---
title: "Noom Weight Loss, Food Tracker — App Overview"
url: https://marlvel.ai/intel-report/health-fitness/com-noom-wlc
category: Health & Fitness
developer: Noom, Inc.
platforms: ios
rating: 4.7 (861.9K ratings)
pricing: subscription
report_level: overview
generated: 2026-04-13
---

<!-- SECTION: Key Insight -->
> **Key Insight:** While users value the app's comprehensive habit-tracking and medical integration, the platform faces significant criticism regarding inconsistent customer support and complex, non-transparent pricing structures.

<!-- SECTION: Quick Facts -->
| Metric | Value |
|--------|-------|
| Category | Health & Fitness |
| Rating | 4.7 ★ (861.9K) |
| Pricing | subscription |
| Platforms | iOS |
| Latest Version (iOS) | 14.12.0 |
| Developer | Noom, Inc. |

<!-- SECTION: Summary -->
## What is Noom Weight Loss, Food Tracker?

Noom is a health and fitness platform that combines psychology-based behavioral coaching with AI-driven food logging and fitness tracking. It differentiates itself by offering a comprehensive ecosystem that includes GLP-1 medication access, biomarker labs, and body scanning technology to support long-term weight management.

<!-- SECTION: Key Features -->
## Key Features

- **AI Food Logging**: Provides calorie and macro tracking with a database of over 1 million food items.
- **Behavioral Coaching**: Delivers daily lessons focused on psychology, habit formation, and sustainable lifestyle changes.
- **Proactive Health Tools**: Integrates at-home biomarker labs, body scans, and optional access to GLP-1 medications.
- **Noom Move**: Offers a library of over 1,000 fitness, stretching, and meditation classes.

<!-- SECTION: Target Audience -->
## Who is it for?

Individuals seeking a structured, science-backed approach to weight loss and habit formation through digital coaching and medical support.

<!-- SECTION: Links -->
## Links

- [App Store](https://apps.apple.com/us/app/noom-weight-loss-food-tracker/id634598719?uo=2)
- [Full Intelligence Report](https://marlvel.ai/intel-report/health-fitness/com-noom-wlc)

---
*This is an overview report. Sentiment analysis, competitive landscape, and SWOT analysis are available in the [full intelligence report](https://marlvel.ai/intel-report/health-fitness/com-noom-wlc).*
*Generated by [Marlvel.ai](https://marlvel.ai) — Independent app intelligence.*