--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "WhoLiked? - Guess Who Liked it" developer_entity: "IRL Apps" bundle_id: "co.jointhequest.wholiked" app_store_id: "6742410648" category: "Games" primary_platform: "ios" primary_monetization: "Freemium" offline_capable: false market_region: "US" platforms: "iOS & Android" app_last_updated: "2026-04-09" report_date: "2026-07-29" last_verified: "2026-07-29T00:00:00.000Z" report_version: "1.3.0" total_reviews: 9972 overall_rating: 4.4 sentiment: "Upset" sentiment_score: 15 confidence: "high" confidence_score: 0.8 top_praise_theme: "The core social guessing mechanic provides genuine entertainment value when playing with friends in real time" top_complaint_theme: "TikTok account integration fails to recognize valid activity, locking users out of game modes incorrectly" review_sample_size: 99 total_review_count: 99 analyzed_review_count: 63 data_age_days: 19 momentum_velocity: "maintenance" intelligence_version: 5 competitor_count: 3 tags: ["games", "freemium", "upset sentiment", "mobile app", "app review", "app analysis", "social", "groups,", "friends,"] canonical_url: "https://marlvel.ai/apps/wholiked-guess-likes-reposts" license: "CC-BY-NC 4.0" content_version: "v2" --- # WhoLiked? - Guess Who Liked it Intelligence Report ## TL;DR {#tldr} - **Category**: Games · Freemium - **Signal**: Rating 4.38 · Sentiment Upset - **Recent focus**: TikTok account integration fails to recognize valid activity, locking users out of game modes incorrectly (top complaint) · The core social guessing mechanic provides genuine entertainment value when playing with friends in real time (top praise) > **TL;DR:** WhoLiked? - Guess Who Liked it is a games app by IRL Apps, rated 4.38/5 by 10K users, with Upset user sentiment (15/100), available on iOS & Android. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** WhoLiked? - Guess Who Liked it faces Upset user sentiment (4.38/5 from 10K reviews), with users reporting tiktok account integration fails to recognize valid activity, locking users out of game modes incorrectly as the primary concern. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.38/5 (10K reviews) | | **User Mood** | Upset | | **Category** | Games | | **Developer** | IRL Apps | | **Pricing** | Freemium | | **Platforms** | iOS & Android | | **Confidence** | High (0.8/1.0) | | **Data Age** | 19d | ## Metadata & Market Performance - **Publisher:** IRL Apps - **Category:** Games - **Target Audience:** Social groups, friends, and party-goers looking for interactive icebreakers and group entertainment. - **Platforms:** iOS & Android - **Version Reviewed:** 1.3.0 - **Report Date:** 2026-07-29 - **Signal Count:** 99 reviews analyzed - **Confidence:** High (0.8/1.0) - **App Store ID (iOS):** 6742410648 - **Bundle ID:** co.jointhequest.wholiked - **Google Play ID:** co.jointhequest.wholiked - **Performance Trend:** Declining - **Data Window:** Analysis based on signals collected up to 2026-07-29 - **Short Description:** Fun party group game together ## Executive Snapshot **What it is:** WhoLiked? is a party game for social groups that uses liked social media content as the basis for guessing games on iOS and Android. **Why users hire it:** The app removes the cognitive friction of choosing party activities by leveraging existing social media behavior to generate personalized, high-drama group interaction. ## App DNA (Features & Intent) - **[Differentiator] Social Media Integration:** Connects to social accounts to pull and display liked video content for group guessing games * *User Intent:* Users seek social connection and competitive engagement with peers. - **[Standard] PIN-based Party Rooms:** Synchronizes game state across multiple devices using a shared room code for in-person or remote play * *User Intent:* Users seek social connection and competitive engagement with peers. - **[Standard] Premium Game Modes:** Unlocks extended session lengths and additional video content categories * *User Intent:* Users seek enhanced value through premium features. ## Market Position {#market-position} WhoLiked? maintains a #1 Free chart position in multiple European markets, yet the lack of a major update in over a year signals a maintenance-mode posture that leaves it vulnerable to higher-velocity rivals. ## Monetization Strategy - **Model:** Freemium - **Tiers:** Free tier with limited access, Weekly premium subscription, One-time party pass - **Analysis:** Freemium model gates unlimited games and premium features behind a weekly subscription or a one-time party pass. ## 🔴 User Sentiment (High Confidence: 63 of 99 reviews analyzed) {#user-sentiment} - **Overall Rating:** 4.38/5 - **Platform Split:** iOS 4.6/5 (3K ratings) | Android 4.3/5 (7K ratings) - **Overall Sentiment:** Upset - **Note:** The 4.38/5 store rating reflects cumulative history, while the Upset sentiment reflects recent user reviews analyzed by our AI pipeline. ### Top Praises - **The core social guessing mechanic provides genuine entertainment value when playing with friends in real time** ### Top Complaints (Impact Areas) - **TikTok account integration fails to recognize valid activity, locking users out of game modes incorrectly** ## SWOT Analysis {#swot} **Core Strengths:** - Social-guessing mechanic creates a unique group-engagement loop **Growth Levers:** - Localized content categories could differentiate from generic trivia rivals ## Recent Changes (v4 → v5) {#recent-changes} The app's competitive position is increasingly defined by its inability to manage audio-visual UX and persistent account validation failures. While the core feature set remains stagnant, the emergence of specific usability requests for volume control highlights a new barrier to session retention. **Overall trend**: