--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "My Fish Shop" developer_entity: "Supercent, Inc." bundle_id: "com.Funreal.MyFishShop" app_store_id: "6752633322" google_play_id: "com.funreal.myfishshop" category: "Games" primary_platform: "ios" primary_monetization: "Freemium" offline_capable: false market_region: "US" platforms: "iOS & Android" app_last_updated: "2026-03-05" report_date: "2026-07-29" last_verified: "2026-07-29T00:00:00.000Z" report_version: "3.0.0" total_reviews: 92 overall_rating: 4 sentiment: "Frustrated" sentiment_score: 25 confidence: "medium" confidence_score: 0.6 top_praise_theme: "The core fishing loop provides a brief window of entertainment for players seeking casual sessions" top_complaint_theme: "Docking mechanics glitch frequently and prevent players from selling their catch to earn currency" review_sample_size: 9 total_review_count: 9 analyzed_review_count: 9 data_age_days: 28 momentum_velocity: "maintenance" intelligence_version: 6 nemesis: "Fishing and Life" competitor_count: 8 tags: ["games", "freemium", "frustrated sentiment", "mobile app", "app review", "app analysis", "casual", "mobile", "gamers"] canonical_url: "https://marlvel.ai/apps/my-fish-shop" license: "CC-BY-NC 4.0" content_version: "v2" --- ## ⚠ Content Warning This report covers topics classified as sensitive (finance). Information is aggregated from public sources for informational purposes only. This is not financial or investment advice. Always do your own research. --- # My Fish Shop Intelligence Report ## TL;DR {#tldr} - **Category**: Games · Freemium - **Signal**: Rating 4.02 · Sentiment Frustrated - **Recent focus**: Docking mechanics glitch frequently and prevent players from selling their catch to earn currency (top complaint) · The core fishing loop provides a brief window of entertainment for players seeking casual sessions (top praise) > **TL;DR:** My Fish Shop is a games app by Supercent, Inc., rated 4.02/5 by 92 users, with Frustrated user sentiment (25/100), available on iOS & Android. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** My Fish Shop faces Frustrated user sentiment (4.02/5 from 92 reviews), with users reporting docking mechanics glitch frequently and prevent players from selling their catch to earn currency as the primary concern. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.02/5 (92 reviews) | | **User Mood** | Frustrated | | **Category** | Games | | **Developer** | Supercent, Inc. | | **Pricing** | Freemium | | **Platforms** | iOS & Android | | **Confidence** | Medium (0.6/1.0) | | **Data Age** | 28d | ## Metadata & Market Performance - **Publisher:** Supercent, Inc. - **Category:** Games - **Target Audience:** Casual mobile gamers interested in idle simulation and resource management mechanics. - **Platforms:** iOS & Android - **Version Reviewed:** 2.0.0 - **Report Date:** 2026-07-29 - **Signal Count:** 9 reviews analyzed - **Confidence:** Medium (0.6/1.0) - **App Store ID (iOS):** 6752633322 - **Bundle ID:** com.Funreal.MyFishShop - **Google Play ID:** com.funreal.myfishshop - **Performance Trend:** Declining - **Data Window:** Analysis based on signals collected up to 2026-07-29 - **Short Description:** Become a tycoon in this idle fishing simulator game, fish & run your shop! ## Executive Snapshot **What it is:** My Fish Shop is an idle fishing simulator for casual mobile gamers, structured around shop management and fleet expansion on iOS and Android. **Why users hire it:** Players turn to the app for quick, low-friction tycoon-style progression during short breaks, but the current technical instability prevents the game from serving this need reliably. ## App DNA (Features & Intent) - **[Standard] Idle Income Generation:** Business continues to generate revenue while the app is closed, encouraging daily return. * *User Intent:* Users are motivated by consistent progression and daily incentives. - **[Differentiator] Fleet Upgrades:** Purchase and upgrade boats to access deep ocean regions and rare fish species. * *User Intent:* Users want to accelerate progress or gain temporary advantages. - **[Differentiator] Boss Fish Challenges:** High-difficulty fishing encounters added to increase gameplay intensity and reduce churn. ## Market Position {#market-position} My Fish Shop currently holds a #116 Free position in the US Arcade category, but the 146-day update gap suggests a lack of active investment compared to category leaders. The reliance on ad-supported monetization without deep progression mechanics limits its ability to retain players long-term. ## Monetization Strategy - **Model:** Freemium - **Tiers:** Free to play with ad support, In-app purchases for currency and progression - **Analysis:** Freemium model relies on ad-supported gameplay and IAP-driven acceleration of idle progression. ## 🔴 User Sentiment (Medium Confidence: 9 of 9 reviews analyzed) {#user-sentiment} - **Overall Rating:** 4.02/5 - **Platform Split:** iOS 4.6/5 (24 ratings) | Android 3.8/5 (68 ratings) - **Overall Sentiment:** Frustrated - **Note:** The 4.02/5 store