--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Finito: Stop Smoking" developer_entity: "Mindset Health Pty Ltd" bundle_id: "com.mindsethealth.quit" app_store_id: "1624855382" category: "Health & Fitness" primary_platform: "ios" primary_monetization: "Subscription" offline_capable: false market_region: "US" platforms: "iOS & Android" app_last_updated: "2026-09-07" report_date: "2026-09-15" last_verified: "2026-09-15T00:00:00.000Z" report_version: "55.3" total_reviews: 1259 overall_rating: 4.2 sentiment: "Mixed" sentiment_score: 55 confidence: "high" confidence_score: 0.8 top_praise_theme: "Hypnotherapy sessions provide a grounding and relaxing experience that helps users manage daily stress levels" top_complaint_theme: "Users report deceptive billing practices including unexpected charges after canceling trials or deleting the app" review_sample_size: 99 total_review_count: 99 analyzed_review_count: 60 data_age_days: 23 momentum_velocity: "maintenance" intelligence_version: 2 nemesis: "Hypnosis with Joseph Clough" competitor_count: 27 tags: ["health & fitness", "subscription", "mixed sentiment", "mobile app", "app review", "app analysis", "individuals", "seeking", "smoking"] canonical_url: "https://marlvel.ai/apps/finito-stop-smoking" license: "CC-BY-NC 4.0" content_version: "v2" --- ## ⚠ Content Warning This report covers topics classified as sensitive (health, drugs). Information is aggregated from public sources for informational purposes only. This is not medical advice. Consult a qualified professional before acting on any information here. --- # Finito: Stop Smoking Intelligence Report ## TL;DR {#tldr} - **Category**: Health & Fitness · Subscription - **Signal**: Rating 4.18 · Sentiment Mixed - **Recent focus**: Users report deceptive billing practices including unexpected charges after canceling trials or deleting the app (top complaint) · Hypnotherapy sessions provide a grounding and relaxing experience that helps users manage daily stress levels (top praise) > **TL;DR:** Finito: Stop Smoking is a health & fitness app by Mindset Health Pty Ltd, rated 4.18/5 by 1.3K users, with Mixed user sentiment (55/100), available on iOS & Android. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Finito: Stop Smoking shows Mixed sentiment (4.18/5 from 1.3K reviews) - users praise hypnotherapy sessions provide a grounding and relaxing experience that helps users manage daily stress levels but report issues with users report deceptive billing practices including unexpected charges after canceling trials or deleting the app. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.18/5 (1.3K reviews) | | **User Mood** | Mixed | | **Category** | Health & Fitness | | **Developer** | Mindset Health Pty Ltd | | **Pricing** | Subscription | | **Platforms** | iOS & Android | | **Confidence** | High (0.8/1.0) | | **Data Age** | 23d | ## Metadata & Market Performance - **Publisher:** Mindset Health Pty Ltd - **Category:** Health & Fitness - **Target Audience:** Individuals seeking to quit smoking who prefer non-pharmacological, evidence-based behavioral support. - **Platforms:** iOS & Android - **Version Reviewed:** 55.3 - **Report Date:** 2026-09-15 - **Signal Count:** 99 reviews analyzed - **Confidence:** High (0.8/1.0) - **App Store ID (iOS):** 1624855382 - **Bundle ID:** com.mindsethealth.quit - **Google Play ID:** com.mindsethealth.quit - **Performance Trend:** Stable - **Data Window:** Analysis based on signals collected up to 2026-09-15 - **Short Description:** Stop with self-hypnosis ## Executive Snapshot **What it is:** Finito: Stop Smoking is a self-hypnosis mobile program for smoking cessation on iOS and Android. **Why users hire it:** It removes the cognitive load of willpower-based quitting by providing subconscious reinforcement via daily 15-minute audio sessions. ## App DNA (Features & Intent) - **[Differentiator] Self-Hypnosis Audio Sessions:** Daily 15-minute guided audio sessions designed to address smoking triggers and cravings. * *User Intent:* Users are motivated by consistent progression and daily incentives. - **[Standard] Cigarette Tracker:** Logging tool to record daily cigarette consumption and track progress toward zero. * *User Intent:* Users are motivated by consistent progression