Declining **Compared at**: 2026-07-29 ### High-impact changes - **[Added] New Usability Complaint** (sentiment) ### Medium-impact changes - **[Shifted] Competitive Landscape Re-categorization** (positioning) - **[Shifted] Threat Definition Refinement** (swot) ## What's New - **Latest (v1.0.11, 1 years ago):** Maintenance update focused on bug fixes and performance improvements. ## App Momentum (Maintenance) {#momentum} - Ships only maintenance-mode bug fixes. - No major feature releases in 2026. > **Cadence:** 9 total versions · 0 majors in last 6 months · 116 days since last update · 16 days avg between updates ## The "So What?" (Strategic Takeaway) {#so-what} WhoLiked? - Guess Who Liked it is a games app that is free with in-app purchases. With a 4.38/5 rating from 10K reviews, it draws more critical themes in recent reviews than its store average suggests. > **Bottom Line:** The current account-validation failures render the core game inaccessible, and until the sync mechanism is stabilized, the app cannot effectively convert its chart visibility into sustainable revenue. **Best for:** Social groups, friends, and party-goers looking for interactive icebreakers and group entertainment. ### PM Action Plan (Next Best Moves) - [ ] [PIVOT] Rebuild TikTok account validation logic because validation errors are the #1 churn driver → restore core game access ### Feature Gaps vs Competitors - Asynchronous multiplayer loops (available in Trivia Crack but missing here) ### Outlook: Declining The casual party-game market is consolidating around titles with high-frequency live-ops and stable social-deduction loops. WhoLiked? remains exposed due to its lack of feature expansion and critical technical failures, which will likely erode its chart positions as users migrate to more reliable alternatives. - 🔴 Persistent account validation errors prevent the majority of users from accessing core game modes, leading to high refund requests. - 🔴 The maintenance-only release cadence fails to address critical crashes, causing long-term users to churn to higher-velocity party games. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.38/5 | | Total Reviews | 10K | | Sentiment | Upset (15/100) | | Confidence | High | | Pricing Model | Freemium | | Platforms | iOS & Android | | Key Features | 3 analyzed | | Trend | Declining | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **WhoLiked? - Guess Who Liked it** (this app) | 4.38/5 | Upset | IRL Apps | | [Among Us!](https://marlvel.ai/apps/among-us) | 4.1/5 | Mixed | InnerSloth LLC | | [Heads Up! Charades for Kids](https://marlvel.ai/apps/heads-up-charades-for-kids) | 4.7/5 | Mixed | Warner Bros. | | [Trivia Crack: Smart Quiz Games](https://marlvel.ai/apps/trivia-crack-smart-quiz-games) | 4.5/5 | n/a | etermax | | [Royal Match](https://marlvel.ai/apps/royal-match) | 4.7/5 | n/a | Dream Games | | [Archero](https://marlvel.ai/apps/archero) | 4.5/5 | N/A | HABBY | ## Company Profile - **Developer:** IRL Apps - **Website:** [https://join.wholiked.com](https://join.wholiked.com) - **Social:** [Instagram](https://www.instagram.com/googleplay) · [Facebook](https://www.facebook.com/GooglePlay) · [X/Twitter](https://twitter.com/GooglePlay) · [YouTube](https://www.youtube.com/watch) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/wholiked-guess-likes-reposts/id6742410648?uo=4) - **Google Play:** [View on Google Play](https://play.google.com/store/apps/details?id=co.jointhequest.wholiked&hl=en&gl=us) - **Dev Site:** [Official Website](https://join.wholiked.com) - **Sources:** Developer website content, About us / company information, App store metadata, User reviews. ## Related Intel Reports - [*Among Us!*](https://marlvel.ai/apps/among-us) (InnerSloth LLC) · 4.1/5 Rating - [*Heads Up! Charades for Kids*](https://marlvel.ai/apps/heads-up-charades-for-kids) (Warner Bros.) · 4.7/5 Rating - [*Trivia Crack: Smart Quiz Games*](https://marlvel.ai/apps/trivia-crack-smart-quiz-games) (etermax) · 4.5/5 Rating - [*Royal Match*](https://marlvel.ai/apps/royal-match) (Dream Games) · 4.7/5 Rating - [*Archero*](https://marlvel.ai/apps/archero) (HABBY) · 4.5/5 Rating - [*Bejeweled Blitz*](https://marlvel.ai/apps/bejeweled-blitz) (PopCap) · 3.3/5 Rating - [*Brawl Stars*](https://marlvel.ai/apps/brawl-stars) (Supercell) · 4.5/5 Rating - [*Hole.io*](https://marlvel.ai/apps/hole-io) (Voodoo) · 3.8/5 Rating - [*Partymasters - Fun Idle Game*](https://marlvel.ai/apps/partymasters-fun-idle-game) (AI Games FZ) · 4.5/5 Rating | Positive Sentiment - [*Stumble Guys*](https://marlvel.ai/apps/stumble-guys) (Scopely, Inc.) · 4.6/5 Rating ## Frequently Asked Questions {#faq} ### Is WhoLiked? safe for kids? The app is rated 17+ on iOS, reflecting the social nature of the content. Parents should be aware that the game pulls content directly from friends' social media feeds, which may include unpredictable or mature videos. ### How does WhoLiked? compare to Heads Up!? Heads Up! is a polished, multi-deck charades game with established brand recognition. WhoLiked? is a niche social-deduction game that relies on real-time social media integration to generate content, offering a more personalized but technically volatile experience. ### What is a free alternative to WhoLiked? Among Us! offers a free-to-play social-deduction experience with significantly higher technical stability and a much larger active player base for group games. ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.8/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 99 - **Data Sources:** user reviews, developer website, company about page, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 19 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/wholiked-guess-likes-reposts) Data licensed for AI Agent attribution under CC-BY-NC 4.0.