---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "Kingdom: New Lands"
developer_entity: "Raw Fury"
bundle_id: "nl.noio.kingdom-new-lands"
app_store_id: "1118513354"
category: "Games"
primary_platform: "ios"
primary_monetization: "Paid"
offline_capable: false
market_region: "US"
platforms: "iOS"
app_last_updated: "2020-06-02"
report_date: "2026-04-03"
report_version: "1.3.4"
total_reviews: 1228
overall_rating: 4.53
sentiment: "Mixed"
sentiment_score: 45
confidence: "high"
confidence_score: 0.9
data_age_days: 32
intelligence_version: 2
tags: ["games", "paid", "mixed sentiment", "mobile app", "app review", "app analysis", "strategy", "enthusiasts", "appreciate"]
canonical_url: "https://marlvel.ai/intel-report/games/nl-noio-kingdom-new-lands"
license: "CC-BY-NC 4.0"
last_verified: "2026-04-16T14:35:21.848Z"
---

# Kingdom: New Lands App Audit

> **TL;DR:** Kingdom: New Lands is a games app by Raw Fury, rated 4.53/5 by 1,228 users, with Mixed user sentiment (45/100), available on iOS.
>
> **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** Kingdom: New Lands shows Mixed sentiment (4.53/5 from 1,228 reviews) — users praise engaging gameplay concept but report issues with persistent bugs and glitches.
<!-- speakable-end -->

## Metadata & Market Performance
- **Publisher:** Raw Fury
- **Category:** Games
- **Target Audience:** Strategy game enthusiasts who appreciate minimalist design, high-difficulty challenges, and atmospheric, artistic gaming experiences.
- **Platforms:** iOS
- **Version Audited:** 1.3.4
- **Audit Date:** 2026-04-03
- **Signal Count:** 1228 reviews analyzed
- **Confidence:** High (0.9/1.0)
- **App Store ID (iOS):** 1118513354
- **Bundle ID:** nl.noio.kingdom-new-lands
- **Data Window:** Analysis based on signals collected up to 2026-04-03

## Executive Snapshot
Kingdom: New Lands is a premium 2D side-scrolling strategy game that blends tower defense with resource management. It targets strategy enthusiasts who appreciate minimalist design and high-difficulty challenges. The game is currently positioned as a high-quality indie title in the premium market, recently ranking #83 in the US Paid charts for its category. Its core value proposition lies in its atmospheric exploration and unique coin-based strategic depth.

## App DNA (Features & Intent)
- **[Differentiator] Minimalist Strategy/Resource Management:** A unique 2D side-scrolling hybrid that blends tower defense with resource management in a minimalist, pixel-art style.
- **[Differentiator] Procedural World Generation:** Each playthrough features unique, randomly generated lands, secrets, and unlockables to discover.
  * *User Intent:* Users want to quickly find relevant content or features.
- **[Standard] Base Building and Defense:** Construct and upgrade walls, towers, and facilities while managing subjects to defend against nightly waves of enemies.
  * *User Intent:* Users want to accelerate progress or gain temporary advantages.
- **[Standard] Subject Recruitment:** Spend gold to recruit wandering vagrants into loyal subjects to bolster the kingdom's economy and defense.
- **[Standard] Exploration and Mounts:** Traverse the environment on horseback to uncover hidden secrets and new mounts.

## Monetization Strategy
- **Model:** Paid
- **Tiers:** One-time purchase of $4.99
- **Price:** iOS: $4.99
- **Analysis:** Premium upfront pricing model with no IAPs or subscriptions, focusing on a complete, ad-free experience.

## 🟡 User Sentiment (High Confidence: 1,228 reviews) {#user-sentiment}
- **Overall Rating:** 4.53/5
- **Platform Split:** iOS 4.5/5 (1,228 ratings)
- **Overall Sentiment:** Mixed

### Top Praises
- **Engaging Gameplay Concept** | *Evidence:* "I love this game and totally recommend it even with the price it has."
- **Art and Atmosphere** | *Evidence:* "Character models and environment are amazing and it really gets you immersed into the game."

### Top Complaints (Impact Areas)
- **Persistent Bugs and Glitches** | *Evidence:* "Game ending bug... you are no longer able to move the King/Queen... have to force close."
- **Poor AI Behavior** | *Evidence:* "The worker AI is awful. Builders ignore orders, archers ignore targets."

## SWOT Analysis

**Core Strengths:**
- Award-winning minimalist design and unique coin-based mechanics
- Highly immersive pixel-art aesthetic and sound design
- Strong brand recognition within the indie gaming community

**Critical Frictions:**
- Critical technical bugs including save-state failures and character freezing
- Sub-optimal AI pathfinding for builders and hermits
- Lack of recent updates (last updated 2020)

**Growth Levers:**
- Release a stability/remastered update to fix game-breaking bugs and regain user trust
- Introduce seasonal content or small IAP expansions to monetize the existing player base
- Cross-promote with the sequel, Kingdom Two Crowns, to capture new users

**Market Threats:**
- Newer premium strategy titles with better technical support and AI
- Risk of store removal or incompatibility due to lack of recent maintenance
- Negative word-of-mouth regarding technical issues impacting long-term sales

## The "So What?" (Strategic Takeaway) {#so-what}

Kingdom: New Lands is an established games app that is a paid app.
With a 4.53/5 rating from 1,228 reviews, it shows polarized user reception.

