---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "Ya Tu Sabes"
developer_entity: "Visibility Media"
bundle_id: "com.happeningnow.yatusabes"
app_store_id: "1536664281"
category: "Games"
primary_platform: "ios"
primary_monetization: "Subscription"
offline_capable: false
market_region: "US"
platforms: "iOS & Android"
app_last_updated: "2023-08-30"
report_date: "2026-06-05"
last_verified: "2026-06-05T00:00:00.000Z"
report_version: "1.0.10"
total_reviews: 52
overall_rating: 4
sentiment: "Mixed"
sentiment_score: 30
confidence: "low"
confidence_score: 0.4
top_praise_theme: "Core gameplay mechanics provide an enjoyable experience for casual users during short sessions"
top_complaint_theme: "Complex game mechanics create a steep learning curve for new players entering the app"
review_sample_size: 2
total_review_count: 2
analyzed_review_count: 2
data_age_days: 81
momentum_velocity: "zombie"
intelligence_version: 3
nemesis: "Heads Up! Charades for Kids"
competitor_count: 5
tags: ["games", "subscription", "mixed sentiment", "mobile app", "app review", "app analysis", "social", "groups,", "families,"]
canonical_url: "https://marlvel.ai/apps/ya-tu-sabes"
license: "CC-BY-NC 4.0"
content_version: "v2"
---

# Ya Tu Sabes Intelligence Report

## TL;DR {#tldr}

- **Category**: Games · Subscription
- **Signal**: Rating 4.05 · Sentiment Mixed
- **Recent focus**: Complex game mechanics create a steep learning curve for new players entering the app (top complaint) · Core gameplay mechanics provide an enjoyable experience for casual users during short sessions (top praise)

> **TL;DR:** Ya Tu Sabes is a games app by Visibility Media, rated 4.05/5 by 52 users, with Mixed user sentiment (30/100), available on iOS & Android.
>
> **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** Ya Tu Sabes shows Mixed sentiment (4.05/5 from 52 reviews) — users praise core gameplay mechanics provide an enjoyable experience for casual users during short sessions but report issues with complex game mechanics create a steep learning curve for new players entering the app.
<!-- speakable-end -->

## Quick Facts

| Fact | Value |
| :--- | :--- |
| **Rating** | 4.05/5 (52 reviews) |
| **User Mood** | Mixed |
| **Category** | Games |
| **Developer** | Visibility Media |
| **Pricing** | Subscription |
| **Platforms** | iOS & Android |
| **Confidence** | Low (0.4/1.0) |
| **Data Age** | 81d |

## Metadata & Market Performance
- **Publisher:** Visibility Media
- **Category:** Games
- **Target Audience:** Social groups, families, and friends looking for culturally-relevant party games for gatherings and holidays.
- **Platforms:** iOS & Android
- **Version Reviewed:** 1.0.10
- **Report Date:** 2026-06-05
- **Signal Count:** 2 reviews analyzed
- **Confidence:** Low (0.4/1.0)
- **App Store ID (iOS):** 1536664281
- **Bundle ID:** com.happeningnow.yatusabes
- **Google Play ID:** com.happeningnow.yatusabes
- **Performance Trend:** Mixed
- **Data Window:** Analysis based on signals collected up to 2026-06-05

<!-- section:executive-snapshot -->
## Executive Snapshot
**What it is:** Ya Tu Sabes is a charades-inspired party game for social groups, featuring culturally-themed decks on iOS and Android.
**Why users hire it:** Users hire the app to facilitate culturally-relevant social interaction during gatherings, replacing generic charades with content that reflects their specific background.
<!-- /section:executive-snapshot -->

<!-- section:features -->
## App DNA (Features & Intent)
- **[Standard] Themed Charades Decks:** Over 20 categories of charades cards spanning cultural, sports, and entertainment topics
  * *User Intent:* Users value self-expression and personalized experiences.
- **[Differentiator] In-Game Video Recording:** Capture and save video clips of gameplay sessions for social media sharing
  * *User Intent:* Users seek social connection and competitive engagement with peers.
<!-- /section:features -->

<!-- section:market-position -->
## Market Position {#market-position}

The app maintains a niche position in the party game category, but its 4.41 rating on iOS contrasts with a 3.22 rating on Android, signaling significant technical or UX parity issues on the latter platform.
<!-- /section:market-position -->

## Monetization Strategy
- **Model:** Subscription
- **Tiers:** Free access to limited content, All Access subscription at $2.99/month
- **Analysis:** Subscription model anchored at $2.99/month, gating the full library of themed decks behind an auto-renewing payment.

