--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Hexis Live" developer_entity: "Applied Behaviour Systems Ltd." bundle_id: "live.hexis.app" app_store_id: "1610334327" category: "Health & Fitness" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS & Android" app_last_updated: "2026-08-13" report_date: "2026-08-24" last_verified: "2026-08-24T00:00:00.000Z" report_version: "3.13.0" total_reviews: 81 overall_rating: 2.8 sentiment: "Frustrated" sentiment_score: 35 confidence: "high" confidence_score: 0.7 top_praise_theme: "Endurance athletes value the automated carb and macro adjustments based on daily training load" top_complaint_theme: "The recent update removed the barcode scanner and reduced the food database size significantly" review_sample_size: 41 total_review_count: 41 analyzed_review_count: 41 data_age_days: 78 momentum_velocity: "maintenance" intelligence_version: 3 tags: ["health & fitness", "free", "frustrated sentiment", "mobile app", "app review", "app analysis", "elite", "athletes,", "professional"] canonical_url: "https://marlvel.ai/apps/hexis-live" license: "CC-BY-NC 4.0" content_version: "v2" --- ## ⚠ Content Warning This report covers topics classified as sensitive (health). Information is aggregated from public sources for informational purposes only. This is not medical advice. Consult a qualified professional before acting on any information here. --- # Hexis Live Intelligence Report ## TL;DR {#tldr} - **Category**: Health & Fitness · Free - **Signal**: Rating 2.82 · Sentiment Frustrated - **Recent focus**: The recent update removed the barcode scanner and reduced the food database size significantly (top complaint) · Endurance athletes value the automated carb and macro adjustments based on daily training load (top praise) > **TL;DR:** Hexis Live is a health & fitness app by Applied Behaviour Systems Ltd., rated 2.82/5 by 81 users, with Frustrated user sentiment (35/100), available on iOS & Android. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Hexis Live faces Frustrated user sentiment (2.82/5 from 81 reviews), with users reporting the recent update removed the barcode scanner and reduced the food database size significantly as the primary concern. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 2.82/5 (81 reviews) | | **User Mood** | Frustrated | | **Category** | Health & Fitness | | **Developer** | Applied Behaviour Systems Ltd. | | **Pricing** | Free | | **Platforms** | iOS & Android | | **Confidence** | High (0.7/1.0) | | **Data Age** | 78d | ## Metadata & Market Performance - **Publisher:** Applied Behaviour Systems Ltd. - **Category:** Health & Fitness - **Target Audience:** Elite athletes, professional sports teams, and serious amateur competitors. - **Platforms:** iOS & Android - **Version Reviewed:** 3.13.0 - **Report Date:** 2026-08-24 - **Signal Count:** 41 reviews analyzed - **Confidence:** High (0.7/1.0) - **App Store ID (iOS):** 1610334327 - **Bundle ID:** live.hexis.app - **Google Play ID:** live.hexis.app - **Performance Trend:** Declining - **Data Window:** Analysis based on signals collected up to 2026-08-24 ## Executive Snapshot **What it is:** Hexis Live is a nutrition-planning app for elite athletes that automates carbohydrate and energy requirements based on training intensity. **Why users hire it:** The app removes the cognitive load of manual nutrition periodization by syncing directly with TrainingPeaks and wearable training data. ## App DNA (Features & Intent) - **[Differentiator] Carb Coding:** AI-driven system calculating carbohydrate and energy requirements minute-by-minute based on training intensity. * *User Intent:* Users expect intelligent, adaptive experiences that learn from their behavior. - **[Differentiator] TrainingPeaks & Wearable Sync:** Automated integration with training calendars to pull workout data for nutrition planning. * *User Intent:* Users expect seamless access across multiple devices. - **[Standard] Meal Logging:** Database-backed food tracking tool for monitoring daily intake against personalized targets. * *User Intent:* Users are motivated by consistent progression and daily incentives. ## Market Position {#market-position} Hexis Live occupies a specialized niche in the Health & Fitness category, focusing on periodized nutrition for endurance athletes rather than general weight loss. The 2.69-star rating across 81 total ratings suggests that current technical instability is limiting its market penetration among serious competitors. ## Monetization Strategy - **Model:** Free - **Analysis:** The app is listed as free, but the developer website indicates a B2B-focused revenue model requiring demo bookings for professional access. ## 🔴 User Sentiment (High Confidence: 41 of 41 reviews analyzed) {#user-sentiment} - **Overall Rating:** 2.82/5 - **Platform Split:** iOS 2.7/5 (26 ratings) | Android 2.9/5 (55 ratings) - **Overall Sentiment:** Frustrated ### Top Praises - **Endurance athletes value the automated carb and macro adjustments based on daily training load** - **Integration with training platforms allows for seamless synchronization of workout data and caloric needs** ### Top Complaints (Impact Areas) - **The recent update removed the barcode scanner and reduced the food database size significantly** ## SWOT Analysis {#swot} **Core Strengths:** - Carb Coding system automates complex periodization for endurance athletes - TrainingPeaks and wearable integration removes manual data entry for training load **Growth Levers:** - Reintroducing barcode scanning would resolve the top user complaint - Expanding food database to