--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Simple Weight - Weight Loss" developer_entity: "i-mobile Co.,Ltd" bundle_id: "jp.awaresoft.simpleweight" app_store_id: "418785500" category: "Health & Fitness" primary_platform: "ios" primary_monetization: "Freemium" offline_capable: false market_region: "US" platforms: "iOS & Android" app_last_updated: "2026-09-02" report_date: "2026-09-20" last_verified: "2026-09-20T00:00:00.000Z" report_version: "1.0.47" total_reviews: 3075 overall_rating: 4.6 sentiment: "Thrilled" sentiment_score: 85 confidence: "high" confidence_score: 0.8 top_praise_theme: "Minimalist design and intuitive weight entry process make daily tracking feel effortless for long-term users" top_complaint_theme: "App crashes or hangs when loading historical weight charts on newer high-resolution Android devices" review_sample_size: 54 total_review_count: 54 analyzed_review_count: 54 data_age_days: 10 momentum_velocity: "maintenance" intelligence_version: 2 tags: ["health & fitness", "freemium", "thrilled sentiment", "mobile app", "app review", "app analysis", "healthy", "adults", "seeking"] canonical_url: "https://marlvel.ai/apps/simple-weight-weight-loss" license: "CC-BY-NC 4.0" content_version: "v2" --- ## ⚠ Content Warning This report covers topics classified as sensitive (health). Information is aggregated from public sources for informational purposes only. This is not medical advice. Consult a qualified professional before acting on any information here. --- # Simple Weight - Weight Loss Intelligence Report ## TL;DR {#tldr} - **Category**: Health & Fitness · Freemium - **Signal**: Rating 4.61 · Sentiment Thrilled - **Recent focus**: App crashes or hangs when loading historical weight charts on newer high-resolution Android devices (top complaint) · Minimalist design and intuitive weight entry process make daily tracking feel effortless for long-term users (top praise) > **TL;DR:** Simple Weight - Weight Loss is a health & fitness app by i-mobile Co.,Ltd, rated 4.61/5 by 3.1K users, with Thrilled user sentiment (85/100), available on iOS & Android. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Simple Weight - Weight Loss maintains Thrilled user sentiment (4.61/5 from 3.1K reviews), with users consistently praising minimalist design and intuitive weight entry process make daily tracking feel effortless for long-term users. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.61/5 (3.1K reviews) | | **User Mood** | Thrilled | | **Category** | Health & Fitness | | **Developer** | i-mobile Co.,Ltd | | **Pricing** | Freemium | | **Platforms** | iOS & Android | | **Confidence** | High (0.8/1.0) | | **Data Age** | 10d | ## Metadata & Market Performance - **Publisher:** i-mobile Co.,Ltd - **Category:** Health & Fitness - **Target Audience:** Healthy adults seeking a simple, long-term tool to monitor weight trends and body composition. - **Platforms:** iOS & Android - **Version Reviewed:** 3.4.2 - **Report Date:** 2026-09-20 - **Signal Count:** 54 reviews analyzed - **Confidence:** High (0.8/1.0) - **App Store ID (iOS):** 418785500 - **Bundle ID:** jp.awaresoft.simpleweight - **Google Play ID:** jp.awaresoft.simpleweight - **Data Window:** Analysis based on signals collected up to 2026-09-20 - **Short Description:** SimpleWeight is a weight recording tool for dieters. ## Executive Snapshot **What it is:** SimpleWeight is a weight and body fat recording tool for iOS and Android, structured around manual daily logging and visual graph representation. **Why users hire it:** The app removes the cognitive friction of complex health suites, allowing users to maintain long-term weight trends through a simple, ad-supported interface. ## App DNA (Features & Intent) - **[Standard] Weight and Body Fat Tracking:** Logs daily metrics with visual graph representation. * *User Intent:* Users are motivated by consistent progression and daily incentives. - **[Differentiator] Average Tool:** Calculates trends over one, three, or six months. - **[Standard] Health App Integration:** Syncs data to Apple Health to reduce manual entry friction. * *User Intent:* Users expect seamless access across multiple devices. ## Market Position {#market-position} SimpleWeight holds a stable position in the Japanese Health & Fitness category, ranking #89 Free. The app's 4.59-star rating across 3,075 total ratings reflects strong satisfaction with its minimalist design, though its maintenance-only release cadence limits growth potential. ## Monetization Strategy - **Model:** Freemium - **Tiers:** Free with ads, Premium add-on (Remove Ads + Average Tool) - **Analysis:** The freemium model relies on an ad-supported free tier with a single IAP to remove ads and unlock trend analysis tools. ## 🟢 User Sentiment (High Confidence: 54 of 54 reviews analyzed) {#user-sentiment} - **Overall Rating:** 4.61/5 - **Platform Split:** iOS 4.6/5 (86 ratings) | Android 4.6/5 (3K ratings) - **Overall Sentiment:** Thrilled ### Top Praises - **Minimalist design and intuitive weight entry process make daily tracking feel effortless for long-term users** - **Visual progress charts and BMI calculations provide clear, encouraging feedback on weight loss trends over time** - **Customizable notes and multi-entry logging allow