and daily incentives. - **[Differentiator] Craving Toolkit:** On-demand short audio sessions for immediate support during high-stress moments. ## Market Position {#market-position} Finito: Stop Smoking holds the #67 Grossing position in the US Medical category. Its 4.45 rating on iOS signals a strong core value proposition, but the 8-spot gap between its free-tier discovery and grossing rank suggests monetization friction. ## Monetization Strategy - **Model:** Subscription - **Tiers:** Free assessment, Subscription-based access to full program - **Analysis:** Subscription model with auto-renewing billing managed through platform stores. ## 🟡 User Sentiment (High Confidence: 60 of 99 reviews analyzed) {#user-sentiment} - **Overall Rating:** 4.18/5 - **Platform Split:** iOS 4.5/5 (514 ratings) | Android 4.0/5 (745 ratings) - **Overall Sentiment:** Mixed ### Top Praises - **Hypnotherapy sessions provide a grounding and relaxing experience that helps users manage daily stress levels** - **Structured daily tasks and reading materials help users identify and navigate their specific smoking triggers** - **Significant reduction in nicotine dependency is achievable for long-term smokers using the provided tool kit** ### Top Complaints (Impact Areas) - **Users report deceptive billing practices including unexpected charges after canceling trials or deleting the app** ## SWOT Analysis {#swot} **Core Strengths:** - Clinical validation from Baylor University neuroscientist Dr. Gary Elkins - Guided audio sessions provide grounding for stress management **Growth Levers:** - Add vaping-specific cessation content to capture adjacent market segments - Implement session archiving to increase long-term user engagement ## Rivals Landscape {#rivals} > Competitive positioning identified by AI analysis of app features, category, and market signals. ### Finito: Stop Smoking vs Hypnosis with Joseph Clough - **Hypnosis with Joseph Clough**: Both apps utilize guided hypnosis as the primary mechanism for behavioral change, competing for users seeking self-help audio content within the same category. - **Key differences:** - Finito: Stop Smoking focuses exclusively on smoking cessation, while the rival offers a broad library for anxiety, sleep, and weight loss. - Finito: Stop Smoking cites clinical validation from a Baylor University neuroscientist, whereas the rival emphasizes the personal brand and experience of a single hypnotherapist. ### Contenders (Strong Challengers) - **[Quit: Hypnosis to Stop Smoking](https://marlvel.ai/apps/quit-hypnosis-to-stop-smoking)**: Both apps target smoking cessation through audio-based hypnosis programs and share a free pricing model, creating direct competition for users seeking behavioral intervention. - Finito: Stop Smoking cites clinical backing from a Baylor University neuroscientist, while Quit: Hypnosis lacks academic credentials. - Quit: Hypnosis explicitly includes vaping cessation in its program, whereas Finito: Stop Smoking focuses primarily on smoking. - **[Smoking Cessation Hypnosis](https://marlvel.ai/apps/smoking-cessation-hypnosis)**: Both applications target the smoking cessation market by utilizing hypnotherapy as the primary intervention mechanism to manage cravings and habit formation. - Finito emphasizes academic credibility through Dr. Gary Elkins, while the rival highlights the specific voice of Victoria Gallagher. - The rival structures content into a three-step process, whereas Finito presents a singular program approach. - **Guided Affirmations & Hypnosis**: Both applications target users seeking behavioral change through hypnotherapy and utilize a free-to-download model to capture the same audience. - Finito focuses exclusively on smoking cessation, while HypnoCloud provides a broad library covering business, weight loss, and relationships. - Finito anchors its credibility in neurobiological research from Baylor University, whereas HypnoCloud relies on the personal brand of a specific practitioner. - **[Stop Smoking Forever - Hypnosis by Glenn Harrold](https://marlvel.ai/apps/stop-smoking-forever-hypnosis-by-glenn-harrold)**: Both applications target the smoking cessation market by utilizing guided hypnosis audio tracks to modify subconscious habits. - Finito: Stop Smoking provides academic credibility via Baylor University research, while the rival relies on individual practitioner branding. - Finito: Stop Smoking operates on a free model, whereas the rival requires a 4.99 dollar upfront purchase. ### Peers (What They Do Better) - **[Smoke Free - Quit Smoking Now](https://marlvel.ai/apps/smoke-free-quit-smoking-now)**: This app shares the smoking cessation category but uses community-driven support and tracking instead of Finito's hypnotherapy-focused approach. - Daily missions and AI quit coach provide structured, interactive guidance for users. - Community network effects drive long-term retention through social support. - **Quit Smoking --~ Smoke Free**: This app targets the same smoking cessation audience but relies on a mix of information and participation rather than Finito's specific hypnotherapy methodology. - Relies on three strategic pillars of information, motivation, and participation for success. - Built by former smokers based on personal experiences. - **Quit smoking for good - Kwit**: This app operates in the smoking cessation space but utilizes cognitive behavioral therapy and gamification instead of Finito's hypnotherapy. - First WHO-validated smoking cessation app using evidence-based cognitive behavioral therapy. - Gamification features include real-time progress statistics and milestones. - **KURE: Rewire by Hypnosis**: This app uses guided hypnosis for habit change like Finito, but focuses on broader behavioral loops rather than just smoking cessation. - Targets patterns below willpower like emotional eating and anxiety through guided hypnosis. - Simple audio-based sessions require only headphones to function. - **[Grounded: Quit Weed Smoking](https://marlvel.ai/apps/grounded-quit-weed-smoking)**: This app is an adjacent sobriety tracker for cannabis that shares the goal of habit change but uses a visual tree-growth mechanic instead of Finito's hypnosis. - Visual tree-growth mechanic sustains daily habit retention for users. - Withdrawal symptom tracker provides specific support for cannabis cessation. - **Harmony Self Hypnosis & Sleep**: This is an adjacent hypnotherapy app that shares the core modality of Finito but focuses on sleep and general wellness. - Award-winning content library recognized by industry bodies like The Dot Comm Awards. - Personalized program creation mimics the experience of seeing a real hypnotherapist. - **Clear Minds - Hypnotherapy**: This is an adjacent hypnotherapy platform that includes smoking cessation among its broader mental health and habit-modification categories. - Award-winning hypnotherapy sessions cover diverse categories including binge eating and anxiety. - Favorites feature allows quick access to specific sessions. - **[QuitSure Quit Smoking & Vaping](https://marlvel.ai/apps/quitsure-quit-smoking-vaping)**: This app competes in the smoking cessation market by using psychological reframing rather than Finito's hypnotherapy sessions. - Six-day program structure reframes nicotine dependency as a psychological trap. - Human-in-the-loop coaching provides high-touch support for users. - **Kick It: Quit Smoking | Vaping**: This app shares the smoking cessation goal but offers a broader range of tools like games and breathing exercises alongside coaching. - Long-standing operational history since 1992 supports proven behavior change strategies. - Connects users to a live quit coach via phone or chat. - **[HypnoBox: Hypnosis & Sleep](https://marlvel.ai/apps/hypnobox-hypnosis-sleep)**: This is an adjacent hypnotherapy app that uses the same modality as Finito but emphasizes user-led customization. - High degree of audio personalization allows users to record their own content. - Offline access ensures sessions remain available without connectivity. - **[EasyQuit - Stop Smoking](https://marlvel.ai/apps/easyquit-stop-smoking)**: This is an adjacent cessation tool that uses gamification and gradual reduction rather than Finito's hypnotherapy. - Slow Mode provides a unique entry point for users with high nicotine dependence. - Memory-based distraction game helps users manage acute craving episodes. - **quitSTART - Quit Smoking**: This app shares the smoking cessation goal but is a government-backed