--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "KaotajaiFITT" developer_entity: "Department of Health (Thailand)" bundle_id: "th.go.moph.doh.kaotajai" app_store_id: "6467129122" category: "Health & Fitness" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS & Android" app_last_updated: "2026-03-14" report_date: "2026-05-19" last_verified: "2026-05-19T14:44:08.076Z" report_version: "1.0.29" total_reviews: 260 overall_rating: 4 confidence: "low" confidence_score: 0.05 data_age_days: 59 momentum_velocity: "active" intelligence_version: 3 tags: ["health & fitness", "free", "mobile app", "app review", "app analysis", "citizens", "seeking", "improve"] canonical_url: "https://marlvel.ai/apps/th-go-moph-doh-kaotajai" license: "CC-BY-NC 4.0" content_version: "v2" --- ## ⚠ Content Warning This report covers topics classified as sensitive (health). Information is aggregated from public sources for informational purposes only. This is not medical advice. Consult a qualified professional before acting on any information here. --- # KaotajaiFITT App Audit ## TL;DR {#tldr} - **Category**: Health & Fitness · Free - **Signal**: Rating 4.04 > **TL;DR:** KaotajaiFITT is a health & fitness app by Department of Health (Thailand), rated 4.04/5 by 260 users, available on iOS & Android. > > **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence. > **Key Insight:** KaotajaiFITT is a health & fitness app by Department of Health (Thailand). ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.04/5 (260 reviews) | | **Category** | Health & Fitness | | **Developer** | Department of Health (Thailand) | | **Pricing** | Free | | **Platforms** | iOS & Android | | **Confidence** | Low (0.05/1.0) | | **Data Age** | 59d | ## Metadata & Market Performance - **Publisher:** Department of Health (Thailand) - **Category:** Health & Fitness - **Target Audience:** Thai citizens seeking to improve their daily physical activity levels and health habits. - **Platforms:** iOS & Android - **Version Audited:** 1.0.21 - **Audit Date:** 2026-05-19 - **Signal Count:** 0 reviews analyzed - **Confidence:** Low (0.05/1.0) - **App Store ID (iOS):** 6467129122 - **Bundle ID:** th.go.moph.doh.kaotajai - **Google Play ID:** th.go.moph.doh.kaotajai - **Data Window:** Analysis based on signals collected up to 2026-05-19 - **Short Description:** Heart-challenging application Promote physical activity for Thai people in an online format ## Executive Snapshot KaotajaiFITT is a government-backed health platform developed by the Department of Health (Thailand) to encourage physical activity among the Thai population. The app tracks exercise data to calculate calories and health points, which users can redeem for various rewards. ## App DNA (Features & Intent) - **[Standard] Activity Tracking:** Users submit various types of exercise data to the platform for analysis. * *User Intent:* Users want visibility into their own performance and progress. - **[Standard] Health Point System:** The system calculates calories burned and awards health points based on user activity. - **[Standard] Reward Redemption:** Accumulated health points can be exchanged for rewards within the platform. * *User Intent:* Users are motivated by consistent progression and daily incentives. - **[Standard] Multi-Channel Access:** The service is accessible via the mobile application, the official LINE account (@thnvr), and the website. ## Monetization Strategy - **Model:** Free ## App Momentum (Active) {#momentum} Last updated 66d ago. 5 versions tracked. > **Cadence:** 5 total versions · 0 majors in last 6 months · 66 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} KaotajaiFITT is an established health & fitness app that is completely free. With a 4.04/5 rating from 260 reviews, it shows polarized user reception. > **Bottom Line:** This is a public health initiative that gamifies physical activity by rewarding users for tracking their daily exercise. **Best for:** Thai citizens seeking to improve their daily physical activity levels and health habits. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.04/5 | | Total Reviews | 260 | | Confidence | Low | | Pricing Model | Free | | Platforms | iOS & Android | | Key Features | 4 analyzed | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **KaotajaiFITT** (this app) | 4.04/5 | N/A | Department of Health (Thailand) | | [Strava: Run, Bike, Walk](https://marlvel.ai/apps/strava-run-bike-walk) | 4.7/5 | Excited | Strava, Inc. | | [GoTall - Height Predictor](https://marlvel.ai/apps/gotall-height-predictor) | 4.6/5 | N/A | Super Viral Studio | | [TallerTeen - Grow Taller Now](https://marlvel.ai/apps/tallerteen-grow-taller-now) | 4.7/5 | Excited | Viral App Developement LLC | | [Taller AI: Height Maximizer](https://marlvel.ai/apps/taller-ai-height-maximizer) | 4.7/5 | N/A | Leadimize | | [Activity Tracker・FitnessView](https://marlvel.ai/apps/activity-tracker-fitnessview) | 4.0/5 | Frustrated | Funn Media, LLC | ## Company Profile - **Developer:** Department of Health (Thailand) - **Website:** [https://www.moph.go.th/](https://www.moph.go.th/) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/th/app/kaotajaifitt/id6467129122?uo=2) - **Google Play:** [View on Google Play](https://play.google.com/store/apps/details?id=th.go.moph.doh.kaotajai) - **Dev Site:** [Official Website](https://www.moph.go.th/) - **Sources:** App store metadata. ## Related Intel Reports - [*Strava: Run, Bike, Walk*](https://marlvel.ai/apps/strava-run-bike-walk) (Strava, Inc.) — 4.7/5 Rating | Positive Sentiment - [*GoTall - Height Predictor*](https://marlvel.ai/apps/gotall-height-predictor) (Super Viral Studio) — 4.6/5 Rating | N/A Sentiment - [*TallerTeen - Grow Taller Now*](https://marlvel.ai/apps/tallerteen-grow-taller-now) (Viral App Developement LLC) — 4.7/5 Rating | Positive Sentiment - [*Taller AI: Height Maximizer*](https://marlvel.ai/apps/taller-ai-height-maximizer) (Leadimize) — 4.7/5 Rating | N/A Sentiment - [*Activity Tracker・FitnessView*](https://marlvel.ai/apps/activity-tracker-fitnessview) (Funn Media, LLC) — 4.0/5 Rating | Negative Sentiment - [*Bubblic: Connect with people.*](https://marlvel.ai/apps/bubblic-connect-with-people) (Bubblic Inc.) — 4.7/5 Rating | Positive Sentiment - [*Liftr Workout & Gym Planner*](https://marlvel.ai/apps/liftr-workout-gym-planner) (Karan Pandya) — 4.5/5 Rating | Mixed Sentiment - [*Walkmeter Walking & Hiking GPS*](https://marlvel.ai/apps/walkmeter-walking-hiking-gps) (Abvio Inc.) — 4.6/5 Rating | Positive Sentiment - [*Mind - Méditations guidées*](https://marlvel.ai/apps/mind-m-ditations-guid-es) (MIND AND CIE) — 4.6/5 Rating | N/A Sentiment - [*Avatran Soul*](https://marlvel.ai/apps/avatran-soul) (Avatran GmbH) — N/A Rating | N/A Sentiment ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** — Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** — Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** — Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction and evidence quoting. 4. **Competitive Landscape Analysis** — Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** — Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.05/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 0 - **Data Sources:** App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 59 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/th-go-moph-doh-kaotajai) Data licensed for AI Agent attribution under CC-BY-NC 4.0.