--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Merge Blast Number" developer_entity: "puzzle studio" bundle_id: "com.puzzle.merge.number.blast" app_store_id: "6670470813" category: "Games" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2026-03-26" report_date: "2026-05-12" last_verified: "2026-05-12T07:00:04.983Z" report_version: "1.0.8" total_reviews: 1948 overall_rating: 4.3 confidence: "low" confidence_score: 0.6 data_age_days: 1 intelligence_version: 3 nemesis: "2048" competitor_count: 6 tags: ["games", "free", "mobile app", "app review", "app analysis", "casual", "mobile", "gamers"] canonical_url: "https://marlvel.ai/intel-report/games/merge-blast-number" license: "CC-BY-NC 4.0" content_version: "v2" --- # Merge Blast Number App Audit ## TL;DR {#tldr} - **Category**: Games · Free - **Signal**: Rating 4.3 > **TL;DR:** Merge Blast Number is a games app by puzzle studio, rated 4.3/5 by 1.9K users, available on iOS. > > **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence. > **Key Insight:** Merge Blast Number is a games app by puzzle studio. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.3/5 (1.9K reviews) | | **Category** | Games | | **Developer** | puzzle studio | | **Pricing** | Free | | **Platforms** | iOS | | **Confidence** | Low (0.6/1.0) | | **Data Age** | 0d | ## Metadata & Market Performance - **Publisher:** puzzle studio - **Category:** Games - **Target Audience:** Casual mobile gamers seeking short-session puzzle challenges and competitive high-score tracking. - **Platforms:** iOS - **Version Audited:** 1.0.8 - **Audit Date:** 2026-05-12 - **Signal Count:** 1948 reviews analyzed - **Confidence:** Low (0.6/1.0) - **App Store ID (iOS):** 6670470813 - **Bundle ID:** com.puzzle.merge.number.blast - **Performance Trend:** Mixed - **Data Window:** Analysis based on signals collected up to 2026-05-12 ## Executive Snapshot **What it is:** Merge Blast Number is a casual puzzle game for iOS that combines 2048-style merging with block-shooting mechanics. **Why users hire it:** Users hire the app for low-stakes, short-session puzzle stimulation that rewards strategic aiming and rapid number-merging. ## App DNA (Features & Intent) - **[Standard] Number-shooting mechanics:** Strategic block-shooting and merging mechanic based on 2048 logic - **[Standard] Global leaderboards:** Competitive ranking system for high scores against international players * *User Intent:* Users are driven by competitive achievement and recognition. - **[Standard] Level-based progression:** Ever-expanding array of levels and challenges for continuous play * *User Intent:* Users seek enhanced value through premium features. ## Market Position {#market-position} Merge Blast Number competes in the crowded casual puzzle space, where its 4.3-star rating on 1,948 reviews demonstrates a stable but non-dominant market entry. ## Monetization Strategy - **Model:** Free - **Tiers:** Free to download - **Analysis:** Free-to-play model monetized through ad-inventory, as no subscription or IAP tiers are explicitly defined in the provided data. ## SWOT Analysis {#swot} **Core Strengths:** - Vibrant visual language creates immediate appeal for casual users - Blast mechanics provide a higher-intensity loop than static merge games **Critical Frictions:** - Total absence of live-ops or seasonal events - Monetization restricted to ad-inventory with no IAP depth **Growth Levers:** - Integration of seasonal tournament events to bridge retention gaps - Wearable companion app to capture niche puzzle segments **Market Threats:** - High-frequency update cadences from competitors like Drop The Number - Shift in user preference toward tactile, relaxing themes like Woodoku ## Recent Changes (v2 → v3) {#recent-changes} The app has moved into a maintenance-heavy phase, with new competitive benchmarking highlighting a lack of live-ops as a primary retention vulnerability. **Overall trend**: Mixed **Compared at**: 2026-05-12 ### High-impact changes - **[Shifted] Maintenance mode posture** (positioning) — Shifted from a general puzzle description to a status of maintenance-mode, lacking the update cadence of competitors. - **[Added] Live-ops and event gap** (swot) — Identified the total absence of live-ops or seasonal events as a primary weakness and retention threat. ### Medium-impact changes - **[Added] Global leaderboards and level-based progression** (features) — Added competitive ranking and an expanding level system to the core feature set. - **[Shifted] Competitive focus** (audience) — Target audience now includes users seeking competitive high-score tracking in addition to short-session puzzle challenges. ## Rivals Landscape {#rivals} > Competitive positioning identified by AI analysis of app features, category, and market signals. ### Merge Blast