--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Supermarket Simulation - Game" developer_entity: "ONIGIRI GAMES" bundle_id: "com.og.supersim" app_store_id: "6504674897" category: "Games" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2024-07-17" report_date: "2026-09-14" last_verified: "2026-09-14T00:00:00.000Z" report_version: "1.0.0" total_reviews: 126 overall_rating: 4.5 sentiment: "Frustrated" sentiment_score: 35 confidence: "medium" confidence_score: 0.5 top_praise_theme: "The core gameplay loop provides an engaging experience that keeps players returning for more sessions" top_complaint_theme: "Excessive ad frequency interrupts the gameplay flow and makes navigation between store screens feel impossible" review_sample_size: 5 total_review_count: 5 analyzed_review_count: 5 data_age_days: 61 momentum_velocity: "zombie" intelligence_version: 2 tags: ["games", "free", "frustrated sentiment", "mobile app", "app review", "app analysis", "casual", "gamers", "interested"] canonical_url: "https://marlvel.ai/apps/supermarket-simulation-game" license: "CC-BY-NC 4.0" content_version: "v2" --- # Supermarket Simulation - Game Intelligence Report ## TL;DR {#tldr} - **Category**: Games · Free - **Signal**: Rating 4.55 · Sentiment Frustrated - **Recent focus**: Excessive ad frequency interrupts the gameplay flow and makes navigation between store screens feel impossible (top complaint) · The core gameplay loop provides an engaging experience that keeps players returning for more sessions (top praise) > **TL;DR:** Supermarket Simulation - Game is a games app by ONIGIRI GAMES, rated 4.55/5 by 126 users, with Frustrated user sentiment (35/100), available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Supermarket Simulation - Game faces Frustrated user sentiment (4.55/5 from 126 reviews), with users reporting excessive ad frequency interrupts the gameplay flow and makes navigation between store screens feel impossible as the primary concern. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.55/5 (126 reviews) | | **User Mood** | Frustrated | | **Category** | Games | | **Developer** | ONIGIRI GAMES | | **Pricing** | Free | | **Platforms** | iOS | | **Confidence** | Medium (0.5/1.0) | | **Data Age** | 61d | ## Metadata & Market Performance - **Publisher:** ONIGIRI GAMES - **Category:** Games - **Target Audience:** Casual gamers interested in retail management and simulation mechanics. - **Platforms:** iOS - **Version Reviewed:** 1.0.0 - **Report Date:** 2026-09-14 - **Signal Count:** 5 reviews analyzed - **Confidence:** Medium (0.5/1.0) - **App Store ID (iOS):** 6504674897 - **Bundle ID:** com.og.supersim - **Data Window:** Analysis based on signals collected up to 2026-09-14 ## Executive Snapshot **What it is:** Supermarket Simulation - Game is a retail management simulator for casual players, structured around store layout planning and inventory stocking on iOS. **Why users hire it:** The game removes the cognitive friction of complex retail logistics, allowing players to engage in a simplified tycoon-style progression loop. ## App DNA (Features & Intent) - **[Standard] Inventory Expansion:** Increases product variety available for sale to customers, expanding ad-inventory potential. * *User Intent:* Users value self-expression and personalized experiences. - **[Standard] Staff Management:** Directs workers to complete store tasks to improve operational efficiency, serving as a retention lever for casual players. * *User Intent:* Users seek enhanced value through premium features. - **[Differentiator] Store Layout Planning:** Customizes store configuration to influence customer flow and profit margins, increasing time-in-app via strategic planning loops. * *User Intent:* Users value self-expression and personalized experiences. ## Market Position {#market-position} Supermarket Simulation - Game occupies a niche in the casual simulation category, relying on a free-to-play, ad-supported model. The lack of updates for over 26 months suggests a maintenance-mode position rather than an active growth strategy. ## Monetization Strategy - **Model:** Free - **Tiers:** Free to play - **Analysis:** Monetization relies on ad-supported gameplay as no IAP or subscription tiers are defined in the store metadata. ## 🔴 User Sentiment (Medium Confidence: 5 of 5 reviews analyzed) {#user-sentiment} - **Overall Rating:** 4.55/5 - **Platform Split:** iOS 4.5/5 (126 ratings) - **Overall Sentiment:** Frustrated - **Note:** The 4.55/5 store rating reflects cumulative history, while the Frustrated sentiment reflects recent user reviews analyzed by our AI pipeline. ### Top Praises - **The core gameplay loop provides an engaging experience that keeps players returning for more sessions** ### Top Complaints (Impact Areas) - **Excessive ad frequency interrupts the gameplay flow and makes navigation between store screens feel impossible** ## SWOT