CC-BY-NC 4.0"
content_version: "v2"
---

# Hasami Shogi - AI App Audit

## TL;DR {#tldr}

- **Category**: Games · Free
- **Signal**: Rating 4.67 · Sentiment Upset
- **Recent focus**: Artificial intelligence features fail to execute any functional tasks for the user (top complaint)

> **TL;DR:** Hasami Shogi - AI is a games app by HAREPPO, rated 4.67/5 by 3 users, with Upset user sentiment (10/100), available on iOS & Android.
>
> **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** Hasami Shogi - AI faces Upset user sentiment (4.67/5 from 3 reviews), with artificial intelligence features fail to execute any functional tasks for the user as the primary user concern.
<!-- speakable-end -->

## Quick Facts

| Fact | Value |
| :--- | :--- |
| **Rating** | 4.67/5 (3 reviews) |
| **User Mood** | Upset |
| **Category** | Games |
| **Developer** | HAREPPO |
| **Pricing** | Free |
| **Platforms** | iOS & Android |
| **Confidence** | Low (0.45/1.0) |
| **Data Age** | 0d |

## Metadata & Market Performance
- **Publisher:** HAREPPO
- **Category:** Games
- **Target Audience:** Casual board game players interested in traditional Japanese strategy games and simple, rule-based logic puzzles.
- **Platforms:** iOS & Android
- **Version Audited:** 1.0.4
- **Audit Date:** 2026-05-19
- **Signal Count:** 1 reviews analyzed
- **Confidence:** Low (0.45/1.0)
- **App Store ID (iOS):** 1608744238
- **Bundle ID:** com.netk.HasamiShogiAI
- **Google Play ID:** com.com.netk.HasamiShogiAI
- **Performance Trend:** Declining
- **Data Window:** Analysis based on signals collected up to 2026-05-19
- **Short Description:** A game using a simple shogi

<!-- section:executive-snapshot -->
## Executive Snapshot
**What it is:** Hasami Shogi - AI is a mobile board game for casual players, providing a digital implementation of traditional sandwich-capture rules on iOS and Android.
**Why users hire it:** Users hire this app for quick, rule-based strategy sessions, but the failure of the AI engine prevents the product from fulfilling its core utility as a single-player opponent.
<!-- /section:executive-snapshot -->

<!-- section:features -->
## App DNA (Features & Intent)
- **[Standard] AI Opponent:** Single-player Hasami Shogi matches against a computer algorithm
  * *User Intent:* Users expect intelligent, adaptive experiences that learn from their behavior.
- **[Standard] Classic Rule Set:** Implementation of traditional Hasami Shogi rules including sandwich-capture mechanics
- **[Differentiator] Multi-language Support:** Interface localization across nine languages including English, Japanese, Chinese, and Korean
<!-- /section:features -->

<!-- section:market-position -->
## Market Position {#market-position}

The app maintains a 4.67 rating on iOS despite a total lack of functional AI, signaling that the current user base is too small to provide a representative quality signal. The lack of Android engagement (0 ratings) confirms the product has failed to gain any meaningful traction in the broader board game category.
<!-- /section:market-position -->

## Monetization Strategy
- **Model:** Free
- **Tiers:** Free-to-play with ad support
- **Analysis:** Ad-supported model with no IAP or subscription gates, monetizing via volume of gameplay sessions.

<!-- section:sentiment -->
## 🔴 User Sentiment (Low Confidence: 1 of 1 reviews analyzed) {#user-sentiment}
- **Overall Rating:** 4.67/5
- **Platform Split:** iOS 4.7/5 (3 ratings)
- **Overall Sentiment:** Upset
- **Note:** The 4.67/5 store rating reflects cumulative history, while the Upset sentiment reflects recent user reviews analyzed by our AI pipeline.

### Top Complaints (Impact Areas)
- **Artificial intelligence features fail to execute any functional tasks for the user**

<!-- /section:sentiment -->
<!-- section:swot -->
## SWOT Analysis {#swot}

**Core Strengths:**
- Multi-language support (nine languages) functions as a broad distribution barrier into international markets

**Critical Frictions:**
- Non-functional AI engine reported by users
- Zero engagement on Android platform (0 ratings)

**Growth Levers:**
- Repairing AI engine would immediately restore core utility

**Market Threats:**
- Established Shogi titles with tiered progression systems capture the casual-strategy demographic

<!-- /section:swot -->
## Recent Changes (v2 → v3) {#recent-changes}

The product status shifted from a neutral board game implementation to a non-functional, high-churn risk due to a broken AI engine.

**Overall trend**: Declining
**Compared at**: 2026-05-19

### High-impact changes
- **[Declined] Sentiment collapse** (sentiment) — Sentiment moved from undefined to 'terrible' with a new complaint regarding the core AI engine failing to execute tasks.
- **[Shifted] Executive summary pivot** (positioning) — The summary shifted from a neutral description of game rules to a critical warning that the product is non-functional and failing to compete.

