---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "Never Ever: Dirty Adult"
developer_entity: "Boris Mikic"
bundle_id: "com.daygames.kobne"
app_store_id: "1210440961"
category: "Games"
primary_platform: "ios"
primary_monetization: "Subscription"
offline_capable: false
market_region: "US"
platforms: "iOS"
app_last_updated: "2025-09-18"
report_date: "2026-07-30"
last_verified: "2026-07-30T00:00:00.000Z"
report_version: "2.9.9"
total_reviews: 2712
overall_rating: 4.6
sentiment: "Excited"
sentiment_score: 65
confidence: "high"
confidence_score: 0.7
top_praise_theme: "The core never have I ever gameplay loop provides an engaging icebreaker for social gatherings"
top_complaint_theme: "Aggressive monetization shifts the experience from a fun party game to a paywalled subscription model"
review_sample_size: 45
total_review_count: 45
analyzed_review_count: 45
data_age_days: 17
momentum_velocity: "maintenance"
intelligence_version: 4
nemesis: "Never Have I Ever • Party Game"
competitor_count: 2
tags: ["games", "subscription", "excited sentiment", "mobile app", "app review", "app analysis", "adults", "looking", "ice-breaker"]
canonical_url: "https://marlvel.ai/apps/never-ever-dirty-adult"
license: "CC-BY-NC 4.0"
content_version: "v2"
---

# Never Ever: Dirty Adult Intelligence Report

## TL;DR {#tldr}

- **Category**: Games · Subscription
- **Signal**: Rating 4.63 · Sentiment Excited
- **Recent focus**: Aggressive monetization shifts the experience from a fun party game to a paywalled subscription model (top complaint) · The core never have I ever gameplay loop provides an engaging icebreaker for social gatherings (top praise)

> **TL;DR:** Never Ever: Dirty Adult is a games app by Boris Mikic, rated 4.63/5 by 2.7K users, with Excited user sentiment (65/100), available on iOS.
>
> **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** Never Ever: Dirty Adult maintains Excited user sentiment (4.63/5 from 2.7K reviews), with users consistently praising the core never have i ever gameplay loop provides an engaging icebreaker for social gatherings.
<!-- speakable-end -->

## Quick Facts

| Fact | Value |
| :--- | :--- |
| **Rating** | 4.63/5 (2.7K reviews) |
| **User Mood** | Excited |
| **Category** | Games |
| **Developer** | Boris Mikic |
| **Pricing** | Subscription |
| **Platforms** | iOS |
| **Confidence** | High (0.7/1.0) |
| **Data Age** | 17d |

## Metadata & Market Performance
- **Publisher:** Boris Mikic
- **Category:** Games
- **Target Audience:** Adults looking for ice-breaker games for social gatherings and house parties.
- **Platforms:** iOS
- **Version Reviewed:** 2.9.9
- **Report Date:** 2026-07-30
- **Signal Count:** 45 reviews analyzed
- **Confidence:** High (0.7/1.0)
- **App Store ID (iOS):** 1210440961
- **Bundle ID:** com.daygames.kobne
- **Performance Trend:** Declining
- **Data Window:** Analysis based on signals collected up to 2026-07-30

<!-- section:executive-snapshot -->
## Executive Snapshot
**What it is:** Never Ever: Dirty Adult is a social party game for iOS that provides categorized question sets for adult gatherings.
**Why users hire it:** Users rely on the app to displace physical card games during social events, removing the cognitive friction of inventing conversation starters.
<!-- /section:executive-snapshot -->

<!-- section:features -->
## App DNA (Features & Intent)
- **[Differentiator] Custom Question Creation:** Allows users to input and save their own personalized game questions, increasing user investment.
  * *User Intent:* Users value self-expression and personalized experiences.
- **[Standard] Thematic Question Decks:** Categorized question sets including dirty and crazy options; this content is gated behind a weekly subscription.
  * *User Intent:* Users seek enhanced value through premium features.
- **[Standard] Unlimited Player Support:** Supports group play with no cap on participants, serving as an acquisition lever through social group play.
  * *User Intent:* Users seek social connection and competitive engagement with peers.
<!-- /section:features -->

<!-- section:market-position -->
## Market Position {#market-position}

Never Ever: Dirty Adult maintains a presence across multiple international charts, though its grossing performance often trails its free-download ranking. The reliance on a subscription-only model creates friction relative to the category norm of one-time purchases.
<!-- /section:market-position -->

## Monetization Strategy
- **Model:** Subscription
- **Tiers:** 3-day free trial, Weekly subscription
- **Analysis:** Subscription-only model with a 3-day trial gate, requiring payment to unlock any functionality beyond the initial period.

