--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Sober Day - Sobriety Counter" developer_entity: "EXPLOREAPPS SP Z O O" bundle_id: "co.exploreapps.quitdrinking" app_store_id: "6541761567" category: "Health & Fitness" primary_platform: "ios" primary_monetization: "Subscription" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2026-01-29" report_date: "2026-10-03" last_verified: "2026-10-03T00:00:00.000Z" report_version: "1.0.6" total_reviews: 254 overall_rating: 4.9 sentiment: "Thrilled" sentiment_score: 90 confidence: "medium" confidence_score: 0.45 top_praise_theme: "Personalized sobriety tracking tools allow users to monitor their progress across years, months, and days" review_sample_size: 3 total_review_count: 3 analyzed_review_count: 3 data_age_days: 43 momentum_velocity: "zombie" intelligence_version: 2 tags: ["health & fitness", "subscription", "thrilled sentiment", "mobile app", "app review", "app analysis", "individuals", "seeking", "reduce"] canonical_url: "https://marlvel.ai/apps/sober-day-sobriety-counter" license: "CC-BY-NC 4.0" content_version: "v2" --- ## ⚠ Content Warning This report covers topics classified as sensitive (health). Information is aggregated from public sources for informational purposes only. This is not medical advice. Consult a qualified professional before acting on any information here. --- # Sober Day - Sobriety Counter Intelligence Report ## TL;DR {#tldr} - **Category**: Health & Fitness · Subscription - **Signal**: Rating 4.86 · Sentiment Thrilled - **Recent focus**: Personalized sobriety tracking tools allow users to monitor their progress across years, months, and days (top praise) > **TL;DR:** Sober Day - Sobriety Counter is a health & fitness app by EXPLOREAPPS SP Z O O, rated 4.86/5 by 254 users, with Thrilled user sentiment (90/100), available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Sober Day - Sobriety Counter maintains Thrilled user sentiment (4.86/5 from 254 reviews), with users consistently praising personalized sobriety tracking tools allow users to monitor their progress across years, months, and days. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.86/5 (254 reviews) | | **User Mood** | Thrilled | | **Category** | Health & Fitness | | **Developer** | EXPLOREAPPS SP Z O O | | **Pricing** | Subscription | | **Platforms** | iOS | | **Confidence** | Medium (0.45/1.0) | | **Data Age** | 43d | ## Metadata & Market Performance - **Publisher:** EXPLOREAPPS SP Z O O - **Category:** Health & Fitness - **Target Audience:** Individuals seeking to reduce or eliminate alcohol consumption through structured tracking, educational resources, and habit-building tools. - **Platforms:** iOS - **Version Reviewed:** 1.0.6 - **Report Date:** 2026-10-03 - **Signal Count:** 3 reviews analyzed - **Confidence:** Medium (0.45/1.0) - **App Store ID (iOS):** 6541761567 - **Bundle ID:** co.exploreapps.quitdrinking - **Data Window:** Analysis based on signals collected up to 2026-10-03 ## Executive Snapshot **What it is:** Sober Day is a sobriety tracking and habit-building app for individuals aiming to reduce alcohol consumption, available on iOS. **Why users hire it:** The app removes the cognitive friction of manual sobriety tracking by providing automated progress counters and immediate, actionable stress-relief exercises. ## App DNA (Features & Intent) - **[Standard] Consumption Tracking:** Logs daily alcohol intake and monitors progress via manual entry tools; core engagement loop increases session frequency. * *User Intent:* Users are motivated by consistent progression and daily incentives. - **[Standard] Progress Counters:** Visualizes sobriety duration and reduction metrics; gamification reinforces user habit and reduces churn. * *User Intent:* Users seek enhanced value through premium features. - **[Differentiator] Relaxation and Coping Techniques:** Provides guided exercises to manage cravings; content library access serves as a primary conversion lever. * *User Intent:* Users need clear guidance to understand and adopt the product quickly. ## Market Position {#market-position} Sober Day maintains a 4.86-star rating across 254 ratings on iOS, positioning it as a highly-regarded niche tool for sobriety tracking. The lack of recent updates (247 days since last store update) suggests a maintenance-mode posture that may limit its ability to capture new market share. ## Monetization Strategy - **Model:** Subscription - **Tiers:** Weekly, Monthly, Yearly - **Analysis:** Subscription-only model with recurring billing cycles, gating advanced content and tools behind paid plans. ## 🟢 User Sentiment (Medium Confidence: 3 of 3 reviews analyzed) {#user-sentiment} - **Overall Rating:** 4.86/5 - **Platform Split:** iOS 4.9/5 (254 ratings) - **Overall Sentiment:** Thrilled ### Top Praises - **Personalized sobriety tracking tools allow users to monitor their progress across years, months, and days** - **Daily motivational content and breathing exercises