### Medium-impact changes
- **[Improved] Localization positioning** (features) — Multi-language support was upgraded from a standard feature to a competitive differentiator.
- **[Added] New SWOT entries** (swot) — Added 'Non-functional AI engine' and 'Zero engagement on Android' as primary weaknesses.

<!-- section:rivals -->
## Rivals Landscape {#rivals}

> Competitive positioning identified by AI analysis of app features, category, and market signals.

### Hasami Shogi - AI vs Shogi Lv.100 Entry Edition — Head to Head
- **[Shogi Lv.100 Entry Edition](https://marlvel.ai/intel-report/games/shogi-lv-100-entry-edition)** by UNBALANCE Corporation: This is the dominant market leader in the Shogi niche, offering a structured progression system that directly competes with the target's simple AI-based Hasami Shogi offering.
  - **Moat strength:** High — sustainable advantage over 12 months
  - **Key differences:**
    - Features a tiered difficulty progression system that guides players from novice to advanced skill levels.
    - Provides a polished, professional UI that establishes a high standard for traditional Japanese board games.
    - Maintains a consistent update cadence to ensure compatibility with the latest iOS and Android hardware.
  - **Where Hasami Shogi - AI wins:**
    - ✅ Focuses on the specific, simplified rules of Hasami Shogi rather than the complex full Shogi game.
    - ✅ Offers a lightweight, minimalist experience for users intimidated by the depth of traditional Shogi apps.
  - **Where Shogi Lv.100 Entry Edition wins:**
    - ❌ Provides a robust, multi-level AI engine that scales difficulty to match the player's growing expertise.
    - ❌ Leverages a well-established brand presence in the Japanese board game market to drive organic discovery.
  - **Verdict:** The target app must pivot toward a 'simplified classic' niche to avoid direct feature-parity competition with this dominant, multi-level engine.

### Contenders (Strong Challengers)
- **Shogi** by ken1 [Moat: Medium]: A direct thematic competitor in the Shogi space that maintains active development and a dedicated user base.
  - Offers a focused, single-purpose experience that mirrors the target app's commitment to traditional board games.
  - Maintains a steady release cadence, ensuring the app remains functional and relevant for long-term users.

### Peers (What They Do Better)
- **[Go](https://marlvel.ai/intel-report/board/go)** by AI Factory Limited: An adjacent classic board game that shares the same target audience of strategy-focused, traditional game enthusiasts.
  - Utilizes a highly sophisticated AI engine capable of challenging even experienced players in the Go community.
  - Provides extensive historical and tutorial content that deepens the user's engagement with the game's origins.
- **[Mancala](https://marlvel.ai/intel-report/board/mancala)** by DroidVeda LLP: Serves the same 'simple rules, deep strategy' audience as Hasami Shogi within the broader board game category.
  - Optimized for quick, casual play sessions that fit well into short breaks for mobile users.
  - Features a clean, intuitive board layout that minimizes cognitive load for new or casual players.
- **[Backgammon - Board Games](https://marlvel.ai/intel-report/games/backgammon-board-games)** by Easybrain Ltd: A high-traffic board game app that captures the same casual-strategy demographic as the target app.
  - Implements a highly polished, modern visual aesthetic that sets a high bar for mobile board games.
  - Integrates frequent live events and daily challenges to drive long-term user retention and daily logins.

### New Kids on the Block (What's Innovative)
- **[Sudoku· Classic Puzzle Games](https://marlvel.ai/intel-report/games/sudoku-classic-puzzle-games)** by Block Puzzle Games: Demonstrates aggressive growth and high release velocity, signaling a strong focus on capturing the casual puzzle market.

<!-- /section:rivals -->
<!-- section:momentum -->
## App Momentum (Steady) {#momentum}

- Implemented security fixes in latest release
- Applied bug fixes in latest release

<!-- /section:momentum -->

<!-- section:so-what -->
## The "So What?" (Strategic Takeaway) {#so-what}

Hasami Shogi - AI is a challenged games app that is completely free.
With a 4.67/5 rating from 3 reviews, it faces significant user friction.

<!-- speakable-start -->
> **Bottom Line:** The app is currently non-functional because the AI engine fails to execute, so the PM must prioritize engine repair to prevent total user attrition.
<!-- speakable-end -->

**Best for:** Casual board game players interested in traditional Japanese strategy games and simple, rule-based logic puzzles.

<!-- section:pm-actions -->
### PM Action Plan (Next Best Moves)

- [ ] [INVEST] [HIGH IMPACT] Audit AI processing logic because users report total non-functionality → restore core gameplay loop — *The core intelligence feature is reported as completely non-functional, which is the primary driver of negative sentiment.* _(trade-off: deprioritize Pause all UI-based localization updates — core engine functionality is a prerequisite for user retention.)_
<!-- /section:pm-actions -->

<!-- section:feature-gaps -->
### Feature Gaps vs Competitors

- Tiered difficulty progression (available in Shogi Lv.100 Entry Edition but missing here)
- Sophisticated AI engine (available in Go but missing here)
<!-- /section:feature-gaps -->

<!-- section:outlook -->
### Outlook: Declining

The board game category is consolidating around titles with professional-grade AI and tiered progression, leaving this app exposed as a non-functional relic. Unless the development team pivots to a functional engine or a simplified non-AI puzzle format, the app will continue to see zero growth and high churn.