<!-- section:sentiment -->
## 🟡 User Sentiment (Low Confidence: 2 of 2 reviews analyzed) {#user-sentiment}
- **Overall Rating:** 4.05/5
- **Platform Split:** iOS 4.4/5 (36 ratings) | Android 3.2/5 (16 ratings)
- **Overall Sentiment:** Mixed

### Top Praises
- **Core gameplay mechanics provide an enjoyable experience for casual users during short sessions**

### Top Complaints (Impact Areas)

- **Complex game mechanics create a steep learning curve for new players entering the app**

<!-- /section:sentiment -->
<!-- section:swot -->
## SWOT Analysis {#swot}

**Core Strengths:**
- Culturally-specific content library creates a niche identity
- In-game video recording enables organic social-media viral loops

**Growth Levers:**
- Expand B2B partnerships with cultural organizations
- Introduce ad-supported free tier to lower acquisition friction


<!-- /section:swot -->
## Recent Changes (v2 → v3) {#recent-changes}

The report identifies critical friction points in monetization and cross-platform technical performance that were previously unmeasured, while reclassifying video recording as a key differentiator.

**Overall trend**: Mixed
**Compared at**: 2026-06-05

### High-impact changes
- **[Shifted] Monetization model transparency** (pricing)
- **[Declined] Emergence of technical and UX complaints** (sentiment)

### Medium-impact changes
- **[Improved] Video recording repositioning** (features)

<!-- section:rivals -->
## Rivals Landscape {#rivals}

> Competitive positioning identified by AI analysis of app features, category, and market signals.

### Ya Tu Sabes vs Heads Up! Charades for Kids
- **[Heads Up! Charades for Kids](https://marlvel.ai/apps/heads-up-charades-for-kids)** by Warner Bros.: This is the direct market leader in the charades-style party game niche, commanding massive user scale and consistent feature updates.
  - **Key differences:**
    - Leverages high-recognition intellectual property to drive organic discovery and user retention
    - Optimized for multi-generational play with specific decks tailored for younger audiences
    - Maintains a high-frequency update cadence to keep content fresh for recurring party sessions

### Peers (What They Do Better)
- **[Trivia Crack: Smart Quiz Games](https://marlvel.ai/apps/trivia-crack-smart-quiz-games)** by etermax: A dominant social trivia platform that competes for the same 'game night' attention span as this app.
  - Features a robust asynchronous multiplayer engine that sustains long-term daily active usage
  - Integrates complex social leaderboards and competitive ranking systems to drive user engagement
- **[UNO!™](https://marlvel.ai/apps/uno)** by Mattel163 Limited: A major digital adaptation of a classic party game that captures the same casual social gaming audience.
  - Implements sophisticated live-service events and seasonal passes to monetize the casual player base
  - Provides a highly polished, real-time multiplayer infrastructure that supports global social play
- **[Among Us!](https://marlvel.ai/apps/among-us)** by InnerSloth LLC: A social deduction game that competes for the same 'party and social interaction' market segment.
  - Pioneered a unique social deduction loop that relies on voice and text communication
  - Cross-platform play capabilities allow for seamless social interaction across mobile and desktop
- **[Ludo STAR](https://marlvel.ai/apps/com-superking-ludo-star)** by Gameberry Labs: A classic board game adaptation that serves as a primary alternative for casual social gaming sessions.
  - Focuses on high-frequency, short-session gameplay loops optimized for quick social interaction
  - Aggressive release cadence ensures constant UI improvements and new board themes for players

<!-- /section:rivals -->
<!-- section:momentum -->
## App Momentum (Zombie) {#momentum}

- Ships weekly content updates.
- Updated timer options for varied play.

> **Cadence:** 5 total versions · 0 majors in last 6 months · 967 days since last update

<!-- /section:momentum -->

<!-- section:so-what -->
## The "So What?" (Strategic Takeaway) {#so-what}

Ya Tu Sabes is an established games app.
It holds a 4.05/5 rating from 52 reviews.

<!-- speakable-start -->
> **Bottom Line:** The app holds a distinct niche through cultural relevance, but the aggressive subscription gate limits its reach, so the PM should pivot to an ad-supported model to lower the barrier for casual players.
<!-- speakable-end -->

**Best for:** Social groups, families, and friends looking for culturally-relevant party games for gatherings and holidays.