provide immediate support during moments of high personal stress** ## SWOT Analysis {#swot} **Core Strengths:** - Daily habit-building loop increases session frequency - Gamified sobriety milestones reinforce user commitment - Relaxation content library serves as a premium conversion lever **Growth Levers:** - Expansion into community-based support features to increase retention - Localized content for high-ARPU regions to improve conversion ## What's New - **Latest (v1.0.6, 8 months ago):** Introduced a redesigned user interface to improve navigation and overall user experience. ## App Momentum (Zombie) {#momentum} - Ships no major updates in 2026. - Maintains 4.86-star rating across 254 ratings. > **Cadence:** 1 total versions · 0 majors in last 6 months · 247 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Sober Day - Sobriety Counter is a health & fitness app. It holds a 4.86/5 rating from 254 reviews. > **Bottom Line:** Sober Day relies on its core habit-tracking loop to retain users, but the eight-month development silence leaves it vulnerable to more active competitors. Prioritizing a content refresh would unlock higher lifetime value from the existing subscriber base. **Best for:** Individuals seeking to reduce or eliminate alcohol consumption through structured tracking, educational resources, and habit-building tools. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] Ship a content expansion for the relaxation library because the current library is the primary conversion lever → increase premium conversion. ### Outlook: Stable The health-tracking category is consolidating around apps that offer frequent feature updates and community-based support. Sober Day remains stable but exposed, as the lack of recent development activity makes it difficult to defend its position against more dynamic rivals. - 🔴 The eight-month development silence suggests a maintenance-mode posture, which limits the ability to respond to emerging competitor features. - 🟢 High user satisfaction (4.86-star rating) indicates that the core sobriety tracking and relaxation tools effectively serve the current user base. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.86/5 | | Total Reviews | 254 | | Sentiment | Thrilled (90/100) | | Confidence | Medium | | Pricing Model | Subscription | | Platforms | iOS | | Key Features | 3 analyzed | | Outlook | Stable | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Sober Day - Sobriety Counter** (this app) | 4.86/5 | Thrilled | EXPLOREAPPS SP Z O O | | [Mind - Méditations guidées](https://marlvel.ai/apps/mind-m-ditations-guid-es) | 4.6/5 | Excited | MIND AND CIE | | [Caspar Health](https://marlvel.ai/apps/caspar-health) | 3.6/5 | Mixed | GOREHA GmbH | | [evolum - Meditation & Yoga](https://marlvel.ai/apps/evolum-meditation-yoga) | 4.7/5 | Excited | Rodger Studio (Apps) | | [FAMHLTH: Family Health Tracker](https://marlvel.ai/apps/famhlth-family-health-tracker) | N/A/5 | N/A | Quinton Nixon | | [GoTall - Height Predictor](https://marlvel.ai/apps/gotall-height-predictor) | 4.6/5 | Mixed | Grow Labs LLC | ## Company Profile - **Developer:** EXPLOREAPPS SP Z O O - **Website:** [https://exploreapps.co/](https://exploreapps.co/) ## Data Sources & Links - **App Store ID:** 6541761567 - **Dev Site:** [Official Website](https://exploreapps.co/) - **Sources:** Developer website content, App store metadata, User reviews. ## Related Intel Reports - [*Mind - Méditations guidées*](https://marlvel.ai/apps/mind-m-ditations-guid-es) (MIND AND CIE) · 4.6/5 Rating | Positive Sentiment - [*Caspar Health*](https://marlvel.ai/apps/caspar-health) (GOREHA GmbH) · 3.6/5 Rating - [*evolum - Meditation & Yoga*](https://marlvel.ai/apps/evolum-meditation-yoga) (Rodger Studio (Apps)) · 4.7/5 Rating | Positive Sentiment - [*FAMHLTH: Family Health Tracker*](https://marlvel.ai/apps/famhlth-family-health-tracker) (Quinton Nixon) · N/A Rating - [*GoTall - Height Predictor*](https://marlvel.ai/apps/gotall-height-predictor) (Grow Labs LLC) · 4.6/5 Rating - [*Lunara: Cycle, Symptom Tracker*](https://marlvel.ai/apps/lunara-cycle-symptom-tracker) (Fuzhou Jiku Technology Co., Ltd.) · N/A Rating - [*Medical Kundali Match Health*](https://marlvel.ai/apps/medical-kundali-match-health) (Medical Match Pvt Ltd) · N/A Rating - [*Ovulation Predictor*](https://marlvel.ai/apps/ovulation-predictor) (RAHI PATEL) · 1.0/5 Rating - [*Revu: Custom Skincare Analysis*](https://marlvel.ai/apps/revu-custom-skincare-analysis) (Joshua Roberts) · 5.0/5 Rating - [*SimplySkin - AI Skincare*](https://marlvel.ai/apps/simplyskin-ai-skincare) (HETA PATEL) · N/A Rating ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.45/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 3 - **Data Sources:** user reviews, developer website, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 43 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/sober-day-sobriety-counter) Data licensed for AI Agent attribution under CC-BY-NC 4.0.