Analysis {#swot} **Core Strengths:** - Core gameplay loop provides an engaging experience that keeps players returning for more sessions **Growth Levers:** - Implementing a non-intrusive reward-ad model could stabilize retention for casual players ## What's New - **Latest (v1.0.0, 2 years ago):** Introduced a new stage to the game. ## App Momentum (Zombie) {#momentum} - Dormant for 26 months. - Last release July 2024. > **Cadence:** 1 total versions · 1 majors in last 6 months · 789 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Supermarket Simulation - Game is a games app that is completely free. It holds a 4.55/5 rating from 126 reviews. > **Bottom Line:** The core gameplay loop retains players, but aggressive ad-density and technical instability drive negative sentiment. Addressing the ad-playback glitches would stabilize the experience for the existing base, preventing further churn in the absence of new content. **Best for:** Casual gamers interested in retail management and simulation mechanics. ### PM Action Plan (Next Best Moves) - [ ] [MAINTAIN] Audit ad-loading mechanism because playback glitches prevent progression → reduce churn ### Outlook: Declining The casual simulation market is consolidating around titles with frequent live-ops updates and balanced monetization. Supermarket Simulation - Game remains in a maintenance state, and without addressing the ad-playback instability, it will continue to lose its remaining active users to more stable, updated alternatives. - 🔴 Technical glitches during ad playback prevent progression, which directly erodes the retention of the existing player base. - 🔴 The 26-month release gap indicates a lack of active feature investment, leaving the title vulnerable to more frequent live-ops competitors. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.55/5 | | Total Reviews | 126 | | Sentiment | Frustrated (35/100) | | Confidence | Medium | | Pricing Model | Free | | Platforms | iOS | | Key Features | 3 analyzed | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Supermarket Simulation - Game** (this app) | 4.55/5 | Frustrated | ONIGIRI GAMES | | [Bingo Cash - Win Real Money](https://marlvel.ai/apps/bingo-cash) | 4.7/5 | Excited | Papaya Gaming | | [Royal Match](https://marlvel.ai/apps/royal-match) | 4.7/5 | n/a | Dream Games | | [Archero](https://marlvel.ai/apps/archero) | 4.5/5 | N/A | HABBY | | [Bejeweled Blitz](https://marlvel.ai/apps/bejeweled-blitz) | 3.3/5 | n/a | PopCap | | [Brawl Stars](https://marlvel.ai/apps/brawl-stars) | 4.5/5 | n/a | Supercell | ## Company Profile - **Developer:** ONIGIRI GAMES - **Website:** [https://app.onigiri.pics/privacy/](https://app.onigiri.pics/privacy/) ## Data Sources & Links - **App Store ID:** 6504674897 - **Dev Site:** [Official Website](https://app.onigiri.pics/privacy/) - **Sources:** Developer website content, App store metadata, User reviews. ## Related Intel Reports - [*Bingo Cash - Win Real Money*](https://marlvel.ai/apps/bingo-cash) (Papaya Gaming) · 4.7/5 Rating | Positive Sentiment - [*Royal Match*](https://marlvel.ai/apps/royal-match) (Dream Games) · 4.7/5 Rating - [*Archero*](https://marlvel.ai/apps/archero) (HABBY) · 4.5/5 Rating - [*Bejeweled Blitz*](https://marlvel.ai/apps/bejeweled-blitz) (PopCap) · 3.3/5 Rating - [*Brawl Stars*](https://marlvel.ai/apps/brawl-stars) (Supercell) · 4.5/5 Rating - [*Golf Battle*](https://marlvel.ai/apps/golf-battle) (Miniclip.com) · 4.7/5 Rating - [*Golf Clash - Golfing Simulator*](https://marlvel.ai/apps/golf-clash-golfing-simulator) (Electronic Arts) · 4.4/5 Rating - [*Hole.io*](https://marlvel.ai/apps/hole-io) (Voodoo) · 3.9/5 Rating - [*Partymasters - Fun Idle Game*](https://marlvel.ai/apps/partymasters-fun-idle-game) (AI Games FZ) · 4.5/5 Rating | Positive Sentiment - [*Stumble Guys*](https://marlvel.ai/apps/stumble-guys) (Scopely, Inc.) · 4.6/5 Rating ## Frequently Asked Questions {#faq} ### Is Supermarket Simulation - Game free to play? Yes, the game is free to play and relies on ad-supported gameplay to generate revenue, as there are no in-app purchases or subscriptions available. ### Does Supermarket Simulation - Game have intrusive ads? Users report that ad frequency is high, often interrupting navigation between store screens and making the game difficult to play. ### Are there any alternatives to Supermarket Simulation - Game? Players looking for retail management games should consider titles with more frequent updates and balanced ad-monetization, as this game has not received a major update in over two years. ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.5/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 5 - **Data Sources:** user reviews, developer website, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 61 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/supermarket-simulation-game) Data licensed for AI Agent attribution under CC-BY-NC 4.0.