<!-- section:sentiment -->
## 🟢 User Sentiment (High Confidence: 45 of 45 reviews analyzed) {#user-sentiment}
- **Overall Rating:** 4.63/5
- **Platform Split:** iOS 4.6/5 (2.7K ratings)
- **Overall Sentiment:** Excited

### Top Praises
- **The core never have I ever gameplay loop provides an engaging icebreaker for social gatherings**
- **Diverse question categories allow players to adjust the intensity of the game for different groups**
- **The simple and intuitive interface makes it easy for new players to start immediately**

### Top Complaints (Impact Areas)

- **Aggressive monetization shifts the experience from a fun party game to a paywalled subscription model**

<!-- /section:sentiment -->
<!-- section:swot -->
## SWOT Analysis {#swot}

**Core Strengths:**
- Core social utility provides a high-frequency engagement loop for house parties

**Growth Levers:**
- Introducing a one-time purchase option could capture users churning due to the subscription-only paywall


<!-- /section:swot -->
## Recent Changes (v3 → v4) {#recent-changes}

Development activity has effectively ceased, with no major updates in over 300 days. This stagnation has shifted the primary user friction from pricing complaints to critical stability failures on modern operating systems.

**Overall trend**: Declining
**Compared at**: 2026-07-30

### High-impact changes
- **[Declined] Development Stagnation** (features)
- **[Declined] Emergence of Stability Complaints** (sentiment)

### Medium-impact changes
- **[Added] Competitive Threat Escalation** (swot)

<!-- section:rivals -->
## Rivals Landscape {#rivals}

> Competitive positioning identified by AI analysis of app features, category, and market signals.

### Never Ever: Dirty Adult vs Never Have I Ever • Party Game - Top Rival
- **[Never Have I Ever • Party Game](https://marlvel.ai/apps/never-have-i-ever-party-game)** by Yangmei Studios AB: This app is a direct thematic competitor in the 'I Have Never' party game niche, sharing the same core user intent.
  - **Key differences:**
    - Maintains a long-standing presence in the category since 2014, establishing a legacy brand footprint.
    - Focuses on a singular, classic party game mechanic without the aggressive 'dirty' branding of this app.

### Peers (What They Do Better)
- **[Heads Up! Charades for Kids](https://marlvel.ai/apps/heads-up-charades-for-kids)** by Warner Bros.: While in the same 'Games' category, this is an adjacent party-game genre focused on charades rather than 'I Have Never' mechanics.
  - Leverages a massive, globally recognized entertainment brand to drive consistent user acquisition and retention.
  - Utilizes a high-frequency update cycle supported by a major studio, ensuring constant content freshness.

<!-- /section:rivals -->
<!-- section:whats-new -->
## What's New

- **Latest (v2.7.3, 3 years ago):** Resolved a critical crash affecting iOS 16 users.
<!-- /section:whats-new -->

<!-- section:momentum -->
## App Momentum (Maintenance) {#momentum}

- Maintenance-only cadence, no feature expansion.
- Last major release over 300 days ago.

> **Cadence:** 10 total versions · 0 majors in last 6 months · 314 days since last update · 62 days avg between updates

<!-- /section:momentum -->

<!-- section:so-what -->
## The "So What?" (Strategic Takeaway) {#so-what}

Never Ever: Dirty Adult is a market-leading games app.
With a 4.63/5 rating from 2.7K reviews, it delivers strong user satisfaction.

<!-- speakable-start -->
> **Bottom Line:** The subscription-only model is actively suppressing the user funnel, as evidenced by the high volume of churn-related complaints. Pivoting to a hybrid monetization model would unlock the conversion potential of casual users who currently reject the recurring cost structure.
<!-- speakable-end -->

**Best for:** Adults looking for ice-breaker games for social gatherings and house parties.

<!-- section:pm-actions -->
### PM Action Plan (Next Best Moves)

- [ ] [PIVOT] Pivot to a hybrid monetization model by adding a one-time purchase option because users explicitly request it to avoid renewals → increase conversion.
<!-- /section:pm-actions -->

<!-- section:feature-gaps -->
### Feature Gaps vs Competitors


- Non-subscription content access (available in Never Have I Ever • Party Game but absent here)
<!-- /section:feature-gaps -->

<!-- section:outlook -->
### Outlook: Declining

The digital party-game market is consolidating around titles that offer low-friction access and regular content updates. Never Ever: Dirty Adult's reliance on a subscription-only model and a stalled release cadence leaves it exposed to churn, as users increasingly favor one-time-purchase alternatives.

