--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Macro Tracker - Keto Diet App" developer_entity: "Timothy Johnson" bundle_id: "com.macrotracker.macros" app_store_id: "1318552553" category: "Health & Fitness" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2018-03-07" report_date: "2026-08-07" last_verified: "2026-08-07T00:00:00.000Z" report_version: "1.1" total_reviews: 1787 overall_rating: 4.5 sentiment: "Excited" sentiment_score: 65 confidence: "medium" confidence_score: 0.4 top_praise_theme: "Minimalist design and lack of subscription fees attract users seeking a straightforward macro tracking tool" top_complaint_theme: "Inability to edit or delete individual food entries forces users to reset their entire daily log" review_sample_size: 49 total_review_count: 49 analyzed_review_count: 49 data_age_days: 9 momentum_velocity: "zombie" intelligence_version: 3 tags: ["health & fitness", "free", "excited sentiment", "mobile app", "app review", "app analysis", "individuals", "following", "ketogenic"] canonical_url: "https://marlvel.ai/apps/macro-tracker-keto-diet-app" license: "CC-BY-NC 4.0" content_version: "v2" --- ## ⚠ Content Warning This report covers topics classified as sensitive (health). Information is aggregated from public sources for informational purposes only. This is not medical advice. Consult a qualified professional before acting on any information here. --- # Macro Tracker - Keto Diet App Intelligence Report ## TL;DR {#tldr} - **Category**: Health & Fitness · Free - **Signal**: Rating 4.52 · Sentiment Excited - **Recent focus**: Inability to edit or delete individual food entries forces users to reset their entire daily log (top complaint) · Minimalist design and lack of subscription fees attract users seeking a straightforward macro tracking tool (top praise) > **TL;DR:** Macro Tracker - Keto Diet App is a health & fitness app by Timothy Johnson, rated 4.52/5 by 1.8K users, with Excited user sentiment (65/100), available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Macro Tracker - Keto Diet App maintains Excited user sentiment (4.52/5 from 1.8K reviews), with users consistently praising minimalist design and lack of subscription fees attract users seeking a straightforward macro tracking tool. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.52/5 (1.8K reviews) | | **User Mood** | Excited | | **Category** | Health & Fitness | | **Developer** | Timothy Johnson | | **Pricing** | Free | | **Platforms** | iOS | | **Confidence** | Medium (0.4/1.0) | | **Data Age** | 9d | ## Metadata & Market Performance - **Publisher:** Timothy Johnson - **Category:** Health & Fitness - **Target Audience:** Individuals following ketogenic or low-carb diets who prefer tracking custom, fresh meals over scanning barcodes of processed foods. - **Platforms:** iOS - **Version Reviewed:** 1.1 - **Report Date:** 2026-08-07 - **Signal Count:** 49 reviews analyzed - **Confidence:** Medium (0.4/1.0) - **App Store ID (iOS):** 1318552553 - **Bundle ID:** com.macrotracker.macros - **Performance Trend:** Stable - **Data Window:** Analysis based on signals collected up to 2026-08-07 ## Executive Snapshot **What it is:** Macro Tracker is a manual nutrition logging tool for ketogenic dieters available on iOS. **Why users hire it:** Users hire this app for low-friction, subscription-free tracking of custom meals without the complexity of barcode-scanning databases. ## App DNA (Features & Intent) - **[Differentiator] Custom Food Input:** Manual entry of nutritional data for custom foods, allowing users to define specific macro and calorie values. * *User Intent:* Users value self-expression and personalized experiences. - **[Differentiator] Dynamic Serving Adjustment:** Automatic recalculation of macro and calorie totals based on user-defined weight inputs. ## Market Position {#market-position} Macro Tracker maintains a niche presence in the Health & Fitness category with a 4.5-star rating from 1,787 total ratings. The lack of updates since 2018 signals a maintenance-mode posture that differentiates it from subscription-heavy competitors but limits its growth potential. ## Monetization Strategy - **Model:** Free - **Tiers:** Free - **Analysis:** The app is offered as a free tool with no visible subscription or in-app purchase gates. ## 🟢 User Sentiment (Medium Confidence: 49 of 49 reviews analyzed) {#user-sentiment} - **Overall Rating:** 4.52/5 - **Platform Split:** iOS 4.5/5 (1.8K ratings) - **Overall Sentiment:** Excited ### Top Praises - **Minimalist design and lack of subscription fees attract users seeking a straightforward macro tracking tool** - **Personalized food logging allows users to build a custom library of frequently consumed meals over time** ### Top Complaints (Impact Areas) - **Inability to edit or delete individual food entries forces users to reset their entire daily log** ## SWOT Analysis {#swot} **Core Strengths:** - Minimalist interface removes cognitive load for custom meal tracking **Growth