**Strategic Opportunity:** While Kingdom: New Lands benefits from award-winning minimalist design and unique coin-based mechanics, its vulnerability lies in critical technical bugs including save-state failures and character freezing. A challenger could exploit this by focusing on release a stability/remastered update to fix game-breaking bugs and regain user trust.

**Best for:** Strategy game enthusiasts who appreciate minimalist design, high-difficulty challenges, and atmospheric, artistic gaming experiences.

## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Overall Rating | 4.53/5 |
| Total Reviews | 1,228 |
| Sentiment | Mixed (45/100) |
| Confidence | High |
| Pricing Model | Paid |
| Platforms | iOS |
| Key Features | 5 analyzed |

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **Kingdom: New Lands** (this app) | 4.53/5 | Mixed | Raw Fury |
| [Royal Match](https://marlvel.ai/intel-report/games/royal-match) | 4.7/5 | Mixed | Dream Games |
| [YouRiding - Surf and Bodyboard](https://marlvel.ai/intel-report/games/youriding-surf-and-bodyboard) | 4.3/5 | Mixed | BoardScore, Inc. |
| [Brawl Stars](https://marlvel.ai/intel-report/games/brawl-stars) | 4.7/5 | Mixed | Supercell |
| [Archero](https://marlvel.ai/intel-report/games/archero) | 4.7/5 | Frustrated | HABBY |
| [Temple Run](https://marlvel.ai/intel-report/games/temple-run) | 4.4/5 | Excited | Imangi Studios, LLC |

## Company Profile
- **Developer:** Raw Fury
- **Website:** [https://www.kingdomthegame.com/](https://www.kingdomthegame.com/)
- **Social:** [Instagram](https://www.instagram.com/kingdomthegame) · [Facebook](https://www.facebook.com/kingdomthegame) · [X/Twitter](https://twitter.com/kingdomthegame) · [YouTube](https://www.youtube.com/watch) · [TikTok](https://www.tiktok.com/@kingdomthegame) · [Discord](https://discord.gg/zndghPS2Qw)

## Data Sources & Links
- **App Store:** [View on Apple Store](https://apps.apple.com/us/app/kingdom-new-lands/id1118513354?uo=2)
- **Dev Site:** [Official Website](https://www.kingdomthegame.com/)
- **Sources:** Developer website content, App store metadata, User reviews.

## Related Intel Reports
- [*Royal Match*](https://marlvel.ai/intel-report/games/royal-match) (Dream Games) — 4.7/5 Rating | Mixed Sentiment
- [*YouRiding - Surf and Bodyboard*](https://marlvel.ai/intel-report/games/youriding-surf-and-bodyboard) (BoardScore, Inc.) — 4.3/5 Rating | Mixed Sentiment
- [*Brawl Stars*](https://marlvel.ai/intel-report/games/brawl-stars) (Supercell) — 4.7/5 Rating | Mixed Sentiment
- [*Archero*](https://marlvel.ai/intel-report/games/archero) (HABBY) — 4.7/5 Rating | Negative Sentiment
- [*Temple Run*](https://marlvel.ai/intel-report/games/temple-run) (Imangi Studios, LLC) — 4.4/5 Rating | Positive Sentiment
- [*Stumble Guys*](https://marlvel.ai/intel-report/games/stumble-guys) (Scopely, Inc.) — 4.5/5 Rating | Positive Sentiment
- [*Partymasters - Fun Idle Game*](https://marlvel.ai/intel-report/games/partymasters-fun-idle-game) (AI Games FZ) — 4.6/5 Rating | Positive Sentiment
- [*Bejeweled Blitz*](https://marlvel.ai/intel-report/games/bejeweled-blitz) (PopCap) — 3.7/5 Rating | Negative Sentiment
- [*Hole.io*](https://marlvel.ai/intel-report/games/hole-io) (Voodoo) — 4.6/5 Rating | Negative Sentiment
- [*Sonic Dash: Fun Endless Runner*](https://marlvel.ai/intel-report/games/sonic-dash-fun-endless-runner) (SEGA) — 4.7/5 Rating | Excellent Sentiment

## Methodology {#methodology}

This report was generated by Marlvel.ai's 3-stage AI intelligence pipeline:

1. **Feature & Positioning Extraction** — Analyzes app metadata, developer website content, and version history to identify key features, target audience, and competitive positioning.
2. **Sentiment Analysis** — Processes user reviews (minimum 5 reviews required) to extract praise themes, complaint themes, and overall sentiment with evidence quotes.
3. **Intelligence Synthesis** — Combines stages 1 & 2 with App Store rankings to produce SWOT analysis, executive summary, and actionable insights.

- **Confidence Score:** 0.9/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 1,228
- **Data Sources:** user reviews, developer website, App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 5 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/intel-report/games/nl-noio-kingdom-new-lands)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.