--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "This Is the President" developer_entity: "THQ Nordic Mobile GmbH" bundle_id: "com.hg.titpr" app_store_id: "1592524761" category: "Games" primary_platform: "ios" primary_monetization: "Paid" offline_capable: false market_region: "US" platforms: "iOS & Android" app_last_updated: "2025-12-15" report_date: "2026-10-26" last_verified: "2026-10-26T00:00:00.000Z" report_version: "1.0.8" total_reviews: 748 overall_rating: 3.3 sentiment: "Frustrated" sentiment_score: 35 confidence: "high" confidence_score: 0.75 top_praise_theme: "Captivating political simulation mechanics provide a realistic and challenging experience for strategy game enthusiasts" top_complaint_theme: "Broken cabinet appointment UI prevents players from assigning staff and progressing through the game campaign" review_sample_size: 50 total_review_count: 50 analyzed_review_count: 50 data_age_days: 19 momentum_velocity: "zombie" intelligence_version: 2 tags: ["games", "paid", "frustrated sentiment", "mobile app", "app review", "app analysis", "strategy", "simulation", "gamers"] canonical_url: "https://marlvel.ai/apps/this-is-the-president-1" license: "CC-BY-NC 4.0" content_version: "v2" --- ## ⚠ Content Warning This report covers topics classified as sensitive (politics). Information is aggregated from public sources for informational purposes only. No endorsement of any party, candidate, or policy is implied. --- # This Is the President Intelligence Report ## TL;DR {#tldr} - **Category**: Games · Paid - **Signal**: Rating 3.27 · Sentiment Frustrated - **Recent focus**: Broken cabinet appointment UI prevents players from assigning staff and progressing through the game campaign (top complaint) · Captivating political simulation mechanics provide a realistic and challenging experience for strategy game enthusiasts (top praise) > **TL;DR:** This Is the President is a games app by THQ Nordic Mobile GmbH, rated 3.27/5 by 748 users, with Frustrated user sentiment (35/100), available on iOS & Android. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** This Is the President faces Frustrated user sentiment (3.27/5 from 748 reviews), with users reporting broken cabinet appointment ui prevents players from assigning staff and progressing through the game campaign as the primary concern. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 3.27/5 (748 reviews) | | **User Mood** | Frustrated | | **Category** | Games | | **Developer** | THQ Nordic Mobile GmbH | | **Pricing** | Paid | | **Platforms** | iOS & Android | | **Confidence** | High (0.75/1.0) | | **Data Age** | 19d | ## Metadata & Market Performance - **Publisher:** THQ Nordic Mobile GmbH - **Category:** Games - **Target Audience:** Strategy and simulation gamers interested in political satire and narrative-driven management titles. - **Platforms:** iOS & Android - **Version Reviewed:** 1.0.3 - **Report Date:** 2026-10-26 - **Signal Count:** 50 reviews analyzed - **Confidence:** High (0.75/1.0) - **App Store ID (iOS):** 1592524761 - **Bundle ID:** com.hg.titpr - **Google Play ID:** com.hg.titpr - **Data Window:** Analysis based on signals collected up to 2026-10-26 ## Executive Snapshot **What it is:** This Is the President is a story-driven political management game for strategy players, featuring a branching narrative and shadow cabinet mechanics on iOS and Android. **Why users hire it:** Players engage with the title to experience the satire of political power, displacing standard management sims that lack the high-stakes, illegal-mission deployment mechanism. ## App DNA (Features & Intent) - **[Differentiator] Shadow Cabinet Management:** Recruit and manage specialists including assassins, hackers, and lobbyists to execute missions. - **[Differentiator] Illegal Mission Deployment:** Send specialists on missions that bypass legal channels to resolve crises or eliminate obstacles. ## Market Position {#market-position} This Is the President maintains a premium position in the strategy category with a $10.99 price point. The lack of IAP-driven monetization signals a focus on narrative completion rather than long-term recurring revenue. ## Monetization Strategy - **Model:** Paid - **Tiers:** One-time purchase at $10.99 - **Price:** Android: $10.99 | iOS: $10.99 - **Analysis:** Premium-only model at a $10.99 price point, targeting users seeking a complete experience without IAP or ad-supported mechanics. ## 🔴 User Sentiment (High Confidence: 50 of 50 reviews analyzed) {#user-sentiment} - **Overall Rating:** 3.27/5 - **Platform Split:** iOS 3.9/5 (20 ratings) | Android 3.3/5 (728 ratings) - **Overall Sentiment:** Frustrated ### Top Praises - **Captivating political simulation mechanics provide a realistic and challenging experience for strategy game enthusiasts** - **Comedic and challenging scenarios keep players engaged throughout the initial stages of the political campaign** ### Top Complaints (Impact Areas) - **Broken cabinet appointment UI prevents players from assigning staff and progressing through the