---
title: "Rules! — App Overview"
url: https://marlvel.ai/intel-report/games/rules
category: Games
developer: 137b
platforms: ios, android
rating: 4.2 (67 ratings)
pricing: paid
report_level: overview
generated: 2026-04-22
last_verified: "2026-04-22T08:26:01.016Z"
---

<!-- SECTION: Key Insight -->
> **Key Insight:** Rules! is a highly-acclaimed, premium puzzle game that balances simple, cute aesthetics with increasingly complex memory-based mechanics.

<!-- SECTION: Quick Facts -->
| Metric | Value |
|--------|-------|
| Category | Games |
| Rating | 4.2 ★ (67) |
| Pricing | paid |
| Platforms | iOS, Android |
| Latest Version (iOS) | 5.0 |
| Latest Version (Android) | 3.9.9 |
| Developer | 137b |

<!-- SECTION: Summary -->
## What is Rules!?

Rules! is a fast-paced, multi-touch puzzle game that challenges players with memory-based tasks across a hundred-level maze. The app is notable for its award-winning design and cross-platform integration, including a dedicated mini-game for Apple Watch.

<!-- SECTION: Key Features -->
## Key Features

- **Multi-touch Puzzle Gameplay**: A fast-paced, order-based puzzle experience that increases in complexity as players progress.
- **Apple Watch Integration**: Includes a dedicated daily brain workout mini-game designed specifically for the wearable platform.
- **Customizable Game Modes**: Allows users to select between Beginner, Expert, and Timeless game types.
- **Animated Sticker Pack**: Includes a collection of animated stickers for use within messaging.

<!-- SECTION: Target Audience -->
## Who is it for?

Casual gamers who enjoy stylish, memory-testing puzzle challenges.

<!-- SECTION: Links -->
## Links

- [App Store](https://apps.apple.com/us/app/rules/id840811083?uo=4)
- [Google Play](https://play.google.com/store/apps/details?id=ru.rusatomservice.rules&hl=en&gl=us)
- [Full Intelligence Report](https://marlvel.ai/intel-report/games/rules)

---
*This is an overview report. Sentiment analysis, competitive landscape, and SWOT analysis are available in the [full intelligence report](https://marlvel.ai/intel-report/games/rules).*
*Generated by [Marlvel.ai](https://marlvel.ai) — Independent app intelligence.*