--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Step & Walking Tracker：MyMoves" developer_entity: "Ilya Klimenko" bundle_id: "tact.GPS-Tracker" app_store_id: "1615759035" category: "Health & Fitness" primary_platform: "ios" primary_monetization: "Subscription" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2024-06-09" report_date: "2026-09-03" last_verified: "2026-09-03T00:00:00.000Z" report_version: "2.2.5" total_reviews: 28 overall_rating: 4 sentiment: "Frustrated" sentiment_score: 35 confidence: "medium" confidence_score: 0.6 top_praise_theme: "The core application provides a simple and straightforward experience for tracking personal data metrics" top_complaint_theme: "Promotional offers for premium access fail to activate for users attempting to redeem them" review_sample_size: 5 total_review_count: 5 analyzed_review_count: 5 data_age_days: 72 momentum_velocity: "zombie" intelligence_version: 3 tags: ["health & fitness", "subscription", "frustrated sentiment", "mobile app", "app review", "app analysis", "fitness", "enthusiasts", "outdoor"] canonical_url: "https://marlvel.ai/apps/step-walking-tracker-mymoves" license: "CC-BY-NC 4.0" content_version: "v2" --- ## ⚠ Content Warning This report covers topics classified as sensitive (health). Information is aggregated from public sources for informational purposes only. This is not medical advice. Consult a qualified professional before acting on any information here. --- # Step & Walking Tracker：MyMoves Intelligence Report ## TL;DR {#tldr} - **Category**: Health & Fitness · Subscription - **Signal**: Rating 4.04 · Sentiment Frustrated - **Recent focus**: Promotional offers for premium access fail to activate for users attempting to redeem them (top complaint) · The core application provides a simple and straightforward experience for tracking personal data metrics (top praise) > **TL;DR:** Step & Walking Tracker：MyMoves is a health & fitness app by Ilya Klimenko, rated 4.04/5 by 28 users, with Frustrated user sentiment (35/100), available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Step & Walking Tracker：MyMoves faces Frustrated user sentiment (4.04/5 from 28 reviews), with users reporting promotional offers for premium access fail to activate for users attempting to redeem them as the primary concern. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.04/5 (28 reviews) | | **User Mood** | Frustrated | | **Category** | Health & Fitness | | **Developer** | Ilya Klimenko | | **Pricing** | Subscription | | **Platforms** | iOS | | **Confidence** | Medium (0.6/1.0) | | **Data Age** | 72d | ## Metadata & Market Performance - **Publisher:** Ilya Klimenko - **Category:** Health & Fitness - **Target Audience:** Fitness enthusiasts and outdoor explorers who require granular control over activity tracking and Apple Watch independence. - **Platforms:** iOS - **Version Reviewed:** 2.2.5 - **Report Date:** 2026-09-03 - **Signal Count:** 5 reviews analyzed - **Confidence:** Medium (0.6/1.0) - **App Store ID (iOS):** 1615759035 - **Bundle ID:** tact.GPS-Tracker - **Performance Trend:** Stable - **Data Window:** Analysis based on signals collected up to 2026-09-03 ## Executive Snapshot **What it is:** MyMoves is a health and fitness tracking app for iOS that allows users to define custom activity categories and control workouts via Apple Watch. **Why users hire it:** The platform serves users who require manual, granular control over activity logging and wish to operate independently of their iPhone during exercise. ## App DNA (Features & Intent) - **[Differentiator] Custom Activity Categories:** Users define and name unique activity types beyond standard presets like running or cycling. * *User Intent:* Users value self-expression and personalized experiences. - **[Differentiator] Apple Watch Independence:** Start, pause, and stop workout tracking directly from the watch without an iPhone connection. * *User Intent:* Users want visibility into their own performance and progress. - **[Standard] Dashboard Customization:** Users rearrange tracking metrics and choose from 14 home screen templates. * *User Intent:* Users value self-expression and personalized experiences. ## Market Position {#market-position} MyMoves maintains a niche position in the Health & Fitness category with a 4.0-star rating from 28 total ratings. The lack of updates for over 26 months suggests a maintenance-mode posture that limits competitive growth. ## Monetization Strategy - **Model:** Subscription - **Tiers:** Free tier with basic tracking, Monthly or yearly auto-renewable subscriptions - **Analysis:** Subscription model with monthly and yearly billing cycles, gated behind iTunes account management. ## 🔴 User Sentiment (Medium Confidence: 5 of 5 reviews analyzed) {#user-sentiment} - **Overall Rating:** 4.04/5 - **Platform Split:** iOS 4.0/5 (28 ratings) - **Overall Sentiment:** Frustrated - **Note:** The 4.04/5 store rating reflects cumulative history, while the Frustrated sentiment reflects recent user reviews analyzed by our AI pipeline. ### Top Praises - **The core application provides a simple and straightforward experience for tracking personal data metrics** ### Top Complaints (Impact Areas) - **Promotional offers for premium access fail to activate for users attempting to redeem them** ## SWOT Analysis {#swot} **Core Strengths:** - Apple Watch independence enables iPhone-free workout control **Growth Levers:** - Heart rate data integration addresses top user request ## Recent Changes (v2 → v3) {#recent-changes} The product remains in a 26-month maintenance cycle with no new features, though the analytical framing has shifted to defend the manual-entry model as a deliberate niche choice rather than a defect. **Overall trend**: Stable **Compared at**: 2026-09-03 ### High-impact changes - **[Shifted] Contrarian Take Re-framing** (positioning) ### Medium-impact changes - **[Shifted] SWOT Categorization** (swot) - **[Shifted] PM Action Item Priority** (features) ## What's New - **Latest (v2.2.5, 2 years ago):** Introduced a Special Offer and updated the app icon alongside watchOS 27 compatibility and watch-specific bug fixes. ## App Momentum (Zombie) {#momentum} - Dormant release cadence for 26 months. - Last major update in June 2024. > **Cadence:** 1 total versions · 0 majors in last 6 months · 816 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Step & Walking Tracker：MyMoves is a health & fitness app. It holds a 4.04/5 rating from 28 reviews. > **Bottom Line:** Fixing the broken promotional offer mechanism is the priority to stabilize the conversion funnel, as the current redemption failure directly erodes user trust and premium revenue. **Best for:** Fitness enthusiasts and outdoor explorers who require granular control over activity tracking and Apple Watch independence. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] Audit premium offer redemption logic because users report failures to apply lifetime access → reduce refund surge ### Outlook: Declining The fitness tracking market is consolidating around automated, sensor-rich platforms, leaving MyMoves exposed due to its manual-first design and long update silence. Without a return to active development, the app will likely continue to lose relevance to competitors that offer seamless heart rate and automated activity tracking. - 🔴 The 26-month update silence indicates the product is in maintenance mode, which prevents the app from competing with active, sensor-driven fitness rivals. - 🔴 Broken promotional offers in the latest release trigger negative sentiment, which compounds the churn risk for potential premium subscribers. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.04/5 | | Total Reviews | 28 | | Sentiment | Frustrated (35/100) | | Confidence | Medium | | Pricing Model | Subscription | | Platforms | iOS | | Key Features | 3 analyzed | | Trend | Stable | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Step & Walking Tracker：MyMoves** (this app) | 4.04/5 | Frustrated | Ilya Klimenko | | [GoTall - Height Predictor](https://marlvel.ai/apps/gotall-height-predictor) | 4.6/5 | n/a | Grow Labs LLC | | [Mind - Méditations guidées](https://marlvel.ai/apps/mind-m-ditations-guid-es) | 4.6/5 | Excited | MIND AND CIE | | [Strava: Run, Bike, Walk](https://marlvel.ai/apps/strava-run-bike-walk) | 4.7/5 | n/a | Strava, Inc. | | [Taller AI: Height Maximizer](https://marlvel.ai/apps/taller-ai-height-maximizer) | 4.7/5 | Excited | Leadimize | | [TallerTeen - Grow Taller Now](https://marlvel.ai/apps/tallerteen-grow-taller-now) | 4.7/5 | n/a | Viral App Developement LLC | ## Company Profile - **Developer:** Ilya Klimenko - **Website:** [https://twitter.com/MyMoves_Tracker](https://twitter.com/MyMoves_Tracker) - **Social:** [X/Twitter](https://twitter.com/privacy) ## Data Sources & Links - **App Store ID:** 1615759035 - **Dev Site:** [Official Website](https://twitter.com/MyMoves_Tracker) - **Sources:** Developer website content, About us / company information, App store metadata, User reviews. ## Related Intel Reports - [*GoTall - Height Predictor*](https://marlvel.ai/apps/gotall-height-predictor) (Grow Labs LLC) · 4.6/5 Rating - [*Mind - Méditations guidées*](https://marlvel.ai/apps/mind-m-ditations-guid-es) (MIND AND CIE) · 4.6/5 Rating | Positive Sentiment - [*Strava: Run, Bike, Walk*](https://marlvel.ai/apps/strava-run-bike-walk) (Strava, Inc.) · 4.7/5 Rating - [*Taller AI: Height Maximizer*](https://marlvel.ai/apps/taller-ai-height-maximizer) (Leadimize) · 4.7/5 Rating | Positive Sentiment - [*TallerTeen - Grow Taller Now*](https://marlvel.ai/apps/tallerteen-grow-taller-now) (Viral App Developement LLC) · 4.7/5 Rating - [*Activity Tracker・FitnessView*](https://marlvel.ai/apps/activity-tracker-fitnessview) (Funn Media, LLC) · 4.0/5 Rating - [*Avatran Soul*](https://marlvel.ai/apps/avatran-soul) (Avatran GmbH) · N/A Rating - [*Bubblic: Connect with people.*](https://marlvel.ai/apps/bubblic-connect-with-people) (Bubblic Inc.) · 4.6/5 Rating | Excellent Sentiment - [*evolum - Meditation & Yoga*](https://marlvel.ai/apps/evolum-meditation-yoga) (Evolum) · 4.7/5 Rating | Positive Sentiment - [*Holoholo: Daily Memories*](https://marlvel.ai/apps/holoholo-daily-memories) (For Pedestrians LLC.) · 4.4/5 Rating ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.6/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 5 - **Data Sources:** user reviews, developer website, company about page, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 72 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/step-walking-tracker-mymoves) Data licensed for AI Agent attribution under CC-BY-NC 4.0.