resource rather than a private hypnotherapy program. - Product of Smokefree.gov and the National Cancer Institute ensures evidence-based content. - Quit Kit feature stores personalized tips and inspirations for users. - **Quit Smoking Gradually: Alive**: This is an adjacent cessation tool that focuses on gradual reduction rather than Finito's hypnotherapy-based approach. - Gradual reduction plan allows users to pause and restart their journey without guilt. - Simple tracking tools focus on easing withdrawal symptoms over time. - **Quit Smoking, Smoke-free Flamy**: This is an adjacent cessation assistant that offers multiple methods like tapering, unlike Finito's singular hypnotherapy focus. - SOS support provides quick access to breathing exercises and distractions during cravings. - Offers flexible quitting methods including set dates or gradual reduction. - **End Self-Sabotage Hypnosis**: This is an adjacent hypnotherapy app that shares Finito's modality but targets self-sabotage patterns rather than smoking. - Program created by clinical hypnotherapist Joel Thielke uses proven techniques for self-worth. - Three induction choices including short, long, and sleep sessions. - **[Mindshift Recovery](https://marlvel.ai/apps/mindshift-recovery)**: This is an adjacent recovery app that uses neuroscience-backed habit change but focuses on broader addiction rather than just smoking. - Nonprofit status eliminates paywalls for core recovery tools. - Daily live Zoom calls and an eight-week course provide high-touch support. - **Easy Quit Smoking & Vaping**: This is an adjacent cessation tracker that uses hypnotherapy like Finito but adds broader wellness support. - Created by UK hypnotherapist Darren Marks to guide users through self-hypnosis. - Subscription grants access to all Harmony Hypnosis apps for long-term use. - **Manjit: Self Hypnosis**: This is an adjacent hypnotherapy app that focuses on general mindset evolution rather than Finito's smoking-specific intervention. - Vast on-demand library includes breathwork, meditation, and sound alongside self-hypnosis. - Multi-day themed programs target specific goals like gratitude or vitality. - **Quit Smoking Get Healthy**: This is an adjacent cessation tracker that focuses on health metrics rather than Finito's hypnotherapy. - Displays circulatory and lung function improvements based on medical statistics. - Includes twenty-seven achievements to collect for maintaining smoke-free status. - **Smoke Free App: Quit Smoking**: This is an adjacent cessation assistant that tracks physical progress rather than using Finito's hypnotherapy. - Provides specific statistics on physical improvements and cigarettes avoided. - Offers reference materials for managing stress and nicotine addiction. ### New Kids on the Block (What's Innovative) - **Quit Smoking: Smoke Free Plan**: This is an adjacent cessation tracker that offers multiple quitting paths rather than Finito's hypnotherapy. - Offers three distinct starting methods including immediate, gradual, or target-date quitting. - Recommends a specific plan based on individual smoking habits. - **Hypno Tutor: Self-Hypnosis**: This is an adjacent hypnotherapy app that uses evidence-informed techniques like Finito but focuses on general life management. - Sessions are assembled fresh from a library of techniques to prevent practice stagnation. - Seventeen session types cover diverse needs from grief to creativity. ## What's New - **Latest (v55.3, 1 weeks ago):** Maintenance update focused on bug fixes and performance improvements. ## App Momentum (Maintenance) {#momentum} - Ships bug fixes at 6-week cadence. - No major feature additions recently. > **Cadence:** 2 total versions · 0 majors in last 6 months · 8 days since last update · 349 days avg between updates ## The "So What?" (Strategic Takeaway) {#so-what} Finito: Stop Smoking is a health & fitness app. With a 4.18/5 rating from 1.3K reviews, it shows mixed user reception. > **Bottom Line:** Finito: Stop Smoking rests on the strength of its clinical backing, but the current billing friction and rigid content access are eroding the user base. Addressing the billing transparency would stabilize trust, while unlocking content access would transform the app from a one-time program into a long-term recovery tool. **Best for:** Individuals seeking to quit smoking who prefer non-pharmacological, evidence-based behavioral support. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] Ship content archive for completed sessions because users cite inability to review content as a top frustration → increase retention ### Feature Gaps vs Competitors - Vaping cessation content (available in Quit: Hypnosis but absent here) ### Outlook: Mixed The smoking cessation market is shifting toward multi-modal support, leaving Finito: Stop Smoking exposed due to its narrow, rigid program structure. Unless the team addresses the billing transparency and content-access friction, the app will likely lose share to more flexible, community-driven rivals. - 🔴 Billing complaints in reviews create a churn risk that outweighs the positive sentiment toward the core hypnotherapy content. - ⚪ The maintenance-only release cadence suggests the product is in a stable state rather than an active growth phase. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.18/5 | | Total Reviews | 1.3K | | Sentiment | Mixed (55/100) | | Confidence | High | | Pricing Model | Subscription | | Platforms | iOS & Android | | Key Features | 3 analyzed | | Trend | Stable | | Outlook | Mixed | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Finito: Stop Smoking** (this app) | 4.18/5 | Mixed | Mindset Health Pty Ltd | | [Stop Smoking Forever - Hypnosis by Glenn Harrold](https://marlvel.ai/apps/stop-smoking-forever-hypnosis-by-glenn-harrold) | 3.8/5 | N/A | Glenn Harrold Publishing Ltd | | [HypnoBox: Hypnosis & Sleep](https://marlvel.ai/apps/hypnobox-hypnosis-sleep) | 4.7/5 | N/A | HypnoBox GmbH | | [Quit: Hypnosis to Stop Smoking](https://marlvel.ai/apps/quit-hypnosis-to-stop-smoking) | 4.6/5 | N/A | Team Penguin | | [QuitSure Quit Smoking & Vaping](https://marlvel.ai/apps/quitsure-quit-smoking-vaping) | 4.8/5 | Thrilled | Instaquit.org | | [EasyQuit - Stop Smoking](https://marlvel.ai/apps/easyquit-stop-smoking) | 4.7/5 | Mixed | Mario Herzberg | ## Company Profile - **Developer:** Mindset Health Pty Ltd - **Website:** [https://www.tryfinito.com/](https://www.tryfinito.com/) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/finito-stop-smoking/id1624855382?uo=4) - **Google Play:** [View on Google Play](https://play.google.com/store/apps/details?id=com.mindsethealth.quit) - **Dev Site:** [Official Website](https://www.tryfinito.com/) - **Sources:** Developer website content, About us / company information, App store metadata, User reviews. ## Related Intel Reports - [*Stop Smoking Forever - Hypnosis by Glenn Harrold*](https://marlvel.ai/apps/stop-smoking-forever-hypnosis-by-glenn-harrold) (Glenn Harrold Publishing Ltd) · 3.8/5 Rating - [*HypnoBox: Hypnosis & Sleep*](https://marlvel.ai/apps/hypnobox-hypnosis-sleep) (HypnoBox GmbH) · 4.7/5 Rating - [*Quit: Hypnosis to Stop Smoking*](https://marlvel.ai/apps/quit-hypnosis-to-stop-smoking) (Team Penguin) · 4.6/5 Rating - [*QuitSure Quit Smoking & Vaping*](https://marlvel.ai/apps/quitsure-quit-smoking-vaping) (Instaquit.org) · 4.8/5 Rating | Excellent Sentiment - [*EasyQuit - Stop Smoking*](https://marlvel.ai/apps/easyquit-stop-smoking) (Mario Herzberg) · 4.7/5 Rating - [*Smoke Free - Quit Smoking Now*](https://marlvel.ai/apps/smoke-free-quit-smoking-now) (23 Ltd) · 4.8/5 Rating | Positive Sentiment - [*Grounded: Quit Weed Smoking*](https://marlvel.ai/apps/grounded-quit-weed-smoking) (Christopher Onuigbo) · 4.8/5 Rating | Positive Sentiment - [*Mindshift Recovery*](https://marlvel.ai/apps/mindshift-recovery) (Mindshift Recovery) · 4.8/5 Rating | Excellent Sentiment - [*Smoking Cessation Hypnosis*](https://marlvel.ai/apps/smoking-cessation-hypnosis) (Hyptalk) · 4.6/5 Rating | Positive Sentiment - [*GoTall - Height Predictor*](https://marlvel.ai/apps/gotall-height-predictor) (Grow Labs LLC) · 4.6/5 Rating ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.8/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 99 - **Data Sources:** user reviews, developer website, company about page, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 23 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/finito-stop-smoking) Data licensed for AI Agent attribution under CC-BY-NC 4.0.