- 🔴 The core AI engine is reported as non-functional, which prevents the app from delivering its primary value proposition to users.
- 🔴 Zero engagement on the Android platform indicates the app has failed to establish a baseline user base or market presence.
<!-- /section:outlook -->

<!-- /section:so-what -->

<!-- section:metrics -->
## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Overall Rating | 4.67/5 |
| Total Reviews | 3 |
| Sentiment | Upset (10/100) |
| Confidence | Low |
| Pricing Model | Free |
| Platforms | iOS & Android |
| Key Features | 3 analyzed |
| Trend | Declining |
| Outlook | Declining |
<!-- /section:metrics -->

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **Hasami Shogi - AI** (this app) | 4.67/5 | Upset | HAREPPO |
| [Backgammon - Board Games](https://marlvel.ai/intel-report/games/backgammon-board-games) | 4.6/5 | Frustrated | Easybrain Ltd |
| [Sudoku· Classic Puzzle Games](https://marlvel.ai/intel-report/games/sudoku-classic-puzzle-games) | 4.7/5 | N/A | Block Puzzle Games |
| [Go](https://marlvel.ai/intel-report/board/go) | 4.3/5 | N/A | AI Factory Limited |
| [Mancala](https://marlvel.ai/intel-report/board/mancala) | 4.7/5 | N/A | DroidVeda LLP |
| [Shogi Lv.100 Entry Edition](https://marlvel.ai/intel-report/games/shogi-lv-100-entry-edition) | 4.2/5 | N/A | UNBALANCE Corporation |

## Company Profile
- **Developer:** HAREPPO
- **Website:** [https://net-k.net/kumamon/](https://net-k.net/kumamon/)
- **Social:** [Facebook](https://www.facebook.com/kumamon.reversi) · [X/Twitter](https://twitter.com/intent)

## Data Sources & Links
- **App Store:** [View on Apple Store](https://apps.apple.com/us/app/hasami-shogi-ai/id1608744238?uo=4)
- **Google Play:** [View on Google Play](https://play.google.com/store/apps/details?id=com.com.netk.HasamiShogiAI&hl=en&gl=us)
- **Dev Site:** [Official Website](https://net-k.net/kumamon/)
- **Sources:** Developer website content, App store metadata, User reviews.

## Related Intel Reports
- [*Backgammon - Board Games*](https://marlvel.ai/intel-report/games/backgammon-board-games) (Easybrain Ltd) — 4.6/5 Rating | Negative Sentiment
- [*Sudoku· Classic Puzzle Games*](https://marlvel.ai/intel-report/games/sudoku-classic-puzzle-games) (Block Puzzle Games) — 4.7/5 Rating | N/A Sentiment
- [*Go*](https://marlvel.ai/intel-report/board/go) (AI Factory Limited) — 4.3/5 Rating | N/A Sentiment
- [*Mancala*](https://marlvel.ai/intel-report/board/mancala) (DroidVeda LLP) — 4.7/5 Rating | N/A Sentiment
- [*Shogi Lv.100 Entry Edition*](https://marlvel.ai/intel-report/games/shogi-lv-100-entry-edition) (UNBALANCE Corporation) — 4.2/5 Rating | N/A Sentiment
- [*Royal Match*](https://marlvel.ai/intel-report/games/royal-match) (Dream Games) — 4.7/5 Rating | Mixed Sentiment
- [*Archero*](https://marlvel.ai/intel-report/games/archero) (HABBY) — 4.5/5 Rating | Mixed Sentiment
- [*Temple Run*](https://marlvel.ai/intel-report/games/temple-run) (Imangi Studios, LLC) — 4.3/5 Rating | N/A Sentiment
- [*YouRiding - Surf and Bodyboard*](https://marlvel.ai/intel-report/games/youriding-surf-and-bodyboard) (BoardScore, Inc.) — 4.2/5 Rating | Mixed Sentiment
- [*Partymasters - Fun Idle Game*](https://marlvel.ai/intel-report/games/partymasters-fun-idle-game) (AI Games FZ) — 4.5/5 Rating | Positive Sentiment

## Methodology {#methodology}

This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline:

1. **Signal Collection & Normalization** — Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps.
2. **Feature & Market Positioning Analysis** — Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks.
3. **User Sentiment Analysis** — Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction and evidence quoting.
4. **Competitive Landscape Analysis** — Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category.
5. **Intelligence Synthesis** — Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights.

- **Confidence Score:** 0.45/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 1
- **Data Sources:** user reviews, developer website, App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 0 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/intel-report/games/hasami-shogi-ai)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.