Levers:** - Integrating net-carb calculation addresses primary keto-user frustration ## Recent Changes (v2 → v3) {#recent-changes} The report remains largely stable, with updates to market data granularity and a more focused SWOT analysis regarding the app's long-term maintenance status. **Overall trend**: Stable **Compared at**: 2026-08-07 ### High-impact changes - **[Shifted] Market Scale Visibility** (positioning) ### Medium-impact changes - **[Shifted] Threat Reclassification** (swot) - **[Added] Technical Audit Task** (features) ## What's New - **Latest (v1.1, 8 years ago):** Added FAQ page and updated food name display to show serving size instead of grams. ## App Momentum (Zombie) {#momentum} - No feature updates since 2018. - Maintains 4.5-star rating baseline. > **Cadence:** 1 total versions · 0 majors in last 6 months · 3074 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Macro Tracker - Keto Diet App is a market-leading health & fitness app that is completely free. With a 4.52/5 rating from 1.8K reviews, it delivers strong user satisfaction. > **Bottom Line:** Macro Tracker retains a loyal base through its minimalist, subscription-free design, but the lack of basic editing tools and long-term maintenance creates a high churn risk, so the PM must prioritize a functional edit-log update to stabilize the user experience. **Best for:** Individuals following ketogenic or low-carb diets who prefer tracking custom, fresh meals over scanning barcodes of processed foods. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] Ship an edit/delete function for individual food entries because it is the #1 requested feature → reduce daily log abandonment ### Outlook: Stable The market for macro tracking is consolidating around automated, subscription-based tools, leaving Macro Tracker in a static position. The app's survival depends on addressing core usability friction, as the current lack of maintenance will eventually erode the rating baseline. - 🔴 The lack of an edit function forces users to reset their entire daily log, which creates a persistent churn risk for daily active users. - ⚪ The app remains in maintenance-mode with no feature updates since 2018, which limits its ability to capture new users from modern, automated competitors. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.52/5 | | Total Reviews | 1.8K | | Sentiment | Excited (65/100) | | Confidence | Medium | | Pricing Model | Free | | Platforms | iOS | | Key Features | 2 analyzed | | Trend | Stable | | Outlook | Stable | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Macro Tracker - Keto Diet App** (this app) | 4.52/5 | Excited | Timothy Johnson | | [GoTall - Height Predictor](https://marlvel.ai/apps/gotall-height-predictor) | 4.6/5 | n/a | Grow Labs LLC | | [Mind - Méditations guidées](https://marlvel.ai/apps/mind-m-ditations-guid-es) | 4.6/5 | Excited | MIND AND CIE | | [Strava: Run, Bike, Walk](https://marlvel.ai/apps/strava-run-bike-walk) | 4.7/5 | n/a | Strava, Inc. | | [Taller AI: Height Maximizer](https://marlvel.ai/apps/taller-ai-height-maximizer) | 4.7/5 | Excited | Leadimize | | [TallerTeen - Grow Taller Now](https://marlvel.ai/apps/tallerteen-grow-taller-now) | 4.7/5 | n/a | Viral App Developement LLC | ## Company Profile - **Developer:** Timothy Johnson ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/macro-tracker-keto-diet-app/id1318552553?uo=4) - **Sources:** App store metadata, User reviews. ## Related Intel Reports - [*GoTall - Height Predictor*](https://marlvel.ai/apps/gotall-height-predictor) (Grow Labs LLC) · 4.6/5 Rating - [*Mind - Méditations guidées*](https://marlvel.ai/apps/mind-m-ditations-guid-es) (MIND AND CIE) · 4.6/5 Rating | Positive Sentiment - [*Strava: Run, Bike, Walk*](https://marlvel.ai/apps/strava-run-bike-walk) (Strava, Inc.) · 4.7/5 Rating - [*Taller AI: Height Maximizer*](https://marlvel.ai/apps/taller-ai-height-maximizer) (Leadimize) · 4.7/5 Rating | Positive Sentiment - [*TallerTeen - Grow Taller Now*](https://marlvel.ai/apps/tallerteen-grow-taller-now) (Viral App Developement LLC) · 4.7/5 Rating - [*Activity Tracker・FitnessView*](https://marlvel.ai/apps/activity-tracker-fitnessview) (Funn Media, LLC) · 4.0/5 Rating - [*Avatran Soul*](https://marlvel.ai/apps/avatran-soul) (Avatran GmbH) · N/A Rating - [*Bubblic: Connect with people.*](https://marlvel.ai/apps/bubblic-connect-with-people) (Bubblic Inc.) · 4.6/5 Rating | Positive Sentiment - [*evolum - Meditation & Yoga*](https://marlvel.ai/apps/evolum-meditation-yoga) (Evolum) · 4.7/5 Rating | Positive Sentiment - [*Holoholo: Daily Memories*](https://marlvel.ai/apps/holoholo-daily-memories) (For Pedestrians LLC.) · 4.4/5 Rating ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.4/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 49 - **Data Sources:** user reviews, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 9 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/macro-tracker-keto-diet-app) Data licensed for AI Agent attribution under CC-BY-NC 4.0.