## ⚠ Content Warning This report covers topics classified as sensitive (health). Information is aggregated from public sources for informational purposes only. This is not medical advice. Consult a qualified professional before acting on any information here. --- last_verified: "2026-05-17T01:50:21.894Z" --- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Days Since: Quit Habit Tracker" developer_entity: "A Couple of Friends OOD" bundle_id: "npetrova.DaysSince" app_store_id: "1445348921" category: "Health & Fitness" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2026-04-20" report_date: "2026-05-17" last_verified: "2026-05-17" report_version: "4.0.5" total_reviews: 17869 overall_rating: 4.83 sentiment: "Thrilled" sentiment_score: 85 confidence: "high" confidence_score: 0.7 top_praise_theme: "Minimalist design and straightforward interface allow users to track habits without unnecessary clutter or distractions" top_complaint_theme: "Accidental counter resets occur too easily via the widget interface, causing significant frustration for long-term users" top_request_theme: "Implementation of a confirmation dialog before resetting counters to prevent accidental loss of long-term progress" review_sample_size: 661 total_review_count: 661 analyzed_review_count: 120 data_age_days: 0 momentum_velocity: "maintenance" intelligence_version: 5 nemesis: "Quit Vaping" competitor_count: 11 tags: ["health & fitness", "free", "thrilled sentiment", "mobile app", "app review", "app analysis", "individuals", "seeking", "break"] canonical_url: "https://marlvel.ai/intel-report/health-fitness/days-since-quit-habit-tracker" license: "CC-BY-NC 4.0" content_version: "v2" --- # Days Since: Quit Habit Tracker App Audit ## TL;DR {#tldr} - **Category**: Health & Fitness · Free - **Signal**: Rating 4.83 · Sentiment Thrilled - **Recent focus**: Accidental counter resets occur too easily via the widget interface, causing significant frustration for long-term users (top complaint) · Minimalist design and straightforward interface allow users to track habits without unnecessary clutter or distractions (top praise) · Implementation of a confirmation dialog before resetting counters to prevent accidental loss of long-term progress (top request) > **TL;DR:** Days Since: Quit Habit Tracker is a health & fitness app by A Couple of Friends OOD, rated 4.83/5 by 17.9K users, with Thrilled user sentiment (85/100), available on iOS. > > **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence. > **Key Insight:** Days Since: Quit Habit Tracker maintains Thrilled user sentiment (4.83/5 from 17.9K reviews), with users consistently praising minimalist design and straightforward interface allow users to track habits without unnecessary clutter or distractions. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.83/5 (17.9K reviews) | | **User Mood** | Thrilled | | **Category** | Health & Fitness | | **Developer** | A Couple of Friends OOD | | **Pricing** | Free | | **Platforms** | iOS | | **Confidence** | High (0.7/1.0) | | **Data Age** | 0d | ## Metadata & Market Performance - **Publisher:** A Couple of Friends OOD - **Category:** Health & Fitness - **Target Audience:** Individuals seeking to break negative habits through visual progress tracking and accountability. - **Platforms:** iOS - **Version Audited:** 4.0.5 - **Audit Date:** 2026-05-17 - **Signal Count:** 661 reviews analyzed - **Confidence:** High (0.7/1.0) - **App Store ID (iOS):** 1445348921 - **Bundle ID:** npetrova.DaysSince - **Performance Trend:** Mixed - **Data Window:** Analysis based on signals collected up to 2026-05-17 ## Executive Snapshot **What it is:** Days Since is a habit-tracking utility for iOS that uses visual counters to help users monitor sobriety and behavioral change. **Why users hire it:** Users hire the app to maintain accountability through low-friction visual progress tracking, which serves as a psychological barrier against habit relapse. ## App DNA (Features & Intent) - **[Standard] Habit Counters:** Customizable timers tracking the duration since a specific habit was last performed * *User Intent:* Users value self-expression and personalized experiences. - **[Standard] Widget Support:** Home screen display of habit progress status * *User Intent:* Users seek enhanced value through premium features. - **[Basic] Visual Highlight State:** UI feedback mechanism indicating active selection or interaction within the app ## Market Position {#market-position} Days Since holds a niche position in the Health & Fitness category, with recent chart entries across six international markets. The lack of explicit subscription tiers in the metadata suggests an under-optimized monetization funnel compared to peers like Quit Vaping. ## Monetization Strategy - **Model:** Free - **Tiers:** Free - **Analysis:** The app is currently listed as free with no explicit subscription or IAP tiers mentioned in the provided metadata. ## 