game campaign** ## SWOT Analysis {#swot} **Core Strengths:** - Branching narrative structure enables high replayability through diverse mission outcomes **Growth Levers:** - Tablet-optimized interface would capture the high-engagement strategy segment ## What's New - **Latest (v1.0.8, 10 months ago):** Updated target SDK and internal libraries for device compatibility. ## App Momentum (Zombie) {#momentum} - Quiet 10 months, maintenance updates only. - Last major release 314 days ago. > **Cadence:** 2 total versions · 0 majors in last 6 months · 314 days since last update · 1109 days avg between updates ## The "So What?" (Strategic Takeaway) {#so-what} This Is the President is a games app that is a paid app. With a 3.27/5 rating from 748 reviews, it faces significant user friction. > **Bottom Line:** Fixing the cabinet appointment UI is the priority to restore basic playability, as the current progression blocker is the primary driver of negative sentiment. Addressing this will allow the core political simulation mechanics to drive retention without the current churn pressure. **Best for:** Strategy and simulation gamers interested in political satire and narrative-driven management titles. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] Rebuild cabinet appointment UI because it is the top-reported progression blocker → restore campaign playability ### Outlook: Declining The political simulation market is consolidating around titles with high-cadence live-ops, leaving This Is the President exposed due to its 10-month maintenance silence. Without a fix for the cabinet appointment blocker, the title will continue to lose its remaining active user base to more stable, updated competitors. - 🔴 The cabinet appointment UI bug prevents progression, which forces players to abandon the campaign and drives the current negative sentiment trend. - 🔴 Unresponsive customer support for game-breaking issues compounds user frustration, leading to a decline in overall sentiment and long-term retention potential. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 3.27/5 | | Total Reviews | 748 | | Sentiment | Frustrated (35/100) | | Confidence | High | | Pricing Model | Paid | | Platforms | iOS & Android | | Key Features | 2 analyzed | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **This Is the President** (this app) | 3.27/5 | Frustrated | THQ Nordic Mobile GmbH | | [Bingo Cash - Win Real Money](https://marlvel.ai/apps/bingo-cash) | 4.7/5 | Excited | Papaya Gaming | | [Royal Match](https://marlvel.ai/apps/royal-match) | 4.7/5 | n/a | Dream Games | | [Temple Run](https://marlvel.ai/apps/temple-run) | 4.3/5 | Mixed | Imangi Studios, LLC | | [2 Player Games : Offline Games](https://marlvel.ai/apps/2-player-games-offline-games) | 4.8/5 | Thrilled | Moreno Maio | | [Avatar Life - love & bit gacha](https://marlvel.ai/apps/avatar-life-love-bit-gacha) | 3.8/5 | n/a | 101XP LIMITED | ## Company Profile - **Developer:** THQ Nordic Mobile GmbH - **Website:** [https://handy-games.com/](https://handy-games.com/) - **Social:** [Instagram](https://www.instagram.com/thqnordicmobile) · [Facebook](https://www.facebook.com/THQNordicMobile) · [X/Twitter](https://twitter.com/thqnordicmobile) · [YouTube](https://www.youtube.com/channel/UCtMcvtxhreRPIXgTSllXAmA) · [Discord](https://discord.gg/tKY8jrh) ## Data Sources & Links - **App Store ID:** 1592524761 - **Google Play ID:** com.hg.titpr - **Dev Site:** [Official Website](https://handy-games.com/) - **Sources:** Developer website content, About us / company information, App store metadata, User reviews. ## Related Intel Reports - [*Bingo Cash - Win Real Money*](https://marlvel.ai/apps/bingo-cash) (Papaya Gaming) · 4.7/5 Rating | Positive Sentiment - [*Royal Match*](https://marlvel.ai/apps/royal-match) (Dream Games) · 4.7/5 Rating - [*Temple Run*](https://marlvel.ai/apps/temple-run) (Imangi Studios, LLC) · 4.3/5 Rating - [*2 Player Games : Offline Games*](https://marlvel.ai/apps/2-player-games-offline-games) (Moreno Maio) · 4.8/5 Rating | Excellent Sentiment - [*Avatar Life - love & bit gacha*](https://marlvel.ai/apps/avatar-life-love-bit-gacha) (101XP LIMITED) · 3.8/5 Rating - [*Ball Eater!*](https://marlvel.ai/apps/ball-eater) (Talha Ekren) · N/A Rating - [*Basketball Sim Leagues*](https://marlvel.ai/apps/basketball-sim-leagues) (Bacci Media) · 5.0/5 Rating - [*Battle Run*](https://marlvel.ai/apps/battle-run) (Game Hive Corp.) · 3.9/5 Rating - [*Bingo Bash: Live Bingo Games*](https://marlvel.ai/apps/bingo-bash-live-bingo-games) (Scopely, Inc.) · 4.5/5 Rating - [*Bingo Drive: Live Clash Tour*](https://marlvel.ai/apps/bingo-drive-live-clash-tour) (Gliding Deer) · 4.7/5 Rating ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.75/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 50 - **Data Sources:** user reviews, developer website, company about page, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 19 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/this-is-the-president-1) Data licensed for AI Agent attribution under CC-BY-NC 4.0.