---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "Nakrm Karla"
developer_entity: "Česká televize"
bundle_id: "cz.ceskatelevize.nakrmkarla"
app_store_id: "1363092580"
category: "Games"
primary_platform: "ios"
primary_monetization: "Free"
offline_capable: false
market_region: "US"
platforms: "iOS"
app_last_updated: "2018-03-28"
report_date: "2026-05-20"
last_verified: "2026-05-20T08:29:50.123Z"
report_version: "1.2"
total_reviews: 0
confidence: "low"
confidence_score: 0.05
data_age_days: 42
momentum_velocity: "zombie"
intelligence_version: 4
nemesis: "Bubbu – My Virtual Pet Cat"
competitor_count: 8
tags: ["games", "free", "mobile app", "app review", "app analysis", "children", "viewers", "terčin"]
canonical_url: "https://marlvel.ai/intel-report/games/nakrm-karla"
license: "CC-BY-NC 4.0"
content_version: "v2"
---

# Nakrm Karla App Audit

## TL;DR {#tldr}

- **Category**: Games · Free

> **TL;DR:** Nakrm Karla is a games app by Česká televize, available on iOS.
>
> **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** Nakrm Karla is a games app by Česká televize.
<!-- speakable-end -->

## Quick Facts

| Fact | Value |
| :--- | :--- |
| **Category** | Games |
| **Developer** | Česká televize |
| **Pricing** | Free |
| **Platforms** | iOS |
| **Confidence** | Low (0.05/1.0) |
| **Data Age** | 0d |

## Metadata & Market Performance
- **Publisher:** Česká televize
- **Category:** Games
- **Target Audience:** Children and viewers of the Terčin zvířecí svět television program on the Déčko channel.
- **Platforms:** iOS
- **Version Audited:** 1.2
- **Audit Date:** 2026-05-20
- **Signal Count:** 0 reviews analyzed
- **Confidence:** Low (0.05/1.0)
- **App Store ID (iOS):** 1363092580
- **Bundle ID:** cz.ceskatelevize.nakrmkarla
- **Performance Trend:** Stable
- **Data Window:** Analysis based on signals collected up to 2026-05-20

<!-- section:executive-snapshot -->
## Executive Snapshot
**What it is:** Nakrm Karla is an arcade-style insect-hunting game for children, designed as a promotional companion to the Terčin zvířecí svět television program.
**Why users hire it:** The app serves as a brand-engagement touchpoint for the Déčko channel, allowing young viewers to interact with program-themed content in a low-stakes environment.
<!-- /section:executive-snapshot -->

<!-- section:features -->
## App DNA (Features & Intent)
- **[Standard] Arcade-style hunting mechanics:** Player controls a chameleon to catch insects like flies, crickets, and grasshoppers within a time limit.
- **[Differentiator] Educational narrative integration:** Game content serves as an extension of the Terčin zvířecí svět television program.
  * *User Intent:* Users seek enhanced value through premium features.
- **[Standard] Time-based difficulty:** Game mechanics include a countdown timer to increase pressure during insect collection.
<!-- /section:features -->

<!-- section:market-position -->
## Market Position {#market-position}

Nakrm Karla functions as a static promotional asset for the Déčko channel, lacking the commercial progression systems or update cadence of category leaders.
<!-- /section:market-position -->

## Monetization Strategy
- **Model:** Free
- **Tiers:** Free to play
- **Analysis:** The app operates as a free promotional extension for public service television content with no visible monetization gates.

<!-- section:swot -->
## SWOT Analysis {#swot}

**Core Strengths:**
- Brand alignment with Déčko channel provides trusted entry point for target demographic

**Critical Frictions:**
- Zero updates since 2018 launch
- Lack of progression mechanics
- Static, single-screen gameplay loop

**Growth Levers:**
- Integration of wearable-style companion features
- Expansion of insect-collection library to increase replayability

**Market Threats:**
- High-velocity update cadences from competitors like Outfit7
- Shifting user expectations toward 3D, high-fidelity character interactions

<!-- /section:swot -->
## Recent Changes (v3 → v4) {#recent-changes}

The intelligence report has been updated to include a more rigorous competitive landscape analysis and a detailed breakdown of missing product features compared to modern market standards.

**Overall trend**: Stable
**Compared at**: 2026-05-20

### Medium-impact changes
- **[Added] Expanded SWOT Analysis** (swot) — Added specific weaknesses (lack of progression, static gameplay) and threats (high-fidelity 3D expectations, high-velocity competitor updates).
- **[Added] Competitive Landscape Categorization** (positioning) — Introduced a structured competitive breakdown including nemeses (Bubbu), contenders (Pou), and new market entrants (My Talking Hank: Islands).
- **[Added] Feature Gap Identification** (features) — Explicitly identified missing industry-standard features: virtual home customization, social leaderboards, and persistent world-building meta-games.