🟢 User Sentiment (High Confidence: 120 of 661 reviews analyzed) {#user-sentiment} - **Overall Rating:** 4.83/5 - **Platform Split:** iOS 4.8/5 (17.9K ratings) - **Overall Sentiment:** Thrilled ### Top Praises - **Minimalist design and straightforward interface allow users to track habits without unnecessary clutter or distractions** - **Visualizing progress through streak counters provides significant psychological motivation for maintaining sobriety and healthy habits** - **Versatile tracking functionality enables users to monitor diverse life events ranging from sobriety to household chores** ### Top Complaints (Impact Areas) - **Accidental counter resets occur too easily via the widget interface, causing significant frustration for long-term users** - **Aggressive monetization tactics including persistent subscription prompts detract from the experience for free-tier users** - **Inconsistent premium feature access following lifetime license purchases leads to reports of payment issues** ### Top Requests (What Users Want) - **Implementation of a confirmation dialog before resetting counters to prevent accidental loss of long-term progress** - **Ability to pause or deactivate counters without deleting them to accommodate temporary breaks in tracking** - **Customization options for motivational messages to replace the default encouragement text provided by the app** ## SWOT Analysis {#swot} **Core Strengths:** - Minimalist UI design sustains high user satisfaction - Flexible counter logic supports diverse habit-tracking use cases - High-intent user base drives organic install velocity **Critical Frictions:** - Widget interface lacks reset-confirmation dialog - Aggressive monetization prompts detract from free-tier experience - Premium purchase verification issues reported by users **Growth Levers:** - Implement community-based accountability partners - Add pause/deactivate functionality for temporary habit breaks - Introduce personalized motivational messaging **Market Threats:** - AI-driven craving support from new entrants - Community-led retention models in peer apps - Specialized coaching modules in Quit Vaping ## Recent Changes (v4 → v5) {#recent-changes} The app experienced a significant increase in review volume and the emergence of premium purchase verification issues, prompting a shift in PM priorities toward payment logic stability. **Overall trend**: Mixed **Compared at**: 2026-05-17 ### High-impact changes - **[Added] New complaint: Premium purchase verification** (sentiment) — Users report that premium features remain locked after lifetime purchases, a new complaint not present in the previous report. - **[Shifted] Review volume increase** (sentiment) — Total review count grew from 106 to 661, increasing the confidence level of the sentiment analysis. ### Medium-impact changes - **[Added] New weakness: Purchase verification** (swot) — Added 'Premium purchase verification issues' to SWOT weaknesses. - **[Added] PM action item update** (features) — Added a new action item to audit premium purchase verification logic to address post-transaction feature locking. ## Rivals Landscape {#rivals} > Competitive positioning identified by AI analysis of app features, category, and market signals. ### Days Since: Quit Habit Tracker vs Quit Vaping — Head to Head - **[Quit Vaping](https://marlvel.ai/intel-report/health-fitness/quit-vaping)** by Jonathan Kopp: This app directly targets the same habit-breaking demographic as Days Since but focuses specifically on the high-intent vaping cessation market. - **Key differences:** - Offers a dedicated buddy system for social accountability which is absent in our current build - Monetizes through a specialized quit coach subscription model rather than relying on generic counter tools - Provides structured, habit-specific guidance that goes beyond simple time-tracking to actively manage withdrawal symptoms - **Where Days Since: Quit Habit Tracker wins:** - ✅ Offers a more flexible, agnostic platform that allows users to track any habit without niche-specific constraints - ✅ Lower barrier to entry for users who want a simple, clean interface without aggressive subscription prompts - **Where Quit Vaping wins:** - ❌ Deeply integrated social support features create higher switching costs through community-driven accountability - ❌ Specialized content and coaching modules provide higher perceived value for users struggling with specific addictions - **Verdict:** The target should introduce community-based social features or 'accountability partners' to prevent users from migrating to specialized niche apps. ### Contenders (Strong Challengers) - **[Sobriety Counter](https://marlvel.ai/intel-report/lifestyle/sobriety-counter)** by Brian Anglin: Targets the recovery and sobriety niche with a highly gamified approach to habit tracking. - Implements a sophisticated RPG-style level-up system that rewards users with recovery skill