--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Sweet Home 3D: Plan your house" developer_entity: "AI Photo Editor Lab srl" bundle_id: "com.eteks.sweethome3d.mobile" app_store_id: "1178963471" category: "House & Home" primary_platform: "ios" primary_monetization: "Subscription" offline_capable: false market_region: "US" platforms: "iOS & Android" app_last_updated: "2025-11-25" report_date: "2026-08-07" last_verified: "2026-08-07T00:00:00.000Z" report_version: "7.6.2" total_reviews: 4096 overall_rating: 3.7 sentiment: "Frustrated" sentiment_score: 25 confidence: "high" confidence_score: 0.7 top_praise_theme: "The core design tool provides a functional way for non-professionals to visualize home floor plans" top_complaint_theme: "Aggressive subscription paywalls prevent users from accessing basic features like changing wall colors" review_sample_size: 99 total_review_count: 99 analyzed_review_count: 87 data_age_days: 9 momentum_velocity: "maintenance" intelligence_version: 3 tags: ["house & home", "subscription", "frustrated sentiment", "mobile app", "app review", "app analysis", "homeowners,", "interior", "design"] canonical_url: "https://marlvel.ai/apps/sweet-home-3d-plan-your-house-2" license: "CC-BY-NC 4.0" content_version: "v2" --- # Sweet Home 3D: Plan your house Intelligence Report ## TL;DR {#tldr} - **Category**: House & Home · Subscription - **Signal**: Rating 3.72 · Sentiment Frustrated - **Recent focus**: Aggressive subscription paywalls prevent users from accessing basic features like changing wall colors (top complaint) · The core design tool provides a functional way for non-professionals to visualize home floor plans (top praise) > **TL;DR:** Sweet Home 3D: Plan your house is a house & home app by AI Photo Editor Lab srl, rated 3.72/5 by 4.1K users, with Frustrated user sentiment (25/100), available on iOS & Android. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Sweet Home 3D: Plan your house faces Frustrated user sentiment (3.72/5 from 4.1K reviews), with users reporting aggressive subscription paywalls prevent users from accessing basic features like changing wall colors as the primary concern. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 3.72/5 (4.1K reviews) | | **User Mood** | Frustrated | | **Category** | House & Home | | **Developer** | AI Photo Editor Lab srl | | **Pricing** | Subscription | | **Platforms** | iOS & Android | | **Confidence** | High (0.7/1.0) | | **Data Age** | 9d | ## Metadata & Market Performance - **Publisher:** AI Photo Editor Lab srl - **Category:** House & Home - **Target Audience:** Homeowners, interior design enthusiasts, and students seeking accessible tools for floor plan creation and furniture layout. - **Platforms:** iOS & Android - **Version Reviewed:** 7.5.11 - **Report Date:** 2026-08-07 - **Signal Count:** 99 reviews analyzed - **Confidence:** High (0.7/1.0) - **App Store ID (iOS):** 1178963471 - **Bundle ID:** com.eteks.sweethome3d.mobile - **Google Play ID:** com.eteks.sweethome3d.mobile - **Performance Trend:** Stable - **Data Window:** Analysis based on signals collected up to 2026-08-07 - **Short Description:** Design house plans in 2D & 3D, style furniture, and preview renovation layouts ## Executive Snapshot **What it is:** Sweet Home 3D is a house and apartment design planner for homeowners and students, available on iOS and Android. **Why users hire it:** Users hire this app to visualize home layouts and furniture placement without needing professional CAD skills. ## App DNA (Features & Intent) - **[Standard] 2D and 3D Visualization:** Simultaneous side-by-side display of 2D floor plans and 3D architectural models, serving as a core utility loop that drives session length. - **[Differentiator] 3D Model Import:** Capability to import custom 3D furniture and decor models, acting as a premium-tier gate for power users. * *User Intent:* Users value self-expression and personalized experiences. - **[Standard] Furniture Library:** Catalog of over 800 items with adjustable dimensions, encouraging repeat project creation. * *User Intent:* Users seek enhanced value through premium features. - **[Differentiator] Multi-Language Support:** Interface localized into 29 languages, facilitating international distribution and school-based partnerships. ## Market Position {#market-position} Sweet Home 3D maintains a global footprint in the House & Home category, though its 3.34-star rating on Android indicates significant friction in user experience. The gap between its free-tier discovery and grossing performance suggests that current subscription gating is misaligned with user expectations for a design utility. ## Monetization Strategy - **Model:** Subscription - **Tiers:** Free tier with limited access, Premium tier with weekly or yearly subscription options - **Analysis:** Subscription-based model gating premium features, with pricing anchored to weekly or yearly billing cycles. ## 🔴 User Sentiment (High Confidence: 87 of 99 reviews analyzed) {#user-sentiment} - **Overall Rating:** 3.72/5 - **Platform Split:** iOS 4.3/5 (1.6K ratings) | Android 3.3/5 (2.5K ratings) - **Overall Sentiment:** Frustrated ### Top Praises - **The core design tool provides a functional way for non-professionals to visualize home floor plans** - **Open source availability on desktop platforms provides a reliable alternative for users seeking free tools** ### Top Complaints (Impact Areas) - **Aggressive subscription paywalls prevent users from accessing basic features like changing wall colors** ## SWOT Analysis {#swot} **Core Strengths:** - 