- 🔴 Aggressive subscription-only paywalls drive high churn, which erodes the user base and limits long-term growth potential.
- 🔴 Maintenance-only update cadence leaves the app exposed to rivals that ship content updates, accelerating user migration to more active competitors.
<!-- /section:outlook -->

<!-- /section:so-what -->

<!-- section:metrics -->
## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Overall Rating | 4.63/5 |
| Total Reviews | 2.7K |
| Sentiment | Excited (65/100) |
| Confidence | High |
| Pricing Model | Subscription |
| Platforms | iOS |
| Key Features | 3 analyzed |
| Trend | Declining |
| Outlook | Declining |
<!-- /section:metrics -->

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **Never Ever: Dirty Adult** (this app) | 4.63/5 | Excited | Boris Mikic |
| [Heads Up! Charades for Kids](https://marlvel.ai/apps/heads-up-charades-for-kids) | 4.7/5 | Mixed | Warner Bros. |
| [Never Have I Ever • Party Game](https://marlvel.ai/apps/never-have-i-ever-party-game) | 4.4/5 | N/A | Yangmei Studios AB |
| [Royal Match](https://marlvel.ai/apps/royal-match) | 4.7/5 | n/a | Dream Games |
| [Archero](https://marlvel.ai/apps/archero) | 4.5/5 | N/A | HABBY |
| [Bejeweled Blitz](https://marlvel.ai/apps/bejeweled-blitz) | 3.3/5 | n/a | PopCap |

## Company Profile
- **Developer:** Boris Mikic
- **Website:** [https://day-games.com/i-have-never](https://day-games.com/i-have-never)
- **Social:** [Instagram](https://www.instagram.com/king_of_booze) · [Facebook](https://www.facebook.com/king.of.the.booze) · [TikTok](https://www.tiktok.com/@king_of_booze)

## Data Sources & Links
- **App Store:** [View on Apple Store](https://apps.apple.com/us/app/never-ever-dirty-adult/id1210440961?uo=4)
- **Dev Site:** [Official Website](https://day-games.com/i-have-never)
- **Sources:** Developer website content, About us / company information, App store metadata, User reviews.

## Related Intel Reports
- [*Heads Up! Charades for Kids*](https://marlvel.ai/apps/heads-up-charades-for-kids) (Warner Bros.) · 4.7/5 Rating
- [*Never Have I Ever • Party Game*](https://marlvel.ai/apps/never-have-i-ever-party-game) (Yangmei Studios AB) · 4.4/5 Rating
- [*Royal Match*](https://marlvel.ai/apps/royal-match) (Dream Games) · 4.7/5 Rating
- [*Archero*](https://marlvel.ai/apps/archero) (HABBY) · 4.5/5 Rating
- [*Bejeweled Blitz*](https://marlvel.ai/apps/bejeweled-blitz) (PopCap) · 3.3/5 Rating
- [*Brawl Stars*](https://marlvel.ai/apps/brawl-stars) (Supercell) · 4.5/5 Rating
- [*Hole.io*](https://marlvel.ai/apps/hole-io) (Voodoo) · 3.8/5 Rating
- [*Partymasters - Fun Idle Game*](https://marlvel.ai/apps/partymasters-fun-idle-game) (AI Games FZ) · 4.5/5 Rating | Positive Sentiment
- [*Stumble Guys*](https://marlvel.ai/apps/stumble-guys) (Scopely, Inc.) · 4.6/5 Rating
- [*Temple Run*](https://marlvel.ai/apps/temple-run) (Imangi Studios, LLC) · 4.3/5 Rating

## Frequently Asked Questions {#faq}

### Is Never Ever: Dirty Adult worth paying for if I only play casually?

Based on user reviews, the app's subscription-only model is primarily designed for daily or frequent users. Casual players report that the weekly cost is higher than purchasing physical card games, leading many to seek one-time-purchase alternatives.

### How does Never Ever: Dirty Adult compare to other party games?

Unlike legacy rivals that often offer one-time purchases or free-to-play models with optional ads, this app gates all content behind a recurring weekly subscription, which users frequently cite as a major point of friction.

### Are there any hidden costs or deceptive billing practices?

Some users report frustration with the subscription model, alleging that the app's purchase descriptions are unclear regarding whether content decks can be unlocked permanently without a recurring fee.

### What is a free alternative to this app?

Users often suggest looking for classic 'Never Have I Ever' apps that do not require a weekly subscription, such as those from long-standing developers like Yangmei Studios, which offer more traditional monetization models.

## Methodology {#methodology}

This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline:

1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps.
2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks.
3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes).
4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category.
5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights.

- **Confidence Score:** 0.7/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 45
- **Data Sources:** user reviews, developer website, company about page, App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 17 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/never-ever-dirty-adult)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.