points - Integrates a 12-step progress tracker specifically designed for users in formal recovery programs - **[Dry Days by AlcoChange](https://marlvel.ai/intel-report/health-fitness/dry-days-by-alcochange)** by Zanec Soft Tech Private Limited: Directly competes for users seeking behavioral change platforms to manage alcohol-related habits. - Utilizes a formal behavior change platform that provides users with a structured, academic approach to sobriety - Gamifies the experience with progress trophies and report cards to maintain long-term user engagement - **[DrinkControl: Alcohol Tracker](https://marlvel.ai/intel-report/health-fitness/drinkcontrol-alcohol-tracker)** by E-protect: Targets the same health-conscious audience by focusing on data-driven tracking and privacy-centric habit management. - Prioritizes user privacy with local-only storage, appealing to users wary of cloud-based habit tracking - Provides granular data export capabilities for users who want to analyze their progress in external tools - **[TRY DRY: The Dry January app](https://marlvel.ai/intel-report/health-fitness/try-dry-the-dry-january-app)** by Alcohol Research UK: Competes for the same health-conscious user base by providing structured progress tracking for alcohol consumption. - Includes a drinking risk quiz to provide personalized health insights beyond simple time-based counters - Features a planned drinking module that helps users manage moderation rather than just total abstinence ### Peers (What They Do Better) - **[Skincare Routine: FeelinMySkin](https://marlvel.ai/intel-report/health-fitness/skincare-routine-feelinmyskin)** by Andras Munkacsi: Shares the 'habit tracking' category but applies it to the specific vertical of skincare maintenance. - Includes an INCI ingredients analyzer that provides scientific value beyond simple habit logging - Combines routine planning with a visual skin diary to track physical progress over time - **[Smoke Free - Quit Smoking Now](https://marlvel.ai/intel-report/health-fitness/smoke-free-quit-smoking-now)** by 23 Ltd: A high-scale peer that uses daily missions and AI coaching to keep users engaged in the quitting process. - Delivers daily missions that keep users actively engaged rather than passively checking a counter - Calculates health and savings metrics to provide tangible, data-backed motivation for the user - **[Sober SideKick: Quit Addiction](https://marlvel.ai/intel-report/health-fitness/sober-sidekick-quit-addiction)** by Chris Thompson: A major peer that dominates the sobriety market through high-touch community and empathy-driven features. - Employs a proprietary empathy algorithm to tailor responses and support based on user emotional states - Offers 24/7 access to peer-led meetings, creating a strong network effect that simple counters lack - **[QuitNow!](https://marlvel.ai/intel-report/health-fitness/quitnow)** by Fewlaps SL: A direct peer in the habit-cessation space that leverages community and AI to drive retention. - Provides live expert sessions that offer professional support, significantly increasing the app's value proposition - Features a robust community chat function that fosters peer-to-peer support and long-term user retention ### New Kids on the Block (What's Innovative) - **[Estoy Sobrio](https://marlvel.ai/intel-report/health-fitness/estoy-sobrio)** by Alejandro Hernandez Mitre: A new competitor entering the sobriety space with a focus on AI-driven assistance for Spanish-speaking users. - Integrates a dedicated ZAY AI assistant to provide real-time support for users during cravings - **[HealthLog: Blood Sugar](https://marlvel.ai/intel-report/health-fitness/healthlog-blood-sugar)** by Truong Pham Quang: A new entrant focusing on medical-grade habit logging, signaling a shift toward more clinical tracking needs. - Enables caregiver sharing features which are essential for users managing chronic health conditions ## What's New - **Latest (v4.0.5, 3 weeks ago):** Resolved visual highlight state issues and a widget bug. ## App Momentum (Maintenance) {#momentum} - Ships minor UI highlight updates. - Maintains stable international chart presence. > **Cadence:** 1 total versions · 0 majors in last 6 months · 21 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Days Since: Quit Habit Tracker is a market-leading health & fitness app that is completely free. With a 4.83/5 rating from 17.9K reviews, it delivers strong user satisfaction. > **Bottom Line:** Days Since retains users through a clean, effective utility, but the high-friction widget reset risk threatens long-term retention. The PM should prioritize a confirmation dialog to stabilize the user base before expanding into social features. **Best for:** Individuals seeking to break negative habits through visual progress tracking and accountability. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] [HIGH IMPACT] Ship reset-confirmation dialog for widgets because accidental resets are the top churn driver → improve retention — *Widget reset complaints are the #1 frustration theme in sentiment analysis.* _(trade-off: deprioritize Push the personalized motivational messaging feature to next quarter — reset-confirmation is a critical retention fix.)_ - [ ] [MAINTAIN] [HIGH IMPACT] Audit premium purchase verification logic because users report locked features post-transaction → reduce refund surge — *Inconsistent premium access is a recurring low-frequency but high-severity complaint.* _(trade-off: deprioritize Same-quarter capacity available — no major lever displaced.)_ ### Feature Gaps vs Competitors - Social accountability/buddy system (available in Quit Vaping) - AI-driven craving support (available in Estoy Sobrio) - Pause/deactivate counter functionality (available in various peers) ### Outlook: Stable The habit-tracking market is shifting toward high-touch, community-driven support models that increase switching costs. Days Since remains exposed to this trend because its current build lacks the social-accountability features that keep users engaged during withdrawal or craving periods. - 🔴 Accidental widget resets continue to drive user frustration, which erodes the trust of long-term users and increases churn risk. - 🟢 The app maintains high sentiment scores due to its minimalist design, which continues to attract users seeking simple habit-tracking tools. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.83/5 | | Total Reviews | 17.9K | | Sentiment | Thrilled (85/100) | | Confidence | High | | Pricing Model | Free | | Platforms | iOS | | Key Features | 3 analyzed | | Trend | Mixed | | Outlook | Stable | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Days Since: Quit Habit Tracker** (this app) | 4.83/5 | Thrilled | A Couple of Friends OOD | | [Estoy Sobrio](https://marlvel.ai/intel-report/health-fitness/estoy-sobrio) | N/A/5 | N/A | Alejandro Hernandez Mitre | | [Sobriety Counter](https://marlvel.ai/intel-report/lifestyle/sobriety-counter) | 4.3/5 | Excited | Brian Anglin | | [Sober SideKick: Quit Addiction](https://marlvel.ai/intel-report/health-fitness/sober-sidekick-quit-addiction) | 4.8/5 | Excited | Chris Thompson | | [DrinkControl: Alcohol Tracker](https://marlvel.ai/intel-report/health-fitness/drinkcontrol-alcohol-tracker) | 4.8/5 | Thrilled | E-protect | | [Dry Days by AlcoChange](https://marlvel.ai/intel-report/health-fitness/dry-days-by-alcochange) | 4.3/5 | Mixed | Zanec Soft Tech Private Limited | ## Company Profile - **Developer:** A Couple of Friends OOD ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/days-since-quit-habit-tracker/id1445348921?uo=4) - **Sources:** App store metadata, User reviews. ## Related Intel Reports - [*Estoy Sobrio*](https://marlvel.ai/intel-report/health-fitness/estoy-sobrio) (Alejandro Hernandez Mitre) — N/A Rating | N/A Sentiment - [*Sobriety Counter*](https://marlvel.ai/intel-report/lifestyle/sobriety-counter) (Brian Anglin) — 4.3/5 Rating | Positive Sentiment - [*Sober SideKick: Quit Addiction*](https://marlvel.ai/intel-report/health-fitness/sober-sidekick-quit-addiction) (Chris Thompson) — 4.8/5 Rating | Positive Sentiment - [*DrinkControl: Alcohol Tracker*](https://marlvel.ai/intel-report/health-fitness/drinkcontrol-alcohol-tracker) (E-protect) — 4.8/5 Rating | Excellent Sentiment - [*Dry Days by AlcoChange*](https://marlvel.ai/intel-report/health-fitness/dry-days-by-alcochange) (Zanec Soft Tech Private Limited) — 4.3/5 Rating | Mixed Sentiment - [*Quit Vaping*](https://marlvel.ai/intel-report/health-fitness/quit-vaping) (Jonathan Kopp) — 4.9/5 Rating | Mixed Sentiment - [*Smoke Free - Quit Smoking Now*](https://marlvel.ai/intel-report/health-fitness/smoke-free-quit-smoking-now) (23 Ltd) — 4.8/5 Rating | Excellent Sentiment - [*QuitNow!*](https://marlvel.ai/intel-report/health-fitness/quitnow) (Fewlaps SL) — 4.7/5 Rating | Mixed Sentiment - [*HealthLog: Blood Sugar*](https://marlvel.ai/intel-report/health-fitness/healthlog-blood-sugar) (Truong Pham Quang) — N/A Rating | N/A Sentiment - [*Skincare Routine: FeelinMySkin*](https://marlvel.ai/intel-report/health-fitness/skincare-routine-feelinmyskin) (Andras Munkacsi) — 4.7/5 Rating | Positive Sentiment ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** — Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** — Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** — Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction and evidence quoting. 4. **Competitive Landscape Analysis** — Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** — Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.7/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 661 - **Data Sources:** user reviews, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 0 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/intel-report/health-fitness/days-since-quit-habit-tracker) Data licensed for AI Agent attribution under CC-BY-NC 4.0.