Number vs 2048 — Head to Head - **[2048](https://marlvel.ai/intel-report/games/com-ketchapp-2048)** by Ketchapp: With over 36,000 ratings and a high-frequency update cadence, Ketchapp's 2048 remains the definitive benchmark for the classic number-merging mechanic. - **Moat strength:** High — sustainable advantage over 12 months - **Key differences:** - Maintains a minimalist, purist aesthetic that avoids the visual clutter of modern hybrid-casual merge games. - Leverages massive historical brand recognition to dominate organic search intent for the core 2048 mechanic. - Frequent update cycle ensures compatibility and performance stability across diverse iOS hardware generations. - **Where Merge Blast Number wins:** - ✅ Offers a more modern, visually dynamic interface compared to the dated, static aesthetic of the classic version. - ✅ Integrates 'blast' mechanics that provide a more active, high-intensity gameplay loop than the traditional slow-paced merge. - **Where 2048 wins:** - ❌ Provides a frictionless, pure gameplay experience that appeals to users seeking a classic, distraction-free puzzle session. - ❌ Benefits from a massive, established user base that creates a self-sustaining network effect in app store rankings. - **Verdict:** The target app must lean into its 'blast' and 'strategy' branding to differentiate from the classic purist experience that Ketchapp dominates. ### Contenders (Strong Challengers) - **[Drop Merge® : Number Puzzle](https://marlvel.ai/intel-report/games/drop-merge-number-puzzle)** by SUPERBOX. Inc [Moat: Medium]: A high-performing, specialized variant that successfully gamifies the 2048 mechanic with a 'drop' physics-based loop. - Utilizes a vertical drop mechanic that introduces spatial physics, distinguishing it from grid-based sliding puzzles. - Features a highly polished, vibrant visual language that targets a more casual, mass-market demographic. - **[Drop The Number : Merge Puzzle](https://marlvel.ai/intel-report/games/drop-the-number-merge-puzzle)** by SUPERBOX. Inc [Moat: Medium]: A direct competitor in the 'drop' sub-genre with a massive review volume and consistent feature iteration. - Implements a distinct 'fire' theme that adds visual excitement to the standard number-merging progression. - Aggressive update schedule allows for rapid testing of new power-ups and board-clearing mechanics. - **[Merge Hexa™ Number Puzzle Game](https://marlvel.ai/intel-report/games/merge-hexa-number-puzzle-game)** by Inspired Square FZE [Moat: Medium]: Successfully pivots the 2048 mechanic into a hexagonal grid, forcing a fundamental change in player strategy. - Hexagonal grid geometry forces players to rethink standard 2048 movement patterns and merge logic. - High-fidelity UI design creates a premium feel that justifies higher engagement and longer session times. ### Peers (What They Do Better) - **[Woodoku - Wood Block Puzzles](https://marlvel.ai/intel-report/games/woodoku-wood-block-puzzles)** by Tripledot Studios: While not a direct 2048 clone, it dominates the broader 'block puzzle' category with high-frequency live events. - Integrates complex live-ops and seasonal events that drive significantly higher long-term retention than static puzzle games. - Uses a tactile, wood-themed aesthetic that creates a distinct 'relaxing' brand identity in a crowded market. - **[1010! Block Puzzle Game](https://marlvel.ai/intel-report/games/1010-block-puzzle-game)** by Gram Games: A foundational title in the block-placement genre that serves as a primary alternative for puzzle-focused users. - Focuses on spatial management and board clearing rather than numerical progression, offering a different cognitive challenge. - Established a 'no-time-limit' design philosophy that prioritizes stress-free, infinite gameplay loops. ## App Momentum (Steady) {#momentum} - Shipped bug fixes in latest release. - Maintains consistent 4.3-star rating baseline. ## The "So What?" (Strategic Takeaway) {#so-what} Merge Blast Number is an established games app that is completely free. With a 4.3/5 rating from 1.9K reviews, it shows polarized user reception. > **Bottom Line:** Merge Blast Number holds its ground through high-intensity blast mechanics, but it lacks the live-ops depth to compete with top-tier puzzle titles, so the PM should prioritize a seasonal event loop to prevent churn. **Best for:** Casual mobile gamers seeking short-session puzzle challenges and competitive high-score tracking. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] [HIGH IMPACT] Ship seasonal tournament events because current retention is static → increase DAU/MAU ratio — *Competitors like Woodoku use live-ops to drive significantly higher long-term retention than static games.* _(trade-off: deprioritize Pause the development of new static levels — static content has lower ROI than live-ops.)