<!-- section:rivals -->
## Rivals Landscape {#rivals}

> Competitive positioning identified by AI analysis of app features, category, and market signals.

### Nakrm Karla vs Bubbu – My Virtual Pet Cat — Head to Head
- **[Bubbu – My Virtual Pet Cat](https://marlvel.ai/intel-report/games/bubbu-my-virtual-pet-cat)** by BUBADU information technology Ltd.: Directly mirrors the virtual pet and feeding mechanics of the target app within a modern, high-retention framework.
  - **Key differences:**
    - Integrates complex mini-game ecosystems that provide sustained engagement beyond simple feeding loops found in the target.
    - Features a robust virtual home customization system that drives long-term player investment and daily active usage.

### Contenders (Strong Challengers)
- **[Pou](https://marlvel.ai/intel-report/games/pou)** by Zakeh Limited: The established benchmark for the virtual pet genre, maintaining high relevance through consistent feature updates and simple, addictive loops.
  - Maintains a minimalist, highly responsive UI that prioritizes immediate interaction over the target's narrative-heavy approach.
  - Utilizes a proven social-lite mechanic allowing users to visit other pets, creating a persistent community layer.

### Peers (What They Do Better)
- **[Pet Rescue Saga](https://marlvel.ai/intel-report/games/pet-rescue-saga)** by King: Competes for the same casual audience by blending pet-themed narratives with puzzle-based progression mechanics.
  - Leverages a level-based progression system that creates a structured sense of achievement absent in the target app.
  - Integrates social leaderboard mechanics that drive competitive engagement among casual players through weekly challenges.
- **[Crossy Road](https://marlvel.ai/intel-report/games/crossy-road)** by HIPSTER WHALE: An arcade-focused title that competes for the same casual, short-session playtime as the target app.
  - Utilizes a unique voxel art style that creates a distinct visual identity compared to the target's cartoon aesthetic.
  - Focuses on high-frequency, low-friction failure loops that encourage rapid re-engagement through simple one-tap controls.
- **[Talking Tom Gold Run](https://marlvel.ai/intel-report/games/talking-tom-gold-run)** by Outfit7 Limited: Shares the same IP ecosystem as the target's primary demographic, focusing on high-speed arcade mechanics.
  - Shifts from passive pet care to active endless-runner mechanics, capturing the same audience with higher-intensity gameplay.
  - Implements a persistent world-building meta-game where players reconstruct environments, providing a clear sense of long-term progression.
- **[My Talking Tom 2](https://marlvel.ai/intel-report/games/com-outfit7-mytalkingtom2)** by Outfit7 Limited: A dominant player in the virtual pet space that utilizes high-production value animations to capture the same casual audience.
  - Employs high-fidelity 3D character animations that provide a more premium, responsive feel than the target's static-heavy design.
  - Features an expansive inventory of interactive toys and travel mechanics that significantly deepen the core gameplay loop.

### New Kids on the Block (What's Innovative)
- **[My Talking Hank: Islands](https://marlvel.ai/intel-report/games/my-talking-hank-islands)** by Outfit7 Limited: A recent expansion in the Talking Tom IP that introduces exploration-based mechanics to the traditional virtual pet formula.
  - Introduces an exploration-focused island map that encourages discovery, moving beyond the single-screen limitations of the target app.
  - Combines photography-based collection mechanics with pet care, adding a layer of creative gameplay to the standard loop.
- **[Hungry Dragon: by Hungry Shark](https://marlvel.ai/intel-report/arcade/hungry-dragon-by-hungry-shark-1)** by Ubisoft Entertainment: A high-velocity arcade title that recently updated its core mechanics to maintain engagement in the competitive arcade space.
  - Features a destructive, high-energy gameplay loop that contrasts sharply with the target's slower, care-based interaction model.
  - Implements a dynamic 'frenzy' mode that rewards aggressive play, effectively gamifying the hunger mechanic found in the target.

<!-- /section:rivals -->
<!-- section:whats-new -->
## What's New

- **Latest (v1.2, 8 years ago):** Improved game display layout for iPad.
<!-- /section:whats-new -->

<!-- section:momentum -->
## App Momentum (Zombie) {#momentum}

- No content updates since 2018 launch.

> **Cadence:** 1 total versions · 0 majors in last 6 months · 2974 days since last update

<!-- /section:momentum -->

<!-- section:so-what -->
## The "So What?" (Strategic Takeaway) {#so-what}

Nakrm Karla is an established games app that is completely free.

