--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Weight Tracker: Goal & Trend" developer_entity: "familiar Incorporated" bundle_id: "fun.familiar.healthmate" app_store_id: "1546692505" category: "Health & Fitness" primary_platform: "ios" primary_monetization: "Freemium" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2026-03-17" report_date: "2026-09-20" last_verified: "2026-09-20T00:00:00.000Z" report_version: "2.2.1" total_reviews: 22 overall_rating: 4.7 sentiment: "Thrilled" sentiment_score: 90 confidence: "medium" confidence_score: 0.55 top_praise_theme: "Weight tracking visualization helps users maintain motivation by showing their progress over time" review_sample_size: 1 total_review_count: 1 analyzed_review_count: 1 data_age_days: 10 momentum_velocity: "zombie" intelligence_version: 2 tags: ["health & fitness", "freemium", "thrilled sentiment", "mobile app", "app review", "app analysis", "individuals", "focused", "weight"] canonical_url: "https://marlvel.ai/apps/weight-tracker-goal-trend" license: "CC-BY-NC 4.0" content_version: "v2" --- ## ⚠ Content Warning This report covers topics classified as sensitive (health). Information is aggregated from public sources for informational purposes only. This is not medical advice. Consult a qualified professional before acting on any information here. --- # Weight Tracker: Goal & Trend Intelligence Report ## TL;DR {#tldr} - **Category**: Health & Fitness · Freemium - **Signal**: Rating 4.73 · Sentiment Thrilled - **Recent focus**: Weight tracking visualization helps users maintain motivation by showing their progress over time (top praise) > **TL;DR:** Weight Tracker: Goal & Trend is a health & fitness app by familiar Incorporated, rated 4.73/5 by 22 users, with Thrilled user sentiment (90/100), available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Weight Tracker: Goal & Trend maintains Thrilled user sentiment (4.73/5 from 22 reviews), with users consistently praising weight tracking visualization helps users maintain motivation by showing their progress over time. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.73/5 (22 reviews) | | **User Mood** | Thrilled | | **Category** | Health & Fitness | | **Developer** | familiar Incorporated | | **Pricing** | Freemium | | **Platforms** | iOS | | **Confidence** | Medium (0.55/1.0) | | **Data Age** | 10d | ## Metadata & Market Performance - **Publisher:** familiar Incorporated - **Category:** Health & Fitness - **Target Audience:** Individuals focused on weight management who require data-driven trend analysis and cycle-aware health tracking. - **Platforms:** iOS - **Version Reviewed:** 2.2.1 - **Report Date:** 2026-09-20 - **Signal Count:** 1 review analyzed - **Confidence:** Medium (0.55/1.0) - **App Store ID (iOS):** 1546692505 - **Bundle ID:** fun.familiar.healthmate - **Data Window:** Analysis based on signals collected up to 2026-09-20 ## Executive Snapshot **What it is:** Weight Tracker: Goal & Trend is a health-tracking app for iOS that logs body composition and weight, featuring trend projection and menstrual cycle insights. **Why users hire it:** Users open Weight Tracker: Goal & Trend to visualize the trajectory of their weight loss, removing the cognitive friction of interpreting daily fluctuations. ## App DNA (Features & Intent) - **[Differentiator] Trend Projection:** Calculates projected weight trajectory to estimate goal achievement dates. * *User Intent:* Users seek enhanced value through premium features. - **[Differentiator] Cycle-based Weight Insights:** Integrates menstrual cycle tracking to highlight hormonal patterns influencing weight. * *User Intent:* Users want visibility into their own performance and progress. - **[Standard] Cloud Backup and Sync:** Synchronizes data across devices; restricted to premium tier. * *User Intent:* Users expect seamless access across multiple devices. ## Market Position {#market-position} Weight Tracker: Goal & Trend maintains a 4.7-star rating across 22 total ratings. The lack of updates for over 180 days signals a potential decline in competitive standing relative to active health-tracking peers. ## Monetization Strategy - **Model:** Freemium - **Tiers:** Free tier with ad-supported interface, Premium tier for ad-free experience and automatic cloud backup - **Analysis:** The freemium model gates utility features like automatic backup and removes ad-inventory to drive subscription conversion. ## 🟢 User Sentiment (Medium Confidence: 1 of 1 review analyzed) {#user-sentiment} - **Overall Rating:** 4.73/5 - **Platform Split:** iOS 4.7/5 (22 ratings) - **Overall Sentiment:** Thrilled ### Top Praises - **Weight tracking visualization helps users maintain motivation by showing their progress over time** ## SWOT