rating reflects cumulative history, while the Frustrated sentiment reflects recent user reviews analyzed by our AI pipeline. ### Top Praises - **The core fishing loop provides a brief window of entertainment for players seeking casual sessions** ### Top Complaints (Impact Areas) - **Docking mechanics glitch frequently and prevent players from selling their catch to earn currency** ## SWOT Analysis {#swot} **Core Strengths:** - Core idle-tycoon loop provides immediate, accessible entertainment for casual sessions. **Growth Levers:** - Implement prestige systems to extend progression depth beyond early levels. ## Recent Changes (v5 → v6) {#recent-changes} Technical complaints have narrowed to specific progression blockers at level twenty-one, while the development cadence remains stagnant at 146 days since the last update. **Overall trend**: Declining **Compared at**: 2026-07-29 ### High-impact changes - **[Declined] Specific Progression Blockers** (sentiment) ### Medium-impact changes - **[Declined] Update Cadence Stagnation** (features) ## Rivals Landscape {#rivals} > Competitive positioning identified by AI analysis of app features, category, and market signals. ### My Fish Shop vs Fishing and Life - **[Fishing and Life](https://marlvel.ai/apps/fishing-and-life)** by Nexelon: This title dominates the idle fishing niche with massive user scale and consistent feature updates that maintain long-term engagement. - **Key differences:** - Features a dedicated aquarium system that allows users to display and manage caught fish collections - Integrates atmospheric day-night cycles and weather effects to enhance the core fishing simulation experience - Supports a more meditative, low-stress gameplay loop compared to the high-speed arcade focus of this app ### Contenders (Strong Challengers) - **[Fishing Clash: Sport Simulator](https://marlvel.ai/apps/com-tensquaregames-letsfish2)** by Ten Square Games S.A.: This title represents the high-end competitive alternative, focusing on real-time sport fishing mechanics rather than idle shop management. - Implements real-time multiplayer duels and global tournaments that drive competitive player engagement - Features high-fidelity 3D graphics and realistic gear customization that target a more serious fishing audience - **[Fishing Hook](https://marlvel.ai/apps/fishing-hook)** by MOBIRIX: A long-standing market staple that focuses on the technical challenge of fishing mechanics rather than the idle tycoon business model. - Focuses on tension-based fishing mechanics that require active player input rather than passive idle accumulation - Provides a simplified, lightweight interface that allows for quick, session-based gameplay without complex shop management ### Peers (What They Do Better) - **[Idle Miner Tycoon: Gold digger](https://marlvel.ai/apps/idle-miner-tycoon-gold-digger)** by Kolibri Games GmbH: While in a different thematic domain, this app sets the gold standard for the idle tycoon mechanics this app employs. - Utilizes a sophisticated prestige system that allows players to reset progress for permanent multiplier bonuses - Features complex multi-manager systems that optimize production chains across various mine shafts - **[AdVenture Capitalist：Simulator](https://marlvel.ai/apps/com-kongregate-mobile-adventurecapitalist)** by Hyper Hippo Publishing Ltd.: This title is the definitive benchmark for the idle-clicker genre, providing a template for scaling business operations. - Employs a humorous, satirical tone that differentiates its business-building loop from standard simulation titles - Offers a highly polished, minimalist UI that emphasizes rapid scaling and exponential growth metrics - **[Egg, Inc.](https://marlvel.ai/apps/com-auxbrain-egginc)** by Auxbrain, Inc.: An industry-leading idle game that excels at blending complex production chains with a simple, accessible visual style. - Unique research-tree progression system offers more meaningful choices than this app's linear inventory growth. - High-quality 3D rendering and smooth performance set a high bar for visual polish in the idle category. - **[Cafeland - Restaurant Cooking](https://marlvel.ai/apps/com-gamegos-mobile-cafeland)** by Gamegos Teknoloji A.S.: Shares the 'shop management' DNA of this app but applies it to the restaurant simulation sub-genre. - Deep customization of the physical shop space allows for personal expression that this app currently lacks. - Frequent, thematic content updates keep the shop environment feeling fresh and aligned with real-world holidays. ### New Kids on the Block (What's Innovative) - **[Tap Tap Fish - AbyssRium](https://marlvel.ai/apps/tap-tap-fish-abyssrium)** by SangHeon Kim: Demonstrates high development velocity with six releases in the last six months, indicating an aggressive push for new features. - Integrates relaxing, ambient soundscapes and visual customization to create a unique 'zen' idle experience - Frequently ships seasonal event content that keeps the user base engaged through limited-time collection goals ## What's New - **Latest (v3.0.0, 4 months ago):** Introduced restaurant management mechanics using self-caught fish and added high-difficulty boss fish for enhanced gameplay. ## App Momentum (Maintenance) {#momentum} - Quiet 4 months, bug fixes only. - Last major release March 2026. > **Cadence:** 4 total versions · 1 majors in last 6 months · 146 days since last update · 45 days avg between updates ## The "So What?" (Strategic Takeaway) {#so-what} My Fish Shop is a games app that is free with in-app purchases. With a 4.02/5 rating from 92 reviews, it faces significant user friction. > **Bottom Line:** The core fishing loop provides a fun start, but the persistent docking glitches and lack of content depth prevent long-term retention. Pivoting engineering capacity to fix the docking loop and adding a prestige system would address the primary churn drivers. **Best for:** Casual mobile gamers interested in idle simulation and resource management mechanics. ### PM Action Plan (Next Best Moves) - [ ] [PIVOT] Audit docking collision logic because players report frequent failures to sell catch → restore core loop functionality. ### Feature Gaps vs Competitors - Aquarium system (available in Fishing and Life but missing here) ### Outlook: Declining The idle fishing category is consolidating around titles with deep live-ops and frequent content drops, leaving My Fish Shop exposed. Without resolving the docking glitches and adding a prestige system, the app will continue to lose its casual base to more stable, content-rich alternatives. - 🔴 Frequent docking glitches prevent currency collection, which erodes the core idle loop and drives negative sentiment. - 🔴 The 146-day update gap indicates a maintenance-mode posture, leaving the app vulnerable to rivals with active live-ops cadences. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.02/5 | | Total Reviews | 92 | | Sentiment | Frustrated (25/100) | | Confidence | Medium | | Pricing Model | Freemium | | Platforms | iOS & Android | | Key Features | 3 analyzed | | Trend | Declining | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **My Fish Shop** (this app) | 4.02/5 | Frustrated | Supercent, Inc. | | [Egg, Inc.](https://marlvel.ai/apps/com-auxbrain-egginc) | 4.8/5 | Thrilled | Auxbrain, Inc. | | [AdVenture Capitalist：Simulator](https://marlvel.ai/apps/com-kongregate-mobile-adventurecapitalist) | 4.7/5 | n/a | Hyper Hippo Publishing Ltd. | | [Cafeland - Restaurant Cooking](https://marlvel.ai/apps/com-gamegos-mobile-cafeland) | 4.6/5 | Mixed | Gamegos Teknoloji A.S. | | [Fishing Clash: Sport Simulator](https://marlvel.ai/apps/com-tensquaregames-letsfish2) | 4.8/5 | Excited | Ten Square Games S.A. | | [Idle Miner Tycoon: Gold digger](https://marlvel.ai/apps/idle-miner-tycoon-gold-digger) | 4.7/5 | Excited | Kolibri Games GmbH | ## Company Profile - **Developer:** Supercent, Inc. - **Website:** [https://supercent.io/](https://supercent.io/) - **Social:** [Instagram](https://www.instagram.com/supercent_official) · [YouTube](https://www.youtube.com/channel/UCB_NwEsoJQkEgzzqsjaPSpQ) · [TikTok](https://www.tiktok.com/@supercent.official) · [LinkedIn](https://www.linkedin.com/company/supercent) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/my-fish-shop/id6752633322?uo=4) - **Google Play:** [View on Google Play](https://play.google.com/store/apps/details?id=com.funreal.myfishshop&hl=en&gl=us) - **Dev Site:** [Official Website](https://supercent.io/) - **Sources:** Developer website content, About us / company information, App store metadata, User reviews. ## Related Intel Reports - [*Egg, Inc.*](https://marlvel.ai/apps/com-auxbrain-egginc) (Auxbrain, Inc.) · 4.8/5 Rating | Excellent Sentiment - [*AdVenture Capitalist：Simulator*](https://marlvel.ai/apps/com-kongregate-mobile-adventurecapitalist) (Hyper Hippo Publishing Ltd.) · 4.7/5 Rating - [*Cafeland - Restaurant Cooking*](https://marlvel.ai/apps/com-gamegos-mobile-cafeland) (Gamegos Teknoloji A.S.) · 4.6/5 Rating - [*Fishing Clash: Sport Simulator*](https://marlvel.ai/apps/com-tensquaregames-letsfish2) (Ten Square Games S.A.) · 4.8/5 Rating | Positive Sentiment - [*Idle Miner Tycoon: Gold digger*](https://marlvel.ai/apps/idle-miner-tycoon-gold-digger) (Kolibri Games GmbH) · 4.7/5 Rating | Positive Sentiment - [*Tap Tap Fish - AbyssRium*](https://marlvel.ai/apps/tap-tap-fish-abyssrium) (SangHeon Kim) · 4.5/5 Rating - [*Fishing Hook*](https://marlvel.ai/apps/fishing-hook) (MOBIRIX) · 4.6/5 Rating | Positive Sentiment - [*Fishing and Life*](https://marlvel.ai/apps/fishing-and-life) (Nexelon) · 4.0/5 Rating - [*Royal Match*](https://marlvel.ai/apps/royal-match) (Dream Games) · 4.7/5 Rating - [*Archero*](https://marlvel.ai/apps/archero) (HABBY) · 4.5/5 Rating ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.6/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 9 - **Data Sources:** user reviews, developer website, company about page, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 28 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/my-fish-shop) Data licensed for AI Agent attribution under CC-BY-NC 4.0.