--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Newlab Go" developer_entity: "Newlab S.r.l." bundle_id: "com.newlablight.newlabgo" app_store_id: "1151044984" category: "House & Home" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS & Android" app_last_updated: "2024-08-07" report_date: "2026-05-26" last_verified: "2026-05-26T00:00:00.000Z" report_version: "2.0.10" total_reviews: 45 overall_rating: 4.5 confidence: "low" confidence_score: 0.05 data_age_days: 82 intelligence_version: 2 tags: ["house & home", "free", "mobile app", "app review", "app analysis", "homeowners", "users", "newlab"] canonical_url: "https://marlvel.ai/apps/com-newlablight-newlabgo" license: "CC-BY-NC 4.0" content_version: "v2" --- # Newlab Go Intelligence Report ## TL;DR {#tldr} - **Category**: House & Home · Free - **Signal**: Rating 4.46 > **TL;DR:** Newlab Go is a house & home app by Newlab S.r.l., rated 4.46/5 by 45 users, available on iOS & Android. > > **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence. > **Key Insight:** Newlab Go is a house & home app by Newlab S.r.l.. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.46/5 (45 reviews) | | **Category** | House & Home | | **Developer** | Newlab S.r.l. | | **Pricing** | Free | | **Platforms** | iOS & Android | | **Confidence** | Low (0.05/1.0) | | **Data Age** | 82d | ## Metadata & Market Performance - **Publisher:** Newlab S.r.l. - **Category:** House & Home - **Target Audience:** Homeowners and users of NewLab lighting systems seeking remote control via smartphone or tablet. - **Platforms:** iOS & Android - **Version Reviewed:** 2.0.8 - **Report Date:** 2026-05-26 - **Signal Count:** 0 reviews analyzed - **Confidence:** Low (0.05/1.0) - **App Store ID (iOS):** 1151044984 - **Bundle ID:** com.newlablight.newlabgo - **Google Play ID:** com.newlablight.newlabgo - **Data Window:** Analysis based on signals collected up to 2026-05-26 - **Short Description:** Newlab Go Light Plan Controller ## Executive Snapshot Newlab Go is a mobile application designed to manage and control NewLab Bluetooth Low Energy lighting devices. It provides a centralized interface for adjusting brightness, grouping light points, and executing custom lighting scenarios. ## App DNA (Features & Intent) - **[Standard] Lighting Control:** Enables individual switching and brightness adjustment for connected light points. - **[Standard] Grouping and Scenarios:** Allows users to group multiple lights for simultaneous control and save custom lighting configurations. * *User Intent:* Users value self-expression and personalized experiences. - **[Standard] Dimmer Management:** Supports 1 or 4-channel dimmers with specific modes including RGB, RGB+White, and Tunable White. - **[Standard] Multi-language Support:** Available in six languages including Italian, English, Polish, French, German, and Japanese. * *User Intent:* Users expect intelligent, adaptive experiences that learn from their behavior. ## Monetization Strategy - **Model:** Free ## The "So What?" (Strategic Takeaway) {#so-what} Newlab Go is an established house & home app that is completely free. It holds a 4.46/5 rating from 45 reviews. > **Bottom Line:** Newlab Go serves as the primary mobile interface for configuring and managing NewLab's proprietary Bluetooth-enabled lighting hardware. **Best for:** Homeowners and users of NewLab lighting systems seeking remote control via smartphone or tablet. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.46/5 | | Total Reviews | 45 | | Confidence | Low | | Pricing Model | Free | | Platforms | iOS & Android | | Key Features | 4 analyzed | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Newlab Go** (this app) | 4.46/5 | N/A | Newlab S.r.l. | | [HIP iConnect](https://marlvel.ai/apps/com-hipiconnect-uploadappstore) | 5.0/5 | N/A | HIP GLOBAL CO.,LTD. | | [Living Room Couches](https://marlvel.ai/apps/living-room-couches) | N/A/5 | N/A | Smartongroup | | [ZoomOn Home Security Camera](https://marlvel.ai/apps/zoomon-home-security-camera) | 4.2/5 | N/A | Master App Solutions | | [Modern Living Room](https://marlvel.ai/apps/modern-living-room) | N/A/5 | N/A | Smartongroup | | [Zvg: Compulsory Auctions](https://marlvel.ai/apps/zvg-compulsory-auctions) | N/A/5 | N/A | Data Visions | ## Company Profile - **Developer:** Newlab S.r.l. - **Website:** [https://www.newlablight.com](https://www.newlablight.com) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/it/app/newlab-go/id1151044984?uo=4) - **Google Play:** [View on Google Play](https://play.google.com/store/apps/details?id=com.newlablight.newlabgo) - **Dev Site:** [Official Website](https://www.newlablight.com) - **Sources:** App store metadata. ## Related Intel Reports - [*HIP iConnect*](https://marlvel.ai/apps/com-hipiconnect-uploadappstore) (HIP GLOBAL CO.,LTD.) · 5.0/5 Rating - [*Living Room Couches*](https://marlvel.ai/apps/living-room-couches) (Smartongroup) · N/A Rating - [*ZoomOn Home Security Camera*](https://marlvel.ai/apps/zoomon-home-security-camera) (Master App Solutions) · 4.2/5 Rating - [*Modern Living Room*](https://marlvel.ai/apps/modern-living-room) (Smartongroup) · N/A Rating - [*Zvg: Compulsory Auctions*](https://marlvel.ai/apps/zvg-compulsory-auctions) (Data Visions) · N/A Rating - [*Calico Connect*](https://marlvel.ai/apps/com-optusapp-calico) (Optus Homes Ltd) · 3.3/5 Rating - [*Comfy Chairs*](https://marlvel.ai/apps/comfy-chairs) (Smartongroup) · N/A Rating - [*Living Room Wall Decor*](https://marlvel.ai/apps/living-room-wall-decor) (Smartongroup) · N/A Rating - [*Bathroom Vanities*](https://marlvel.ai/apps/bathroom-vanities) (Smartongroup) · N/A Rating - [*My Allotment Diary*](https://marlvel.ai/apps/my-allotment-diary) (Black Knight Solutions) · N/A Rating ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** — Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** — Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** — Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** — Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** — Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.05/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 0 - **Data Sources:** App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 82 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/com-newlablight-newlabgo) Data licensed for AI Agent attribution under CC-BY-NC 4.0.