users to track health variables beyond just body weight** ### Top Complaints (Impact Areas) - **App crashes or hangs when loading historical weight charts on newer high-resolution Android devices** ## SWOT Analysis {#swot} **Core Strengths:** - Minimalist interface drives high daily retention - Apple Health integration reduces manual entry friction **Growth Levers:** - Daily notification reminders could increase session frequency - Multi-profile support addresses recurring user requests ## What's New - **Latest (v1.0.47, 1 months ago):** Technical maintenance update to ensure compatibility with the latest Android environment. ## App Momentum (Maintenance) {#momentum} - Ships only technical maintenance updates. - Last major release over six months ago. > **Cadence:** 2 total versions · 0 majors in last 6 months · 18 days since last update · 21 days avg between updates ## The "So What?" (Strategic Takeaway) {#so-what} Simple Weight - Weight Loss is a market-leading health & fitness app that is free with in-app purchases. With a 4.61/5 rating from 3.1K reviews, it delivers strong user satisfaction. > **Bottom Line:** SimpleWeight's minimalist design retains a loyal core, but the lack of feature parity and Android instability limits its growth. Addressing the Android chart-loading crashes would stabilize the user base and prevent churn to more modern, stable competitors. **Best for:** Healthy adults seeking a simple, long-term tool to monitor weight trends and body composition. ### PM Action Plan (Next Best Moves) - [ ] [PIVOT] Rebuild Android chart-loading logic because crashes are the #1 complaint → reduce Android churn ### Outlook: Stable The weight-tracking market is consolidating around integrated health suites, leaving standalone tools like SimpleWeight to compete on simplicity. If the app remains in maintenance mode, it will likely lose share to competitors that offer better cross-platform parity and stability. - 🔴 Android chart-loading crashes on high-resolution devices create a negative experience, which compounds the rating drag already visible on the platform. - ⚪ The maintenance-only release cadence ensures compatibility but signals that no new feature expansion is planned for the current quarter. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.61/5 | | Total Reviews | 3.1K | | Sentiment | Thrilled (85/100) | | Confidence | High | | Pricing Model | Freemium | | Platforms | iOS & Android | | Key Features | 3 analyzed | | Outlook | Stable | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Simple Weight - Weight Loss** (this app) | 4.61/5 | Thrilled | i-mobile Co.,Ltd | | [Mind - Méditations guidées](https://marlvel.ai/apps/mind-m-ditations-guid-es) | 4.6/5 | Excited | MIND AND CIE | | [evolum - Meditation & Yoga](https://marlvel.ai/apps/evolum-meditation-yoga) | 4.7/5 | Excited | Evolum | | [GoTall - Height Predictor](https://marlvel.ai/apps/gotall-height-predictor) | 4.6/5 | Mixed | Grow Labs LLC | | [SpeechPacer](https://marlvel.ai/apps/speechpacer) | 1.0/5 | N/A | Felix Thron | | [Taller AI: Height Maximizer](https://marlvel.ai/apps/taller-ai-height-maximizer) | 4.7/5 | Excited | Leadimize | ## Company Profile - **Developer:** i-mobile Co.,Ltd - **Website:** [https://www.simpleweight.net/](https://www.simpleweight.net/) - **Social:** [Facebook](https://www.facebook.com/imobile01) · [X/Twitter](https://twitter.com/imobile_PR) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/simple-weight-weight-loss/id418785500?uo=4) - **Google Play:** [View on Google Play](https://play.google.com/store/apps/details?id=jp.awaresoft.simpleweight) - **Dev Site:** [Official Website](https://www.simpleweight.net/) - **Sources:** Developer website content, About us / company information, App store metadata, User reviews. ## Related Intel Reports - [*Mind - Méditations guidées*](https://marlvel.ai/apps/mind-m-ditations-guid-es) (MIND AND CIE) · 4.6/5 Rating | Positive Sentiment - [*evolum - Meditation & Yoga*](https://marlvel.ai/apps/evolum-meditation-yoga) (Evolum) · 4.7/5 Rating | Positive Sentiment - [*GoTall - Height Predictor*](https://marlvel.ai/apps/gotall-height-predictor) (Grow Labs LLC) · 4.6/5 Rating - [*SpeechPacer*](https://marlvel.ai/apps/speechpacer) (Felix Thron) · 1.0/5 Rating - [*Taller AI: Height Maximizer*](https://marlvel.ai/apps/taller-ai-height-maximizer) (Leadimize) · 4.7/5 Rating | Positive Sentiment - [*나만의 짐, 나만의 운동공간이 필요할 때*](https://marlvel.ai/apps/this-is-a-web-service-that-allows-you-to-reserve-a) (lvher) · N/A Rating - [*하이타이 - 최저가 마사지, 스웨디시, 타이마사지 할인*](https://marlvel.ai/apps/kr-co-apptube-hitai2) (앱튜브(AppTube)) · 4.7/5 Rating - [*しりもちアプリ*](https://marlvel.ai/apps/scade-shirimochi) (株式会社S-CADE) · N/A Rating - [*ねむねむボタン*](https://marlvel.ai/apps/hiroto-neoti-neoti) (HIROTO TSUTSUSHIMA) · N/A Rating - [*ストレス・チェック*](https://marlvel.ai/apps/app--661) (Satoshi Sato) · N/A Rating ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.8/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 54 - **Data Sources:** user reviews, developer website, company about page, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 10 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/simple-weight-weight-loss) Data licensed for AI Agent attribution under CC-BY-NC 4.0.