Analysis {#swot} **Core Strengths:** - Trend projection mechanism reduces churn by visualizing long-term progress toward specific goals - Cycle-aware weight insights provide defensible utility by contextualizing hormonal fluctuations **Growth Levers:** - Integration with wearable health data could increase daily active usage ## What's New - **Latest (v2.2.1, 6 months ago):** General bug fixes and stability improvements. ## App Momentum (Zombie) {#momentum} - No feature updates for 6 months. - Maintains 4.7-star rating. > **Cadence:** 1 total versions · 0 majors in last 6 months · 186 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Weight Tracker: Goal & Trend is a health & fitness app that is free with in-app purchases. It holds a 4.73/5 rating from 22 reviews. > **Bottom Line:** Weight Tracker: Goal & Trend relies on its trend-projection mechanism to retain users, but the 6-month update gap risks losing the competitive edge. Restoring a regular update cadence is necessary to defend the current user base against active rivals. **Best for:** Individuals focused on weight management who require data-driven trend analysis and cycle-aware health tracking. ### PM Action Plan (Next Best Moves) - [ ] [MAINTAIN] Ship a minor stability update because the app has been dormant for 6 months → restore user trust ### Outlook: Stable The health-tracking market is consolidating around apps with high-frequency feature updates and wearable integration. Weight Tracker: Goal & Trend's current maintenance-only cadence leaves it exposed to rivals that can iterate on user feedback faster, which will likely erode its current rating baseline if left unaddressed. - 🔴 The 6-month update gap suggests the app is in maintenance mode, which risks long-term user churn as competitors iterate. - 🟢 The 4.7-star rating indicates that the core trend-projection feature remains highly valued by the current user base. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.73/5 | | Total Reviews | 22 | | Sentiment | Thrilled (90/100) | | Confidence | Medium | | Pricing Model | Freemium | | Platforms | iOS | | Key Features | 3 analyzed | | Outlook | Stable | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Weight Tracker: Goal & Trend** (this app) | 4.73/5 | Thrilled | familiar Incorporated | | [Mind - Méditations guidées](https://marlvel.ai/apps/mind-m-ditations-guid-es) | 4.6/5 | Excited | MIND AND CIE | | [evolum - Meditation & Yoga](https://marlvel.ai/apps/evolum-meditation-yoga) | 4.7/5 | Excited | Evolum | | [GoTall - Height Predictor](https://marlvel.ai/apps/gotall-height-predictor) | 4.6/5 | Mixed | Grow Labs LLC | | [SpeechPacer](https://marlvel.ai/apps/speechpacer) | 1.0/5 | N/A | Felix Thron | | [Taller AI: Height Maximizer](https://marlvel.ai/apps/taller-ai-height-maximizer) | 4.7/5 | Excited | Leadimize | ## Company Profile - **Developer:** familiar Incorporated - **Website:** [https://app.healthmate-app.com/about](https://app.healthmate-app.com/about) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/weight-tracker-goal-trend/id1546692505?uo=4) - **Dev Site:** [Official Website](https://app.healthmate-app.com/about) - **Sources:** Developer website content, About us / company information, App store metadata, User reviews. ## Related Intel Reports - [*Mind - Méditations guidées*](https://marlvel.ai/apps/mind-m-ditations-guid-es) (MIND AND CIE) · 4.6/5 Rating | Positive Sentiment - [*evolum - Meditation & Yoga*](https://marlvel.ai/apps/evolum-meditation-yoga) (Evolum) · 4.7/5 Rating | Positive Sentiment - [*GoTall - Height Predictor*](https://marlvel.ai/apps/gotall-height-predictor) (Grow Labs LLC) · 4.6/5 Rating - [*SpeechPacer*](https://marlvel.ai/apps/speechpacer) (Felix Thron) · 1.0/5 Rating - [*Taller AI: Height Maximizer*](https://marlvel.ai/apps/taller-ai-height-maximizer) (Leadimize) · 4.7/5 Rating | Positive Sentiment - [*나만의 짐, 나만의 운동공간이 필요할 때*](https://marlvel.ai/apps/this-is-a-web-service-that-allows-you-to-reserve-a) (lvher) · N/A Rating - [*하이타이 - 최저가 마사지, 스웨디시, 타이마사지 할인*](https://marlvel.ai/apps/kr-co-apptube-hitai2) (앱튜브(AppTube)) · 4.7/5 Rating - [*しりもちアプリ*](https://marlvel.ai/apps/scade-shirimochi) (株式会社S-CADE) · N/A Rating - [*ねむねむボタン*](https://marlvel.ai/apps/hiroto-neoti-neoti) (HIROTO TSUTSUSHIMA) · N/A Rating - [*ストレス・チェック*](https://marlvel.ai/apps/app--661) (Satoshi Sato) · N/A Rating ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.55/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 1 - **Data Sources:** user reviews, developer website, company about page, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 10 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/weight-tracker-goal-trend) Data licensed for AI Agent attribution under CC-BY-NC 4.0.