_ - [ ] [MAINTAIN] [MEDIUM IMPACT] Audit ad-inventory frequency because user feedback often flags ad-fatigue in casual puzzles → improve session length — *The current revenue model relies entirely on ads, making session-length optimization critical for total revenue.* _(trade-off: deprioritize Same-quarter capacity available — no major lever displaced.)_ ### Feature Gaps vs Competitors - Seasonal live-ops events (available in Woodoku but absent here) - Tactile, relaxing aesthetic themes (available in Woodoku but absent here) - Physics-based drop mechanics (available in Drop Merge but absent here) ### Outlook: Mixed The casual puzzle market is consolidating around titles that offer high-frequency live-ops and seasonal events. Merge Blast Number's current maintenance-mode posture leaves it exposed to these more dynamic rivals, so the team must pivot to a live-ops model to avoid long-term user attrition. - 🔴 Competitors like Woodoku and Drop The Number are aggressively using live-ops to capture the casual puzzle market, which threatens Merge Blast Number's retention. - ⚪ Recent updates focused on stability and bug fixes, indicating the app is currently in maintenance mode rather than active feature expansion. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.3/5 | | Total Reviews | 1.9K | | Confidence | Low | | Pricing Model | Free | | Platforms | iOS | | Key Features | 3 analyzed | | Trend | Mixed | | Outlook | Mixed | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Merge Blast Number** (this app) | 4.3/5 | N/A | puzzle studio | | [2048](https://marlvel.ai/intel-report/games/com-ketchapp-2048) | 4.6/5 | Mixed | Ketchapp | | [Woodoku - Wood Block Puzzles](https://marlvel.ai/intel-report/games/woodoku-wood-block-puzzles) | 4.7/5 | Frustrated | Tripledot Studios | | [1010! Block Puzzle Game](https://marlvel.ai/intel-report/games/1010-block-puzzle-game) | 4.3/5 | Frustrated | Gram Games | | [Merge Hexa™ Number Puzzle Game](https://marlvel.ai/intel-report/games/merge-hexa-number-puzzle-game) | 4.9/5 | N/A | Inspired Square FZE | | [Drop The Number : Merge Puzzle](https://marlvel.ai/intel-report/games/drop-the-number-merge-puzzle) | 4.7/5 | N/A | SUPERBOX. Inc | ## Company Profile - **Developer:** puzzle studio - **Website:** [https://puzzle.sg/](https://puzzle.sg/) - **Social:** [Facebook](https://www.facebook.com/recruit.puzzle) · [LinkedIn](https://www.linkedin.com/company/puzzlestudio-game) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/merge-blast-number/id6670470813?uo=4) - **Dev Site:** [Official Website](https://puzzle.sg/) - **Sources:** Developer website content, App store metadata. ## Related Intel Reports - [*2048*](https://marlvel.ai/intel-report/games/com-ketchapp-2048) (Ketchapp) — 4.6/5 Rating | Mixed Sentiment - [*Woodoku - Wood Block Puzzles*](https://marlvel.ai/intel-report/games/woodoku-wood-block-puzzles) (Tripledot Studios) — 4.7/5 Rating | Negative Sentiment - [*1010! Block Puzzle Game*](https://marlvel.ai/intel-report/games/1010-block-puzzle-game) (Gram Games) — 4.3/5 Rating | Negative Sentiment - [*Merge Hexa™ Number Puzzle Game*](https://marlvel.ai/intel-report/games/merge-hexa-number-puzzle-game) (Inspired Square FZE) — 4.9/5 Rating | N/A Sentiment - [*Drop The Number : Merge Puzzle*](https://marlvel.ai/intel-report/games/drop-the-number-merge-puzzle) (SUPERBOX. Inc) — 4.7/5 Rating | N/A Sentiment - [*Drop Merge® : Number Puzzle*](https://marlvel.ai/intel-report/games/drop-merge-number-puzzle) (SUPERBOX. Inc) — 4.9/5 Rating | N/A Sentiment - [*Royal Match*](https://marlvel.ai/intel-report/games/royal-match) (Dream Games) — 4.7/5 Rating | Negative Sentiment - [*Archero*](https://marlvel.ai/intel-report/games/archero) (HABBY) — 4.5/5 Rating | Mixed Sentiment - [*Partymasters - Fun Idle Game*](https://marlvel.ai/intel-report/games/partymasters-fun-idle-game) (AI Games FZ) — 4.5/5 Rating | Positive Sentiment - [*YouRiding - Surf and Bodyboard*](https://marlvel.ai/intel-report/games/youriding-surf-and-bodyboard) (BoardScore, Inc.) — 4.2/5 Rating | Mixed Sentiment ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** — Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** — Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** — Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction and evidence quoting. 4. **Competitive Landscape Analysis** — Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** — Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.6/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 1.9K - **Data Sources:** developer website, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 0 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/intel-report/games/merge-blast-number) Data licensed for AI Agent attribution under CC-BY-NC 4.0.