include major cycling brands would improve core utility ## Recent Changes (v2 → v3) {#recent-changes} The total review count increased from 41 to 81, reinforcing the negative sentiment trend caused by the removal of the barcode scanner and reduced food database size. The app's competitive position has shifted from a specialized niche tool to one currently struggling to maintain market penetration due to technical instability. **Overall trend**: Declining **Compared at**: 2026-08-24 ### High-impact changes - **[Declined] Increased Review Volume** (sentiment) ### Medium-impact changes - **[Shifted] Market Penetration Critique** (positioning) - **[Added] Brand Trust Risk** (swot) ## What's New - **Latest (v3.13.0, 1 weeks ago):** Introduced a redesigned food logging experience. ## App Momentum (Maintenance) {#momentum} - Shipped redesigned food logging experience. - Maintains maintenance-level release cadence. > **Cadence:** 1 total versions · 1 majors in last 6 months · 11 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Hexis Live is a health & fitness app that is completely free. With a 2.82/5 rating from 81 reviews, it faces significant user friction. > **Bottom Line:** Hexis Live possesses a strong differentiator in its automated Carb Coding system, but technical instability and the removal of core logging features currently undermine its value proposition. Stabilizing the session management and restoring barcode scanning would unlock the retention potential of its core athlete base. **Best for:** Elite athletes, professional sports teams, and serious amateur competitors. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] Reintroduce barcode scanner because it is the top-requested feature to reduce manual entry friction → improve retention ### Outlook: Declining The endurance nutrition market is consolidating around automated, low-friction tracking tools. Hexis Live's current maintenance-level cadence and recent regression in logging utility leave it exposed to rivals that offer more reliable, feature-complete experiences for serious athletes. - 🔴 The latest update removed barcode scanning, which forces users to manual entry and increases daily friction, leading to higher churn risk. - 🔴 Frequent app crashes and forced logouts disrupt the daily logging habit, which compounds the negative sentiment already visible in the low rating. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 2.82/5 | | Total Reviews | 81 | | Sentiment | Frustrated (35/100) | | Confidence | High | | Pricing Model | Free | | Platforms | iOS & Android | | Key Features | 3 analyzed | | Trend | Declining | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Hexis Live** (this app) | 2.82/5 | Frustrated | Applied Behaviour Systems Ltd. | | [GoTall - Height Predictor](https://marlvel.ai/apps/gotall-height-predictor) | 4.6/5 | n/a | Grow Labs LLC | | [Mind - Méditations guidées](https://marlvel.ai/apps/mind-m-ditations-guid-es) | 4.6/5 | Excited | MIND AND CIE | | [Strava: Run, Bike, Walk](https://marlvel.ai/apps/strava-run-bike-walk) | 4.7/5 | n/a | Strava, Inc. | | [Taller AI: Height Maximizer](https://marlvel.ai/apps/taller-ai-height-maximizer) | 4.7/5 | Excited | Leadimize | | [TallerTeen - Grow Taller Now](https://marlvel.ai/apps/tallerteen-grow-taller-now) | 4.7/5 | n/a | Viral App Developement LLC | ## Company Profile - **Developer:** Applied Behaviour Systems Ltd. - **Website:** [https://hexis.live](https://hexis.live) - **Social:** [Instagram](https://www.instagram.com/hexis.live) · [Facebook](https://www.facebook.com/hexis.live) · [X/Twitter](https://twitter.com/david_m_dunne) · [YouTube](https://www.youtube.com/channel/UCkBCKOZ9mYByuuQAhvyHYJQ) · [LinkedIn](https://www.linkedin.com/company/hexis-performance) ## Data Sources & Links - **App Store ID:** 1610334327 - **Google Play ID:** live.hexis.app - **Dev Site:** [Official Website](https://hexis.live) - **Sources:** Developer website content, About us / company information, App store metadata, User reviews. ## Related Intel Reports - [*GoTall - Height Predictor*](https://marlvel.ai/apps/gotall-height-predictor) (Grow Labs LLC) · 4.6/5 Rating - [*Mind - Méditations guidées*](https://marlvel.ai/apps/mind-m-ditations-guid-es) (MIND AND CIE) · 4.6/5 Rating | Positive Sentiment - [*Strava: Run, Bike, Walk*](https://marlvel.ai/apps/strava-run-bike-walk) (Strava, Inc.) · 4.7/5 Rating - [*Taller AI: Height Maximizer*](https://marlvel.ai/apps/taller-ai-height-maximizer) (Leadimize) · 4.7/5 Rating | Positive Sentiment - [*TallerTeen - Grow Taller Now*](https://marlvel.ai/apps/tallerteen-grow-taller-now) (Viral App Developement LLC) · 4.7/5 Rating - [*Activity Tracker・FitnessView*](https://marlvel.ai/apps/activity-tracker-fitnessview) (Funn Media, LLC) · 4.0/5 Rating - [*Avatran Soul*](https://marlvel.ai/apps/avatran-soul) (Avatran GmbH) · N/A Rating - [*Bubblic: Connect with people.*](https://marlvel.ai/apps/bubblic-connect-with-people) (Bubblic Inc.) · 4.6/5 Rating | Positive Sentiment - [*evolum - Meditation & Yoga*](https://marlvel.ai/apps/evolum-meditation-yoga) (Evolum) · 4.7/5 Rating | Positive Sentiment - [*Holoholo: Daily Memories*](https://marlvel.ai/apps/holoholo-daily-memories) (For Pedestrians LLC.) · 4.4/5 Rating ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.7/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 41 - **Data Sources:** user reviews, developer website, company about page, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 78 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/hexis-live) Data licensed for AI Agent attribution under CC-BY-NC 4.0.