<!-- speakable-start -->
> **Bottom Line:** Nakrm Karla serves as a low-cost brand touchpoint, but its lack of updates since 2018 leaves it unable to compete for modern user attention, so the team should sunset the asset to focus on current Déčko digital initiatives.
<!-- speakable-end -->

**Best for:** Children and viewers of the Terčin zvířecí svět television program on the Déčko channel.

<!-- section:pm-actions -->
### PM Action Plan (Next Best Moves)

- [ ] [SUNSET] [LOW IMPACT] Sunset the application because it has received no updates since 2018 → reduce brand-maintenance overhead — *The app has not been updated since the 2018 release, indicating it is in maintenance mode.* _(trade-off: deprioritize No major lever displaced as the app is currently inactive.)_
<!-- /section:pm-actions -->

<!-- section:feature-gaps -->
### Feature Gaps vs Competitors

- Virtual home customization (available in Bubbu but missing here)
- Social leaderboards (available in Pet Rescue Saga but missing here)
- Persistent world-building meta-game (available in Talking Tom Gold Run but missing here)
<!-- /section:feature-gaps -->

<!-- section:outlook -->
### Outlook: Stable

The casual-game market is consolidating around live-ops titles with high-frequency update cadences. Nakrm Karla remains a static brand companion, so it will continue to lose relevance against competitors that offer persistent progression and social loops.

- ⚪ The app remains in long-term maintenance mode with no feature expansion, signaling it is a legacy brand asset rather than a growth product.
<!-- /section:outlook -->

<!-- /section:so-what -->

<!-- section:metrics -->
## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Total Reviews | 0 |
| Confidence | Low |
| Pricing Model | Free |
| Platforms | iOS |
| Key Features | 3 analyzed |
| Trend | Stable |
| Outlook | Stable |
<!-- /section:metrics -->

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **Nakrm Karla** (this app) | N/A/5 | N/A | Česká televize |
| [My Talking Tom 2](https://marlvel.ai/intel-report/games/com-outfit7-mytalkingtom2) | 4.4/5 | Mixed | Outfit7 Limited |
| [Pou](https://marlvel.ai/intel-report/games/pou) | 4.4/5 | Excited | Zakeh Limited |
| [Crossy Road](https://marlvel.ai/intel-report/games/crossy-road) | 4.7/5 | Excited | HIPSTER WHALE |
| [Pet Rescue Saga](https://marlvel.ai/intel-report/games/pet-rescue-saga) | 4.6/5 | Mixed | King |
| [Hungry Dragon: by Hungry Shark](https://marlvel.ai/intel-report/arcade/hungry-dragon-by-hungry-shark-1) | 4.8/5 | Excited | Ubisoft Entertainment |

## Company Profile
- **Developer:** Česká televize

## Data Sources & Links
- **App Store:** [View on Apple Store](https://apps.apple.com/us/app/nakrm-karla/id1363092580?uo=4)
- **Sources:** App store metadata.

## Related Intel Reports
- [*My Talking Tom 2*](https://marlvel.ai/intel-report/games/com-outfit7-mytalkingtom2) (Outfit7 Limited) — 4.4/5 Rating | Mixed Sentiment
- [*Pou*](https://marlvel.ai/intel-report/games/pou) (Zakeh Limited) — 4.4/5 Rating | Positive Sentiment
- [*Crossy Road*](https://marlvel.ai/intel-report/games/crossy-road) (HIPSTER WHALE) — 4.7/5 Rating | Positive Sentiment
- [*Pet Rescue Saga*](https://marlvel.ai/intel-report/games/pet-rescue-saga) (King) — 4.6/5 Rating | Mixed Sentiment
- [*Hungry Dragon: by Hungry Shark*](https://marlvel.ai/intel-report/arcade/hungry-dragon-by-hungry-shark-1) (Ubisoft Entertainment) — 4.8/5 Rating | Positive Sentiment
- [*Talking Tom Gold Run*](https://marlvel.ai/intel-report/games/talking-tom-gold-run) (Outfit7 Limited) — 4.5/5 Rating | Positive Sentiment
- [*My Talking Hank: Islands*](https://marlvel.ai/intel-report/games/my-talking-hank-islands) (Outfit7 Limited) — 4.4/5 Rating | Mixed Sentiment
- [*Bubbu – My Virtual Pet Cat*](https://marlvel.ai/intel-report/games/bubbu-my-virtual-pet-cat) (BUBADU information technology Ltd.) — 4.2/5 Rating | Excellent Sentiment
- [*Royal Match*](https://marlvel.ai/intel-report/games/royal-match) (Dream Games) — 4.7/5 Rating | Negative Sentiment
- [*Temple Run*](https://marlvel.ai/intel-report/games/temple-run) (Imangi Studios, LLC) — 4.3/5 Rating | N/A Sentiment

## Methodology {#methodology}

This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline:

1. **Signal Collection & Normalization** — Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps.
2. **Feature & Market Positioning Analysis** — Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks.
3. **User Sentiment Analysis** — Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction and evidence quoting.
4. **Competitive Landscape Analysis** — Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category.
5. **Intelligence Synthesis** — Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights.

- **Confidence Score:** 0.05/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 0
- **Data Sources:** App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 0 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/intel-report/games/nakrm-karla)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.