---
title: "Untamed Mad Lab — App Overview"
url: https://marlvel.ai/apps/untamed-mad-lab
category: Games
developer: WowWee Group Limited
platforms: ios
rating: 3.5 (110 ratings)
pricing: free
report_level: overview
generated: 2026-05-09
last_verified: "2026-05-09T01:22:21.448Z"
overall_rating: 3.5
total_reviews: 110
data_age_days: 68
---

<!-- SECTION: Key Insight -->
> **Key Insight:** The app functions as a digital companion to physical collectibles, leveraging AR technology to facilitate creature creation and competitive combat.

<!-- SECTION: Quick Facts -->
| Metric | Value |
|--------|-------|
| Category | Games |
| Rating | 3.5 ★ (110) |
| Pricing | free |
| Platforms | iOS |
| Latest Version (iOS) | 1.2 |
| Developer | WowWee Group Limited |

<!-- SECTION: Summary -->
## What is Untamed Mad Lab?

Untamed Mad Lab is an augmented reality game by WowWee that integrates physical Mad Lab Minis collectibles with digital gameplay. Users scan QR codes to extract DNA elements, mutate creatures, and engage in 2v2 AR battles.

<!-- SECTION: Key Features -->
## Key Features

- **AR MadLab**: Utilizes augmented reality machinery to combine DNA elements and create over 1,000 unique creature mutations.
- **AR Battle**: Features a 2v2 battle engine that allows players to compete against friends or anonymous opponents in real-time.
- **Story Mode**: Provides a narrative experience where players explore locations on Untamed Island to battle local residents.
- **Creature Book**: Acts as a digital catalog for users to view and track all 34 unique characters found on the island.

<!-- SECTION: Target Audience -->
## Who is it for?

Fans of WowWee's Untamed collectible toy line and players interested in AR-based creature collection and combat games.

<!-- SECTION: Links -->
## Links

- [App Store](https://apps.apple.com/us/app/untamed-mad-lab/id1454186251?uo=4)
- [Full Intelligence Report](https://marlvel.ai/apps/untamed-mad-lab)

---
*This is an overview report. Sentiment analysis, competitive landscape, and SWOT analysis are available in the [full intelligence report](https://marlvel.ai/apps/untamed-mad-lab).*
*Generated by [Marlvel.ai](https://marlvel.ai) — Independent app intelligence.*