29-language localization functions as a B2B distribution barrier into international school partnerships **Growth Levers:** - Desktop open-source reliability provides a trust-based path to convert users into mobile premium subscribers ## Recent Changes (v2 → v3) {#recent-changes} The analysis shifted from a general consumer-focused critique to highlighting specific B2B distribution risks and a formal maintenance-mode development status. **Overall trend**: Stable **Compared at**: 2026-08-07 ### High-impact changes - **[Added] New regulatory threat** (swot) - **[Shifted] Localization strategic framing** (swot) ### Medium-impact changes - **[] Development posture clarification** (positioning) ## What's New - **Latest (v7.5.11, 9 months ago):** Introduced category folders and support for new models. ## App Momentum (Maintenance) {#momentum} - Ships bug fixes at 9-month cadence. - Last major release in October 2025. > **Cadence:** 2 total versions · 1 majors in last 6 months · 255 days since last update · 33 days avg between updates ## The "So What?" (Strategic Takeaway) {#so-what} Sweet Home 3D: Plan your house is a house & home app. With a 3.72/5 rating from 4.1K reviews, it faces significant user friction. > **Bottom Line:** Sweet Home 3D provides a functional design utility, but its aggressive subscription gating and technical instability alienate the casual user base, so the PM must prioritize core UX stability and free-tier utility to prevent churn to more reliable alternatives. **Best for:** Homeowners, interior design enthusiasts, and students seeking accessible tools for floor plan creation and furniture layout. ### PM Action Plan (Next Best Moves) - [ ] [PIVOT] Pivot the free-tier access to include basic editing tools because current paywalls drive 1★ reviews → improve retention and sentiment baseline. ### Outlook: Declining The mobile design market is consolidating around stable, high-utility tools, leaving Sweet Home 3D exposed due to its technical instability and restrictive paywalls. Unless the team shifts from maintenance-mode to addressing core UX friction, the app will continue to bleed users to more reliable, free-to-use competitors. - 🔴 Frequent crash reports and subscription-model frustration in the latest release continue to erode the user base and rating baseline. - ⚪ Recent updates focused on stability and minor model additions, indicating a maintenance-mode posture rather than aggressive feature expansion. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 3.72/5 | | Total Reviews | 4.1K | | Sentiment | Frustrated (25/100) | | Confidence | High | | Pricing Model | Subscription | | Platforms | iOS & Android | | Key Features | 4 analyzed | | Trend | Stable | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Sweet Home 3D: Plan your house** (this app) | 3.72/5 | Frustrated | AI Photo Editor Lab srl | | [다방프로 - 부동산 관리 시스템](https://marlvel.ai/apps/kr-co-station3-dabang-pro) | 3.0/5 | N/A | STATION3 | | [1, 2, 3 Lavô](https://marlvel.ai/apps/com-ideologica-laundryexpress123lavo) | 5.0/5 | N/A | Hybex - Hybrid Experience | | [150+ Home Fence Designs](https://marlvel.ai/apps/150-home-fence-designs) | 4.1/5 | N/A | FOREFO | | [200+ 3D Floor Plan Designs](https://marlvel.ai/apps/200-3d-floor-plan-designs) | N/A/5 | N/A | FOREFO | | [Accent Cabinet](https://marlvel.ai/apps/accent-cabinet) | N/A/5 | N/A | Smartongroup | ## Company Profile - **Developer:** AI Photo Editor Lab srl - **Website:** [https://www.sweethome3d.com/](https://www.sweethome3d.com/) - **Social:** [Instagram](https://www.instagram.com/sweethome.3d) · [Facebook](https://www.facebook.com/SweetHome3D) · [X/Twitter](https://twitter.com/SweetHome3D) · [YouTube](https://www.youtube.com/@SweetHome3D) · [TikTok](https://www.tiktok.com/@sweet_home.3d) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/sweet-home-3d-plan-your-house/id1178963471?uo=4) - **Google Play:** [View on Google Play](https://play.google.com/store/apps/details?id=com.eteks.sweethome3d.mobile&hl=en&gl=us) - **Dev Site:** [Official Website](https://www.sweethome3d.com/) - **Sources:** Developer website content, App store metadata, User reviews. ## Related Intel Reports - [*다방프로 - 부동산 관리 시스템*](https://marlvel.ai/apps/kr-co-station3-dabang-pro) (STATION3) · 3.0/5 Rating - [*1, 2, 3 Lavô*](https://marlvel.ai/apps/com-ideologica-laundryexpress123lavo) (Hybex - Hybrid Experience) · 5.0/5 Rating - [*150+ Home Fence Designs*](https://marlvel.ai/apps/150-home-fence-designs) (FOREFO) · 4.1/5 Rating - [*200+ 3D Floor Plan Designs*](https://marlvel.ai/apps/200-3d-floor-plan-designs) (FOREFO) · N/A Rating - [*Accent Cabinet*](https://marlvel.ai/apps/accent-cabinet) (Smartongroup) · N/A Rating - [*Active Pixel 4G*](https://marlvel.ai/apps/com-macrovideo-ap4g) (Active Pixel) · 3.3/5 Rating - [*Adlar*](https://marlvel.ai/apps/com-anonymous-adlarmobile) (Castra Groep) · 1.0/5 Rating - [*AI Remodel - Interior Design*](https://marlvel.ai/apps/ai-remodel-interior-design) (PulseApps Solutions OÜ) · 4.6/5 Rating - [*Ai生態圈*](https://marlvel.ai/apps/com-hbbusiness-aiecosystem-app) (ieasy) · 4.3/5 Rating - [*Alliance Homes*](https://marlvel.ai/apps/com-hallnet-activeportalapp-alliance) (Active Housing) · 1.0/5 Rating ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.7/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 99 - **Data Sources:** user reviews, developer website, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 9 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/sweet-home-3d-plan-your-house-2) Data licensed for AI Agent attribution under CC-BY-NC 4.0.