<!-- section:pm-actions -->
### PM Action Plan (Next Best Moves)

- [ ] [PIVOT] Pivot monetization to ad-supported model because user complaints flag paywall as primary friction → reduce churn
<!-- /section:pm-actions -->

<!-- section:feature-gaps -->
### Feature Gaps vs Competitors


- Asynchronous multiplayer (available in Trivia Crack but missing here)
<!-- /section:feature-gaps -->

<!-- section:outlook -->
### Outlook: Mixed

The party game market is consolidating around free-to-play titles with high-frequency social loops, leaving Ya Tu Sabes exposed due to its restrictive paywall. Unless the team pivots to a more accessible monetization model, the app will continue to lose casual users to competitors with lower entry barriers.

- 🔴 The 1.18-star rating gap between iOS and Android indicates technical debt on the latter, which erodes the user base and limits cross-platform growth.
- 🔴 High-frequency monetization complaints suggest the current subscription model is misaligned with casual user expectations, leading to lower conversion and higher churn.
<!-- /section:outlook -->

<!-- /section:so-what -->

<!-- section:metrics -->
## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Overall Rating | 4.05/5 |
| Total Reviews | 52 |
| Sentiment | Mixed (30/100) |
| Confidence | Low |
| Pricing Model | Subscription |
| Platforms | iOS & Android |
| Key Features | 2 analyzed |
| Trend | Mixed |
| Outlook | Mixed |
<!-- /section:metrics -->

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **Ya Tu Sabes** (this app) | 4.05/5 | Mixed | Visibility Media |
| [Ludo STAR](https://marlvel.ai/apps/com-superking-ludo-star) | 4.7/5 | n/a | Gameberry Labs |
| [Among Us!](https://marlvel.ai/apps/among-us) | 4.1/5 | Mixed | InnerSloth LLC |
| [UNO!™](https://marlvel.ai/apps/uno) | 4.7/5 | n/a | Mattel163 Limited |
| [Heads Up! Charades for Kids](https://marlvel.ai/apps/heads-up-charades-for-kids) | 4.7/5 | Mixed | Warner Bros. |
| [Trivia Crack: Smart Quiz Games](https://marlvel.ai/apps/trivia-crack-smart-quiz-games) | 4.5/5 | n/a | etermax |

## Company Profile
- **Developer:** Visibility Media
- **Website:** [https://www.yatusabesgame.com](https://www.yatusabesgame.com)

## Data Sources & Links
- **App Store:** [View on Apple Store](https://apps.apple.com/us/app/ya-tu-sabes/id1536664281?uo=4)
- **Google Play:** [View on Google Play](https://play.google.com/store/apps/details?id=com.happeningnow.yatusabes&hl=en&gl=us)
- **Dev Site:** [Official Website](https://www.yatusabesgame.com)
- **Sources:** Developer website content, App store metadata, User reviews.

## Related Intel Reports
- [*Ludo STAR*](https://marlvel.ai/apps/com-superking-ludo-star) (Gameberry Labs) · 4.7/5 Rating
- [*Among Us!*](https://marlvel.ai/apps/among-us) (InnerSloth LLC) · 4.1/5 Rating
- [*UNO!™*](https://marlvel.ai/apps/uno) (Mattel163 Limited) · 4.7/5 Rating
- [*Heads Up! Charades for Kids*](https://marlvel.ai/apps/heads-up-charades-for-kids) (Warner Bros.) · 4.7/5 Rating
- [*Trivia Crack: Smart Quiz Games*](https://marlvel.ai/apps/trivia-crack-smart-quiz-games) (etermax) · 4.5/5 Rating
- [*Royal Match*](https://marlvel.ai/apps/royal-match) (Dream Games) · 4.7/5 Rating
- [*YouRiding - Surf and Bodyboard*](https://marlvel.ai/apps/youriding-surf-and-bodyboard) (BoardScore, Inc.) · 4.2/5 Rating
- [*Bejeweled Blitz*](https://marlvel.ai/apps/bejeweled-blitz) (PopCap) · 3.3/5 Rating
- [*Hole.io*](https://marlvel.ai/apps/hole-io) (Voodoo) · 3.8/5 Rating
- [*Partymasters - Fun Idle Game*](https://marlvel.ai/apps/partymasters-fun-idle-game) (AI Games FZ) · 4.5/5 Rating | Positive Sentiment

## Methodology {#methodology}

This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline:

1. **Signal Collection & Normalization** — Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps.
2. **Feature & Market Positioning Analysis** — Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks.
3. **User Sentiment Analysis** — Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes).
4. **Competitive Landscape Analysis** — Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category.
5. **Intelligence Synthesis** — Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights.

- **Confidence Score:** 0.4/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 2
- **Data Sources:** user reviews, developer website, App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 81 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/ya-tu-sabes)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.